The Places We'll Go Marketing Show artwork

Andria Vidler, CEO of Allywn UK and The National Lottery - The three-time CEO

The Places We'll Go Marketing Show

English - June 10, 2022 11:36 - 46 minutes - 107 MB
Marketing Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Andy Nairn, Founder of Lucky Generals - The power of understanding your secret sauce
Next Episode: Becky Moffat, CMO of HSBC UK - Economist to the Chief Marketing Officer

We started this episode by hearing Lindsay Clay describe Andria Vidler as a "calm authority with a sense of steel", and that rang true throughout this episode. Her imposter syndrome, has pushed her throughout her career to build such a strong drive that motivates her to be continuously improving herself and everything she does. She spoke about the importance of creating an encouraging culture that gives her employees the confidence to be creative and take risks without feeling afraid of failing. 




Sponsored by School of Marketing. Delivering digital and data-led marketing apprenticeships and training.