The E-Comm Show
230 episodes - English - Latest episode: 6 days ago -The E-Comm Show is a weekly podcast where host Andrew Maff interviews high-volume e-commerce sellers to dive into the ins and outs of their business to learn how they run their business and what helped make them so successful.
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Episodes
Everything Amazon with Neil Twa, Amazon expert and CEO of Voltage Holdings | EP. #130
April 24, 2024 04:00 - 29 minutes - 20.4 MBTo navigate the sometimes treacherous waters of Amazon, you’re going to need a guide who knows their stuff. On this 130th episode of the E-Comm Show, Andrew Maff interviews Neil Twa, CEO and Co-Founder of Voltage Holdings. In 2007 Neil decided to leave the corporate world and pave his own path by starting a successful management consulting firm, Voltage Holdings. In the episode, Neil Twa examines the challenges and opportunities of omnichannel marketing on Amazon- ultimately answering the q...
Tapping into the Power of Live Selling with CommentSold | EP. #129
April 17, 2024 04:00 - 24 minutes - 16.7 MBAs the digital world changes, so do the ways consumers shop. On this 129th episode of the E-Comm Show, Andrew Maff interviews Andrew Chen, Chief Product Officer of CommentSold. By taking advantage of key opportunities and gaps within e-commerce, CommentSold has developed a one-of-a-kind tool for shopping experiences within Shopify. In the episode, Andrew Chan dives into the functions of CommentSold such as live selling, shoppable clips, and comprehensive supply management, that ease the cha...
Surviving Every Season as a Seasonal Business with SnapPad | EP. #128
April 10, 2024 04:00 - 22 minutes - 15.8 MBFrom COVID-19 to slow winter months, there’s no season this family business hasn’t weathered. On this 128th episode of the E-Comm Show, Andrew Maff interviews Kent Wilson COO of SnapPad. SnapPad has become a household name amongst RV goers- but it wasn’t always that way. After severe supply chain issues during the COVID-19 pandemic and an unstable market, SnapPad has had to stay adaptable and ready for change. In this episode, Kent Wilson discusses how remaining steadfast in their offering...
The Art of Selling Luxury with Celebrity Owned | EP. #127
April 03, 2024 04:00 - 22 minutes - 15.2 MBDespite e-commerce's drastic evolution, Celebrity Owned has remained consistent in its luxury consignment offerings. On this 127th episode of the E-Comm Show, Andrew Maff interviews Dana Weinrot, founder of Celebrity Owned. Born through word of mouth, Celebrity Owned celebrates its 20th anniversary proving that it's here to stay. In this episode, Dana illustrates the evolution of the luxury goods market and why 20 years later eBay is still one of her top e-commerce platforms. Despite the c...
No Graphic Designer? No Problem! Here Are the Content Strategies You Need | EP. #125
March 27, 2024 04:00 - 22 minutes - 15.6 MBSo you’ve got everything in place for your business. Product? Check. Pricing? Check. But when it comes to content marketing…you’re stranded. With the strategies outlined in this episode, creating content doesn’t have to be hard. On this 126th episode of the E-Comm Show, Andrew Maff shares the must-have strategies for all graphic designerless businesses. When it comes down to it, it's often not your resources that count, but your ability to be resourceful. From cultivating a sense of exclus...
No Graphic Designer? No Problem! Here Are the Content Strategies You Need | EP. #126
March 27, 2024 04:00 - 22 minutes - 15.6 MBSo you’ve got everything in place for your business. Product? Check. Pricing? Check. But when it comes to content marketing…you’re stranded. With the strategies outlined in this episode, creating content doesn’t have to be hard. On this 126th episode of the E-Comm Show, Andrew Maff shares the must-have strategies for all graphic designerless businesses. When it comes down to it, it's often not your resources that count, but your ability to be resourceful. From cultivating a sense of exclus...
The Glue That Binds Your Business with Finale Inventory | EP. #125
March 20, 2024 04:00 - 26 minutes - 18.3 MBWhile inventory management isn’t the first thing that comes to mind when people think of e-commerce, it’s an essential component of any profitable e-commerce store. On this 126th episode of the E-Comm Show, Andrew Maff interviews Pauline Shiu, VP of Marketing with Finale Inventory. Finale Inventory empowers e-commerce sellers to manage their inventory efficiency, allowing e-commerce stores to scale with no fuss. In this episode, Pauline Shiu discusses how to effectively manage e-commerce i...
The Warranty Effect: Transforming Consumer Purchasing with Brand Fortress HQ | EP. #124
February 28, 2024 05:00 - 26 minutes - 18.4 MBA warranty is more than just a guarantee that comes with a product, it’s a brand’s promise. On this 124th episode of the E-Comm Show, Andrew Maff interviews Michael Kaufman, co-host of Brand Fortress HQ. Micheal challenges the status quo by offering unlimited free replacement or 100% refund lifetime warranty, all through a user-friendly, online auto-approval app for hassle-free, 90-second warranty registration and claims. In this episode, Michael discusses how a warranty is more than a piec...
Lessons From a 9-Figure Bootstrapped Business with Butcher Box | EP. #123
February 14, 2024 05:00 - 26 minutes - 18.5 MBWhy do some non-funded businesses stagnate while others skyrocket? On this 123rd episode of the E-Comm Show, Andrew Maff interviews Mike Salguero, CEO of Butcher Box. By completely bootstrapping its way to a $33 million company in its first three years, Butcher Box is revolutionizing the meat industry. In this episode, Mike will discuss Butcher Box's one marketing cornerstone that took it from an unknown startup to its $100m+ company. He’ll also highlight what it really takes to be a profit...
From Purpose to Profit with Incredible Eats | EP. #122
February 07, 2024 05:00 - 27 minutes - 18.7 MBHow do you make a product that most people take for granted exciting? On the 122nd episode of The E-Comm Show, Andrew Maff interviews Dinesh Tadepalli, Founder and CEO of Incredible Eats. Driven by a lifetime of waste-consciousness, Dinesh started Incredible Eats to launch a line of edible utensils — a replacement for plastic that’s not only better for the planet, but tastes good, too! In this episode, Dinesh will discuss the challenges of competing with ultra-cheap plastic products, how h...
Effectively Selling The Experience With DefineMe | EP. #121
January 31, 2024 05:00 - 28 minutes - 19.8 MBHow do you sell something that customers can’t see? On this 121st episode of The E-Comm Show, Andrew Maff interviews Jennifer McKay, Founder and CEO of DefineMe. For nearly a decade, DefineMe has been shaking up the fragrance world with strong principles and clean, cruelty-free scents — and partnering with heavyweights like Disney and Mattel along the way. In this episode, Jennifer will discuss the unique challenges of selling a product that can’t be truly experienced online. She’ll also h...
Getting The Most Out of Customer Insights with Harry’s | EP. #120
January 24, 2024 05:00 - 23 minutes - 16.2 MBHow do you convert customer feedback into better products and services? On this 120th episode of the E-Comm Show, Andrew Maff interviews Darren Major, Voice of Customer at Harry’s. Leveraging years of experience in customer service, Darren puts a wide variety of customer-sourced insights and data points into action at Harry’s. In this episode, Darren will discuss how each and every customer interaction — the good, the bad, and the ugly — provides invaluable insight, how his team organizes ...
Leveraging the Power of Geotargeting With High Spirits | EP. #119
January 17, 2024 05:00 - 29 minutes - 20.5 MBHow do you successfully market your product when regulators are breathing down your neck? On this 119th episode of The E-Comm Show, Andrew Maff interviews Chris Fontes, CEO and founder of High Spirits, a pioneering cannabis beverage brand that’s quickly becoming one of the biggest in the business. In this episode, Kevin will discuss the trials and tribulations of selling and marketing a highly regulated product, explain his role as an advocate for his industry, and explore the science behi...
Key E-Commerce Trends to Track on Instagram, LinkedIn, and Google | EP. #118
January 10, 2024 05:00 - 20 minutes - 14.3 MBIn this 118th episode of The E-Comm Show, host Andrew Maff discusses a wide range of e-commerce topics, including key tenets of marketing and brand-building across platforms like Instagram, LinkedIn, and Google. If you’re curious about which trends to follow in the new year, there’s a lot to dig into here. Topics discussed include new influencer marketing tools on Instagram Reels and IGTV (and how to capitalize on their power), what LinkedIn’s new stories feature means for sellers (and wh...
Maximizing E-Commerce Success: Leveraging FB, Pinterest Ads, and Omnichannel Experiences | EP. #117
January 03, 2024 05:00 - 18 minutes - 12.6 MBIn episode 117 of The E-Comm Show, host Andrew Maff explores the myriad of Facebook Ad audiences that e-commerce sellers should test. He delves into the specifics, from Video Viewer lookalikes to various population percentages for visitors, purchasers, and email lists. Andrew also highlights the untapped potential of Pinterest advertising, emphasizing its capacity to expedite seller growth. He sheds light on the platform's evolution and urges sellers to test its ad platform before it reaches...
New Era of Networking: Scaling E-commerce With Marketing Domination | EP. #116
December 27, 2023 05:00 - 20 minutes - 13.9 MBPodcasting isn’t just for morning entertainment with your coffee and breakfast. On this 116th episode of The E-Comm Show, Andrew Maff sits down with Seth Greene, CEO of Market Domination. Seth offers a unique perspective into the world of podcasting and how sellers can leverage it to reach new and desired audiences. With years of successful experience under his belt, join in on today’s episode, where Andrew and Seth discuss the power of audio and video engagement, how to turn listeners int...
SEO Basics, Google Search Ads, and Hyper-Targeted Terms for Growth | EP. #115
December 20, 2023 05:00 - 18 minutes - 12.8 MBIn this 115th episode of The E-Comm Show, our host Andrew Maff delves into both SEO guidelines and Google Search Ads, offering insights beneficial for content creation and business promotion. He outlines his SEO strategy, emphasizing a minimum of 1,200 words, incorporating 2+ H2 tags and 3+ H3 tags, linking 4+ articles internally, and adding 2+ links to services or products, as well as 5+ outbound links. Maff also explains keyword structuring techniques and various other aspects of SEO. Addi...
Turning Newcomers Into Loyal Customers With Health-Ade| EP. #114
December 13, 2023 05:00 - 25 minutes - 17.6 MBHow do you balance the demands of retail and e-commerce in the world of CPG? On this 114th episode of The E-Comm Show, Andrew Maff interviews Kevin Land, Director of E-Commerce for Health-Ade Kombucha. Stocked by over 40,000 stores nationwide, this California-based company is growing fast, and Kevin has been along for the ride for nearly a decade. In this episode, Kevin will discuss how Health-Ade bolsters brand awareness through digital marketing, and weighs in on the unique challenges of...
Troubleshooting Amazon With Seller Candy | EP. #113
December 06, 2023 05:00 - 26 minutes - 18.4 MBAmazon is a powerhouse platform for sellers, but issues like product delistings and account suspensions can pose a serious threat to your bottom line. On this 113th episode of The E-Comm Show, Andrew Maff interviews Ben Smith, Head of Sales, Partnerships, and Marketing at Seller Candy, a unique firm that helps Amazon sellers navigate some of Amazon's murkier policies. In this episode, Ben will discuss how Seller Candy uses a four-step system to get sellers over everyday hurdles when the hel...
How GW Partners Supercharges Consumer Brands | EP. #112
November 29, 2023 05:00 - 34 minutes - 23.6 MBIf you’re not diversifying your sales channels, you might be leaving money on the table. On this 112th episode of The E-Comm Show, Andrew Maff interviews Chris Shipferling, founding partner of GW Partners, a full-service firm that helps consumer brands navigate expansion and, ultimately, acquisition. In this episode, Chris will discuss how GW Partners leverages operational expertise — including a deep understanding of the nuances of E-commerce — to help clients optimize and increase value....
The FryAway Story: How They Created a New Product Category | EP. #111
November 22, 2023 05:00 - 24 minutes - 16.9 MBCreating a new product category can be a daunting task, but it also has the potential to bring massive success. In the 111th episode of The E-Comm Show, Andrew Maff sits down with Laura Lady from FryAway. FryAway is a revolutionary plant-based product that effortlessly converts liquid cooking oil into a solid form, making it convenient to dispose of along with household organic waste. Listen to this episode as Laura shares the story behind FryAway's creation, the challenges they faced in es...
How to Start Selling Internationally with Passport Shipping | EP. #110
November 15, 2023 05:00 - 23 minutes - 15.9 MBGoing global is becoming increasingly important for businesses looking to expand beyond their local markets. On this 110th episode of The E-Comm Show, Andrew interviews Alex Yancher, Co-founder and CEO of Passport Shipping – a revolutionary shipping platform that helps businesses start selling internationally. In this episode, Tim will talk about the challenges and opportunities that come with selling cross-border, how to pick the right international markets, and what you need to know about...
How to Run Your SMS Campaigns with Attentive | EP. #109
November 08, 2023 05:00 - 23 minutes - 16.3 MBWhen it comes to running successful SMS campaigns, there are several key points to consider. On this 109th episode of The E-Comm Show, Andrew interviews Sara Varni, CMO of Attentive – a leading text message marketing platform that helps businesses drive revenue and improve customer loyalty. Sara will discuss how to create effective SMS campaigns, the best practices for segmenting your customer base and the tips and tricks that will help you engage your customers. Tune in to this episode if ...
Revolutionizing the Logistics Data Sector with Obibox | EP. #108
November 01, 2023 04:00 - 24 minutes - 16.6 MBData has become a crucial part of logistics and supply chain management. On this 108th episode of The E-Comm Show, Andrew Maff, BlueTuskr Founder and CEO interviews Jordan Arshinoff Floss of Obibox, co-founder and co-president of Obibox – a data-driven platform that helps businesses streamline their logistics operations and deliver an uber-style experience. From building an instant pool of delivery personnel to optimizing routes and improving customer satisfaction, Jordan will discuss how ...
UnZipping the ZipString Story | EP. #107
October 25, 2023 04:00 - 26 minutes - 18.3 MBProduct innovation is the cornerstone of any e-commerce business. On this 107th episode of The E-Comm Show, Andrew Maff interviews Austin Hillman and Stephen Fazio of ZipString, a toy innovation startup that turns ordinary strings into fun interactive toys. In this episode, Austin and Stephen discuss how they came up with the idea for ZipString, their journey from concept to launch, and the strategic approach they take to product innovation. Don't miss this episode if you're looking for fre...
Going Beyond the Storefront: Unlocking the Power of Omnichaneling - Nutr | EP. #106
October 18, 2023 04:00 - 22 minutes - 15.7 MBOmnichaneling is becoming increasingly important for businesses to attract and retain customers. On this 106th episode of The E-Comm Show, Andrew Maff interviews Alicia Long from Nutr, a first-of-its-kind machine that makes plant-based milk from nuts and oats. In this episode, Alicia will discuss the power of omnichannel, how to create a seamless omnichannel experience for customers, and how Nutr has transformed their business by going beyond the storefront. Don't miss this episode if you ...
TikTok Influencer Marketing 101 with The Chub Rub Patch | EP. #105
October 11, 2023 04:00 - 21 minutes - 15 MBWith over 500 million active users, TikTok has become a popular platform for businesses looking to reach out to their target audiences and grow their brands. On this 105th episode of The E-Comm Show, Andrew Maff. interviews Brittany Lammon, a makeup and hair stylist to the stars and entrepreneur behind The Chub Rub Patch, a revolutionary product that has taken the world by storm. In this episode, Brittany shares her journey being featured on Shark Tank and working with influencers on TikTok...
A Retold Story: Textile Sustainability and Circular Economy - Retold Recycling | EP. #104
October 04, 2023 04:00 - 24 minutes - 17.2 MBThe textile industry has been at the forefront of sustainability initiatives, with brands turning to circular economy models for their supply chain solutions. On this 104th episode of The E-Comm Show, Andrew is with Amelia Trumble, CEO and Co-Founder of Retold Recycling to discuss the transformation of the textile industry and how Retold is redefining sustainability. Join us for an insightful look into the world of environmental responsibility in fashion, circular economy models, and how Re...
How to Ship Smarter and Greener with Sendle | EP. #103
September 27, 2023 04:00 - 23 minutes - 16.1 MBShipping can be a complicated and costly process. On this 103rd episode of The E-Comm Show, Andrew interviews Tom Byun, Sendle’s North America President, to learn more about their innovative shipping solutions. Tom will discuss how Sendle makes delivery easier for small businesses and startups with their carbon-neutral shipping solution, as well as the importance of having a sustainable shipping strategy to stay competitive in today’s market. Tune in to learn more about Sendle and how you c...
The Kreyòl Essence's Story: Building a Social Brand from the Ground Up | EP. #102
September 20, 2023 04:00 - 23 minutes - 16.5 MBBuilding a successful social brand requires planning, hard work, and dedication. On this 102nd episode of The E-Comm Show, Andrew chats with Stephane Jean Baptiste, the co-founder and COO of Kreyòl Essence – a natural hair care and body care line made from sustainably sourced ingredients and rooted in Haiti’s culture. In this episode, Stephane shares how they've built Kreyòl Essence from the ground up, their approach to growing a social brand, their Shark Tank experience, and what they’ve l...
Insider's Guide to Maximizing Your Exit Value with South Col | EP. #101
September 13, 2023 04:00 - 23 minutes - 15.8 MBWhether you’re just starting to think about selling your business or actively searching for a buyer, understanding the exit process is an essential part of maximizing your value. On this 101st episode of The E-Comm Show, Andrew interviews Yoni Kozminski of South Col to learn more about the exit process, how to get the most out of your sale, and what buyers are looking for. Yoni will also discuss what you need to do before embarking on your exit journey and how to make sure you’re ready to s...
Step Into The Big Leagues This Q4 With The Avengers of E-commerce: | EP. #100
September 06, 2023 04:00 - 56 minutes - 38.7 MBAre you ready to take your brand to the big leagues this Q4? On this 100th episode of The E-Comm Show, Andrew introduces the ‘Avengers of E-commerce’ – a group of industry experts who are here to help you kick off your Q4 in style. With Destaney Wishon, Brittany Schmidt, Valentin Radu and Hymie Zebede, you have the very best of e-commerce experience and knowledge, ready to help you make the most out of this quarter. Get insights into their top tips for Q4 success, learn more about how to ap...
How to Leverage First-Party Customer Data to Drive Your E-commerce Business - Decile | EP. #99
August 23, 2023 04:00 - 22 minutes - 15.5 MBFirst-party customer data plays a pivotal role in driving e-commerce growth. On this 99th episode of The E-Comm Show, Andrew chats with Cary Lawrence, CEO & founder of Decile. This customer data and analytics platform provides access to mid-sized brands to use first-party data to their advantage. From creating a more robust customer profile to uncovering insights about customer behavior, Cary will discuss how Decile is helping businesses leverage their first-party data to drive more effecti...
Unparalleled B2B Checkout Experiences: A Look at Balance's B2B Payment Solution | EP. #98
August 16, 2023 04:00 - 21 minutes - 14.8 MBIn the B2B e-commerce space, checkout experiences can make or break a customer's buying journey. On this 98th episode of The E-Comm Show, Andrew interviews Bar Geron, CEO and co-founder of Balance to explore how their payment solution provides unparalleled B2B checkout experiences. Bar will dive into the complex world of B2B payments and how they are helping merchants create a seamless checkout experience for their customers. Join the conversation to learn how Balance is revolutionizing the...
How to Conquer the Amazon Reviews Jungle with TraceFuse | EP. #97
August 09, 2023 04:00 - 30 minutes - 20.9 MBIf you’re selling on Amazon, reviews are your lifeblood. On this 97th episode of The E-Comm Show, Andrew chats with Shane Barker, founder & CEO of TraceFuse, about how Amazon ranks and categorizes reviews, how to increase your ratings, and how to conquer the Amazon reviews jungle. Don’t miss this episode for insights into how you can make the most of your Amazon reviews! Tune in to learn more about TraceFuse, Amazon’s algorithm and review system, and how to optimize your reviews for maximum...
Redefining Ethical Shopping: The Impactful Dropshipping Model of Simple Switch | EP. #96
August 02, 2023 04:00 - 25 minutes - 17.6 MBIn today’s market, consumers are more interested in shopping ethically than ever before. On this 96th episode of The E-Comm Show, Rachel Kois, the CEO & Founder of Simple Switch, an innovative online marketplace that sources sustainable products from a network of ethical suppliers. Learn more about how Simple Switch is redefining ethical shopping with their dropshipping model, the impact this has on consumers and how you can work with them and make a difference. Tune in and enjoy today's ...
Rock the Virtual Room: How to Build a Brand Through Engaging Storytelling with Mid-Day Squares | EP. #95
July 26, 2023 04:00 - 22 minutes - 15.4 MBWe have all heard about the power of storytelling to engage and captivate businesses’ target audiences. But how can you take your brand story to the next level? On this 95th episode, Andrew interviews Jake Karls, co-founder of Mid-Day Squares, the next biggest chocolate snacking brand. Recognized as an EY Entrepreneur of the Year Finalist and named in the Forbes 30 Under 30 class of 2023, Jake, alongside his Mid-Day Squares team, shares how their content marketing strategy has rallied an en...
The Art of Closing More Sales: How to Optimize Your Post-Purchase Flow | EP. #94
July 19, 2023 04:00 - 24 minutes - 17.1 MBWhile having a strong sales process is essential, it’s only half of the equation. To truly unlock potential growth, businesses must focus on the post-purchase flow as well. On this 94th episode of The E-Comm Show, Andrew chats with Ruth Evan Haim, Cofounder of ReConvert, on how to optimize your post-purchase flow, when to make your upsells and cross-sells, and tips to make effective product recommendations to customers. Tune in and enjoy today's episode of The E-Comm Show! If you enjoye...
From Startup to Big Player: How Fernish Leveraged to Scale in a Large, Saturated Industry| EP. #93
July 12, 2023 04:00 - 23 minutes - 16.4 MBThe furniture industry is not only saturated but extremely competitive. Nina Klein, Vice President of Product Management at Fernish, is no stranger to these limitations with her decades of experience in the startup world and the digital customer experience. On this 93rd episode of The E-Comm Show, Nina will share how Fernish, a rental and subscription-based furniture company, has leveraged a unique pocket in the furniture industry to scale from a startup to a big player. Tune in as Andrew ...
Succeeding With Multiple Brands: Winning Marketing Strategies with Sunga Life & Boomn| EP. #92
July 05, 2023 04:00 - 26 minutes - 18.1 MBFinding converting marketing strategies specific to your business can be challenging, but even more so if you have multiple brands that are all so different from one another. Warren Lee, CMO & Strategist for Sunga Life & Boomn, has spent much of his career developing converting marketing strategies for companies that range from beauty to swimwear to food successfully. On this 92nd episode of The E-Comm Show, Warren shares his entrepreneurial experience with these brands, marketing initiati...
The Keys to Growth: Succesful Marketing Strategies in Restricted Industries with Native Roots| EP. #91
June 28, 2023 04:00 - 23 minutes - 16.5 MBThe cannabis industry is rapidly growing and changing. With new rules and regulations surfacing daily, it can be a challenge to successfully grow or scale a steady marketing model. Luckily enough, Buck Dutton - Vice President of Marketing - at Native Roots, has brought his extensive knowledge and understanding to this episode! On this 91st episode of The E-Comm Show, Buck will be sharing how Native Roots has successfully taken on the marketing challenges of restricted industries to help ma...
Filling the Gaps: Acquiring Customers, Shipping, and CPG Strategies with Boarderie| EP. #90
June 21, 2023 04:00 - 24 minutes - 16.9 MBUnderstanding and excelling in the CPG space can be quite an undertaking, especially with refrigerated goods. Today’s guest, Rachel Solomon - Partner, CEO, and Head of Growth - at Boarderie, discusses her wins and challenges with her revolutionary boards and charcuterie products. On this 90th episode of The E-Comm Show, Rachel will be sharing how Boarderie has dominated the niched space and how leveraging different audiences, channels, and practices has successfully scaled her business. Tu...
Tips from the Pros: What It Takes to Win with Digital Retail as a CPG Brand with Talia di Napoli | EP. #89
June 14, 2023 04:00 - 22 minutes - 15.7 MBCompeting as a CPG brand in the digital retail space of today can be an uphill battle. But with today's guest, Edouard Freda of Talia di Napoli, launching a frozen pizza company amidst the pandemic is a success story like no other. On this 89th episode of The E-Comm Show, Edouard will be sharing how he started Talia di Napoli and the strategies he used to stand out in the market and win against bigger players. Tune in as Andrew and Edouard break down the secrets to building a successful con...
Advertise Like a Pro: Automating and Optimizing Ad Campaigns with Hest | EP. #88
June 07, 2023 04:00 - 24 minutes - 16.6 MBAdvertising is an important part of any business, but it can be difficult to know how and where to advertise. On this 88th episode of The E-Comm Show, our host, and BlueTuskr CEO Andrew Maff will be talking with a marketing expert, John Maguire, from Hest about automating ad campaigns, optimizing them for maximum reach, and how to identify the right approach to getting more web traffic. Tune in and enjoy today's episode of The E-Comm Show! If you enjoyed the show, please be sure to rate, r...
Discover the Secrets of Eco-Friendly Branding with Wear Pact | EP. #87
May 31, 2023 04:00 - 24 minutes - 16.5 MBThe world of apparel is increasingly becoming more competitive with brands competing for the attention of consumers. And with brands capitalizing on the green trend, eco-friendly branding has become an important part of the game for many companies. On this 87th episode of The E-Comm Show, our host and BlueTuskr CEO, Andrew Maff is with Drew Cook of Wear Pact to discuss the secrets of eco-friendly branding and how to pivot and stand out amidst a recessive economy. Tune in and enjoy today's...
FREE SHIPPING - A Myth or a Fact? | EP. #86
May 24, 2023 04:00 - 32 minutes - 22.4 MBAre you wondering if free shipping is really a thing? Should you jack up your prices to offer free shipping? On this 86th episode of The E-Comm Show, not only will our host, and BlueTuskr CEO Andrew Maff will be talking about free shipping, but he'll also be sharing about how to manage a VA, how to leverage ClickFunnels, and how to keep up with your competitors in the world of digital marketing. Tune in and enjoy today's episode of The E-Comm Show! If you enjoyed the show, please be sure t...
The Definitive Guide for Organic Promotions of Regulated Products | EP. #85
May 17, 2023 04:00 - 23 minutes - 16.2 MBOn this 85th episode of The E-Comm Show, our host, and BlueTuskr CEO Andrew Maff is with Joe Hodas of Wana Brands Inc, a cutting-edge cannabis brand that combines cannabis science with the customer journey to create a safe and effective experience. Joe explains why organic promotions are essential for regulated products and how brands in similar industries can use marketing tactics to stand out in the crowd. Tune in as he shares some of his own personal tips for creating effective organic pr...
OmniChannel Marketing - How to Cater to Your Customer | EP. #84
May 10, 2023 04:00 - 29 minutes - 20.2 MBOn this 84th episode of The E-Comm Show, our host, and BlueTuskr CEO Andrew Maff speaks on the importance of branding in e-commerce omnichannel marketing and how to leverage various forms of content and creativity to cater to your customer. During this episode, learn how to utilize various forms of creative assets to stand out, how much content is too much, and more! Tune in and enjoy today's episode of The E-Comm Show! If you enjoyed the show, please be sure to rate, review, and of cours...
From Search to Retention, How 3M Optimizes the Buyer Experience– | EP. #83
May 03, 2023 04:00 - 33 minutes - 22.8 MBOn this 83rd episode of The E-Comm Show, our host, and BlueTuskr CEO Andrew Maff is with Ryan Satre of 3M a Fortune 500, global powerhouse that has leveraged science, innovation, and technology to produce dependable products for houses, businesses, schools, hospitals, and more. Ryan Satre, the Senior Manager of E-Commerce and Digital Business at 3M, shares his experience on how to optimize the buyer experience by leveraging purchase pathways, deep market understanding, and identifying and ac...
Learn the Secrets of Scaling Through Powerful Data Integrations – | EP. #82
April 26, 2023 04:00 - 23 minutes - 16 MBOn this 82nd episode of The E-Comm Show, our host, and BlueTuskr CEO Andrew Maff is with Robin H. Smith - Co-Founder and CEO at VL OMNI. This iPaaS-managed service platform is both expandable and scalable to fit the needs of eCommerce merchants who are scaling their businesses up quickly. Boasting an impressive thirty years in supply chain & data integration, Robin has a BA from the University of Toronto as well as an MA in International Relations from Webster University Vienna Austria! Lis...