The E-Comm Show
233 episodes - English - Latest episode: 6 days ago -The E-Comm Show is a weekly podcast where host Andrew Maff interviews high-volume e-commerce sellers to dive into the ins and outs of their business to learn how they run their business and what helped make them so successful.
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Episodes
Final BFCM Prep: Reviewing Your Marketing Calendar | Ep. #83
November 18, 2020 05:00 - 6 minutes - 4.49 MBOn the 83rd episode of Marketing Interruption, Andrew Maff continues the Final BFCM Prep Series by getting into what sellers should be doing with their different marketing campaigns they'll be running during this time and how to prepare a visual calendar and even a visualization of triggers to better understand what will be happening when to ensure none of your campaigns overlap with each other. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Funnelytics - HubSpot - ...
Final BFCM Prep: What To Do With Everything You've Tested | Ep. #82
November 17, 2020 05:00 - 6 minutes - 4.86 MBOn the 82nd episode of Marketing Interruption, your host Andrew Maff continues the Final BFCM Prep Series by touching on what you should be doing during this time with the results of all of the things you've tested over the year and how to leverage that knowledge best for this year's Black Friday/Cyber Monday. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing que...
Final BFCM Prep: In-depth Spreadsheets to Create Track Progress | Ep. #81
November 16, 2020 05:00 - 10 minutes - 7.18 MBOn the 81st episode of Marketing Interruption, Andrew Maff kicks off the Final BFCM Prep Series by diving into how sellers should be tracking their success throughout all of Black Friday/Cyber Monday to make sure they're investing their time into studying results so they can prepare even better for next year. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing ques...
Marketing Interruption Weekly Recap, Questions, And News | Ep. #80
November 13, 2020 05:00 - 8 minutes - 5.73 MBOn the 80th episode of Marketing Interruption, Andrew Maff recaps everything discussed during the week from promoting BFCM deals, giving your product an exclusivity feel, as well as trying out meme marketing or creating your own gifs. With BFCM right around the corner, it's all about small minimal adjustments to make it as best as possible! Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! H...
Giving Your Content Some Character by Using GIFs | Ep. #79
November 12, 2020 05:00 - 6 minutes - 4.87 MBOn the 79th episode of Marketing Interruption, Andrew Maff talks about the different ways you can leverage gifs in your content to bring some character to your brand and increase engagement on social media, emails, blog posts, and more. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Giphy.com LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover ...
How E-commerce Sellers Leverage Meme Marketing | Ep. #78
November 11, 2020 05:00 - 9 minutes - 6.63 MBOn the 78th episode of Marketing Interruption, Andrew Maff dives into the fun, yet the slightly complicated practice of meme marketing and how e-commerce sellers can leverage interest trends to increase brand awareness and sales. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email: marketinginterrupt...
Leveraging Exclusivity to Increase Sales | Ep. #77
November 10, 2020 05:00 - 9 minutes - 6.75 MBOn the 77th episode of Marketing Interruption, Andrew Maff goes into detail about the different ways you can give the elusion of exclusivity to increase interest and sales. Whether you create secret groups, offers to certain customers only, or even require applications to purchase a product. There are a ton of ways to build some mystery around your product line to increase word of mouth marketing. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please ...
Promoting your BFCM Deals Ahead of Time to Build Awareness | Ep. #76
November 09, 2020 05:00 - 10 minutes - 7 MBOn the 76th episode of Marketing Interruption, Andrew Maff talks about the many things you can do ahead of Black Friday/Cyber Monday to promote the sales you may be having to ensure you're gaining as much traffic to your e-commerce store as possible when it's game time! He dives into typical social media, blog posts, newsletters, etc. but also how you can leverage PR for the big weekend. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to...
Marketing Interruption Weekly Recap, Questions, And News | Ep. #75
November 06, 2020 05:00 - 6 minutes - 4.53 MBOn the 75th episode of Marketing Interruption, Andrew Maff recaps the week and touches back on YouTube content ideas for e-commerce sellers, when to tone down the email newsletters, social media content ideas, leveraging Twiter, and more. He also dives into some industry news as well as a book recommendation. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing ques...
Why E-commerce Sellers Should Be Leveraging Twitter More | Ep. #74
November 05, 2020 05:00 - 7 minutes - 4.94 MBOn the 74th episode of Marketing Interruption, your host Andrew Maff talks about why e-commerce sellers should be leveraging Twitter to help them gain more insight on growing trends, joining conversations, customer service, and more. He even dives into how BlueTuskr uses Sprout Social to help them easily keep track of the many conversations that can be going at once. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Sprout Social LEAVE SOME FEEDBACK: If you enjoyed th...
Social Media Content Ideas When You Don't Have a Designer | Ep. #73
November 04, 2020 05:00 - 7 minutes - 5.35 MBOn the 73rd episode of Marketing Interruption, your host Andrew Maff helps come up with some content ideas for social media posting when you may not have a designer, photographer, or videographer available to you. This includes getting UGC from your customers, gif, quotes, jokes, and more. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Canva LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-comme...
How Many Email Newsletters is Too Many? | Ep. #72
November 03, 2020 05:00 - 7 minutes - 5.29 MBOn the 72nd episode of Marketing Interruption, Andrew Maff discusses how e-commerce sellers can figure out when to slow down email newsletters, whether promotional or informational, especially as the busy holiday season approaches. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email: marketinginterru...
YouTube Content Ideas to Market Your E-commerce Business | Ep. #71
November 02, 2020 05:00 - 7 minutes - 5.36 MBOn the 71st episode of Marketing Interruption, Andrew Maff discusses several ideas for e-commerce sellers to consider when starting a YouTube channel like behind the scenes videos, how-to videos, influencer interviews, product videos, and more. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email: mar...
Marketing Interruption Weekly Recap, Questions, And News | Ep. #70
October 30, 2020 04:00 - 7 minutes - 5.36 MBOn the 70th episode of Marketing Interruption, Andrew Maff recaps the week to touch back on shoppable Instagram Reels, marketing specialists, LinkedIn Stories, Google Smart Shopping ads as well as some news going on in the industry. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email: marketinginterr...
Do Google Smart Shopping Ads Work? | Ep. #69
October 29, 2020 04:00 - 6 minutes - 4.57 MBOn the 69th episode of Marketing Interruption, Andrew Maff discusses his experiences with Google Smart Shopping, when it worked, when it didn't, and how to know if you should be testing it for your e-commerce store. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email: marketinginterruption@bluetuskr....
Should E-commerce Sellers Be Using LinkedIn Stories | Ep. #68
October 28, 2020 04:00 - 5 minutes - 4.11 MBOn the 68th episode of Marketing Interruption, Andrew Maff talks about LinkedIn Stories and whether or not e-commerce sellers should care about them. He dives into some B2B strategies that B2C sellers can be used to grow their businesses. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email: marketing...
Why Marketing Specialist Aren't as Necessary as They Used To Be | Ep. #67
October 27, 2020 04:00 - 7 minutes - 5.17 MBOn the 67th episode of Marketing Interruption, Andrew Maff talks about how the marketing industry, specifically in e-commerce, has changed over the years and how specialists, although necessary, are not as important as they once were as marketing strategies slowly start to merge into each other. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd lik...
What Shoppable Instagram Reels and IGTV Means for E-commerce Sellers | Ep. #66
October 26, 2020 04:00 - 4 minutes - 3.4 MBOn the 66th episode of Marketing Interruption, Andrew Maff talks about how he knows Instagram would create shoppable Reels and how e-commerce sellers should start to leverage them. He also dives into how IGTV is still an area sellers should be tackling as well. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming ep...
Marketing Interruption Weekly Recap, Questions, And News | Ep. #65
October 23, 2020 04:00 - 7 minutes - 5.22 MBOn the 65th episode of Marketing Interruption, Andrew Maff recaps the week and touches back on e-commerce operations like SOPs and project management systems as well as dealing with the challenges of attribution modeling and whether or not sellers should offer free shipping. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Process Street - Asana Top of Mind by John Hall LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, ...
Offering Free Shipping: Fact or Myth? | Ep. #64
October 22, 2020 04:00 - 6 minutes - 4.71 MBOn the 64th episode of Marketing Interruption, Andrew Maff reviews the age-old myth of offering free shipping and whether it should be done or not. He talks about how if it can be done, it should be, but also how it's not a game-ender if you can't. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email:...
Understanding the Wild World of Paid Advertising Attribution | Ep. #63
October 21, 2020 04:00 - 9 minutes - 6.45 MBOn the 63rd episode of Marketing Interruption, Andrew Maff talks about how attribution modeling has become more and more difficult as more paid advertising channels become available and what to do about it. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email: [email protected] If y...
Using a Project Management System to Manage your E-commerce Team | Ep. #62
October 20, 2020 04:00 - 8 minutes - 5.95 MBOn the 62nd episode of Marketing Interruption, Andrew Maff talks about leveraging project management systems like Asana to not only benefit the SOPs but to also be able to see your business operating itself all within one platform so you can consistently fine-tune while easily getting updates on projects. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Process Street - Asana LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of co...
Why Your E-commerce Company Needs Standard Operating Procedures | Ep. #61
October 19, 2020 04:00 - 8 minutes - 5.76 MBOn the 61st episode of Marketing Interruption, Andrew Maff talks about the benefits of e-commerce sellers creating SOPs (Standard Operating Procedures) and how it can help them scale much quicker than they originally thought. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Process Street - Asana LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cove...
Marketing Interruption Weekly Recap, Questions, And News | Ep. #60
October 16, 2020 04:00 - 5 minutes - 3.58 MBOn the 60th episode of Marketing Interruption, Andrew Maff recaps the week and touches on the TikTok purchase, Apple's possible search engine, leveraging UGC, and how e-commerce sellers can buy other companies to scale their business even faster. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Expert Secrets by Russel Brunson - Privy's Book LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerc...
Acquiring Other E-commerce Companies at Minimal to Zero Cost | Ep. #59
October 15, 2020 04:00 - 6 minutes - 4.75 MBOn the 59th episode of Marketing Interruption, your host Andrew Maff talks about a topic that sometimes seems too far to reach for some e-commerce sellers, acquiring other businesses. However, he dives into how you could acquire other e-commerce businesses to grow your email list and even your product line by spending very little to zero dollars upfront. It may seem like a foreign concept, but it's doable! Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Roland Fraise...
How to get more User Generated Content and How to Leverage It | Ep. #58
October 14, 2020 04:00 - 6 minutes - 4.54 MBOn the 58th of Marketing Interruption, Andrew Maff talks about the benefits of UGC (User Generated Content), how to get more of it, and how to leverage it. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming episode? Email: [email protected] If you'd like to catch up on past episodes, visit marke...
Is Apple Creating a Search Engine? If so, What Does it Mean? | Ep. #57
October 13, 2020 04:00 - 5 minutes - 3.94 MBOn the 57th episode of Marketing Interruption, your host Andrew Maff talks about the new rumors swirling around about Apple creating its own search engine, what this could mean for all businesses, and of course, e-commerce sellers. He gives his opinion on whether the rumor is true but also what sellers can start to do to prepare in case it is true. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSC...
What E-commerce Sellers can Learn from Walmart Buying into TikTok | Ep. #56
October 12, 2020 04:00 - 5 minutes - 4.02 MBOn the 56th episode of Marketing Interruption, Andrew Maff discusses the news of Oracle and Walmart buying 20% of TikTok and what that could mean for e-commerce sellers in the future. He also goes over why they did it and how sellers could take a page out of their book. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an up...
Marketing Interruption Weekly Recap, Questions, And News | Ep. #55
October 09, 2020 04:00 - 5 minutes - 3.82 MBOn the very 55th episode of Marketing Interruption, your host Andrew Maff recaps everything from the previous week. He touches back on figuring out how to draw your line on content creation, Google WebP image files, TikTok advertising, and his opinion on ClickFunnels for e-commerce sellers. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like And...
CLICKFUNNELS: Should E-commerce Seller s be Using it? | Ep. #54
October 08, 2020 04:00 - 7 minutes - 5.06 MBOn the 54th episode of Marketing Interruption, your host Andrew Maff talks about the infamous ClickFunnels. It's been known primarily for businesses selling services, but can e-commerce sellers leverage it? And should they? He discusses his thoughts on selling products on ClickFunnels and whether it's better to create funnels there, or on Shopify. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: ClickFunnels LEAVE SOME FEEDBACK: If you enjoyed the show, please be sur...
TikTok Advertising Basics: Is it Good for E-commerce Sellers? | Ep. #53
October 07, 2020 04:00 - 8 minutes - 6 MBOn the 53rd episode of Marketing Interruption, your host Andrew Maff discusses TikTok advertising. Of course, this new platform that has been a hot topic all year has been growing quickly with both consumers and businesses, but how has it affected their advertising? he dives deep into the pros and cons of TikTok advertising and helps you decide if you should give it a try as well. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate a...
What is Google's WebP Image Format and Should | Ep. #52
October 06, 2020 04:00 - 4 minutes - 2.89 MBOn the 52nd episode of Marketing Interruption, your host Andrew Maff talks about the growing popularity of Google's WebP image files and if it's a good idea to hop on this trend. Google is making more and more steps to speed up your website and WebP images is one of them. Andrew gets into if you should convert your files and how to do it. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Hav...
How Much Content is Too Much Content? | Ep. #51
October 05, 2020 04:00 - 6 minutes - 4.75 MBOn the 51st episode of Marketing Interruption, your host Andrew Maff takes a different stance than usual. Instead of the typical approach of how to create a ton of content, he talks about where you need to draw the line. Not everyone can be everywhere at once and not everyone should be. He reviews where you should decipher that a line needs to be drawn on content creation. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and revie...
Marketing Interruption Weekly Recap, Questions, And News | Ep. #50
October 02, 2020 04:00 - 6 minutes - 4.26 MBOn the very 50th episode of Marketing Interruption, your host Andrew Maff recaps everything from the prior week and touches on everything Amazon that was discussed. Amazon Live, the Amazon tech stack and the assumption of what is going to happen with Prime Day being in Q4 all gets reviewed. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like And...
Amazon Prime Day: How the New Date will Effect Q4 Results | Ep. #49
October 01, 2020 04:00 - 6 minutes - 4.5 MBOn the 49th episode of Marketing Interruption, your host Andrew Maff reviews how this crazy year has caused Prime Day to get pushed into October and what that means by having Prime Day in Q4 and how the average consumer may respond. He reviews this as well as what it is you can do as a seller to handle these unprecedented sales during Q4. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Hav...
6 Product Research Tools for Amazon Sellers | Ep. #48
September 30, 2020 04:00 - 5 minutes - 3.75 MBOn the 48th episode of Marketing Interruption, your host Andrew Maff jumps back into his Amazon tech stack and talks about the 6 product research tools every Amazon seller should try before committing to one. He discusses Helium 10, SellerApp, AMZScout, Jungle Scout, IO Scout, and Unicorn Smasher. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Helium 10 - SellerApp - AMZScout - Jungle Scout - IO Scout - Unicorn Smasher LEAVE SOME FEEDBACK: If you enjoyed the show, ...
12 Chrome Extensions for Amazon Sellers | Ep. #47
September 29, 2020 04:00 - 8 minutes - 5.79 MBOn the 47th episode of Marketing Interruption, your host Andrew Maff talks about the 12 top Google Chrome Extensions that every Amazon seller should have on hand. He touches on Keepa, The Camelizer, FBA Calculator, AMZBase, Jungle Scout, Amazon FBA Keyword Tool, Amazeowl, Helium 10, AMZScout Pro, META SEO Inspector, MozBar, and Extensity. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Keepa - The Camelizer - FBA Calculator - AMZBase - Jungle Scout - Amazon FBA Keyw...
Should Amazon Sellers Be Spending Their Time Doing Amazon Live? | Ep. #46
September 28, 2020 04:00 - 7 minutes - 5.34 MBOn the 46th episode of Marketing Interruption, your host Andrew Maff discusses Amazon Live and how some sellers have leveraged it to bring in new sales. However, he also dives into how it's not great for everyone and needs to be approached either at full speed or not at all. He even touches on how, if you are going to give Amazon Live a try, a few software to try to make your videos look their best. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, pleas...
Marketing Interruption Weekly Recap, Questions, And News | Ep. #45
September 25, 2020 04:00 - 4 minutes - 3.4 MBOn the 45th episode of Marketing Interruption, your host Andrew Maff recaps everything that was discussed earlier in the week. He jumps back into driving traffic to Amazon, creating an omnichannel experience for your customers, preparing for BFCM, and how to increase your Facebook followers. Per usual, he touches on news and answers some user's questions as well. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and o...
The Sneaky Way to Increase your Followers on Facebook Without Paying for Them | Ep. #44
September 24, 2020 04:00 - 4 minutes - 3.18 MBOn the 44th episode of Marketing Interruption, your host Andrew Maff talks about the easiest way to grow your Facebook followers without directly paying for followers. He discusses how you can create an ad to do one thing, but also have it benefit your follower growth. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upc...
Prepare Your Campaigns for BFCM (Black Friday / Cyber Monday) | Ep. #43
September 23, 2020 04:00 - 10 minutes - 6.95 MBOn the 43rd episode of Marketing Interruption, your host Andrew Maff talks about how e-commerce sellers should be preparing for Black Friday/Cyber Monday. He dives into strategy testing, calendars, social media, email marketing, early announcements and much more. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to cover in an upcoming ...
Creating an Omnichannel Experience Across Different Sales Channels | Ep. #42
September 22, 2020 04:00 - 6 minutes - 4.45 MBOn the 42nd episode of Marketing Interruption, your host Andrew Maff talks about how e-commerce brands can and should create an omnichannel experience for their customers to keep as much brand awareness as possible while allowing the customer to be more comfortable with their purchase. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew t...
Should E-Commerce Sellers Drive Traffic to their Amazon Storefront? | Ep. #41
September 21, 2020 04:00 - 6 minutes - 4.22 MBOn the 41st episode of Marketing Interruption, your host Andrew Maff talks about the controversial practice of driving traffic from off Amazon to Amazon, and if you are going to do it, the correct ways to do it. He talks about the pros and cons of why some sellers choose to vs. why some may not want to but also the ideas behind testing it. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Ha...
Marketing Interruption Weekly Recap, Questions, And News | Ep. #40
September 18, 2020 04:00 - 5 minutes - 3.63 MBOn the 40th episode of Marketing Interruption, your host Andrew Maff recaps everything discussed from the prior week. He dives back into the many different Facebook advertising audiences to test, the daily newsletters everyone should subscribe to, Pinterest advertising, and the many different types of pop-ups and when to trigger them on e-commerce websites. Along with all of that he touches on some news as well as answering some listener's questions. Tune in and enjoy today's interruption! ...
6 Pop-ups to Set Up on your E-commerce Website | Ep. #39
September 17, 2020 04:00 - 5 minutes - 3.81 MBOn the 39th episode of Marketing Interruption, your host Andrew Maff talks about the many different pop-ups e-commerce sellers should have set up on their stores, how to leverage them correctly, and how to take advantage of segmenting audiences. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Privy LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question you'd like Andrew to ...
Why E-commerce Sellers Should be Leveraging Pinterest Advertising | Ep. #38
September 16, 2020 04:00 - 4 minutes - 3.19 MBOn the 38th episode of Marketing Interruption, your host Andrew Maff dives into the benefits of Pinterest advertising and how it's helping sellers scale faster than ever before if they leverage the platform correctly. He talks about Pinterest growth as a company and how e-commerce sellers should consider testing their ad platform soon before it becomes as saturated as Facebook. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and ...
6 Free Daily Newsletters to Subscribe to Improve your Business | Ep. #37
September 15, 2020 04:00 - 5 minutes - 3.7 MBOn the 37th episode of Marketing Interruption, your host Andrew Maff discusses the 6 newsletters all entrepreneurs should sign up for to start their day with some great insights. All the newsletters mentioned are free and almost all are sent out daily. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: Morning Brew - Marketing Brew - theCLIKK - Daily Carnage - TheSkimm - The Hustle LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and o...
Facebook Advertising Audiences E-commerce Sellers Should be Testing | Ep. #36
September 14, 2020 04:00 - 7 minutes - 4.93 MBOn the 36th episode of Marketing Interruption, your host Andrew Maff lists off the many Facebook Ad audience e-commerce sellers should be testing. Everything from Video Viewer lookalikes to lookalikes of visitors, purchasers, email lists, etc. not to mention the different population percentages to test! Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be sure to rate and review!...and of course, SUBSCRIBE! Have an e-commerce marketing question y...
Marketing Interruption Weekly Recap, Questions, And News | Ep. #35
September 11, 2020 04:00 - 4 minutes - 3.43 MBOn the 35th episode of Marketing Interruption, your host Andrew Maff recaps everything that was discussed from the prior week. He touches back in on the importance of Google Reviews, the perfect Instagram process, B2B strategies for B2C sellers can use, as well as hiring and vetting freelancers and contractors. With all of that, he also touches on some news and answers some listeners' questions. Tune in and enjoy today's interruption! LEAVE SOME FEEDBACK: If you enjoyed the show, please be...
Hiring and Vetting E-commerce Freelancers to Scale Quicker | Ep. #34
September 10, 2020 04:00 - 7 minutes - 5.51 MBOn the 34th episode of Marketing Interruption, your host Andrew Maff talks about when you should hire a freelancer for your e-commerce business, how to find them, how to vet them, and most importantly, how to scale them. After listening to this episode you'll have a better insight on how to cost consciously scale your business using contractors. Tune in and enjoy today's interruption! MENTIONED IN TODAY’S EPISODE: UpWork - Fiverr - FreeUp - Hubstaff - Credo - Design Pickle LEAVE SOME FEE...