Manage Smarter
288 episodes - English - Latest episode: 18 days ago - ★★★★★ - 41 ratingsJoin hosts Audrey Strong and C. Lee Smith every other week as they dive into management, leadership, business, sales, company culture, talent retention, revenues, performance metrics, hiring and more. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change throughout your workplace.
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Episodes
256 Human Resources is Tougher than Ever with Kathi Enderes
June 30, 2024 06:00 - 30 minutesOur guest today is Kathi Enderes, Senior Vice President of Research at the Josh Bersin Company. She's here to discuss Systemic HR. It’s a multi-year study including analysis of HR strategies from over 1,000 companies and 26 million employees, across all industries and geographies. Organizations now face complex, ‘post-industrial age’ challenges, that have HR at the heart of them. These include designing hybrid work approaches; redesigning job roles with AI in mind; and navigating through ongo...
255: Real Teams vs. Performance Groups with James Scouller
June 16, 2024 06:00 - 25 minutesJames Scouller, executive coach and author of 'How to Build Winning Teams Again and Again,' joins us to discuss the intricacies of team building. James explains the differences between real teams and performance groups, and shares actionable insights on optimizing team performance. Discover the essential elements for creating high-performing teams and learn how to navigate the complexities of team dynamics. SHOW NOTES: James Scouller, an ex-CEO who’s been coaching leaders and their teams for ...
254: Urs Koenig: Radical Humility-Be A Badass Leader AND a Good Human
June 02, 2024 06:00 - 22 minutesOur guest today says you can be a badass leader AND a good human, going from heroic to humble in your approach. It's all via the concept of Radical Humility. Urs Koenig can help you Manage Smarter! He is a former United Nations military peacekeeper and NATO military peacekeeping commander, a highly accomplished ultra-endurance champion, a widely published professor, bestselling author, and a seasoned executive coach and keynote speaker with more than three decades of experience helping hundre...
254: Radical Humility in Leadership with Urs Koenig
June 02, 2024 06:00 - 22 minutesUrs Koenig, author of 'Radical Humility,' explores the shift from heroic to humble leadership. Learn how to develop self-awareness, build trusting relationships, and foster a growth mindset. Discover practical tips for improving leadership skills and creating a leadership factory. SHOW NOTES: Urs Koenig, a former United Nations military peacekeeper and seasoned executive coach, discusses the importance of radical humility in leadership. He emphasizes the need for leaders to develop deep self-...
253: B2B Is Really P2P for Sales with Frank Somma
May 19, 2024 06:00 - 22 minutesFrank Somma, a sales and communications expert, shares his insights on the importance of interpersonal communication in the age of AI in this episode. He discusses the findings of a study by Professor Vanessa Bonds from Cornell University, which revealed that in-person communication is the most effective, followed by phone calls, with emails being the least effective. Somma also shares tips on using Neuro Linguistic Programming (NLP) to improve communication and build rapport with clients. He...
253: Frank Somma: B2B Is Really P2P for Managers and Sales Pros
May 19, 2024 06:00 - 22 minutesFrank Somma is a sales and communications expert, speaker, author, and lifelong charity fundraiser. Frank holds a degree in NLP, Neuro-Linguistic Programming widely accepted as THE communications science, and has been speaking professionally for over 15 years winning accolades from such notable organizations as DLL Bank, GE, Xerox, EMC and several Big I associations. His latest book is B2B is really P2P How to Win with High Touch in a High tech world is selling well and has a 4.9 star rating...
252: Don't Get Lazy Using AI with Ryan Ruud
May 05, 2024 06:00 - 21 minutesRyan Ruud, founder and CEO of LakeOne, shares his unique perspective on the role of technology in marketing. He argues that the rise of automation systems, mass email systems, and AI has made marketers lazy, leading to mass-produced, impersonal content. Ruud emphasizes the importance of the human touch in marketing and suggests that marketers should think about what would resonate with them as consumers. He also sees potential in AI, but cautions that it should be used in conjunction with hu...
252: Ryan Ruud: Managing and Harnessing AI: Don't Get Lazy!
May 05, 2024 06:00 - 21 minutesRyan Ruud is the Founder & CEO of Lake One, a modern marketing partner that helps B2B companies drive sales and marketing transformation. Lake One embeds virtually with their clients to provide strategic guidance and hands-on support as they build and optimize revenue systems. He started the firm in 2014 and has led it through double digit growth every year since, attracting funded startups to enterpriseclients. Prior to launching Lake One, Ryan established his career by merging a love of sto...
251 Richard Weylman: Manage To Create Lifelong Clients
April 21, 2024 06:00 - 25 minutesRichard Weylman, at age 6, Richard was orphaned and lived in nineteen foster homes and attended eleven different schools. Rather than becoming victim of those circumstances he overcame them and has had remarkable business success including as an award-winning general sales managerof Rolls Royce to heading sales and marketing for the Robb Report- A Magazine for the Luxury Lifestyle from its inception until its record liquidity event. A Hall of Fame inducted Keynote speaker Richard has also bee...
251: How to Create Lifelong Clients with Richard Weylman
April 21, 2024 06:00 - 25 minutesRichard Weylman, author of 100 Proven Ways to Acquire and Keep Clients for Life, shares his insights on the importance of personalizing and humanizing every customer interaction. He discusses the role of AI in enhancing the customer experience and the need for companies to shift their focus from products to the customer experience and outcome. Weylman emphasizes the power of kindness, thoughtfulness, caring, and empathy in building strong customer relationships. He also shares his belief that...
250: Build Executive Presence and Step Into Your Power with Joel Garfinkle
April 07, 2024 06:00 - 26 minutesJoel Garfinkle, executive coach and author of 'Executive Presence: Step into Your Power, Convey Confidence, and Lead with Conviction,' discusses the nine essential competencies that define executive presence. These include confidence, command, charisma, authority, decisiveness, boldness, influence, vocal expression, and clarity. Garfinkle explains how these traits are crucial for building credibility and advancing in leadership roles. Whether you're an emerging leader or a seasoned executive,...
250 Joel Garfinkle: Executive Presence: Step Into Your Power
April 07, 2024 06:00 - 26 minutesJoel Garfinkle has been an executive coach for 20+ years and is the author of 11 books, including “Executive Presence: Step Into Your Power, Convey Confidence, & Lead With Conviction." Joel is well-known as one of the most effective and innovative executive coaches in the country. His passion and energy is infectious, motivating and encouraging. He has a no-nonsense style in which he advises, challenges, provokes, guides and pushes his clients. Joel possesses great insight and knowledge, whic...
249: Overcoming Caveman Brain with Dr. Jean Oursler
March 24, 2024 14:29 - 24 minutesDr. Jean Oursler, also known as the Results Queen, is our guest in this episode. With a PhD in business psychology, she is considered one of the country's top business consultants. Dr. Oursler shares her insights on achieving business success through a results-oriented approach and the implementation of the Entrepreneur Operating System (EOS). She also introduces the concept of 'Caveman Brain' and discusses the role of confidence in leadership. As the author of 'Give Up Goals and Results Are ...
249: Dr. Jean Oursler: Manage To Better Results!
March 24, 2024 14:29 - 24 minutesWith us today is Dr. Jean Oursler, otherwise known as the Results Queen! Dr. Jean has a Ph.D. in business psychology and is considered one of the country’s top business consultants, a top-rated speaker, and a world class business performance coach. She is the author of "Give up Goals and Results are Yours”. Dr. Jean works with entrepreneurs and their leadership teams to implement a comprehensive business management system called EOS which is designed to help organizations improve their perfo...
248: Wendy Swire: Managers, Stop Your Saboteur Brain!
March 10, 2024 07:00 - 20 minutesWendy Swire brings more than twenty years of expertise in executive and leadership coaching, organizational change management and leadership consulting. Working with Fortune 50 senior executives, as well as governmental and international organizations, Wendy specializes in teaching techniques for rewiring the brain to provide increased adaptability, resiliency and cognitive fitness. Her background as a former Wall Street Banker and training as a diplomat makes her uniquely qualified to coach ...
248: Stop Your Saboteur Brain with Wendy Swire
March 10, 2024 07:00 - 20 minutesWendy Swire, an expert in executive and leadership coaching and author of 'Anytime Coaching', joins us to discuss the difference between a sage brain and a saboteur brain. She explains how to recognize when you're in saboteur mode and how to shift to sage mode. Wendy also shares the five sage powers: empathy, exploration, innovation, navigation, and activation. She offers advice on managing change and building mental fitness. Wendy's insights are based on over 20 years of expertise in leaders...
247: You're FIRED! Can Be a Career Booster with Stephanie Brown
February 25, 2024 07:00 - 22 minutesStephanie Brown, founder of Creative Career Level Up and author of 'Fired, Why Losing Your Job, is the best thing that can happen to you', shares her insights on how being fired can be a blessing in disguise and an opportunity for career development. She discusses strategies for career progression, overcoming imposter syndrome, and the importance of feedback and reflection for self-improvement. SHOW NOTES: Stephanie Brown is the Founder of Creative Career Level Up, a program that helps those ...
247 Stephanie Brown: You're FIRED! This can be a career booster!
February 25, 2024 07:00 - 22 minutesStephanie Brown is the Founder of Creative Career Level Up, a program that helps those in marketing, creative, and tech industries accelerate their careers and secure their next perfect role—along with a promotion and a salary increase. Stephanie has spent the last 15 years working in the marketing, creative and tech industries, and what makes her program stand out and a proven system is she used her 13 years’ experience working as a senior marketing executive at Nike (8 years in total) and A...
246: Luis Scott: Mediation When Managing
February 11, 2024 07:00 - 23 minutesLuis Scott is a respected attorney and consultant. He is the owner of Bader Scott Injury Lawyers and 8 Figure Firm Consulting, specializing in helping legal professionals optimize and grow their practices. Over his 20 years as a legal professional, he has been recognized by various legal organizations, and was managing partner of a successful law firm with almost 200 employees. In this podcast for managers, Audrey, Lee and Luis discuss: ·Luis' three different categorizations of employees i...
246: Mediation and Management with Luis Scott
February 11, 2024 07:00 - 23 minutesLuis Scott, a respected attorney and consultant, shares his insights on the difference between a manager and a leader, how to develop a predictable business, the role of mediation in management, and when to involve a lawyer. He also discusses how to overcome low credibility in professions like law through continuous education. SHOW NOTES: Luis Scott is a respected attorney and consultant. He is the owner of Bader Scott Injury Lawyers and 8 Figure Firm Consulting, specializing in helping legal...
245: Leveraging Virtual Assistants for Growth with Justin Nelson
January 28, 2024 07:00 - 24 minutesJustin Nelson, founder and CEO of Sphere Rocket VA, shares his journey from overcoming addiction to building a leading virtual workforce company. Discover the top functions of virtual assistants, the impact of AI, and how small businesses can leverage VAs for growth. SHOW NOTES: Justin Nelson is the Founder and CEO of Sphere Rocket VA, an industry leading virtual workforce company. Since 2020 Sphere Rocket has placed more than 5,000 virtual assistants, serving 1500+ growing small businesses. ...
245: Justin Nelson: Virtual Assistants Can Fill Out Your Team
January 28, 2024 07:00 - 24 minutesJustin Nelson is the Founder and CEO of Sphere Rocket VA, an industry leading virtual workforce company. Since 2020 Sphere Rocket has placed more than 5,000 virtual assistants, serving 1500+ growing small businesses. Justin began in real estate at age 17, running marketing, lead generation, and inside sales campaigns. After getting licensed, he quickly became a top producing agent, generating $320,000 in gross commissions his first year using social media and marketing growth hacks. In 2019 J...
244: Performance Science for Business with Dr. Carla Fowler
January 14, 2024 07:00 - 27 minutesDr. Carla Fowler is an MD PhD and elite executive coach. For the last decade, she has been a secret weapon for scores of CEOs, entrepreneurs, and other senior leaders. Carla’s unique approach combines the latest research from performance science with timeless best practices to help top performers level up and achieve their goals. In this podcast for managers, Audrey, Lee and Carla discuss: · Performance Science—how is it defined and measured? · Mental Clarity—Why do leaders need it and ...
244: Dr. Carla Fowler: Performance Science to Level Up Leaders
January 14, 2024 07:00 - 27 minutesDr. Carla Fowler is an MD PhD and elite executive coach. For the last decade, she has been a secret weapon for scores of CEOs, entrepreneurs, and other senior leaders. Carla’s unique approach combines the latest research from performance science with timeless best practices to help top performers level up and achieve their goals. In this podcast for managers, Audrey, Lee and Carla discuss: · Performance Science—how is it defined and measured? · Mental Clarity—Why do leaders need it and ...
243: Building High-Trust Teams with David Horsager
December 31, 2023 07:00 - 25 minutesDavid Horsager, CEO of the TrustEdge Leadership Institute and author of 'The Trust Edge,' discusses the pivotal role of trust in leadership and organizational success. Learn how trust influences retention, engagement, and performance, and discover practical strategies to build and sustain trust within your team. SHOW NOTES: David Horsager, MA, CSP, CPAE is the CEO of Trust Edge Leadership Institute, Trust Expert in Residence at High Point University and The Wall Street Journal best-selling au...
243: Building High-Trust Teams with David Horsager (Encore)
December 31, 2023 07:00 - 25 minutesDavid Horsager, CEO of the TrustEdge Leadership Institute and author of 'The Trust Edge,' discusses the pivotal role of trust in leadership and organizational success. Learn how trust influences retention, engagement, and performance, and discover practical strategies to build and sustain trust within your team. SHOW NOTES: David Horsager, MA, CSP, CPAE is the CEO of Trust Edge Leadership Institute, Trust Expert in Residence at High Point University and The Wall Street Journal best-selling au...
243: BEST OF: David Horsager: Fostering a High Trust Workplace
December 31, 2023 07:00 - 25 minutesDavid Horsager, MA, CSP, CPAE is the CEO of Trust Edge Leadership Institute, Trust Expert in Residence at High Point University and The Wall Street Journal best-selling author of The Trust Edge, The Daily Edge, and Trusted Leader. He is also a podcaster, creator of the Enterprise Trust Index™, and director of one of the nation’s foremost trust studies, The Trust Outlook. ® Horsager has advised leaders and delivered life-changing presentations on six continents, with audiences ranging from De...
242: Overcoming Stress, Anxiety and Burnout with Victoria Albina (Encore)
December 17, 2023 07:00 - 26 minutesMaria Victoria Albina (she/they) is a Master Certified Somatic Life Coach, UCSF-trained Family Nurse Practitioner and Breathwork Meditation Guide with a passion for helping humans socialized as women realize that they are their own best healers by reconnecting with their bodies and minds, so they can break free from codependency, perfectionism and people-pleasing and reclaim their joy. She is the host of the Feminist Wellness Podcast, holds a Masters degree in Public Health from Boston Univer...
242: BEST OF: Victoria Albina: Stress, Anxiety and Burnout
December 17, 2023 07:00 - 26 minutesMaria Victoria Albina (she/they) is a Master Certified Somatic Life Coach, UCSF-trained Family Nurse Practitioner and Breathwork Meditation Guide with a passion for helping humans socialized as women realize that they are their own best healers by reconnecting with their bodies and minds, so they can break free from codependency, perfectionism and people-pleasing and reclaim their joy. She is the host of the Feminist Wellness Podcast, holds a Masters degree in Public Health from Boston Univer...
241: Steve Shenbaum: Get Your Game On To Better Managing!
December 03, 2023 07:00 - 22 minutesSteve Shenbaum is the founder of Game On Nation, a nationally recognized communication firm that employs game dynamics and improvisation to teach high-performance teamwork as well as communication, story-telling, public-speaking and presentation skills. In this podcast for managers, Audrey, Lee and Steve discuss: · How gamification can help you become a better manager and leader · Why younger workforce members respond more to games within the workplace · Tangible exercis...
241: Gamification at Work with Steve Shenbaum
December 03, 2023 07:00 - 22 minutesSteve Shenbaum is the founder of Game On Nation, a nationally recognized communication firm that employs game dynamics and improvisation to teach high-performance teamwork as well as communication, story-telling, public-speaking and presentation skills. In this podcast for managers, Audrey, Lee and Steve discuss: · How gamification can help you become a better manager and leader · Why younger workforce members respond more to games within the workplace · Tangible exercis...
240: Unleashing Super Consumers with Eddie Yoon
November 19, 2023 07:00 - 25 minutesEddie Yoon, co-founder of Category Pirates LLC and author of 'The 22 Laws of Category Design', shares his expertise on category strategy and super consumers. Learn how businesses can leverage weird data to drive growth and why companies like Tesla and Starbucks excel in category design. Eddie offers actionable tips for scaling up by managing weirder, making this episode a must-listen for anyone looking to redefine their market and achieve superior growth. SHOW NOTES: Get ready to dive into th...
240: Eddie Yoon: Manage Weirder! Category Design and Superconsumers=More sales!
November 19, 2023 07:00 - 25 minutesGet ready to dive into the fascinating world of category strategy with a true authority in the field. We are thrilled to have Eddie Yoon as our guest. He's the Co-Founder of Category PIrates, LLC...a business writing band and top 10 business Substack. He's also a distinguished author and expert who has contributed extensively to the Harvard Business Review on category strategy. With his unparalleled knowledge and expertise, Eddie is set to share groundbreaking insights from his latest book “T...
239: Andrea Waltz: NO! is the way to get to a YES!
November 05, 2023 06:00 - 27 minutesToday's guest says she's an optimistic person but her favorite word is NO. Andrea Waltz is the co-founder of Courage Crafters, Inc. and co-author of the best-selling book, Go for No! Yes is the Destination, No is How You Get There. For almost two decades, Andrea has been teaching people in virtually every business and industry how to think and feel differently about failure, rejection, and the word, “no” to achieve their goals and dreams. A member of one of the highest regarded professional g...
239: Using No to Get to Yes with Andrea Waltz
November 05, 2023 06:00 - 27 minutesToday's guest says she's an optimistic person but her favorite word is NO. Andrea Waltz is the co-founder of Courage Crafters, Inc. and co-author of the best-selling book, Go for No! Yes is the Destination, No is How You Get There. For almost two decades, Andrea has been teaching people in virtually every business and industry how to think and feel differently about failure, rejection, and the word, “no” to achieve their goals and dreams. A member of one of the highest regarded professional g...
238: Steve Gielda: IGNITE Your Sales Pipeline
October 22, 2023 06:00 - 19 minutesSteve Gielda is co-founder of Ignite Selling and author of Ignite Your Sales Strategies: A field guide to accelerating the pipeline - an Amazon Top 10 Sales Book! the book helps sales teams be able to think and act strategically, construct a seamless sales pipeline process, understand your customers’ buying factors for each unique sale, proactively manage the key influencers, navigate the competitive landscape and quantify the true value of your solution. Steve's company has trained over 25,0...
237: Brynne Tillman: How to Master Social Selling
October 08, 2023 06:00 - 27 minutesBrynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching Entrepreneurs, sales teams and business leaders how to leverage LinkedIn for social selling. As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world. She guides professionals to establish a thought leader and subject matter expert brand, find and engage the right targeted market, and leverage cl...
237: How to Master Social Selling with Brynne Tillman
October 08, 2023 06:00 - 27 minutesBrynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching Entrepreneurs, sales teams and business leaders how to leverage LinkedIn for social selling. As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world. She guides professionals to establish a thought leader and subject matter expert brand, find and engage the right targeted market, and leverage cl...
236: Darren Horwitz: How to Successfully Rebrand Your Product or Business
September 24, 2023 06:00 - 22 minutesDarren Horwitz is the Founder of TenTen, a brand implementation firm that helps organizations plan, build, and manage brand change. Darren and his team work with clients to help them navigate the complex process of planning, executing, and bringing brands to life. In just over 8 years, TenTen has helped 100+ companies rebrand, across industries and around the world. Darren and TenTen’s work has benefited the U.S. Army, GE Healthcare, Lincoln Financial, and J&J to name a few. Before founding T...
236: Darren Horwitz: Manage Smarter 236 - Darren Horwitz: How to Successfully Rebrand Your Product or Business
September 24, 2023 06:00 - 22 minutesDarren Horwitz is the Founder of TenTen, a brand implementation firm that helps organizations plan, build, and manage brand change. Darren and his team work with clients to help them navigate the complex process of planning, executing, and bringing brands to life. In just over 8 years, TenTen has helped 100+ companies rebrand, across industries and around the world. Darren and TenTen’s work has benefited the U.S. Army, GE Healthcare, Lincoln Financial, and J&J to name a few. Before founding T...
235: Crista Grasso: Lean Out Your Business
September 10, 2023 06:00 - 21 minutesCrista Grasso is the go-to strategic planning and systems expert for online businesses when they want to scale. Known as the "Business Optimizer", Crista has the ability to quickly cut through noise and provide clarity on the core things that will make the biggest impact to scale a business simply and sustainably. She is the founder of the Lean Out Method, creator of the Lean Business Scaling System, and host of the Lean Out Your Business Podcast. In this podcast for managers, Audrey, Lee and...
235: Crista Grasso: The Best Way to Scale Your Small Business
September 10, 2023 06:00 - 21 minutesCrista Grasso is the go-to strategic planning and systems expert for online businesses when they want to scale. Known as the "Business Optimizer", Crista has the ability to quickly cut through noise and provide clarity on the core things that will make the biggest impact to scale a business simply and sustainably. She is the founder of the Lean Out Method, creator of the Lean Business Scaling System, and host of the Lean Out Your Business Podcast. In this podcast for managers, Audrey, Lee and...
234: Gerald Leonard: Boost Productivity FAST
August 27, 2023 06:00 - 24 minutesGet ready to be inspired by a true powerhouse in the field of productivity intelligence. Our guest today is Gerald J. Leonard, a leading figure who has revolutionized the way we approach maximizing our potential. Gerald is the Publishing Editor, CEO, and Founder of the Leonard Productivity Intelligence Institute, where he focuses on enhancing productivity and building better workplace cultures. He is also the CEO of Turnberry Premiere, a strategic project portfolio management and IT governanc...
233: Beth Trejo: How to Express Empathy via Digital Platforms
August 13, 2023 06:00 - 21 minutesToday’s guest is Beth Trejo, a trailblazing speaker, CEO, and founder of the global social-first digital agency, Chatterkick. Featured in USA Today, Yahoo, and Business Insiders as a Top 50 CEO for Women, Beth is a recognized advocate for women in tech. We have a fantastic new offer for CEOS! 1,000 ChatGTP prompts for the C-suite - https://chatterkick.com/free-stuff/ceo/ In this podcast for managers, Audrey, Lee and Beth discuss: · The importance of empathy for managers and leaders · ...
232: Stephanie Nivinskus: Fix What Isn't Selling to Scale Your Business
July 30, 2023 06:00 - 25 minutesStephanie Nivinskus is the CEO of SizzleForce Marketing, an agency that helps scaling companies get noticed and attract more clients on a daily basis. Since 1995, she has developed and executed brand-building campaigns for companies including Starbucks, The NFL, Quiksilver, and thousands of small businesses. A Story Brand Certified Guide and Certified Partner of Digital Marketer, Stephanie has written for Forbes & Entrepreneur magazines and she is the author of the International #1 Bestseller...
231: Mary Ann Pruitt: How Women Leaders Are Different
July 16, 2023 06:00 - 23 minutesJoining us today is Mary Ann Pruitt, the CEO and President of Mosaic Media, a collection of media buying experts and creative strategists who negotiate, purchase, and monitor advertising space and airtime. She’s here today to share some marketing wisdom gleaned from her extensive career in media strategy and how it relates to the ever-evolving climate of media. In this podcast for managers, Audrey, Lee and Mary Ann discuss: · Tapping into superpowers post-COVID for women in business ·...
230: Charles Price: Escape the Tyranny of Numbers
July 02, 2023 06:00 - 22 minutesAttorney Chuck Price, with 40 years of experience managing legal teams and trying cases. He was named one of the five most influential commercial litigators in Arizona by AZ Business Leaders magazine. He has taught management and negotiation to sales representatives, sales managers and others around the country. He is the author of Rewiring the White Collar Mind, which analyzes how workplace incentives can lead to professional success but personal unhappiness, and gives practical steps to hel...
229: Matt Blumberg: How To Create a Good Board
June 18, 2023 06:00 - 22 minutesMatt Blumberg is a technology entrepreneur, business builder, and CEO of Bolster, an on-demand executive talent marketplace that helps accelerate companies’ growth by connecting them with experienced, highly vetted executives for interim, fractional, advisory, project-based or board roles. Matt has been recognized as one of New York’s 100 most influential technology leaders by Business Insider, by Crain’s as one of New York’s Top Entrepreneurs, and by Ernst & Young as an Entrepreneur of the Y...
228: Kevin Maney: AI: Creating and selling new business categories
June 04, 2023 06:00 - 26 minutesKevin Maney is a bestselling author, award-winning columnist, and partner at Category Design Advisors (CDA). His critically-acclaimed book, Play Bigger: How Pirates, Dreamers and Innovators Create and Dominate Markets, introduced business to the idea of category design and has sold more than 150,000 copies worldwide. As a founding partner of CDA, Maney has helped leadership teams at hundreds of companies all over the world focus their strategic thinking through category design. Maney has been...
227: Marc Reifenrath: Employee First 100 Days why first 100 days of an employee is the most important
May 21, 2023 06:00 - 24 minutesMarc Reifenrath is the CEO & Co-founder of Spinutech, a full-service digital marketing agency with 150+ team members across the U.S. In that capacity, he understands firsthand how critical a company’s culture is to achieving and maintaining success. Marc has helped Spinutech grow from a college start-up to one of the premier full-service digital marketing agencies in the country. The secret ingredient? Company values that are truly lived, including a commitment to “Get Better Every Day”. In ...