Local SEO Tactics and Digital Marketing Strategies artwork

Local SEO Tactics and Digital Marketing Strategies

364 episodes - English - Latest episode: 22 days ago - ★★★★★ - 144 ratings

Jesse Dolan, the Intrycks team, and expert guests share digital marketing strategies and local SEO tactics that businesses can use to get ahead of the competition! With a local focus on search engine optimization, you'll learn how to get found in search engines, and attract more new local customers for your business. Discover how to identify your ideal customers online, develop internet marketing strategies to get your website ranked for the searches you want, generate more qualified leads, and how to convert those leads into new customers at a higher rate. For the past 20 years, Jesse and Bob have operated real brick and mortar service businesses so they understand the real world struggles that local entrepreneurs are facing, and the limited time that is available. With that backdrop, each episode contains proven methods and actionable ideas that local business owners can quickly implement for improved online marketing to get new customers, and grow their business.

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Episodes

Turn On Your Google My Business Email Notifications

February 26, 2021 16:41 - 25 minutes - 19.5 MB

In this episode, Bob and Jesse are encouraged by a recent client interaction to share the incredibly useful free Google My Business alerts that you may not be taking advantage of! These Google My Business notifications offer email notifications and alerts which can inform you of numerous potential client interactions that can be transformed into actionable metrics for your company! Also, we want to invite you to participate as a student in the beta version of our online courses! You benefi...

Which Marketing Metrics Are The Right Ones To Track For Your Business

February 25, 2021 14:57 - 16 minutes - 13 MB

In this episode, Bob and Jesse are once again joined by Sue Ginsburg to explore the value of tracking metrics for your business. The trio discuss the importance of creating baseline metrics for your marketing and SEO goals to create a tangible direction for your tracking, and the need to define success by your business needs in the moment to avoid being deceived by vanity metrics. By using metrics properly, you can be sure you're getting a reasonable ROI and that you're allocating time and m...

What Is Insecure Content and How To Find Insecure Content On Your Web Pages

February 18, 2021 19:16 - 24 minutes - 19.1 MB

In this episode, Bob and Jesse discuss insecure content and how it affects your ranking in Google search and beyond. Website security is one of the few ranking factors that Google is transparent about, and something you may not often think about. That's why we are taking the time to walk you through the process of identifying insecurities in your page, and how to address them! We are also asking our viewers and listeners to let us know if they have any Schema questions for expert Terry Sam...

What Is Insecure Content and How To Find Insecure Content On Your Web Pages - 79

February 18, 2021 19:16 - 24 minutes - 19.1 MB

In this episode, Bob and Jesse discuss insecure content and how it affects your ranking in Google search and beyond. Website security is one of the few ranking factors that Google is transparent about, and something you may not often think about. That's why we are taking the time to walk you through the process of identifying insecurities in your page, and how to address them! We are also asking our viewers and listeners to let us know if they have any Schema questions for expert Terry Sa...

How Do You Track SEO Performance and Real World Impact On Your Business

February 16, 2021 15:08 - 22 minutes - 17.7 MB

This week, Bob and Jesse are joined by sales expert Sue Ginsburg to explore the importance of using metrics and data to track SEO performance and your business goals! The team explores the need to define success in a way which can be tracked, whether those goals are in marketing, sales, or SEO performance, and the usefulness of using data to determine what is working and what isn't in pursuit of those goals and your SEO progress.   We would also like to remind our audience that we are op...

What Is Website Schema Markup For SEO and How Does Structured Data Help You - Terry Samuels Interview Part 2

February 08, 2021 19:03 - 41 minutes - 32.5 MB

In part two of our two-part interview with schema expert Terry Samuels, Jesse, Bob, and Terry continue to discuss the importance of utilizing schema markup to develop a high-ranking webpage. They examine the importance of using website schema to help Google algorithms understand who you are and what your business is all about, and how schema is an extremely efficient way of creating structured data because updates to it rarely break anything. We also remind our listeners to chime in on helpin...

What Is Website Schema Markup For SEO and How Does Structured Data Help You - Terry Samuels Interview Part 2 - 77

February 08, 2021 19:03 - 41 minutes - 32.5 MB

In part two of our two-part interview with schema expert Terry Samuels, Jesse, Bob, and Terry continue to discuss the importance of utilizing schema markup to develop a high-ranking webpage. They examine the importance of using website schema to help Google algorithms understand who you are and what your business is all about, and how schema is an extremely efficient way of creating structured data because updates to it rarely break anything. We also remind our listeners to chime in on helpi...

What is Website Schema Markup for SEO and How Does Structured Data Help You - Terry Samuels Interview Part 1 - 76

February 04, 2021 13:03 - 41 minutes - 32.6 MB

In part one of this incredibly informative interview with Terry Samuels, Bob and Jesse examine the advantages of using schema markup in optimizing your website for SEO! This interview explores what schema is, how website schema works in Google's analytics, and how utilizing schema can help you build authority in you or your client's website! In addition to this, we are also still looking for listener feedback regarding the courses that we will be offering in the future. Listen today and leav...

What is Website Schema Markup for SEO and How Does Structured Data Help You - Terry Samuels Interview Part 1

February 04, 2021 13:03 - 41 minutes - 32.6 MB

In part one of this incredibly informative interview with Terry Samuels, Bob and Jesse examine the advantages of using schema markup in optimizing your website for SEO! This interview explores what schema is, how website schema works in Google's analytics, and how utilizing schema can help you build authority in you or your client's website! In addition to this, we are also still looking for listener feedback regarding the courses that we will be offering in the future. Listen today and leave...

Checking Your Website On Mobile Devices For Optimal Performance and Conversions - 75

January 26, 2021 19:29 - 40 minutes - 30.8 MB

On this episode, Bob and Jesse discuss the importance of checking your website on mobile devices. They explain the best way to check your website on mobile and what a mobile friendly website generally looks like. The pair also take the time to introduce the new producer on the show, and to encourage listeners to vote for our upcoming online courses. Listen today for great insight and a unique opportunity to interact with us! What you’ll learn The importance of a mobile-friendly version of...

Checking Your Website On Mobile Devices For Optimal Performance and Conversions

January 26, 2021 19:29 - 40 minutes - 30.8 MB

On this episode, Bob and Jesse discuss the importance of checking your website on mobile devices. They explain the best way to check your website on mobile and what a mobile friendly website generally looks like. The pair also take the time to introduce the new producer on the show, and to encourage listeners to vote for our upcoming online courses. Listen today for great insight and a unique opportunity to interact with us! What you’ll learn The importance of a mobile-friendly version of y...

Your Google My Business Website - The Free Google Website You May Not Be Using - 74

January 18, 2021 20:05 - 21 minutes - 17.1 MB

On today's show, Bob and Jesse talk about an often overlooked feature of your Google My Business page, your own custom website! The pair talk about the ease of use, the importance of this website as another piece of content for Google to examine, and how powerful this extremely low-effort addition to your GMB can be!  What you’ll learn The importance of your GMB to being found online. How the click of a button on your GMB can make a powerful addition to your online presence. How even if...

Your Google My Business Website - The Free Google Website You May Not Be Using

January 18, 2021 20:05 - 21 minutes - 17.1 MB

On today's show, Bob and Jesse talk about an often overlooked feature of your Google My Business page, your own custom website! The pair talk about the ease of use, the importance of this website as another piece of content for Google to examine, and how powerful this extremely low-effort addition to your GMB can be!  What you’ll learn The importance of your GMB to being found online. How the click of a button on your GMB can make a powerful addition to your online presence. How even if y...

Find and Fix High Bounce Rate Landing Pages Using Google Analytics

January 08, 2021 19:37 - 39 minutes - 90.1 MB

  So you've made a beautiful website, and you're getting traffic, but it seems folks don't stay long. That's your bounce rate, and the lack of retaining your customer's attention is hurting your business! Today we discuss how to look at Google Analytics to find your weak performing landing pages and address those issues to transform web traffic into sales conversions. Listen now for helpful advice on improving your business and its online presence.   What you’ll learn You'll learn wh...

Find and Fix High Bounce Rate Landing Pages Using Google Analytics - 73

January 08, 2021 19:37 - 39 minutes - 90.1 MB

  So you've made a beautiful website, and you're getting traffic, but it seems folks don't stay long. That's your bounce rate, and the lack of retaining your customer's attention is hurting your business! Today we discuss how to look at Google Analytics to find your weak performing landing pages and address those issues to transform web traffic into sales conversions. Listen now for helpful advice on improving your business and its online presence.   What you’ll learn You'll learn wha...

Local SEO Tactics 2020 Year in Review - SEO Tips, Tools, and Updates From This Past Year

December 18, 2020 21:42 - 31 minutes - 31.3 MB

It's our 2020 wrap up show! 2020 was a rough landscape with many changes to adapt to, but we're all finding the way for our businesses together! Give this episode a listen for a quick "best of" of our tips and tricks over the last year!   What you'll learn:  Google My Business has been quite picky lately, so we give advice on pacing yourself so your listing isn't taken down. While hope is on the horizon for COVID, many business changes under COVID are likely here to stay. Local SEO Ta...

Local SEO Tactics 2020 Year in Review - SEO Tips, Tools, and Updates From This Past Year - 72

December 18, 2020 21:42 - 31 minutes - 31.3 MB

It's our 2020 wrap up show! 2020 was a rough landscape with many changes to adapt to, but we're all finding the way for our businesses together! Give this episode a listen for a quick "best of" of our tips and tricks over the last year!   What you'll learn:  Google My Business has been quite picky lately, so we give advice on pacing yourself so your listing isn't taken down. While hope is on the horizon for COVID, many business changes under COVID are likely here to stay. Local SEO ...

Setting Up and Ranking Your Service Area Business for Google My Business Listings

December 04, 2020 15:48 - 21 minutes - 21 MB

Today we take a question from long-time-listener, first-time-caller Allison about setting up your Google My Business account as a service area business, and how that will affect your google ranking! We discuss what a service area business is, what sort of businesses would want to use this feature (and which ones definitely should not!) and how you can rank in spite of not listing your address publicly! What you’ll learn How to set up your service area business in Google My Business. The b...

Setting Up and Ranking Your Service Area Business for Google My Business Listings - 71

December 04, 2020 15:48 - 21 minutes - 21 MB

Today we take a question from long-time-listener, first-time-caller Allison about setting up your Google My Business account as a service area business, and how that will affect your google ranking! We discuss what a service area business is, what sort of businesses would want to use this feature (and which ones definitely should not!) and how you can rank in spite of not listing your address publicly! What you’ll learn How to set up your service area business in Google My Business. The...

How Google Works vs How People Think Google Works - Interview With Kyle Roof of PageOptimizer Pro

November 19, 2020 20:20 - 1 hour - 49.4 MB

Kyle Roof of PageOptimizer Pro joins us for an interview, talking about improving your SEO with PageOptimizer Pro, and many other things!  Kyle is an amazing SEO industry expert, and shares many valuable nuggets of information that will help you understand Google, and how to apply that understanding to develop and execute your SEO properly.  We talk about how Google actually works, versus how you may think Google works, and how you can use that knowledge to your benefit.  This episode is pack...

How Google Works vs How People Think Google Works - Interview With Kyle Roof of PageOptimizer Pro - 70

November 19, 2020 20:20 - 1 hour - 49.4 MB

Kyle Roof of PageOptimizer Pro joins us for an interview, talking about improving your SEO with PageOptimizer Pro, and many other things!  Kyle is an amazing SEO industry expert, and shares many valuable nuggets of information that will help you understand Google, and how to apply that understanding to develop and execute your SEO properly.  We talk about how Google actually works, versus how you may think Google works, and how you can use that knowledge to your benefit.  This episode is pac...

Interview With Kyle Roof of PageOptimizer Pro - How Google Works vs How People Think Google Works - 70

November 19, 2020 20:20 - 1 hour - 49.4 MB

Kyle Roof of PageOptimizer Pro joins us for an interview, talking about improving your SEO with PageOptimizer Pro, and many other things!  Kyle is an amazing SEO industry expert, and shares many valuable nuggets of information that will help you understand Google, and how to apply that understanding to develop and execute your SEO properly.  We talk about how Google actually works, versus how you may think Google works, and how you can use that knowledge to your benefit.  This episode is pac...

Improve Your Website Ranking and SEO With PageOptimizer Pro

November 13, 2020 18:32 - 19 minutes - 20.1 MB

Tools!  Everyone loves tools!  They help us do our job better, faster, and smarter.  In this episode we're going to introduce you to one of our favorite tools, called PageOptimizer Pro (POP).  This powerful tool helps you assess what your top competitors are doing and why they are ranking high in Google.  It gives you recommendations on how you can tweak your site with some of the same strategies, and hopefully increase your rankings!   What You’ll Learn There is no secret recipe to rankin...

Improve Your Website Ranking and SEO With Page Optimizer Pro - 69

November 13, 2020 18:32 - 19 minutes - 20.1 MB

Tools!  Everyone loves tools!  They help us do our job better, faster, and smarter.  In this episode we're going to introduce you to one of our favorite tools, called Page Optimizer Pro (POP).  This powerful tool helps you assess what your top competitors are doing and why they are ranking high in Google.  It gives you recommendations on how you can tweak your site with some of the same strategies, and hopefully increase your rankings!   What You’ll Learn There is no secret recipe to ran...

Improve Your Website Ranking and SEO With PageOptimizer Pro - 69

November 13, 2020 18:32 - 19 minutes - 20.1 MB

Tools!  Everyone loves tools!  They help us do our job better, faster, and smarter.  In this episode we're going to introduce you to one of our favorite tools, called PageOptimizer Pro (POP).  This powerful tool helps you assess what your top competitors are doing and why they are ranking high in Google.  It gives you recommendations on how you can tweak your site with some of the same strategies, and hopefully increase your rankings!   What You’ll Learn There is no secret recipe to rank...

How To Do Keyword Research For SEO Content Writing

November 03, 2020 13:14 - 27 minutes - 27.1 MB

In this episode we answer a question submitted by Clint Sanchez of Blaksheep Creative.  Clint wanted to know our process for doing keyword research, our workflow, and how we used the information to create website content.  We outline a simple but rigorous keyword research method that anyone can do, and how to turn that information into targeted content for your website!   What You’ll Learn Where to begin when doing keyword research Take a look at competitor pages to see what they are tar...

How To Do Keyword Research For SEO Content Writing - 68

November 03, 2020 13:14 - 27 minutes - 27.1 MB

In this episode we answer a question submitted by Clint Sanchez of Blaksheep Creative.  Clint wanted to know our process for doing keyword research, our workflow, and how we used the information to create website content.  We outline a simple but rigorous keyword research method that anyone can do, and how to turn that information into targeted content for your website!   What You’ll Learn Where to begin when doing keyword research Take a look at competitor pages to see what they are t...

How To Build Citations For A Business Yourself Or With Local Citation Services - 67

October 22, 2020 15:51 - 26 minutes - 27.6 MB

What are local citations?  A citation is essentially a listing of your business, and it's key information, on another website.  Think of Yelp, Mapquest, and similar websites.  Your business is listed, usually with your name, address, phone number, website link, and basic business information.  Citations are a powerful way to broaden your reach and build authority for your business.  In this episode we'll talk about what they are, how to build more of them, 3rd party local citation services y...

How To Build Citations For A Business Yourself Or With Local Citation Services

October 22, 2020 15:51 - 26 minutes - 27.6 MB

What are local citations?  A citation is essentially a listing of your business, and it's key information, on another website.  Think of Yelp, Mapquest, and similar websites.  Your business is listed, usually with your name, address, phone number, website link, and basic business information.  Citations are a powerful way to broaden your reach and build authority for your business.  In this episode we'll talk about what they are, how to build more of them, 3rd party local citation services yo...

Do Not Forget To Optimize The Thank You Pages On Your Website

October 13, 2020 20:26 - 18 minutes - 20.3 MB

In this episode we're going to talk about some good practices to optimize your "thank you" page, or pages, for your website.  What we're talking about is the page that a prospect or customer will land on, after the fill out a contact form on your website.  You can optimize and leverage this page on your site to help engage further with customers, promote your brand, and direct them to new areas you want to promote.  Plus, getting this setup will also help you with measuring "goals" within Goo...

Do Not Forget To Optimize The Thank You Pages On Your Website - 66

October 13, 2020 20:26 - 18 minutes - 20.3 MB

In this episode we're going to talk about some good practices to optimize your "thank you" page, or pages, for your website.  What we're talking about is the page that a prospect or customer will land on, after the fill out a contact form on your website.  You can optimize and leverage this page on your site to help engage further with customers, promote your brand, and direct them to new areas you want to promote.  Plus, getting this setup will also help you with measuring "goals" within Go...

Does It Help My SEO If I Link To My Website In The Comments Section Of Another Sites Blog Post - 65

October 09, 2020 16:29 - 12 minutes - 14 MB

Back after the coronavirus summer, we're here with a new episode of Local SEO Tactics.  This week we answer a call in question from Cole, about the effectiveness of getting backlinks from blog posts.  This is a tactic that worked years ago, but is not really effective anymore.  We'll talk about why, and also cover some good best practices for getting real backlinks, that work, for your website!   What You’ll Learn Sometimes you can link back to your website from a blog post or website ar...

Does It Help My SEO If I Link To My Website In The Comments Section Of Another Sites Blog Post

October 09, 2020 16:29 - 12 minutes - 14 MB

Back after the coronavirus summer, we're here with a new episode of Local SEO Tactics.  This week we answer a call in question from Cole, about the effectiveness of getting backlinks from blog posts.  This is a tactic that worked years ago, but is not really effective anymore.  We'll talk about why, and also cover some good best practices for getting real backlinks, that work, for your website!   What You’ll Learn Sometimes you can link back to your website from a blog post or website arti...

You Can Now Upload Photos When Leaving A Review On Google My Business Listings

August 27, 2020 17:58 - 21 minutes - 22.4 MB

Okay, so we all know (by now) that getting reviews for your business is very important.  Google just improved the process, and value in our opinion, by allowing photos to be uploaded with reviews on your Google My Business listing.  This is a great new option and can have a positive impact on your listing visibility and ranking in the map pack.  In this episode we discuss the importance of this new feature, and how you can leverage it to maximize the benefits for your GMB and your business! ...

You Can Now Upload Photos When Leaving A Review On Google My Business Listings - 64

August 27, 2020 17:58 - 21 minutes - 22.4 MB

Okay, so we all know (by now) that getting reviews for your business is very important.  Google just improved the process, and value in our opinion, by allowing photos to be uploaded with reviews on your Google My Business listing.  This is a great new option and can have a positive impact on your listing visibility and ranking in the map pack.  In this episode we discuss the importance of this new feature, and how you can leverage it to maximize the benefits for your GMB and your business! ...

Explanation On Linking From Inner Silo Pages To Your Primary Money Page - 63

August 26, 2020 11:53 - 14 minutes - 20.2 MB

A few episodes back we talked about a strategy for creating content silos and how to link those pages together, and also how to link them to your primary or "money" page.  Local SEO Tactics listener Matt asked a question about why this is a tactic, and why it is better to link from a silo page than to a silo page.  In this episode, we answer his question and expand on the topic of silo pages.   When it makes sense to link from an inner silo page out to your money page When it makes sens...

Episode 63 - Explanation On Linking From Inner Silo Pages To Your Primary Money Page

August 26, 2020 11:53 - 14 minutes - 20.2 MB

A few episodes back we talked about a strategy for creating content silos and how to link those pages together, and also how to link them to your primary or "money" page.  Local SEO Tactics listener Matt asked a question about why this is a tactic, and why it is better to link from a silo page than to a silo page.  In this episode, we answer his question and expand on the topic of silo pages.   When it makes sense to link from an inner silo page out to your money page When it makes sens...

Explanation On Linking From Inner Silo Pages To Your Primary Money Page

August 26, 2020 11:53 - 14 minutes - 20.2 MB

A few episodes back we talked about a strategy for creating content silos and how to link those pages together, and also how to link them to your primary or "money" page.  Local SEO Tactics listener Matt asked a question about why this is a tactic, and why it is better to link from a silo page than to a silo page.  In this episode, we answer his question and expand on the topic of silo pages.   When it makes sense to link from an inner silo page out to your money page When it makes sense ...

What Are Google Search Operators and How To Use Them For SEO Research and Benefits - 62

July 06, 2020 01:10 - 22 minutes - 30.8 MB

If you're doing SEO, then you're also using Google in ways that the average Google user is not.  You're performing research, market analysis, and looking for content ideas, among other things.  In this episode we're going to cover the topic of "search operators", to help you level up your Google search game!  We'll touch on some of the more powerful and hand search operators, and hopefully turn you on to some new ways to use Google to improve your SEO and knowledge.   What You’ll Learn ...

What Are Google Search Operators and How To Use Them For SEO Research and Benefits

July 06, 2020 01:10 - 22 minutes - 30.8 MB

If you're doing SEO, then you're also using Google in ways that the average Google user is not.  You're performing research, market analysis, and looking for content ideas, among other things.  In this episode we're going to cover the topic of "search operators", to help you level up your Google search game!  We'll touch on some of the more powerful and hand search operators, and hopefully turn you on to some new ways to use Google to improve your SEO and knowledge.   What You’ll Learn Us...

Dark Web Threats and Cyber Security For Business - Interview With Scott Hudgins and Michael Takla

June 11, 2020 11:01 - 39 minutes - 54.4 MB

In this episode, we interview Scott Hudgins of Core ID Services and Michael Takla of HackNotice about cybersecurity and corporate breaches.  A surprising amount of information can be purchased, shared, or just plain found on the so-called "dark web".  Bad actors can gain access to this information and compromise your company assets, including your website.  Scott and Michael are here to talk about CIA, a new service by Core ID Services, that helps companies to be proactive in the fight agai...

Dark Web Threats and Cyber Security For Business - Interview With Scott Hudgins and Michael Takla - 61

June 11, 2020 11:01 - 39 minutes - 54.4 MB

In this episode, we interview Scott Hudgins of Core ID Services and Michael Takla of HackNotice about cybersecurity and corporate breaches.  A surprising amount of information can be purchased, shared, or just plain found on the so-called "dark web".  Bad actors can gain access to this information and compromise your company assets, including your website.  Scott and Michael are here to talk about CIA, a new service by Core ID Services, that helps companies to be proactive in the fight agai...

Using The Content Silo Strategy and Architecture For Your Website Structure and SEO - 60

June 01, 2020 06:31 - 31 minutes - 42.7 MB

Getting back into some direct SEO tactics on this episode, we'll dive into the topic of content silos and using the silo architecture to help you with some SEO gains. Leveraging this strategy can help to build relevancy for your topics, products, and services. We'll break down the basic concept of the content silo so you can implement it on your own website!   A content silo technique can potentially help you rank higher for specific search terms and topics Create a strong landing page ...

Using The Content Silo Strategy and Architecture For Your Website Structure and SEO

June 01, 2020 06:31 - 31 minutes - 42.7 MB

Getting back into some direct SEO tactics on this episode, we'll dive into the topic of content silos and using the silo architecture to help you with some SEO gains. Leveraging this strategy can help to build relevancy for your topics, products, and services. We'll break down the basic concept of the content silo so you can implement it on your own website!   A content silo technique can potentially help you rank higher for specific search terms and topics Create a strong landing page th...

Coronavirus Updates For Google My Business Attributes That You Should Take Advantage Of

May 25, 2020 09:12 - 5 minutes - 7.83 MB

This is a special mini-episode, to let you know about new coronavirus related attributes that are available in Google My Business. Not many companies are taking advantage of this right now, so it is important to take the time to investigate this if it applies to your business! This can help your visibility, your clicks and conversions, and have a positive impact on your GMB SEO. Check out the show page for a link to the YouTube video, so you can see the screen-cast with examples and guides on...

Coronavirus Updates For Google My Business Attributes That You Should Take Advantage Of - 59

May 25, 2020 09:12 - 5 minutes - 7.83 MB

This is a special mini-episode, to let you know about new coronavirus related attributes that are available in Google My Business. Not many companies are taking advantage of this right now, so it is important to take the time to investigate this if it applies to your business! This can help your visibility, your clicks and conversions, and have a positive impact on your GMB SEO. Check out the show page for a link to the YouTube video, so you can see the screen-cast with examples and guides o...

How To Videos Are Hot Right Now - Leverage Them On Your Website For SEO Benefits - 058

May 22, 2020 08:39 - 28 minutes - 39.5 MB

How-To videos are hot right now!  With everyone completing their honey-do list at home, learning new hobbies, or just trying to be productive, there has been a surge in views for educational and How-To videos. Take advantage of this and leverage How-To videos on your website!  There are many types of How To videos, and we go through some examples in this episode. Once you have the video, you can leverage it for all sorts of benefits, including transcribing the text, embedding the video into ...

How To Videos Are Hot Right Now - Leverage Them On Your Website For SEO Benefits

May 22, 2020 08:39 - 28 minutes - 39.5 MB

How-To videos are hot right now!  With everyone completing their honey-do list at home, learning new hobbies, or just trying to be productive, there has been a surge in views for educational and How-To videos. Take advantage of this and leverage How-To videos on your website!  There are many types of How To videos, and we go through some examples in this episode. Once you have the video, you can leverage it for all sorts of benefits, including transcribing the text, embedding the video into y...

Super Easy Way To Get Backlinks From Your Local Media and Community Resource Websites - 057

May 18, 2020 07:55 - 25 minutes - 35.5 MB

In the midst of the COVID-19 pandemic, it's still important to focus on your SEO and website.  One thing that is important to your SEO, but often hard to execute, is getting more backlinks for your site.  A great way to get backlinks right now is to tap into your local media and community resource websites. Right now, most of these organizations have web pages or sections of their website dedicated to giving local businesses more visibility.  There are resource pages, maps, and listings of b...

Super Easy Way To Get Backlinks From Your Local Media and Community Resource Websites

May 18, 2020 07:55 - 25 minutes - 35.5 MB

In the midst of the COVID-19 pandemic, it's still important to focus on your SEO and website.  One thing that is important to your SEO, but often hard to execute, is getting more backlinks for your site.  A great way to get backlinks right now is to tap into your local media and community resource websites. Right now, most of these organizations have web pages or sections of their website dedicated to giving local businesses more visibility.  There are resource pages, maps, and listings of bu...