Health Nonprofit Digital Marketing artwork

Health Nonprofit Digital Marketing

77 episodes - English - Latest episode: 23 days ago - ★★★★★ - 12 ratings

Are you a nonprofit marketing and communications leader responsible for reaching and engaging people with health issues? Join host Spencer Brooks of Brooks Digital in a series of in-depth conversations with nonprofit marketing leaders and experts who discuss the unique challenges of marketing in the health issue space.

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Episodes

A Digital Transformation Toolkit with Karen Graham

June 28, 2024 10:00 - 45 minutes - 29.4 MB

In this episode of Health Nonprofit Digital Marketing, speaker, trainer, and consultant Karen Graham joins us to share the fundamentals of technology planning and making the case for technology investments. We discuss how to assess your current level of technology maturity and determine what to focus on. We also discuss writing a strategic technology plan, identifying learning needs, building staff technology skills, and pitching technology improvements to your boss, board, and funders....

Navigating Digital Change: Insights from Kelly Stover of Ride Connection

June 14, 2024 10:00 - 38 minutes - 33.7 MB

In this episode of Health Nonprofit Digital Marketing, we explore the topic of nonprofit digital transformation through the story of Ride Connection, a nonprofit organization with a mission to provide transportation solutions to older adults and people with disabilities. Our guest, Kelly Stover, the Development Director at Ride Connection, shares her unique journey of overseeing marketing for the organization and taking the lead in a much-needed website redesign. We explore the signs th...

Collaborative Awareness Campaigns with Christina Locmelis of Wounds Canada

May 31, 2024 10:00 - 37 minutes - 28 MB

Many health professionals know the struggle of spreading awareness in a crowded digital space. Tune in with Christina Locmelis of Wounds Canada as she unveils the pillars of successful collaborative campaigns, such as the need for strategic alliances, using data wisely, and addressing the specific hurdles nonprofits encounter in drawing attention to vital health issues. This episode is a must-listen for those looking to boost their campaigns' reach and effectiveness, featuring expert ad...

AI for Good with Laurence A. Pagnoni

May 17, 2024 10:00 - 36 minutes - 23.2 MB

Join us for a fascinating talk with Laurence A. Pagnoni, the co-author of "You and Artificial Intelligence," as we explore the game-changing role of AI in the nonprofit world. Laurence brings his wealth of knowledge to the table, shedding light on how nonprofits can harness AI to enhance fundraising efforts, engage donors more personally, and streamline their operations. We explore actionable advice for embracing AI, navigating the ethical landscape, and leveraging technology to build s...

Revamping Nonprofit Health Websites with Kyle Taylor

May 03, 2024 10:00 - 37 minutes - 28 MB

In this episode of Health Nonprofit Digital Marketing, we dive into the intricacies of redesigning nonprofit health websites with Kyle Taylor of NASTAD, a nonprofit that represents public health officials who administer HIV and hepatitis programs in the U.S. Join Spencer Brooks and Kyle as they discuss the challenges and opportunities in reorganizing content, improving accessibility, and aligning websites with an organization's evolving vision. Discover the importance of involving all s...

Unleashing the Power of Gratitude Using Handwritten Thank You Notes with David Wachs of Handwrytten

April 19, 2024 10:00 - 29 minutes - 21.6 MB

In this episode of Health Nonprofit Digital Marketing, Spencer Brooks sits down with David Wachs, CEO of Handwrytten, a company that automates handwritten notes to help you build deep and lasting bonds with your constituents. Discover the transformative impact of gratitude on donor retention rates and dive into the ethical considerations surrounding automation and AI in crafting heartfelt thank you notes. Join us as we explore the genuine value of handwritten messages in an increasingly...

Strategic Communication with Taya Jarman of The Institute for Public Health Innovation

April 05, 2024 10:00 - 38 minutes - 28 MB

In this episode, we sit down with Taya Jarman, a communications professional at The Institute for Public Health Innovation, to explore the nuances of strategic communication. Taya shares her journey of conducting an initial communications audit at her organization, highlighting the importance of understanding and effectively using various communication channels to reach and engage diverse audiences. Through her insights, listeners will learn about the challenges and opportunities in cra...

Trends in Health Philanthropy with Jeff Barrus of Grantmakers In Health (GIH)

March 22, 2024 10:00 - 40 minutes - 25.7 MB

Join us in this episode of Health Nonprofit Digital Marketing as host Spencer Brooks sits down with Jeff Barrus from the Grantmakers In Health (GIH) to explore two compelling topics. First, we’ll uncover the latest trends in health philanthropy and discover what funders are prioritizing in the ever-evolving landscape. Then, we’ll discuss tailoring your communications to meet the specific needs of your audience, drawing from Jeff's unique perspective as a communications director in the h...

Driving Change: Howard Pearl of CARS on Transformative Partnerships and Nonprofit Innovations

March 08, 2024 11:00 - 39 minutes - 28.3 MB

In this episode, Spencer Brooks interviews Howard Pearl, the CEO of Charitable Adult Rides and Services (CARS), a nonprofit organization that runs car donation and real estate donation programs. Howard shares insights into the unique approach CARS takes to building partnerships with nonprofits and the impact of these partnerships. He also discusses the benefits of vehicle and real estate donation programs for nonprofits and the types of nonprofits that can benefit from them. Additionall...

Strategic Onboarding with Nicole Jones of Anti Cancer Lifestyle Program

February 23, 2024 11:00 - 35 minutes - 27.5 MB

In this episode of the Health Nonprofit Digital Marketing podcast, Spencer Brooks sits down with Nicole Jones, Director of Marketing at Anti Cancer Lifestyle Program, to explore the topic of strategic onboarding. Nicole shares insights on the importance of a 30-60-90 day plan, emphasizing transparency, goal alignment, and the value of discovery mode. Discover how crafting a solid plan can set the stage for nonprofit success and efficient resource management in the healthcare space. Abo...

Navigating the Nonprofit Landscape with AI - George Weiner of Whole Whale

February 09, 2024 11:00 - 44 minutes - 38.3 MB

In this Health Nonprofit Digital Marketing episode, we discuss the much-talked-about world of artificial intelligence in the nonprofit sector. Join Spencer Brooks of Brooks Digital as he sits down with George Weiner, the Chief Whaler of Whole Whale, a digital agency at the forefront of leveraging data and technology to amplify the impact of nonprofits. Discover how AI is reshaping how nonprofits communicate, strategize, and enact social change—and what pitfalls to avoid along the way.  ...

Advancing Health Equity: A Marketing Approach with Nikki Hopewell of Susan G. Komen

January 26, 2024 11:00 - 31 minutes - 25 MB

Join us in this insightful episode of the Health Nonprofit Digital Marketing podcast as we explore the intricacies of health equity and how to advance it, specifically from a marketing perspective. Our guest, Nikki Hopewell, Director of Multicultural Marketing at Susan G. Komen, shares her experiences and strategies in overcoming barriers, fostering trust, and promoting inclusivity. Learn how inclusive language, storytelling, and authentic representation can lead to meaningful change. D...

Equity-Centered Ethical Storytelling with Beth Eisen of Playworks

January 12, 2024 11:00 - 31 minutes - 26.7 MB

In this episode of Health Nonprofit Digital Marketing, we round out our third episode in a series of conversations around ethical storytelling and its profound impact on digital marketing for health-related nonprofits. Our guest, Beth Eisen of Playworks, a passionate advocate for storytelling with an equity lens, shares insights into how compelling narratives can change hearts, minds, and behaviors. Join us as we explore the power of authentic storytelling and how it can be leveraged to...

Equity and Accessibility with Valaree Machen of Uplifting Athletes

December 29, 2023 11:00 - 31 minutes - 25.6 MB

In this episode of the Health Nonprofit Digital Marketing podcast, Spencer Brooks sits down with Valaree Machen, a seasoned nonprofit professional passionate about digital marketing and accessibility. They delve into the importance of equity and accessibility in the digital realm and how these principles can benefit nonprofit organizations, especially those focused on health-related issues. Valaree shares her insights on integrating accessibility into various channels, the difference be...

Ethical Storytelling with MaryBeth Meyer of Pinky Swear Foundation

December 15, 2023 11:00 - 30 minutes - 24.2 MB

In this episode of the Health Nonprofit Digital Marketing podcast, host Spencer Brooks engages in a candid conversation with MaryBeth Meyer, Director of Marketing at the Pinky Swear Foundation. MaryBeth shares her unique journey from being a recipient of Pinky Swear Foundation's programs to becoming a part of their staff.  This episode delves deep into the ethical aspects of storytelling in nonprofits, focusing on how organizations can authentically share their impact without exploitin...

Ethical Storytelling in Nonprofit Marketing with Anna Santos of ReSurge International

December 01, 2023 11:00 - 34 minutes - 27.7 MB

Join us on this Health Nonprofit Digital Marketing episode as we explore the fascinating world of ethical storytelling in nonprofit communications. Our guest, Anna Santos, shares her experiences and insights gained from working in the field of ethical storytelling at ReSurge International, a nonprofit that trains, funds, and scales reconstructive surgical teams in low-income countries. Learn how to navigate the delicate balance between compelling storytelling, ethical considerations, an...

Navigating Collaborative Success: Marketing and Communications for Nonprofit Partnerships

November 17, 2023 11:00 - 31 minutes - 29.1 MB

In this episode of Health Nonprofit Digital Marketing, we are joined by Eugene Patron from the Fund for Public Health in New York City. Together, we delve into the world of nonprofit partnerships and the intricacies of marketing and communications within these collaborations.  Join us as Eugene shares his wealth of experience and insights, guiding us through the strategies, challenges, and advantages of working with funders, peer organizations, and government entities to amplify your n...

Visualizing Complexity: Communicating Health Data for All

November 03, 2023 10:00 - 35 minutes - 29.2 MB

In this episode of Health Nonprofit Digital Marketing, we dive into the art of presenting complex health-related information in a way that is understandable to a diverse audience. Join host Spencer Brooks as he sits down with Bradley Girard, Director of Brand and Creative at Rippel, a nonprofit organization dedicated to improving health and well-being in communities. Bradley shares his unique journey from the world of graphic design to the heart of health nonprofit communications. Toget...

Crafting Impactful Narratives: The Power of Specificity in Storytelling

October 20, 2023 10:00 - 41 minutes - 32.9 MB

In this thought-provoking episode of Health Nonprofit Digital Marketing, we delve into the art of storytelling with Matt Werbach from the National Psoriasis Foundation. We explore the common misconception that storytelling is easily mastered and challenge this notion by highlighting the significance of specificity in narratives. Discover how shifting from aspirational, grandiose writing to small, specific, and singular narratives can truly captivate your audience and invoke a sense of a...

Bridging Healthcare Equity: Digital Therapeutics and Breaking Down Stigma

October 06, 2023 10:00 - 34 minutes - 24.5 MB

In this podcast episode, we delve into the critical topics of healthcare equity, digital therapeutics, and dismantling stigma in healthcare access. Our guest, Autumn Brennan, Director of Communications at the Digital Therapeutics Alliance (DTA), shares her insights into how digital health technologies can bridge gaps in healthcare access, particularly in rural and marginalized communities. We explore the challenges and opportunities in addressing healthcare disparities, focusing on the...

Navigating the Intersection of Development and Communications

September 22, 2023 10:00 - 36 minutes - 33.1 MB

Join us for an insightful conversation with Jean McGowan, a dedicated professional in the nonprofit sector, as she shares her expertise on the challenges and strategies involved in managing the delicate balance between development and communications. Jean's experience offers valuable insights into how nonprofits can effectively communicate their mission while maintaining a strong donor experience. About the guest Jean is a highly experienced and driven Director of Development with 15 ...

Empowering Change: Digital Advocacy Strategies in Health Nonprofits

September 08, 2023 10:00 - 31 minutes - 23.3 MB

Join us in this illuminating episode of the Health Nonprofit Digital Marketing podcast as we explore the dynamic world of digital advocacy within the health sector. In a candid discussion with our host Spencer Brooks and guests Callie Riley & Megan Kovacs of Compassion & Choices, we delve deep into the impactful campaign that safeguarded medical aid and dying in Montana.  Discover how strategic digital communications, data-driven targeting, and compelling narratives converged to create...

Connecting Across Generations for Nonprofit Success

August 25, 2023 10:00 - 41 minutes - 33.1 MB

How can nonprofits effectively communicate with diverse age groups? Nicole Mandarano of the Oregon Lions Sight & Hearing Foundation joins us to discuss bridging generational divides and crafting messages that resonate with multiple audiences. We'll explore adapting to younger digital natives while still engaging older donors and volunteers. Tune in for tips on intergenerational marketing, social media, staffing, and more to further your mission. About the guest Nicole graduated from L...

Exploring Online Communities in Health: Insights from the Colorectal Cancer Alliance

August 11, 2023 10:00 - 37 minutes - 26.3 MB

You know the importance of online communities for patients on their healthcare journey. But how do you create a thriving community in the digital space? In this episode, Spencer Brooks and Amy Ganderson delve into the topic of online communities in the health space, with a focus on the work done by the Colorectal Cancer Alliance.  Amy shares her insights on the different types of online communities they have developed and the importance of tailoring them to the needs of the community. ...

Engaging, Converting, and Measuring Your Website User Experience

July 28, 2023 10:00 - 11 minutes - 8.64 MB

In this episode of Health Nonprofit Digital Marketing, Spencer returns after a year-long hiatus to provide a wrap-up of season 2 and announce plans for future seasons of the podcast. This episode is all about engaging, converting, and measuring user experience on your website. Spencer emphasizes the goal of turning casual website visitors into engaged supporters and highlights the importance of guiding patients through the stages of awareness, interest, and action. To achieve this, you...

S2E4 - How to Organize Your Website Resources

June 09, 2022 10:00 - 12 minutes - 17.5 MB

Nonprofit professionals have a lot of responsibilities. One of those is organizing the resources on their website. However, this is usually not their top priority. A poorly organized site can lead to visitor confusion, frustration, and abandonment. If you want to educate, engage, and turn your visitors into donors, this isn’t what you’re looking for. In this episode, Spencer shows you how to reorganize your site to encourage patients to browse other pages. Resources: Companion artic...

S2E3 - Seven Tips for Writing Helpful Content for Patients

May 19, 2022 10:00 - 12 minutes - 16.5 MB

Most website visitors are time-strapped and inundated with information when researching health information, making it hard to determine which sources to pay attention to. It can be tough for them to find a trustworthy source when it comes to their health. With all of the conflicting information out there, how can they know which site to believe? In this episode, Spencer outlines seven tips for writing helpful content for patients. These tips will help you earn a visitor's trust and en...

S2E2 - Four SEO Strategies to Boost Patient Resource Traffic

May 05, 2022 10:00 - 15 minutes - 21.4 MB

You're a nonprofit in the health space and you want to generate awareness for your organization. However, you don't know where to start or what strategies will work best for your organization. In this episode, Spencer outlines four SEO strategies that nonprofits in the health space use to boost their search traffic. These strategies are not only effective but they can be easily implemented by any nonprofit with limited resources and time. Resources: Companion article: SEO Strateg...

S2E1 - Five Steps to a Better Patient User Experience

April 21, 2022 10:00 - 9 minutes - 13 MB

A lot of nonprofits in the health space provide online resources for patients, but it can be tough to figure out how to make your website more user-friendly. In this episode, Spencer outlines the overall strategy to create a better patient user experience. He examines the problem from the perspective of a new website visitor and the 5-step journey they might take from awareness to engagement with your organization. Resources: Companion article: Creating a Better Patient User Experien...

024 - Three Reasons Your Site is Confusing

March 03, 2022 16:27 - 28 minutes - 39.8 MB

Many nonprofits face the challenge of improving their confusing website. In this solo episode, Spencer outlines three (and a half) reasons your website has a poor user experience and specific steps you can take to improve it. Resources: The Complete Guide to Nonprofit Website User Experience (UX) [Brooks Digital] The Secret of Highly Effective Health Nonprofit Websites [Brooks Digital] Service: UX Research & Content Strategy

S1E24 - Three Reasons Your Site is Confusing

March 03, 2022 16:27 - 28 minutes - 39.8 MB

Many nonprofits face the challenge of improving their confusing website. In this solo episode, Spencer outlines three (and a half) reasons your website has a poor user experience and specific steps you can take to improve it. Resources: The Complete Guide to Nonprofit Website User Experience (UX) [Brooks Digital] The Secret of Highly Effective Health Nonprofit Websites [Brooks Digital] Service: UX Research & Content Strategy

S1E23 - Ditching Social Media with Jed Johnson of Wide Awake International

February 17, 2022 18:48 - 35 minutes - 49.4 MB

Have you ever wondered what nonprofit marketing would be like without social media? In this episode, Jed Johnson of Wide Awake International shares why they made the decision to remove themselves entirely from social media. We discuss how social media conflicted with their values of dignity and love, how they generate awareness without social media, and what it cost them to make the decision. Resources: Website: https://wideawakeinternational.org/ Email: jjohnson@wideawakeinternati...

023 - Ditching Social Media with Jed Johnson of Wide Awake International

February 17, 2022 18:48 - 35 minutes - 49.4 MB

Have you ever wondered what nonprofit marketing would be like without social media? In this episode, Jed Johnson of Wide Awake International shares why they made the decision to remove themselves entirely from social media. We discuss how social media conflicted with their values of dignity and love, how they generate awareness without social media, and what it cost them to make the decision. Resources: Website: https://wideawakeinternational.org/ Email: jjohnson@wideawakeinterna...

S1E22 - Managing Chronic Illness for Young Adults with Dominique Viel of InvisiYouth Charity

February 03, 2022 14:00 - 33 minutes - 25.3 MB

In this episode, Dominique Viel of InvisiYouth Charity discusses the unique struggles of young adults with chronic illnesses. We discuss her personal story as the founder of InvisiYouth Charity, what being "medically adult-ish™" means, and how she reaches and engages the young adult demographic. Get in touch: Website: http://www.invisiyouthcharity.com/ Instagram / Facebook / Twitter InvisiYouth Chat Sessions on YouTube InvisiYouth Charity shop on Etsy

022 - Managing Chronic Illness for Young Adults with Dominique Viel of InvisiYouth Charity

February 03, 2022 14:00 - 33 minutes - 25.3 MB

In this episode, Dominique Viel of InvisiYouth Charity discusses the unique struggles of young adults with chronic illnesses. We discuss her personal story as the founder of InvisiYouth Charity, what being "medically adult-ish™" means, and how she reaches and engages the young adult demographic. Get in touch: Website: http://www.invisiyouthcharity.com/ Instagram / Facebook / Twitter InvisiYouth Chat Sessions on YouTube InvisiYouth Charity shop on Etsy

S1E21 - Running a One-Person Marketing Department with Melissa McGurgan of Cummings Graduate Institute for Behavioral Health Studies

January 27, 2022 18:23 - 33 minutes - 46.3 MB

Are you a one-person marketing department at your nonprofit? In this episode, Melissa McGurgan shares her tips on being the only marketer in your organization. We discuss how she handled marketing when her school was unaccredited, how a "sprint mindset" helps her get more done, and operating with limited human and financial resources. Resources: The American Marketing Association and their Nonprofit and Cause Marketing Virtual Conference Hubspot Academy Get in touch: Website: cgi.e...

021 - Running a One-Person Marketing Department with Melissa McGurgan of Cummings Graduate Institute for Behavioral Health Studies

January 27, 2022 18:23 - 33 minutes - 46.3 MB

Are you a one-person marketing department at your nonprofit? In this episode, Melissa McGurgan shares her tips on being the only marketer in your organization. We discuss how she handled marketing when her school was unaccredited, how a "sprint mindset" helps her get more done, and operating with limited human and financial resources. Resources: The American Marketing Association and their Nonprofit and Cause Marketing Virtual Conference Hubspot Academy Get in touch: Website: cgi.e...

020 - Digital Storytelling with Julia Campbell of J Campbell Social Marketing

January 06, 2022 17:21 - 31 minutes - 43.1 MB

In this episode, Julia Campbell shares her advice on nonprofit storytelling in our digital age. We discuss why storytelling has become so popular, the building blocks of a captivating story, and ways to tell stories ethically and effectively on digital channels. Resources: Nonprofit Tech for Good Beth Kanter Get in touch: Website: https://jcsocialmarketing.com/ Podcast: https://nonprofitnationpodcast.com/

S1E20 - Digital Storytelling with Julia Campbell of J Campbell Social Marketing

January 06, 2022 17:21 - 31 minutes - 43.1 MB

In this episode, Julia Campbell shares her advice on nonprofit storytelling in our digital age. We discuss why storytelling has become so popular, the building blocks of a captivating story, and ways to tell stories ethically and effectively on digital channels. Resources: Nonprofit Tech for Good Beth Kanter Get in touch: Website: https://jcsocialmarketing.com/ Podcast: https://nonprofitnationpodcast.com/

019 - Digital Maturity Models

December 09, 2021 16:00 - 34 minutes - 46.9 MB

Digital maturity is a measure of how well an organization is able to create value through digital channels and react to disruptive technologies and events. For example, how badly COVID disrupted your nonprofit is one indicator of digital maturity. In this solo episode, Spencer discusses the various digital maturity models available today and outlines a digital marketing maturity framework for nonprofits. Resources: Deloitte's digital maturity model Forrester's digital maturity model...

S1E19 - Digital Maturity Models

December 09, 2021 16:00 - 34 minutes - 46.9 MB

Digital maturity is a measure of how well an organization is able to create value through digital channels and react to disruptive technologies and events. For example, how badly COVID disrupted your nonprofit is one indicator of digital maturity. In this solo episode, Spencer discusses the various digital maturity models available today and outlines a digital marketing maturity framework for nonprofits. Resources: Deloitte's digital maturity model Forrester's digital maturity model...

S1E18 - Stories of Chronic Illness with Kimberly Warner of Unfixed Media Productions

November 25, 2021 16:01 - 30 minutes - 41.6 MB

We all love stories of a miracle cure, but for people with chronic, incurable conditions, there is no model for what it looks like to live a meaningful, "unfixed" life. In this episode, Kimberly Warner of Unfixed Media Productions shares how she uses film to enable people with chronic illnesses to share their stories. We discuss her personal journey with chronic illness, how sharing stories can bring healing, and her new docuseries Life Rebalanced Chronicles produced in collaboration w...

018 - Stories of Chronic Illness with Kimberly Warner of Unfixed Media Productions

November 25, 2021 16:01 - 30 minutes - 41.6 MB

We all love stories of a miracle cure, but for people with chronic, incurable conditions, there is no model for what it looks like to live a meaningful, "unfixed" life. In this episode, Kimberly Warner of Unfixed Media Productions shares how she uses film to enable people with chronic illnesses to share their stories. We discuss her personal journey with chronic illness, how sharing stories can bring healing, and her new docuseries Life Rebalanced Chronicles produced in collaboration w...

017 - Bringing Generations Together with Nita Wilkinson of Green Hills Community

November 11, 2021 17:15 - 24 minutes - 33.9 MB

Every once in a while, you hear a story that makes you smile from ear to ear. In this episode, Nita Wilkinson of Green Hills Community shares a heartwarming story of a program connecting seniors with teens who volunteer to teach them technology. We discuss the value of tech skills for elders, the unexpected results of bringing teens and seniors together, and how aging folks can add value to those around them. Resources: International Council on Active Aging LeadingAge Get in touch...

S1E17 - Bringing Generations Together with Nita Wilkinson of Green Hills Community

November 11, 2021 17:15 - 24 minutes - 33.9 MB

Every once in a while, you hear a story that makes you smile from ear to ear. In this episode, Nita Wilkinson of Green Hills Community shares a heartwarming story of a program connecting seniors with teens who volunteer to teach them technology. We discuss the value of tech skills for elders, the unexpected results of bringing teens and seniors together, and how aging folks can add value to those around them. Resources: International Council on Active Aging LeadingAge Get in touch:...

S1E16 - The Vanity of Nonprofit Metrics

October 28, 2021 13:00 - 24 minutes - 33.7 MB

Sometimes, people latch on to poor metrics when they can’t find a good proxy for what they want to measure. And those poor metrics can lead them away from what they want to accomplish. In this solo episode, Spencer challenges the popular digital metrics of traffic and stickiness and explains how to find your "smoking gun" metrics instead. Article: The Vanity of Nonprofit Metrics Article: The Surprising Truth About Digital Metrics for Nonprofits Service: Health Nonprofit Digital Diag...

016 - The Vanity of Nonprofit Metrics

October 28, 2021 13:00 - 24 minutes - 33.7 MB

Sometimes, people latch on to poor metrics when they can’t find a good proxy for what they want to measure. And those poor metrics can lead them away from what they want to accomplish. In this solo episode, Spencer challenges the popular digital metrics of traffic and stickiness and explains how to find your "smoking gun" metrics instead. Article: The Vanity of Nonprofit Metrics Article: The Surprising Truth About Digital Metrics for Nonprofits Service: Health Nonprofit Digital Diag...

S1E15 - Building Your Own Tech Platform with Greg Harrell-Edge of CoachArt

October 14, 2021 16:06 - 27 minutes - 38.4 MB

It used to take CoachArt's staff seven hours to match a volunteer with a child seeking arts and athletics lessons. Now, it takes them less than seven minutes. How did they do it? In this episode, Greg Harrell-Edge of CoachArt comes on the show to discuss how he built a customized tech platform to match volunteers with kids. We discuss the creation of CoachArt Connect, how CoachArt quickly pivoted to virtual lessons during Covid, and how that unexpected digital pivot is helping them sca...

015 - Building Your Own Tech Platform with Greg Harrell-Edge of CoachArt

October 14, 2021 16:06 - 27 minutes - 38.4 MB

It used to take CoachArt's staff seven hours to match a volunteer with a child seeking arts and athletics lessons. Now, it takes them less than seven minutes. How did they do it? In this episode, Greg Harrell-Edge of CoachArt comes on the show to discuss how he built a customized tech platform to match volunteers with kids. We discuss the creation of CoachArt Connect, how CoachArt quickly pivoted to virtual lessons during Covid, and how that unexpected digital pivot is helping them sca...

014 - Forging Nonprofit Partnerships with Kyle J Rose

September 30, 2021 18:38 - 31 minutes - 43.9 MB

"We are far more united and have far more in common with each other than things that divide us." — British MP Jo Cox Accomplishing something truly great by yourself is a hard road. It's why many nonprofits develop partnerships with other organizations that have similar missions. But doing so is not always straightforward.  In this episode, Kyle J Rose—a Vice President at the International Diabetes Federation, Head of Strategy at DiabetesWise, and an Advisor at DiabetesMine—comes on t...

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