School of Sales by GUIDE Culture®
493 episodes - English - Latest episode: about 7 hours ago - ★★★★★ - 168 ratingsThe School of Sales by GUIDE Culture® podcast drops new juice every week, providing tangible takeaways to level up your sales, communication and leadership skills. Co-CEO's, Macy McNeely and Kathryn Shubert, answer your questions centered around personal growth, entrepreneurship and all things sales. They deliver quick wins every week with a mixture of inspiration and motivation. At School of Sales by GUIDE Culture®, we are passionate about making sales cool again and helping you reach your full potential in all parts of life. Sit back and enjoy the juice 🍋
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Episodes
Bonus Episode: Info Call Debrief: Is School of Sales Right For You?
July 13, 2022 09:00 - 31 minutes - 21.5 MBThe deadline to enroll in School of Sales is officially approaching. So in today’s episode, Kat and Macy sit down to share some insight into a few info calls they’ve had. Starting with an introduction to the people, their businesses, and the problems they currently want solutions for, Kat and Macy break down each individual’s wants and needs and explain how School of Sales can help them get where they want to go. From the topic of communicating effectively through your marketing, the differ...
The Difference Between School of Sales and GUIDE Culture
July 12, 2022 09:00 - 39 minutes - 27.1 MBAs you might know, Guide Culture has been reinvented into the school of sales. As enrollment for the inaugural cohort begins, Macy and Kat are here to answer your questions on the difference between Guide Culture and School of Sales. Starting with the reinvention and transformation of Guide Culture, to inspirational stories of previous students, Macy and Kat walk you through the most important lessons you’ll learn in School of Sales. They discuss the skill of communication why this is key e...
Brick by Brick
July 07, 2022 09:00 - 32 minutes - 22 MBMany people allow the fear of failure to stop them in their tracks. They wait for the perfect time when everything is in order before they take action. In today’s episode, Macy is talking about the problem of waiting for everything to be in place before going after your goal and taking action. Macy shares the process of taking action, even when things are imperfect, and why it is a crucial and necessary step in order to gain clarity and refinement. In this conversation, Macy talks about wha...
The Story of GUIDE Culture
June 30, 2022 09:00 - 1 hour - 44.1 MBYou’re in for a real treat today as Loy, Macy, and Kat sit down to share the story and journey of Guide Culture. They’re diving deep into its humble roots and beginnings, starting with why Guide Culture ultimately started as a rescue for Loy. Loy takes you behind the scenes of how he documented decades worth of experience, even before the conception of Guide Culture. Then, Macy and Kat share their stories of rescue and how they played a role in the formation of what Guide Culture has been k...
Introducing School of Sales
June 28, 2022 09:00 - 45 minutes - 31.3 MBMacy and Kat are guiding you through today’s incredibly exciting episode. They start by discussing a common question - are traditional degrees enough? So many people invest tens of thousands of dollars into an MBA. But what skills do they actually possess once they attain this degree and certification? In this episode, Macy and Kat dug a little deeper to find out what knowledge a general MBA equips you with. They discuss the 6 pillars that many MBAs cover and the 1 key ingredient that’s mis...
School of Sales
June 28, 2022 09:00 - 46 minutes - 31.7 MBMacy and Kat are guiding you through today’s incredibly exciting episode. They start by discussing a common question - are traditional degrees enough? So many people invest tens of thousands of dollars into an MBA. But what skills do they actually possess once they attain this degree and certification? In this episode, Macy and Kat dug a little deeper to find out what knowledge a general MBA equips you with. They discuss the 6 pillars that many MBAs cover and the 1 key ingredient that’s mis...
Reinvention Update
June 21, 2022 09:00 - 32 minutes - 22.7 MBWhat does it mean to reinvent yourself and is it important to go through this transformation? In today’s episode, Macy is walking you through some of the huge reinvention updates that are coming to Guide Culture. Although there are many exciting reinventions coming down the pipeline, Macy focuses on what reinvention means and why it is crucial to your evolution. She shares why your current-day successes might be the very thing that’s holding you back from future ones, and why you want to b...
Reinvention Update
June 21, 2022 09:00 - 31 minutes - 21.8 MBWhat does it mean to reinvent yourself and is it important to go through this transformation? In today’s episode, Macy is walking you through some of the huge reinvention updates that are coming to Guide Culture. Although there are many exciting reinventions coming down the pipeline, Macy focuses on what reinvention means and why it is crucial to your evolution. She shares why your current-day successes might be the very thing that’s holding you back from future ones, and why you want to b...
The Shocking Reason People Might Not Be Buying
June 16, 2022 09:00 - 29 minutes - 20.2 MBWant to help your customers buy from you with more enthusiasm and excitement? Then this episode is for you. It’s common knowledge that generally, people love to buy. They just don’t like being sold to. So today, Kat walks you through the shocking reason why people might not be buying from you. It’s an important topic that hasn’t been explored on the podcast, so buckle up and get ready to take notes. Kat starts off by differentiating between buying and being bought in. Then, she exposes th...
Are Salespeople Trustworthy?
June 14, 2022 09:00 - 22 minutes - 15.3 MBIn a world of influencers, brand ambassadors, and discount codes, are salespeople still trustworthy? In today’s episode, Kat reflects on that very question. Furthermore, she explores the question of whether or not salespeople or influencers are more trustworthy. It’s becoming increasingly common to see influencers promote multiple brands and products as part of their job. But what are the benefits of staying loyal to one product? Kat shares why being loyal to one product doesn’t just make ...
3 Secrets To Get Your Money's Worth Out Of GUIDE Culture
June 07, 2022 09:00 - 39 minutes - 27.3 MBWhen people join GUIDE Culture, one of the first things they ask is: "how can I prepare beforehand?" Before their training kicks off, they want to know what they can be doing and how they can be preparing to get the MOST out of it. And we absolutely LOVE this energy! They are in it to win it and we love to see it. Our friend, GUIDE Culture graduate, and GUIDE Culture Coach, Shelby Rose, also asked this question when she first took her training. If you're in the GC bubble in any capacity,...
How To Engineer A Content Roadmap So You Always Have Something To Say with Danielle Weil
June 02, 2022 09:00 - 45 minutes - 31.1 MBIn 2019, right when GUIDE Culture was really getting started, Macy knew she needed some help with writing. She jumped on Instagram stories to ask for suggestions and someone sent over Danielle Weil's information. She didn't have an Instagram, just an email. So, Macy sent her an email and we've been going strong ever since! Over the last 3 years, we've met with Danielle (we call her Dani!) via Zoom every Tuesday and she helps us get our message across in new and different ways. She's the pe...
The Trap To Avoid At All Costs: Be Aware Of This Before You Create Something New To Sell
May 31, 2022 09:00 - 24 minutes - 17.1 MBDo you teach from a place of knowledge or from a place of knowing? There's a MAJOR difference! Macy here and just recently I was watching a documentary that revealed something that plays so true in business -- and this is this idea of people teaching or talking on subjects that they secretly struggle with as well. It's an easy trap to fall into and one that I've personally fallen into plenty of times. The way this starts to happen, as a business owner or entrepreneur, is when you are perso...
Do You Want Your Business To Improve As Quickly As Possible? This Episode Is For You!
May 24, 2022 09:00 - 20 minutes - 13.9 MBIn last week's podcast episode, we revealed how we're burning down the business and starting over. The first step in consciously doing that was looking at all of our offers and asking ourselves, "how does this offer make me feel?" As we started this process as a team, it became crystal clear what needed to happen. Not because the certain offer in question isn't helpful. Not because it doesn't align with the business. But truly because it can be done so much better with greater intention. W...
We're Burning the Business Down to the Ground and Starting Over
May 17, 2022 09:00 - 24 minutes - 16.9 MBMacy here! Last week on Instagram, I shared how I feel like I'm living in a paralleled space as an entrepreneur - in a place where SO MUCH is working, paired with things that aren't working. As a salesperson, it's difficult to focus on anything other than sales. And I believe that's how it should be most of the time, because there's really nothing else to focus on if sales aren't happening. There wouldn't be a business at all. Because of that, I've always moved forward quickly and with pur...
$70K and 36 Likes in 1 Day: Spring Cohort Launch Debrief
May 10, 2022 09:00 - 46 minutes - 32.2 MBA few weeks ago we wrapped up enrollment for our 2022 Spring Cohort. The enrollment season for this cohort specifically was different than any other enrollment season or launch we've ever experienced! Earlier this year, we decided to ditch the traditional "launch" process that you're likely familiar with if you're in the online business world and try something new. This meant stop doing webinars so often, stop having only one open cart week, stop having such a long launch runway filled with...
$70K and 36 Likes in 1 Day: Spring Cohort Launch Debrief
May 10, 2022 09:00 - 46 minutes - 32.2 MBA few weeks ago we wrapped up enrollment for our 2022 Spring Cohort. The enrollment season for this cohort specifically was different than any other enrollment season or launch we've ever experienced! Earlier this year, we decided to ditch the traditional "launch" process that you're likely familiar with if you're in the online business world and try something new. This meant stop doing webinars so often, stop having only one open cart week, stop having such a long launch runway filled with...
Are Systems and Processes REALLY Duplicatable?
May 03, 2022 09:00 - 14 minutes - 10.3 MBIf you run your business in the online world, you likely hear that for your business to see the results you want, you simply need certain processes and systems in place. There's the "gurus" and "experts" out there telling you to implement their processes and duplicate their systems so you can see xyz results. This is what we like to call "easy buttons." They sound easy, effortless and promising, so it makes total sense why you might think this is all you need to do in order to reach your ...
5 Sales Strategies For Leading A Team
April 26, 2022 10:00 - 27 minutes - 19 MBHere at GUIDE Culture, we're big readers and typically, as a team, we have a few books that are always circling around. Macy and Kat just finished reading the No B.S. Small Business Book by Casey Graham, which has been so inspiring for how to lead a team, build a business and create a culture that people want to be a part of. If you're a long time podcast listener, you've likely heard us say that, "Leadership is Sales and Sales is Leadership." We believe they both go hand in hand. Leadin...
Bonus Episode: Is GUIDE Culture For Me? The Details & FAQ
April 20, 2022 10:00 - 37 minutes - 25.7 MB"IS GUIDE CULTURE FOR ME?" ⬆️ the ultimate question we get each time GUIDE Culture opens for enrollment We are currently enrolling for the SPRING COHORT and seats are going quick, so this episode will give you the full rundown of all the details you need and answer our most common questions. ENROLLMENT DEADLINE: Sunday, April 24th (or when spots fill) CLICK HERE to grab your seat!
Babies & Business: What They Have In Common - Kitty's Back!
April 19, 2022 10:00 - 39 minutes - 27 MBHave you ever been at a point in your business where it feels like you're on the right track and things are going like they should be and then you realize there's something new you need to learn? Maybe you follow some high level people in your industry and you see what they're doing and think, "oh I need to do that, too." It's like there's constantly something new that you need to be learning and it might make you feel defeated or behind. In this episode, KITTY IS BACK and joins Macy to t...
Bonus Episode: How You Can Experience Predictable Sales Right Away
April 14, 2022 13:00 - 19 minutes - 13.1 MBWhen you focus on the game, the scoreboard will take care of itself 💯 In business, it's so tempting to have your eye on the prize - the big goal, a massive breakthrough, your next big win 👀🏆 This is the "scoreboard" so to speak. What if I told you that when you quit looking for those moments and simply focus on your day by day actions - the "game" - that you can quite possibly exceed the goals you’ve set AND make predictable sales? What we often see when people are focused on their big p...
I Can't Keep Quiet Anymore: Advice You're Probably Getting That Is Hurting You
April 12, 2022 10:00 - 25 minutes - 17.5 MBMacy here! It's no secret that we're in an age of a lottttt of automation. Everywhere you look people are telling you to automate your business, somehow and someway - put together an email funnel, create a course, have an evergreen webinar, develop your CRM - these are the things that are so heavily being taught right now. And I get it - as the world evolves, it is important that we adapt and start implementing new things, so it is totally normal for people to be leaning into this. But as...
Do You Sell Multiple Products? This Episode Is For You!
April 05, 2022 10:00 - 16 minutes - 11.1 MBMacy here, co-CEO of GUIDE Culture! Just last week, I was on a discovery call with someone interested in taking GUIDE Culture's Sales + Leadership Training and during our conversation, she mentioned how she has so many passions and things that she enjoys doing. When we took a closer look at all the things that she does and ways that people can work with her, I noticed that everything she did had ONE common thread. If you sell multiple products or have multiple ways that people can work wi...
Building Value VS. Adding Value - What's The Difference?
March 29, 2022 10:00 - 14 minutes - 10.2 MBAfter working with hundreds of business owners and entrepreneurs through the GUIDE Culture Sales Training, we've noticed that a lot of people get it wrong in this one major area. And that is the area of adding value versus BUILDING value - they aren't the same! You hear it all the time - "give value, add value." So much so that the word 'value' almost has no meaning anymore. When people think about "adding value" they think of giving away their knowledge, sharing information, stating fact...
Sell MORE By Talking About Your Product LESS
March 22, 2022 10:00 - 32 minutes - 22.4 MBWhen you have a product that feels like a no brainer, especially for your target audience, it's tempting to talk about just that - the product. Maybe you share the basic information about the product - such as size, color, name, etc. - and then maybe give a little insight about what or where the product would be perfect for. For example: a boutique owner might be selling a pair of sandals. When they post about the sandals, they might say something like, "these white sandals are the perfec...
Sell MORE By Talking About Your Product LESS
March 22, 2022 10:00 - 32 minutes - 22.4 MBWhen you have a product that feels like a no brainer, especially for your target audience, it's tempting to talk about just that - the product. Maybe you share the basic information about the product - such as size, color, name, etc. - and then maybe give a little insight about what or where the product would be perfect for. For example: a boutique owner might be selling a pair of sandals. When they post about the sandals, they might say something like, "these white sandals are the perfec...
Bonus Episode: Cohort Based Courses
March 17, 2022 10:00 - 24 minutes - 16.6 MBIn this episode, Macy and Loy address a question that we recently received on Instagram from a GUIDE Culture Grad. The grad asked, "do you see a higher completion rate in GUIDE Culture since there are coaches and lab?" And that is a great question! If you aren't familiar with the structure of GUIDE Culture's Signature Training, we have that broken down HERE. Basically, instead of buying the course and going through it on your own time, there is an accountability piece that we call labs. ...
Bonus Episode: Should You Add A Live Element To Your Course?
March 17, 2022 10:00 - 24 minutes - 16.6 MBIn this episode, Macy and Loy address a question that we recently received on Instagram from a GUIDE Culture Grad. The grad asked, "do you see a higher completion rate in GUIDE Culture since there are coaches and lab?" And that is a great question! If you aren't familiar with the structure of GUIDE Culture's Signature Training, we have that broken down HERE. Basically, instead of buying the course and going through it on your own time, there is an accountability piece that we call labs. ...
Stop Giving Your "Best Stuff" Away For Free
March 15, 2022 09:00 - 16 minutes - 11.5 MBHave you ever been given the advice to give your best stuff away for free because it will make people want to buy from you EVEN more? We hear this tension a lot. People want their audience to know that they have expertise. They want their audience to find value in what they share and ultimately experience wins. And we totally get it! We also want people to know that we have knowledge in our industry and for them to trust that they will receive value from our product. What often happens ...
Master Your Messaging with Brandon Lucero
March 08, 2022 11:00 - 1 hour - 41.4 MBIn this special episode, we sit down with one of our coaches and mentors from the past year, Brandon Lucero, who leads 4X Video Effect - recently rebranded into the New Generation Entrepreneur Mastery Program. Brandon's proven methodology shifts how online content is created and distributed by changing beliefs, shifting perspectives and the psychology of selling products online so you can move your audience into a buying state of mind while growing your brand. He has successfully generated...
What Matters Most: Sales or Sales Culture?
March 01, 2022 10:00 - 30 minutes - 20.9 MBSALES VS. SALES CULTURE - what matters more? If you've been following GUIDE Culture or listening to the podcast for any amount of time, chances are you've heard us use the phrase "sales culture." Macy always says that she grew up in a "sales culture" home, but it's become very clear that a lot of people either a) don't know what that is or b) don't know how to cultivate it. While sales and sales culture are two totally different things, they both have one thing in common: they have to be ...
Bonus Episode: Selling Something That's Not Trendy Without Bashing Your Competition
February 23, 2022 12:00 - 31 minutes - 21.8 MBThis bonus episode is pulled from a recent YouTube Live that we do every Tuesday morning at 9am ET! On YouTube Live, we answer questions from our audience to give you the insight and answers around sales, leadership & business in general. In this episode, we answer a DM we received on Instagram recently where someone asked: "I've always wanted to know how to sell our family's beef. Sometimes I think it would be easier to sell if we were grass-fed or organic because those are trendy. Howeve...
Finding The Right People For Your Team With Courtney Talley
February 22, 2022 10:00 - 25 minutes - 17.5 MBToday is a very special episode featuring our very own, Courtney, aka C WAG! Courtney is the ninja that joined the GUIDE Culture team in December 2020. She came from a corporate background so she brought a veryyyy different set of eyes and it has absolutely blown us away. To this day, Court says that the interview experience at GUIDE Culture was unlike anything she had ever experienced, which is why we wanted to bring her on the podcast so she could share her perspective. People ask us qu...
'Launch' Debrief: $198,606 Without a Fancy Strategy
February 15, 2022 10:00 - 38 minutes - 26.7 MBA few weeks ago we SOLD OUT the seats for our 2022 Winter Cohort and the craziest part is that we sold out a week before close cart. If you're familiar with online business, you probably know that there's typically a week of open cart - meaning the week that people can buy - and prior to that there's a launch runway. The launch runway usually has a lot of mini events, such as challenges, bootcamps, small events, etc. to get people prepped for the big event which is usually a webinar, maste...
The Power of Identity and Changing Old Patterns
February 08, 2022 10:00 - 22 minutes - 15.4 MBJust the other day, someone sent us a DM and said: "On a recent podcast episode, I heard you and Macy talking about running a business through pregnancies and raising babies. I loved hearing this, but the thought I had in the back of my head was that I hope that when I get pregnant again, I can continue on the path of motivation and momentum that I'm currently experiencing. In my last pregnancy, I created a lot of bad habits because I didn't feel well. Do you have tips to keep things on trac...
Permission To Play
February 01, 2022 10:00 - 22 minutes - 15.5 MBIf you've been around awhile, you probably know that here at GUIDE Culture, we used to host an In Person Training every single month. In 2020, we pivoted to online only like the rest of the world and then found a perfect path for all students. Through a lot of trial and error, we found it was best for students to start with our Signature Online 8 Week Training and then have the opportunity to come to a graduate only In Person Training if they wish, as well as have the ability to join our on...
Bonus Episode: Is There Such Thing As A "Bad" Investment?
January 27, 2022 10:00 - 27 minutes - 19 MBThe past week and a half, we've been in hard core sales mode for GUIDE Culture's Winter Cohort, which means we've been in a lottttt of conversation with people. We love seeing where people are at, what they're struggling with and where they want to go. In this episode, Macy takes you behind the scenes of what this sales mode has really looked like for us this time around. We've made some massive changes and it's been such a fun ride! She also gives insight on investing in general. We talk...
Heart to Heart with Kat: Why Skills Are More Important Than Strategy
January 25, 2022 10:00 - 18 minutes - 13 MBHave you ever felt like you're being pulled in a million different directions when it comes to strategy in your business? We call it strategy skipping syndrome. As a business owner, it's easy to get caught up in this because you see what other people are doing and you want to try it too. But what happens when that strategy dies out? When it loses it flame and there's something new? Are you equipped to take on the new thing? Do you have the required SKILL to insert into a strategy of any ki...
Bonus Episode: Is GUIDE Culture For Me?
January 21, 2022 11:00 - 42 minutes - 29.1 MBThe last few weeks, we've been talking quite a bit about enrollment for GUIDE Culture’s Winter Cohort. We’ve been chatting with a lot of people in DM’s and answering a lot of questions to give people clarity on whether or not GUIDE Culture is a good fit for them right now. Having these conversations is so fun because we get to hear about where you’re at in your business journey and where you want to go and then help you identify what you might be missing to really get there. While having...
Is GUIDE Culture For Me?
January 21, 2022 11:00 - 42 minutes - 29.1 MBThe last few weeks, we've been talking quite a bit about enrollment for GUIDE Culture’s Winter Cohort. We’ve been chatting with a lot of people in DM’s and answering a lot of questions to give people clarity on whether or not GUIDE Culture is a good fit for them right now. Having these conversations is so fun because we get to hear about where you’re at in your business journey and where you want to go and then help you identify what you might be missing to really get there. While having...
Why People Buy: Is It You or The Prices?
January 18, 2022 10:00 - 15 minutes - 10.9 MBWORKSHOP CALL TODAY 📣 January 28, 2022 @ 12pm ET A few weeks ago on Instagram, we received a question that said: "I’ve noticed that several coaching/leadership programs are sharing their pricing on Instagram now, when in the past it was just their website. What’s the thinking behind this? Is their a price too high to share?" This question was in response to a story that we shared of GUIDE Culture's Signature Online Training price and payment plan options and it's a great question! Chance...
Why People Buy: Is It You or The Prices?
January 18, 2022 10:00 - 15 minutes - 10.9 MBWORKSHOP CALL TODAY 📣 January 28, 2022 @ 12pm ET A few weeks ago on Instagram, we received a question that said: "I’ve noticed that several coaching/leadership programs are sharing their pricing on Instagram now, when in the past it was just their website. What’s the thinking behind this? Is their a price too high to share?" This question was in response to a story that we shared of GUIDE Culture's Signature Online Training price and payment plan options and it's a great question! Chance...
Pricing "Premium" Products
January 11, 2022 10:00 - 40 minutes - 27.9 MBRecently, we received a DM on Instagram asking us, "what made you guys decide to price GUIDE Culture at a premium price?" This question sort of made us tilt our head, because we honestly believe that GUIDE Culture is fairly priced. Which is why in this episode, Macy and Kat talk about the journey of landing on GUIDE Culture's price and ultimately the importance of your money mindset as a business owner. The thing is, if you perceive your product as "premium" and walk around believing that...
Pricing "Premium" Products
January 11, 2022 10:00 - 40 minutes - 27.9 MBRecently, we received a DM on Instagram asking us, "what made you guys decide to price GUIDE Culture at a premium price?" This question sort of made us tilt our head, because we honestly believe that GUIDE Culture is fairly priced. Which is why in this episode, Macy and Kat talk about the journey of landing on GUIDE Culture's price and ultimately the importance of your money mindset as a business owner. The thing is, if you perceive your product as "premium" and walk around believing that...
Is Personal Development Enough?
January 04, 2022 10:00 - 18 minutes - 12.7 MBWe're gearing up for our In Person Training coming up this week for our GUIDE Culture Graduates and feeling super excited because we're live streaming a portion of the training to our graduates who aren't attending AND giving them a chance to grab their seat for the 2023 In Person Training. Through conversation recently, we've noticed that a lot of people are only thinking about “how can I learn” not “how can I perform”? And there's a massive difference. People say that they're setting a...
2021 Round Up
December 28, 2021 11:00 - 1 hour - 52.1 MB2021 - WHAT 👏🏼 A 👏🏼 YEAR 👏🏼 Often times, we reflect as a team and realize how much we've accomplished in such a short amount of time. In this episode, Macy and Kat give you a detailed breakdown of what 2021 looked like for us, what went well and what we likely won't do again. We hope this episode inspires you and gives you some tangible advice for how to navigate your next season of business. MENTIONS: Podcast Episode: Your Scaling Gap Podcast Podcast Episode: How to Scale Beyond Your...
Bonus Episode: How To Talk About What You Do To Someone Who Doesn't "Get It"
December 23, 2021 11:00 - 19 minutes - 13.2 MBWe've all been in those moments (possibly at a holiday family gathering) where someone asks how you're business is going, in a way that's sort of poking fun, and you're left not knowing how to respond because they don't "get it." It can be difficult to know what to say in these moments, so in this bonus episode, Macy walks through a few ways you can respond so that other people can see and understand what you do and why it's important. MENTIONS: Signature Online 8-Week Sales + Leadership...
Can Your Audience Smell the Blood in the Water?
December 21, 2021 11:00 - 35 minutes - 24.7 MBObjections. You either love 'em or hate 'em. And if you tend to shy away from them in your business or feel uncomfortable handling them when people throw them your way, chances are you simply haven't learned how to properly handle them confidently. The good news is that can be learned. Recently we've been playing with a new style of content on Instagram where we interview each other without knowing the questions so the answers come from the heart in the moment. This podcast episode is si...
Bonus Episode: Energize Your Busiest Season
December 20, 2021 20:00 - 15 minutes - 10.7 MBHey GUIDE Culture fam! Kat here. Just the other day, I was getting my hair done and I found out just how busy hair salons are this time of year. Now in December, I feel like a lot of people describe this season as "busy." And most people truly are. You've got the dress up days at your child's school, the class parties, the dance recitals, the Christmas plays and not to mention all of the end of year things in your business. With the busy season, a lot of people choose to push "extra" thin...