The Founder's Forge Podcast artwork

The Founder's Forge Podcast

55 episodes - English - Latest episode: almost 2 years ago - ★★★★★ - 8 ratings

Building a company isn't easy. We chronicle the unfiltered stories, struggles, and successes of early-stage founders as they are forged into the leaders of tomorrow.

Entrepreneurship Business
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Episodes

RAW - Taylor Jacobs, CEO of Dabble and VoiceStar.ai - Acquired!

July 28, 2022 21:40 - 27 minutes - 25 MB

This week we catch up with Taylor Jacobs live on Twitter Spaces! Taylor shares her journey of being acquired, running two companies at once, and what's next for Dabble and VoiceStar. Take a listen! Reach out to Taylor: https://www.linkedin.com/in/taylorjacobs3/ Find out more about Dabble: https://www.dabblewithme.com/ Find out more about VoiceStar: https://starbar.ai/ Reach out to Owen: https://www.linkedin.com/in/owendavidgoode/ An Axon Collective Podcast: https://axoncollective.com/ ...

RAW - Lisa Calder, CEO of Craving Space - High-End Organization for the Masses

July 21, 2022 21:31 - 23 minutes - 45.1 MB

This week we talk to Lisa Calder of Craving Space live on Twitter Spaces! Craving Space was born from Lisa's experience in high-end interior design and took shape into a product that is easy, modular, and obtainable to the masses. Lisa talks about how to build a trusted team, learning the engineering process, and some tips on getting started as a solo founder. Take a listen! Reach out to Lisa: https://www.linkedin.com/in/lisa-calder/ Find Craving Space online: https://craving-space.com/ R...

RAW - Max Thalheimer, CEO of Fynd - An Aggregation App for Fun

July 14, 2022 21:54 - 31 minutes - 60.5 MB

This week we talk to Max Thalheimer of Fynd live on twitter spaces! Fynd is a state-of-the-art aggregation app for fun. Connecting restaurants and bars to people, adding value for both sides. It's a great listen about pivoting and finding product market fit. Take a listen. Reach out to Max: https://www.linkedin.com/in/max-thalheimer/ Find Fynd: getfynd.app Reach out to Phill: https://www.linkedin.com/in/philip-reed-a7743096/ Reach out to Owen: https://www.linkedin.com/in/owendavidgoode/ ...

RAW - Jason Centeno, CEO of Trashmitter

July 05, 2022 16:07 - 41 minutes - 78.4 MB

This week we talk to Jason Centeno, CEO of Trashmitter live on Twitter Spaces! Jason is hoping to solve the last-mile problem of trash with an “Uber-like” driver network with a crypto token incentive. Take a listen! Reach out to Jason: https://www.linkedin.com/in/jasoncenteno/ Jason on Instagram: https://www.instagram.com/thedadnextdoor_/ Learn more about Trashmitter: https://trashmitter.com/ Reach out to Phill: https://www.linkedin.com/in/philip-reed-a7743096/ Reach out to Owen: https:...

RAW - Intro to Founder's Forge Raw and Phil Reed

June 22, 2022 17:08 - 23 minutes - 32.8 MB

Welcome to Founder's Forge Raw by Axon Collective! Every week we'll talk to a founder or thought leader live on Twitter Spaces! Join us Thursday's 5:00pm EST @founders_forge In this episode, we introduce RAW and Phil Reed who will be hosting alongside Owen Goode and Marcus Smith. This Podcast is a production of Axon Collective, LLC: axoncollective.com Hosted by: Marcus Smith: linkedin.com/in/marcusthesmith/ Owen Goode: linkedin.com/in/owendavidgoode/ Phil Reed: linkedin.com/in/philip-...

"Hey, I Can't Come Mow Today" - SMS Marketing Automation for Small Businesses

June 10, 2022 17:07 - 19 minutes - 27.1 MB

Today Owen talk's to Hunter Baker, co-founder of Leanr - a sales messaging automation tool for small businesses. Owen and Hunter talk about what its like to found a business while your still in college, the need for a tool like this, some of the difficulties of founding a business in a developing tech hub like Houston, and how Hunter found and partnered with his co-founder! Check it out! Check out Leanr at https://www.tryleanr.com/ Find Hunter on LinkedIn: https://www.linkedin.com/in/hunte...

Accounting for More Bad Math w/ CPA Mari Ramirez

June 03, 2022 18:43 - 23 minutes - 32.5 MB

We're re-releasing a nearly year-old episode where Marcus interviews Mari Ramirez, one of Austin's most prolific CPAs and founder of multiple small businesses in Central Texas. Learn how she got her start in accounting, why most CPAs only do taxes and neglect bookkeeping, and how being an accountant actually just means you're a therapist. And just how important is math anyway? Check out Open Bookkeeping, and download their free budget tool. Find Mari on LinkedIn: https://www.linkedin.com/i...

Setting Entrepreneurs Up for Success with High Value Connections in the Entrepreneur Ecosystem w/ Connector Weston Woodward

May 26, 2022 17:45 - 22 minutes - 20.9 MB

This week, Marcus talks to Weston Woodward. Weston is a producer, connector, and community builder based in Austin, TX. They dive head-first into what it means to be a connector and ecosystem builder and just how helpful they can be to founders. They also unpack what the heck an entrepreneurial ecosystem even is and how it’s changed in recent history. Get in touch with Weston: https://www.linkedin.com/in/westonwoodward/ Find out more about Iron Light Labs: https://ironlightlabs.org/ Rea...

Brian McCullough on the Stigma of Entrepreneurship

May 12, 2022 15:59 - 33 minutes - 30.5 MB

This week, Owen and Marcus have the incredible privilege of chatting with Brian McCullough, founder, author, and host of one of our favorite podcasts Techmeme Ride Home. We talk about what it’s like to be an entrepreneur, how there’s almost a stigma there, how the entire industry is in a shift, what it means to be a nerd and why it matters, and Brian shares his insight on whether or not now is a good time to start working on your own business, (spoiler alert: it is). Brian is one of the most...

What is a Community Round? w/ Wefunder

May 03, 2022 10:00 - 26 minutes - 24.1 MB

This week, Marcus talks to Jonny Price, VP of Fundraising at Wefunder, a regulation crowdfunding platform built to allow non-accredited and accredited investors alike to easily and seamlessly invest in startups and their founders. Marcus and Jonny get into what regulation crowdfunding actually is, why Wefunder is attempting to transition away from that terminology, what makes your startup a good (or poor) fit for this kind of capital raising, and why they believe this is the future of the in...

Celebrating Female Founders w/ Heristic.co - Pt. 2

March 30, 2022 10:00 - 22 minutes - 31.2 MB

We're back with the second part honoring some amazing female founders in our network. In this episode, Owen, Kristin, and Mercedes dive a little more into Kristin’s story and learn how and why education, activism, and encouragement are all so vital for women and other minority founders. They also get into some fascinating data surrounding remote work and how and why it affects demographics differently. And finally, they cover some crucial tips on how to start closing the equity gap in your o...

Celebrating Female Founders w/ Heristic.co - Pt. 1

March 22, 2022 15:05 - 21 minutes - 29.8 MB

This week, in honor of Women's History Month, Owen sits down with Kristin Bonds and Mercedes Ballard of Heristic. We touch on what makes women uniquely qualified, prepared, and empowered to thrive in the start-up world.... the advantages of leaning into your perspective when it comes to growing your business.... and finally how to find and get involved in like-minded communities and the critical role they play in founder success. Next week, in part 2, we’ll dive a little more into Kristin’s ...

Episode 36 - Blake and Brandon Shirk - SOVA Hospitality

February 15, 2022 14:51 - 33 minutes - 46.2 MB

This week Owen join's guest host Phill Reed in talking with Blake and Brandon Shirk, founders of SOVA Micro Room and Social Hotel. The Shirk twins are hoping to bring the hospitality and efficiency they experienced from their travels abroad to the US market. From tips on pitching and getting funded, to finding design inspiration, you wont want to miss this special episode. Get in Touch with Blake and Brandon: Blake Shirk: https://www.linkedin.com/in/blake-shirk-96425378/ Brandon Shirk: ht...

The Social Hotel - Reimagining Accommodations for a New Era w/ SOVA Hospitality

February 15, 2022 14:51 - 33 minutes - 46.2 MB

This week Owen join's guest host Phill Reed in talking with Blake and Brandon Shirk, founders of SOVA Micro Room and Social Hotel. The Shirk twins are hoping to bring the hospitality and efficiency they experienced from their travels abroad to the US market. From tips on pitching and getting funded to finding design inspiration, you wont want to miss this special episode. Get in Touch with Blake and Brandon: Blake Shirk: https://www.linkedin.com/in/blake-shirk-96425378/ Brandon Shirk: htt...

Episode 35 - Taylor Jacobs - Dabble Dallas

January 26, 2022 15:11 - 28 minutes - 38.9 MB

This week Owen and Marcus wrap up season 3 with Taylor Jacobs, founder of Dabble. Dabble offers exclusive memberships for complimentary food & drink items as well as access to events in the best spots all over Dallas. Some great learnings about being a solo founder, and being willing to pivot and experiment. Take a listen! Resources Mentioned in the Show: Emerald Labs: https://www.linkedin.com/company/emeraldlabspk/ Chris Gillan: https://www.linkedin.com/in/chrisgillan/ Capital Factory: ...

Are Truly Unbiased Recommendations Possible? w/ Alison Gorman

January 19, 2022 20:37 - 31 minutes - 43.9 MB

This week Owen and Marcus sit down with Alison Gorman, founder of TruFaves. TruFaves is attempting to be a private, closed-circle version of something like Yelp where friend groups can share things they recommend. We got to chat with Ali about the woes of becoming a software founder without a technical background, pivoting from being a registered nurse, to reporter, to startup founder, and partnering with an accelerator. Resources mentioned in this episode: Intellectual Property with Steve...

Episode 34 - Alison Gorman - TruFaves

January 19, 2022 20:37 - 31 minutes - 43.9 MB

This week Owen and Marcus sit down with Alison Gorman, founder of TruFaves. TruFaves is attempting to be a private, closed-circle version of something like Yelp where friend groups can share things they recommend. We got to chat with Ali about the woes of becoming a software founder without a technical background, pivoting from being a registered nurse, to reporter, to startup founder, and partnering with an accelerator. Resources mentioned in this episode: Intellectual Property with Steve...

Episode 33 - Clark Jacobs - FlexDesk

January 12, 2022 14:41 - 31 minutes - 43.5 MB

This week Owen and Marcus sit down with FlexDesk CEO and Co-Founder Clark Jacobs. FlexDesk provides companies with a central tool to distribute access to on-demand workspaces, set spend and space access policies, uncover valuable engagement data, and reduce the burden of admins managing it all. This is the second time we've talked to Clark, and is a great example on the importance and learnings of pivots and market research. Check out the last time we talked to Clark here: Episode 6 Get in...

Episode 32 - Carl Starkey - AWSM Sauce Co

January 05, 2022 16:09 - 43 minutes - 59.5 MB

This week Owen and Marcus sit down with self-labled ‘dadtrepreneur’ Carl Starkey, co-founder of AWSM Sauce Co. Carl and his co-founder have sky-rocketed to startup success over the course of just a few months with their zero-waste sauce concept. This is a great episode full of advice and fascinating stories of how they went from coaches to founders in a matter of months. Find Carl on LinkedIn: linkedin.com/in/carlstarkey Find AWSM Sauce online: awsmsauce.co Shortcut Your Startup: goodread...

Episode 31 - Alicia Hawley - Any Help Appreciated

December 15, 2021 20:51 - 34 minutes - 47.8 MB

This week Owen and Marcus talk to Alicia Hawley, founder of Donally and subsequently Any Help Appreciated. She's a life long entrepreneur and deeply committed to helping her community. It's a great listen! Find Alicia on linked in: https://www.linkedin.com/in/alicia-murray-hawley-b240284/ Learn more about AHA: https://www.anyhelpappreciated.com/ Come on the Show! Want to come on the show? Fill out a questionnaire, and learn more on our Medium page, or find us on Twitter, Instagram, and ...

Episode 30 - Peter Yeargin - Sage SEO

December 08, 2021 14:51 - 32 minutes - 44.7 MB

This week Owen and Marcus have Peter Yeargin of Sage back on the show almost a year later to talk about his company's pivot and to have a deep dive conversation on the world of SEO. This episode is chock-full of useful information surrounding search engine optimization, pivots, funding, and more, you won't want to miss it! Where to find Sage: thesageboard.com Where to find Sage SEO: sageseo.co Venture capital firms mentioned on the show: NFX Greylock Come on the Show! Want to come on ...

Episode 29 - Intellectual Property with Steve Pearson

December 01, 2021 16:06 - 40 minutes - 55.2 MB

This week Owen and Marcus sit down with Steve Pearson. Not only is Steve a founder himself, he’s also an intellectual property expert who’s been in the field for decades. In this episode, we get deep into the concepts and nuances of patents, trade marks, service marks, and more. When should you apply for a patent? What kind? What about those little symbols after slogans or logos, what do those mean? Steve and the guys get into all that and more! Where to find Steve: LinkedIn: linkedin.com...

Episode 28 - Priyanka Juneja - Hera Travel

November 17, 2021 14:48 - 29 minutes - 40.8 MB

Today Owen talks to Priyanka Juneja, founder of Hera. Hera is an online platform empowering female travelers find safe ways to visit awesome places all over the world. Owen and Priyanka dive into competition analysis, user-base growth, and MVP development, plus Priyanka shares some terrific tips and lessons on self-care and solo entrepreneurship. Take a listen! Links to Find Out More About Hera: Check out Hera: https://hera.travel Hera on Instagram: www.instagram.com/heratravel Priyanka...

Episode 27 - Brian Fife - Local Links

November 10, 2021 15:29 - 39 minutes - 54.2 MB

This week Owen interviews Brian Fife of Local Links (formerly EasyAlfred). Brian is a lifelong entrepreneur and founder, and his latest endeavor is a B2B2C business in the travel industry. It's a great episode about the challenges of pivoting and growing a business in the height of the pandemic. Check out Local Links: locallinks.online Brian's Recommendations: Building a StoryBrand by Donald Miller Passion Economy by Adam Davidson Traction by Gino Wickman The High Performance Planner ...

Episode 26 - Zave Smith - xBound

November 04, 2021 16:08 - 36 minutes - 33.9 MB

This week Owen interviews Zave Smith, co-founder and CEO of xBound. xBound is creating an easy-to-use platform that connects late-career and semi-retirees to companies and non-profits that can benefit from the wisdom of an experienced workforce. Find Zave on LinkedIn at: linkedin.com/in/zavesmith/ Check out xBound at: xbound.us Zave's Photography: zavesmith.com Xhilarate: xhilarate.com Want to come on the show? Fill out a questionnaire, and learn more on our Medium page, or find us on ...

Episode 25 - Chris Wink - Technical.ly

October 27, 2021 13:59 - 43 minutes - 59.6 MB

This week Owen and Marcus kick of season 3 of the Founder's Forge by interviewing Chris Wink, co-founder of Technical.ly. Technical.ly is a Philadelphia-based, independent, tech-news organization focusing on reporting on work, economies in change, and how local companies fit into those changes. In addition to running a newsroom, Technical.ly also provides a job board for entrepreneurs, company builders, professionals, and more. It's a fascinating conversation about the intersection of entre...

Episode 24 - Robert Balderas and Anthony Choi - Bob's Containers

August 19, 2021 18:01 - 35 minutes - 32.7 MB

This week Owen interviews Robert and Choi, founders of Bob's Containers - the traditional-sounding shipping container ecommerce and homebuilding company that's anything but traditional. Learn how Bob faked his way into a successful bid on a shipping container contract before delivering successfully, which turned into disrupting the entire industry. It's a classic case of building a B2B2C business by inserting an ecommerce marketplace between consumers and an existing old-school industry ful...

Episode 23 - Eric Meyers-Tayne - Train Like You Fight

July 23, 2021 18:54 - 34 minutes - 44.2 MB

Marcus interview Eric Meyers-Tayne about his online pro fighter fitness platform. Learn about Eric's journey from dissatisfied corporate lackey to motivated entrepreneur, combining his love for MMA and UFC and his insights about the future of digital fitness to create FighterFitnessClub - a platform that lets real MMA fighters create and share their workouts with a mass audience. Did you know that most MMA fighters are just regular folks like us? Only a few are rich and famous, meaning that ...

Episode 22 - Rachel Cox - Therapy for the 21st Century

June 22, 2021 15:27 - 39 minutes - 30.8 MB

This week Marcus and Adam interview Rachel Cox about Airapy, a concierge marketplace service for matching clients with experienced therapists. It is actually quite difficult to find a therapist who fits your needs - especially if you're a business owner - a need that Airapy meets with a convergence of smart technology and industry expertise. Learn how Rachel and her team learned about the industry and it's problems, built an minimum viable product, launched into the jaws of the Covid-19 pan...

Episode 21 - Michael Costantini - Getting the Job

June 01, 2021 17:34 - 31 minutes - 27.9 MB

This week Owen and Adam interview Michael Costantini, founder of This is Opportunity. TIO is dedicated to breaking through barriers in the job market and providing a way for underprivileged, homeless, or otherwise limited-opportunity individuals to create a resume (often using video and other unorthodox approaches) and then matching them to jobs. Michael is an interesting guest with an inspiring product in a market that very much needs entrepreneurs like him. Check out Philly Startup Leader...

Episode 20 - Chris Kaspar - More with Less

May 25, 2021 14:34 - 34 minutes - 39.2 MB

We're back after a short break to round out the season, and this week Marcus interviewed Chris Kaspar, serial entrepreneur and founder of Techless. Techless is building top-tier phones for people that want or need a modern smartphone that only does the basics by design - an enormous underserved market segment. Learn how Chris steered his company down the rocky path of perfecting a hardware product with a tiny but flexible team, and how he plans to use his learnings to reach far more people t...

Episode 19 - Sam LeFebre - Enjoying the Ride

April 12, 2021 14:12 - 28 minutes - 22.5 MB

Owen interviews Sam LeFebre, an advertising expert and hobbyist cyclist who has created a gear bag that surpasses all other options on the market. Sam is a great example of how to successfully plan, test, and build a product business while never quitting your day job. Sam's advertising experience allowed him to build a large following online, which he successfully leveraged into a Kickstarter, which is live right now. Go check out the Kickstarter, and the RIDE.PARC website. Follow Parc on ...

Episode 18 - Specialist Special - D E S I G N w/Tucker Cowie

April 06, 2021 15:40 - 46 minutes - 38.5 MB

This week Owen and Adam interview Tucker Cowie about the important of design in software, from user experience to product validation to strategic management. Tucker has both design and software experience across a variety of industries, and bridges the gap between technical and non-technical experts. We cover a huge range of subjects, and this episode serves as an awesome introduction to design and it's applications in your company. No matter what your role or experience, there is something ...

Episode 17 - Colby Harvey - Playing on Hard Mode

March 29, 2021 14:58 - 28 minutes - 27 MB

This week Owen and Marcus interview Colby Harvey about his company Rizse - an autonomous drone inspection platform that's in the process of revolutionizing aircraft inspections in the airline industry. Join us as we nerd out about planes and drones alike, and stay for the solid discussion about why there is always opportunity in the hardest spaces. When the low-hanging fruit is gone, where do you go? The Hard Thing About Hard Things on Amazon. Extreme Ownership. Inspired. Nonviolent Comm...

[Feed Drop] - Founders Live Podcast - Marcus Smith of Axon Collective: The Unique Power of Podcastin‪g‬

March 14, 2021 16:15 - 43 minutes - 33.8 MB

Marcus goes on the mic with Nick Hughes of the Founders Live Podcast, where the two podcasters compare notes about how they started podcasting and how they landed on the model they use today. Get behind the scenes on where *this* podcast came from, and why we do what we do. Go check out the Founders Live website, and find their podcast on Apple Podcasts, Spotify, and everywhere else. Want to come on the show? Fill out a questionnaire, and learn more on our Medium page, or find us on Twitte...

Episode 16 - Itamar Gil - Dating Conversion Rates

March 08, 2021 13:59 - 24 minutes - 21.7 MB

This week Owen interviews Itamar Gil, one of the founders (Arjun Vairavan is the other) of Kama, a dating website that sets up actual in-person dates for matches at partnering restaurants. Itamar shares his entrepreneurial beginnings as a middle-school loan shark, and explains how his background in software came from his service in the Israeli military. How do you get a busy restaurant owner's attention and keep it long enough to get a partnership? Learn how Kama created a new niche in a cro...

Episode 15 - Ben Wolff - Sleeping Better with Ben

February 28, 2021 12:00 - 29 minutes - 28.4 MB

This week Owen and Marcus interview Ben Wolff, an entrepreneur innovating in the fashion space. Learn how Ben leveraged his education as an actor and his experience as the top salesperson at Hugo Boss to start not one, not two, but three successive companies. We talk about how do you know it's time to strike out on your own, how is sales more about improving the customer's life instead of tricking them into buying things, and how an unplanned hospital stay turned into a inroad into the whole...

Episode 14 - Specialist Special - You Don't Have to Burn Out w/ Deena Shelton

February 20, 2021 20:14 - 56 minutes - 55.1 MB

Marcus and Owen interview Deena Shelton, PhD and Licensed Professional Counselor (LPC-S). Deena is a lifelong counselor, educator, and self-labeled nerd who has worked at a very high level across a variety of industries, including director positions at multiple non-profits (and a current seat on Axon Collective's Board of Directors). Together the three of us explore applications of psychology and therapy in an industry that largely shuns professional counseling. Learn why an understanding of...

Episode 13 - Michael Testa - Do Less, Better

February 11, 2021 13:22 - 35 minutes - 37.1 MB

Marcus and Owen interview Michael Testa, a serial entrepreneur who just had his first exit with EatCheap, a food deal aggregation website that has done very, very well. Michael takes us through his background and how he stumbled into becoming an entrepreneur. We discuss the perils and joys of deciding when it's right to sell a company and how to go about doing it correctly. Also, we celebrate the fact that for the vast majority of founders their first exit is only large enough to set up thei...

Episode 12 - Accounting for Bad Math w/ Mari Ramirez, CPA

February 04, 2021 16:09 - 33 minutes - 34.8 MB

Marcus interviews Mari Ramirez, one of Austin's most prolific CPAs and founder of multiple small businesses in Central Texas. Learn how she got her start in accounting, why most CPAs only do taxes and neglect bookkeeping, and how being an accountant actually just means you're a therapist. Also, is Dave Ramsey actually terrible at giving business advice? And just how important is math anyways? Don't miss our exciting return to the microphone as our second season gets underway! Check out Ope...

[Feed Drop] - Remote Software Genius Podcast: Picking Technologies and Technical Debt with Marcus Smith

January 07, 2021 17:34 - 40 minutes - 29.6 MB

Marcus guest stars on Brad Flaugher's Remote Software Genius Podcast. Listen to Brad's show on Apple Podcasts, Spotify, and Pocket Casts! Brad's Website: http://bradflaugher.com/ https://inoxoft.com/ Want to come on the show? Fill out a questionnaire, and learn more on our Medium page, or find us on Twitter, Instagram, and of course on Axon Pages. We hope to see you enter the forge soon, and we'll be back soon with more episodes.

Episode 11 - Michael Bertoni - "HULK SELL!"

December 28, 2020 11:00 - 29 minutes - 28.5 MB

In our final episode of the season, Adam interviews Michael C. Bertoni, a serial entrepreneur who has founded multiple companies, including PhillyTech and UPROSPECT. UPROSPECT is redefining the way that lead generation works for businesses and jobseekers alike by creating digital business cards - listen as Mike energetically lays out his plan to become the largest startup in Philadelphia. Mike lays out why sales is the most fundamental area new businesses can focus on, and how he has honed h...

Episode 10 - Marvin Barron - Invest like a Congressman

December 17, 2020 11:00 - 35 minutes - 39.5 MB

Marcus and Adam interview Marvin Barron, a fascinating entrepreneur who co-founded a database of American political investments. All of publicly-elected officials in the United States are required to disclose their investments, and most have a pretty good handle on the markets - FinePrintData aggregates that public data to allow anyone to construct their own duplicate hedge funds, while simultaneously providing necessary transparency to constituents. The insights are interesting - what exact...

Episode 9 - Mike Krupit - People Don't Scale like Technology

December 10, 2020 11:00 - 33 minutes - 37.8 MB

Marcus interviews Mike Krupit, a seasoned veteran of the startup thunderdome who has worn hats from engineer to CEO (and everything in between). Mike is the founder of Trajectify, a business coaching and executive mentoring service helping give startup leaders the momentum needed to overcome the obstacles in front of them. Topics covered include how to validate a service-based business, how to make sure your business isn’t just a lifestyle and a not a business, and an overview of how to brea...

Episode 8 - Matt and Chris Villanueva - Let's Eat Grandma

December 03, 2020 11:00 - 36 minutes - 37.2 MB

Marcus interviews Matt and Chris Villanueva, a dynamic pair of brothers who operate a startup with one of the greatest names we've ever encountered - Let's Eat, Grandma! The bros talk about how they got into their industry (resume and business writing), how they learned to work together as siblings, and how to bootstrap a company without any outside investment and the unique challenges - and advantages - that afforded their business. Matt and Chris also share their favorite resources, books,...

Episode 7 - Specialist Special - 3.5 Billion Chances w/ Landon Jordan

November 25, 2020 22:00 - 47 minutes - 42 MB

Join us for our inaugural Specialist Special with Landon Jordan talking about how Social Media fits into every business strategy. We talk about creative content creation, finding your audience, and how spending some cash to move your visibility forward may just be like your 401k - everyone knows the investment is good for them but no one wants to do it. Some of Landon's suggested resources you will find useful: Facebook Blueprint Course. Google Skillshop. Google My Business. TikTok Busi...

Episode 7 - Specialist Special - Social Media w/ Landon Jordan

November 25, 2020 22:00 - 47 minutes - 42 MB

Join us for our inaugural Specialist Special with Landon Jordan talking about how Social Media fits into every business strategy. We talk about creative content creation, finding your audience, and how spending some cash to move your visibility forward may just be like your 401k... everyone knows the investment is good for them but no one wants to do it. Some of Landon's suggested resources you will find useful: Facebook Blueprint Course. https://www.facebook.com/business/learn/certificat...

Episode 6 - Clark Jacobs - How to work from home without actually being at home

November 19, 2020 15:45 - 31 minutes - 29.2 MB

Marcus interviews Clark Jacobs, an entrepreneur building "AirBnb for workspaces" in the form of FlexDesk, which allows businesses and homeowners alike to rent their space to workers seeking a new environment to be productive. They've seen a lot of growth during the pandemic, as work-from-home drives former office workers into new spaces other than their homes. Also, how do founders cope with a lack of expertise in a critical area, and what does the cofounder search actually look like? How ar...

Episode 5 - Zack Pennington - High-End Karaoke Bars in... Louisville? (during a pandemic)

November 11, 2020 12:00 - 37 minutes - 33 MB

Marcus and Adam interview Zack Pennington, an event-space entrepreneur attempting to break into brick-and-mortar entertainment in several cities in the Central US. The most important thing to consider when opening a new bar, karaoke spot, or casino? Uniqueness - what does your venue offer that no one else does? This applies as much to software as it does to karaoke. Also, how can you pivot to stay in business when your normal revenue source is literally illegal due to lockdowns? Zack's webs...

Episode 4 - Justin Slusarski and Derek Sheehan - Do You Know Your Quarbon Score?

November 05, 2020 23:00 - 35 minutes - 31.8 MB

Adam and Marcus interview Justin Slusarski and Derek Sheehan at Quarbon, which aims to assign businesses an easily-understood "Quarbon Score" that measures sustainability and responsibility across five key metrics. Also in the episode - how is starting a business a mix between surfing and starting a band, what the heck is "Greenwashing", and what happens when a startup founder actually does start a band? Find Weekender (the aforementioned band) on Spotify and Apple Music. Want to come on t...

Twitter Mentions

@founders_forge 48 Episodes
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