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Destination On The Left

384 episodes - English - Latest episode: 16 days ago - ★★★★★ - 107 ratings

Destination On The Left is a travel and tourism industry podcast hosted by Travel Alliance Partnership. Each episode explores successful collaborations, creative marketing ideas and best practices for both consumer and travel trade marketing programs. Interviews are a mix of Destination Marketers, Industry Leaders, Consultants and businesses in the industry.

Marketing Business Society & Culture Places & Travel dmos destination hospitality marketing tourism travel
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Episodes

Episode 184: A World-Changing Collaboration, with Jillian Blackbeard

June 17, 2020 08:00 - 43 minutes - 60 MB

Jillian Blackbeard’s passion lies in Africa Tourism and Conservation. She has been leading the industry for over 10 years specifically marketing, first for a Southern African hotel and resort chain, followed by five years as director for marketing and product development at Botswana Tourism Organisation, followed by Director for Africa for The World Travel and Tourism Association. She is now the CEO of The Victoria Falls Regional Tourism Association, the first purely private sector driven ...

Episode 183: Training the Travel Trade for Recovery, with Julia Feuell

June 10, 2020 08:00 - 34 minutes - 46.9 MB

Julia Feuell grew up in Auckland, New Zealand and settled in the UK in the 1980s. She set up New Frontiers in 1993, recruiting staff all over the travel industry. In 2008, Julia had an idea to create a training academy for call center workers to learn about products and destinations online. This idea transformed into another business called OTT – a global product marketing and communications business accessed by more than 180,000 travel professionals in 17 languages and in 22 countries. Ju...

Episode 182: Post-Pandemic Travel and Tourism, with Don Welsh

June 03, 2020 08:00 - 40 minutes - 55.6 MB

A seasoned tourism executive with more than 35 years of experience in the industry, Don Welsh serves as the President and CEO of Destinations International. Since joining the association in March 2016, Welsh has implemented a strategic realignment for the association through a renewed commitment to focus on member needs to deliver the resources members have determined to be essential to the success of their organizations. Prior to joining Destinations International, Welsh served as the Pre...

Episode 181: How Restaurants are Adapting to the Global Pandemic, with Neal Sherman

May 27, 2020 08:00 - 40 minutes - 55.2 MB

Neal Sherman is the founder and President of TAGeX Brands, a global firm that creates marketplaces for surplus equipment, inventory, and other assets. With a sound foundation in the food industry, TAGeX has expanded into other sectors and focuses on generating return on assets and reducing waste. TAGeX Brands connects buyers and sellers in a common marketplace. The industries served include retailers, restaurants, grocery chains, manufacturers, distributors and convenience stores. ​ For ov...

Episode 180: Building a Dream Business in Travel and Tourism, with Brian Mastrosimone

May 20, 2020 08:00 - 17 minutes - 19.1 MB

A true visionary and entrepreneur, Brian has over 13 years of experience in the property management and vacation rental industry. Passionate about the budding potential of investing in the Finger Lakes region, and fueled by his love for the area and the outdoors, Brian was inspired to buy 80+ acres of local farmland. Dreaming of the possibilities this land could offer to the public, he formed Lincoln Hill Farms LCC and hired a team of various individuals with the necessary skills and talents...

Episode 179: The Rebirth of the Waco Brand, with Carla Pendergraft

May 13, 2020 08:00 - 26 minutes - 28.4 MB

Carla Pendergraft is originally from Minneapolis, Minnesota. She has a B.A. degree from the University of California, Santa Barbara, and has a master’s degree in business from Texas State University. Since 1990, she has worked for the Waco Convention Center and Waco Convention & Visitors Bureau, first in the convention sales area and for the last 4 years, as Director of Marketing. Carla is the proud grandmother of Aviana, who is 8 years old, and Rosie, 2 years. In this episode of Destinati...

Episode 178: The Growth of the Virginia Wine Industry, with Rebekah Greenhill

May 06, 2020 08:00 - 34 minutes - 47.7 MB

Rebekah Greenhill is the director of sales and marketing at Greenhill Winery & Vineyards in Middleburg, Virginia. She and her husband, David Greenhill, also own and operate Middleburg Life magazine and Greenhill Stables. They are based in Middleburg during the summer and Wellington, Florida in the winter for the equestrian and polo season. In this episode of Destination on the Left, Rebekah Greenhill, the director of sales and marketing at Greenhill Winery & Vineyards, shares Greenhill’s...

Episode 177: Storytelling with Data, with Andria Godfrey

April 29, 2020 08:00 - 44 minutes - 61.4 MB

For ten years Andria has been leading DMO strategy and development by working with the travel industry to navigate the world of data and analytics. Currently, Andria serves as Senior Director of Tourism and Hospitality at ADARA, providing strategic direction and drives cross-team decision making to grow enterprise opportunities in the Americas. Along with her passion for advancing the travel and tourism industry, Andria brings to the team ten years of destination marketing and research exper...

Episode 176: The Invisible Burden of Tourism, with Tanner Knorr

April 22, 2020 08:00 - 32 minutes - 44.8 MB

Tanner Knorr manages EplerWood International’s new business, develops the newsletter, and continues to build a presence for the company via public relations, social media, and events. Tanner holds a Bachelor’s in Archaeology and a Master’s in Administrative Studies, concentrating in Economic Development and Tourism Management from Boston University. He was also a Teaching Assistant at Harvard Extension. He owns a business called Off Season Adventures that strives for sustainable tourism pr...

Episode 175: Marketing a Zoo in Music City, with Jim Bartoo

April 15, 2020 08:00 - 39 minutes - 53.8 MB

Jim Bartoo has been the director of marketing and public relations at Nashville Zoo since 1999. During that time, he has seen the Zoo grow from local awareness to national and international recognition with more than 1.2 million guests visiting in 2019. Before coming to Nashville, Jim spent seven years marketing the Columbus Zoo in Columbus, OH. He is accomplished in all aspects of marketing and communications initiatives across the Zoos owned, earned and paid platforms. Jim lives in the B...

Episode 174: Navigating the Coronavirus Pandemic as a Destination Winery, with Erica Paolicelli

April 08, 2020 08:00 - 45 minutes - 62.7 MB

Erica Paolicelli is a Partner at Three Brothers Wineries & Estates and War Horse Brewing Company located in the heart of the Finger Lakes. Erica joined the company in 2007, before it opened its doors and helped grow the destination and brand which now sees 150,000+ visitors annually, has distribution regionally to over 300 locations, and employs 150 full and part-time employees. The campus at Three Brothers houses Iron Heart Coffee Company, a café serving lunch (and soon to be dinners) daily...

Episode 173: Market Research a Roadmap Through a Pandemic, with Amir Eylon

April 01, 2020 08:00 - 26 minutes - 28.9 MB

A thirty-plus year veteran of the Travel & Tourism industry, Amir leads the entire Longwoods international team responsible for the development and execution of all facets of the organization from program development to customer acquisition and retention. He joined Longwoods in 2015 from his previous role as Vice President, Partner Engagement with Brand USA, the public-private partnership serving as the destination marketing organization dedicated to increasing international visitation to ...

Episode 172: Leadership in Times of Crisis, with Nicole Mahoney

March 25, 2020 08:00 - 13 minutes - 14.9 MB

In this solocast episode of Destination on the Left, BTI’s Nicole Mahoney shares her thoughts surrounding the impact of the Coronavirus on travel and tourism since the pandemic took hold. She discusses the components of great leadership and mental strength and explains the importance of each in times of crisis. What You Will Learn in This Episode: BTI’s thoughts surrounding the impact of the Coronavirus pandemic after two weeks of lockdown The importance of great leadership in times of c...

Episode 171: Proactive Steps for DMOs Facing Coronavirus, with Nicole Mahoney

March 18, 2020 08:00 - 8 minutes - 9.03 MB

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in touris...

Episode 170: Ohio’s Largest Playground, with Scott Hutchinson

March 11, 2020 08:00 - 35 minutes - 49 MB

Scott Hutchinson is the Director of Marketing & Communications for the Warren County Convention & Visitors Bureau and has been with the WCCVB since June of 2014. Scott oversees the bureau’s marketing efforts, managing its advertising and public relations campaigns, as well as the production of its blog content, e-newsletters, and annual Visitors Guide. Prior to joining the WCCVB, Scott held roles with the Cincinnati Enquirer, the Western & Southern Open and Ryan Partnership – a creative ag...

Episode 169: Tourism and the Wine Business, with Scott Osborn

March 04, 2020 09:00 - 27 minutes - 30.1 MB

To Scott Osborn, Rochester native, the acquisition of Fox Run Vineyards was the natural culmination of his passion for wine and commitment to the industry. The son of two professors, Osborn’s first interest was international politics. Attending the Friends World College, a unique university with campuses all over the globe, he studied in Kenya, India, Thailand, Japan, and England. He went into real estate development in 1974, later opening an office in Lake County California, a well-know...

Episode 168: Experiential Marketing in Travel and Tourism, with Paul Soseman

February 26, 2020 09:00 - 32 minutes - 34.9 MB

Paul Soseman is the founder and CEO of Department Zero, an experiential marketing agency based in Kansas City, MO. Paul began his career 20 years ago, running the marketing department for a consumer electronics retailer where he oversaw a multi-million dollar advertising budget and created special events and promotions that ultimately became a primary driver of the retailers business. He then brought his event and retail experience to Road Runner, a then startup broadband internet service ...

Episode 167: Discover Your True Story, with Kristen Jarnagin

February 19, 2020 09:00 - 28 minutes - 30.2 MB

With more than 20 years of experience in the tourism and hospitality industry, Kristen Jarnagin oversees the official regional organization charged with furthering Long Islands $6.1 billion tourism economy. A Long Island transplant from Arizona, Jarnagin’s vast knowledge of the tourism industry spans from state tourism marketing, branding a luxury resort and serving as a lobbyist for tourism advocacy. Kristen and her team at Discover Long Island work to promote a positive perception of Lon...

Episode 166: Lessons of Extreme Leadership, with Steve Farber

February 12, 2020 09:00 - 49 minutes - 90.4 MB

Listed on Inc.’s listing of the Top 50 Leadership and Management Experts in the world, and #1 on Huffington Posts 12 Business Speakers to See, Steve Farber is a bestselling author, popular keynote speaker, and a seasoned leadership coach and consultant who has worked with a vast array of public and private organizations in virtually every arena. Farber is the former Vice President of legendary management guru Tom Peters company and is the founder and CEO of The Extreme Leadership Institute...

Episode 165: Collaboration, Digital Marketing, and Data, with Marsha Walden

February 05, 2020 09:00 - 42 minutes - 56 MB

Marsha Walden is the President and Chief Executive Officer for Destination BC. A lifelong British Columbian, Marsha’s career spans corporate leadership roles in marketing, strategy, transformation, operations, communications, and social responsibility. Marsha holds a Bachelor of Commerce from the University of British Columbia, loves to travel, and takes full advantage of family life in our extraordinary province. In this episode of Destination on the Left, Marsha Walden, President and CEO...

Episode 164: Lead with Your Mission, with Dr. Chris Kuhar

January 29, 2020 09:00 - 35 minutes - 48.6 MB

Executive Director of Cleveland Metroparks Zoo since 2012, Kuhar manages the Zoo’s extensive animal collection and oversees the daily operations of the 183-acre facility. Since joining Cleveland Metroparks Zoo in 2008, he has also served as Curator of Primates and Small Mammals and Curator of Animals. Prior to that, Kuhar was the Research Manager at Disney’s Animal Kingdom in Lake Buena Vista, Florida, where he studied animal behavior for nearly five years. He previously worked as a Research...

Episode 163: Destination on the Left Virtual Summit Recap: Day 3, with Nicole Mahoney

January 22, 2020 09:00 - 8 minutes - 11.6 MB

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in touris...

Episode 162: Destination on the Left Virtual Summit Recap: Day 2, with Nicole Mahoney

January 15, 2020 09:00 - 9 minutes - 13.5 MB

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in touris...

Episode 161: Marketing Border Towns to a Bicultural Audience, with Aileen Ramos

January 08, 2020 09:00 - 31 minutes - 44 MB

Aileen Ramos is the Director at the Laredo Convention & Visitors Bureau in the heart of South Texas. With a decade of experience in the hospitality industry and a long career in Marketing and Sales, she leads the CVB team in promoting the best of the city she calls home. In this episode of Destination on the Left, Laredo Convention & Visitors Bureau Director Aileen Ramos discusses the unique bicultural community of her city. She explains how it ties into her marketing efforts and shares so...

Episode 160: Destination on the Left Virtual Summit Recap: Day 1, with Nicole Mahoney

December 18, 2019 09:00 - 11 minutes - 15.2 MB

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in touris...

Episode 159: The One-and-Only Casper, with Brook Kaufman

December 11, 2019 09:00 - 36 minutes - 50.4 MB

Brook grew up in Norfolk, NE and moved to Casper in 2015. During her time here she has fallen in love with the people of Casper and the sense of community. Brook is the CEO at Visit Casper and her favorite part about her position is continually forming strategic partnerships with fellow community members and working together to come up with creative solutions for impossible problems. When she’s not at work you can find her out for a run, reading at the beach, or planning her next adventure. ...

Episode 158: Data-Driven Marketing in Travel and Tourism, with Humphrey Ho

December 04, 2019 09:00 - 35 minutes - 48.6 MB

As the U.S. managing director for China’s largest independent advertising agency, Humphrey Ho helps American brands reach their ever-growing base of Chinese consumers. Spearheading the opening of Hylink‘s American headquarters in Santa Monica, where he resides, Ho has scaled the operation up to 40 employees and secured the company’s key spots with industry leaders like Brand USA and Hawaiian Airlines. In September of 2018, Ho successfully launched Hylink’s subsidiary, Hylink Travel, a Shorty...

Episode 157: Destination Iowa, with Ben Handfelt

November 20, 2019 09:00 - 28 minutes - 39.3 MB

Ben conceives and carries out the strategic direction for the overall brand positioning, messaging and marketing platforms. Ben is the brainchild of Catch Des Moines’ new the “S’s are Silent” brand campaign. In this episode of Destination on the Left, I am joined by Ben Handfelt, Director of Creative and Communications at Catch Des Moines. We discuss the tactics and strategies Ben and his team are using to increase tourism in the Greater Des Moines area. What You Will Learn in This Episod...

Episode 156: Where You Want to Be, with Darienne Mobley

November 13, 2019 09:00 - 37 minutes - 51.6 MB

Darienne Mobley is a personal coach, professional development trainer, motivational speaker and team building facilitator who brings a world of experience and wealth of wisdom to her clients. As an industry trailblazer, Darienne works with individuals, helping them embrace life and leadership. She also partners with organizations, leading them to greater long-term success by developing effective and dynamic teams, and giving them the tools to create a clear and impactful vision. As a passi...

Episode 155: Ten Years’ Worth of Gratitude, with Nicole Mahoney

November 06, 2019 09:00 - 22 minutes - 30.7 MB

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in touris...

Episode 154: Adaptive Marketing in Travel and Tourism, with Brian Bossuyt

October 30, 2019 08:00 - 38 minutes - 52.8 MB

Brian Bossuyt has been marketing the Pocono Mountains for the past 20 years. He was the Sales and Marketing Director for Camelback Mountain Resort for 18 years, and now serves as the EVP, and CMO of the Pocono Mountains Visitors Bureau. Developing marketing campaigns that target two of the country’s largest DMA’s, New York Metro and Philadelphia Metro, has kept Brian on top of his game by forcing him to learn and evolve. Both markets are on the cutting edge of technology and have a lot of ...

Episode 153: Visit Lake Norman, with Cyndi Bartley

October 23, 2019 08:00 - 50 minutes - 69.4 MB

Cyndi Bartley is the Operations and Marketing Director at Visit Lake Norman. Throughout her entire professional career, she has been devoted to the hospitality and tourism industry. She began her role there in 2007 as a marketing intern and continued elevating her position and responsibilities to her current role today. During her time with Visit Lake Norman, she continues to enhance their ambassador and internship programs. Bartley enjoys continued education and networking through conferenc...

Episode 152: The Lakeside Rental Business, with Brian Zerges

October 16, 2019 08:00 - 45 minutes - 62.5 MB

Episode 152: Brian Zerges is a Licensed Real Estate Broker and sole owner of Finger Lakes Premier Properties (FLPP) for the last 25 years. After earning a BA from The Rochester Institute of Technology, Brian spent over seven valuable years as a Licensed Real Estate Broker in California specializing in commercial sales, syndication and property management. These experiences positioned him well to return to upstate New York and become the owner-operator of the largest lakeside real estate ...

Episode 151: Opportunity in the Chaos of Tourism Marketing, with Humphrey Ho

October 09, 2019 08:00 - 42 minutes - 58.2 MB

As the U.S. managing director for China’s largest independent advertising agency, Humphrey Ho helps American brands reach their ever-growing base of Chinese consumers. Spearheading the opening of Hylink‘s American headquarters in Santa Monica, where he resides, Ho has scaled the operation up to 40 employees and secured the company’s key spots with industry leaders like Brand USA and Hawaiian Airlines. In September of 2018, Ho successfully launched Hylink’s subsidiary, Hylink Travel, a Shorty...

Episode 150: Driving Curiosity Using Marketing Technologies, with Dan Janes

October 02, 2019 08:00 - 40 minutes - 55.9 MB

Dan Janes is the CEO of Madden Media, a destination marketing agency focused on increasing tourism and workforce attraction for communities across the country. Like many in this industry, Dan comes from a unique background, having been a successful entrepreneur in a big data and analytics company and having served as an Army officer and West Point graduate. On this episode of Destination on the Left, I talk with Dan Janes of Madden Media about the evolving world of tourism marketing and hi...

Episode 149: NYS Awards Series 2 Episode 2

September 25, 2019 08:00 - 55 minutes - 76.9 MB

The 2019 NYS Tourism Excellence Award winners will be honored at the New York State Tourism Industry Association’s annual meeting on September 27. I had the privilege of talking to each of the winners about their award-winning programs, how those programs impacted tourism in their area and what they learned from being part of the program. The interviews had underlying themes of creativity, partnership, celebration and storytelling. This episode shares the wisdom and stories of those award wi...

Episode 148: NYS Awards Series 2 Episode 1

September 18, 2019 08:00 - 56 minutes - 78 MB

The 2019 NYS Tourism Excellence Award winners will be honored at the New York State Tourism Industry Association’s annual meeting on September 27. I had the privilege of talking to each of the winners about their award-winning programs, how those programs impacted tourism in their area and what they learned from being part of the program. The interviews had underlying themes of creativity, partnership, celebration and storytelling. This episode shares the wisdom and stories of those award wi...

Episode 147: Rebranding and Other Unique Tourism Strategies, with Judi Hess

September 11, 2019 08:00 - 36 minutes - 49.9 MB

Judi Hess is the Director of Visit Binghamton, a position she has held since June 2016. Prior to her promotion, Judi was the Manager of Tourism & Special Events for over 20 years. Visit Binghamton is a department of the Greater Binghamton Chamber of Commerce that is focused on increasing tourism in Broome County. Visit Binghamton is the official tourism promotion agency for Broome County. Judi has been with Visit Binghamton since 1995. Visit Binghamton focuses on tourism promotion, consume...

Episode 146: Putting People First and Brewing Great Beer, with Suzanne Olson

September 04, 2019 08:00 - 33 minutes - 46.8 MB

Creating a great customer experiences with hospitality, food and beverage has been a passion of Suzanne’s since her very first job. Suzanne is always looking for ways to bring new and interesting experiences to guests, and that is what she brings to Red Shed Brewery. As head of innovation and marketing, Suzanne seeks to be the connection between Red Shed and the brewing industry, working with her father Jack and brewers on interesting flavors and trends that use locally sourced New York hops...

Episode 145: Merging History With Today at Your Destination, with Jim Walter

August 28, 2019 08:00 - 38 minutes - 53 MB

Jim Walter has been in the Destination Marketing world for the past 16 years. He got his start leading Madison County Tourism in upstate NY for 10 years as its executive director. For the past six years, he has led the sales and marketing efforts for Visit Cheyenne in Wyoming. He is a former president of the New York Travel and Vacation Association and is currently the president of the Rocky Mountain Chapter of PCMA. He enjoys creating memorable experiences that help grow the local economy t...

Episode 144: Build Experiences They’ll Never Forget, with Josh Collins

August 21, 2019 08:00 - 39 minutes - 53.7 MB

Josh Collins has a background grounded in live entertainment and experience design. He helps brands develop better rhythms of connecting with their audiences both online and off. After 15 years of traveling the world with brands like Stevie Wonder, The Roots, John Legend and more, Josh was attracted to take over and lead the Visit Franklin brand for Franklin, Tennessee, located just south of Nashville. After five and a half years growing Franklin’s brand, developing their digital platform,...

Episode 143: Be Creative and Collaborate in Travel Marketing, with Kevin Costello

August 14, 2019 08:00 - 40 minutes - 55.6 MB

Kevin Costello is the President of the Steuben County Conference and Visitors Bureau, the official tourism promotion agency for Steuben County, NY. Kevin manages a team of five tourism professionals who tell the destination’s story with a strategic and research-based approach to increase accommodation occupancy and tourism expenditures within Steuben. In his previous position, Kevin served as Director of Economic Development and Tourism for the Town of Abingdon, Virginia. Kevin has developed...

Episode 142: Partnerships and Personas of the Wine Industry, with Brittany Gibson

August 07, 2019 08:00 - 33 minutes - 46 MB

Brittany Gibson is the Executive Director of the Seneca Lake Wine Trail. Her experience with wine began as Advertising Director and Wine Club Manager at Fulkerson Winery, a position she held for 10 years. In her previous capacity at the Watkins Glen Area Chamber of Commerce, Brittany was responsible for promoting Schuyler County’s tourism industry by creating and implementing tourism marketing and public relations programs. She was also responsible for developing and implementing programs to...

Episode 141: Conquering Imposter Syndrome and Self-doubt, with Nicole Mahoney

July 31, 2019 08:00 - 7 minutes - 10.3 MB

With a talent for creating special events that blossomed while working for her dad’s car stereo shop, Nicole Mahoney got her start in marketing at Frontier Field in Rochester. She also began serving as the executive director of the internationally known Lilac Festival. Later on, she headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, Nicole founded Break the Ice Media, with more than 20 yea...

Episode 140: Getting to the Visitor’s “Why”, with Gina Nacey

July 17, 2019 08:00 - 41 minutes - 57.7 MB

Gina Nacey is president and executive creative director of Adventure Creative, an agency based in Minneapolis, Minnesota. Their focus is on active lifestyle brands, recreation, and destination marketing. Gina has led the strategy and creative direction of Explore Minnesota’s brand new “Find Your True North” campaign, and the Minnesota Zoo’s “Where Amazing Lives.” Adventure Creative helped Sun RV Resorts launch a signature tier of resorts – among much more great work. Throughout her 20 year...

Episode 139: Staying on Brand and On Mission, with Mandy Hagadorn

July 10, 2019 08:00 - 37 minutes - 51.4 MB

Mandy Hagadorn serves as marketing manager at New York Kitchen, an event and education space for all things food and beverage in New York State. She grew up on a farm near Canandaigua, New York. She graduated with a degree in anthropology from Nazareth College. After college, Mandy got involved with event planning in both her personal and professional life. At New York Kitchen, she started as an event planner and quickly moved into the marketing manager position. She still loves organizing...

Episode 138: How to Make the Most of Your Marketing Agency Relationship, with Drew McLellan

June 26, 2019 08:00 - 31 minutes - 43.9 MB

Drew McLellan is a marketing veteran who has run his own agency for over 25 years, helping clients create authentic love affairs with their customers. He also helps other agency owners learn how to take their business to the next level through cohort groups and resources through Agency Management Institute. He loves to create “Aha” moments for his clients, peers, and audiences across, through vivid storytelling, Italian heritage-inspired hand gestures, and the occasional tipping of a sacred ...

Episode 137: NYS Awards Episode 3

June 24, 2019 08:00 - 29 minutes - 41.1 MB

We recently attended the 2019 NYS Tourism Conference in Buffalo, New York and interviewed presenters, conference attendees, and Tourism Excellence Award winners. My interviews focused on the conference themes of inclusion, fostering community engagement, and "tourism is everybody's business", as well as key takeaways from the conference. This episode focuses on some of the award winners, and I hope you find these conversations informative and inspiring. In this final episode of the series, ...

Episode 136: NYS Awards Episode 2

June 19, 2019 08:00 - 24 minutes - 33.7 MB

We recently attended the 2019 NYS Tourism Conference in Buffalo, New York and interviewed presenters, conference attendees, and Tourism Excellence Award winners. My interviews focused on the conference themes of inclusion, fostering community engagement, and “tourism is everybody’s business”, as well as key takeaways from the conference. This episode focuses on some of the award winners, and I hope you find these conversations informative and inspiring. In this episode, I share my conversa...

Episode 135: NYS Awards Episode 1

June 17, 2019 08:00 - 38 minutes - 53.2 MB

We recently attended the 2019 NYS Tourism Conference in Buffalo, New York and interviewed presenters, conference attendees, and Tourism Excellence Award winners. My interviews focused on the conference themes of inclusion, fostering community engagement, and “tourism is everybody’s business”, as well as key takeaways from the conference. This episode focuses on some of the award winners, and I hope you find these conversations informative and inspiring. In this episode, I share my conversat...

Guests

David Gilbert
1 Episode
Drew McLellan
1 Episode
Joe Pulizzi
1 Episode
Susan Baier
1 Episode

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