Confident ROi with Alex Vorobieff artwork

Confident ROi with Alex Vorobieff

58 episodes - English - Latest episode: over 4 years ago - ★★★★★ - 21 ratings

Discover the right tool to advance YOUR company whether you own, lead or work in it.

Business
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Episodes

Alex Acquires a Company. Last Show - For Now

October 25, 2019 14:51 - 50 minutes - 46.4 MB

In the finale to the first season of the Confident ROi podcast, Alex Vorobieff reveals the details of his business acquisition, how he arrived at the decision to buy a business, and what his goals are. He discloses the business systems he is going to be implementing and how a personality test nudged him in the direction of an acquisition. Finally, host Paul Roberts recounts the issues he faced as a business owner, and why he could never quite manage to scale.   Topics Discussed:   Intro ...

Outperform Your Competitors by Rewiring Your Brain with Neuroscience Expert George Niemann

July 16, 2019 10:34 - 50 minutes - 46.5 MB

George Niemann of Vision Pursue hands over the step-by-step manual for rewiring our brains for success. He discusses why that rewiring has to start with you, the individual and walks us the the “3 Ms” that alter our patterns of thinking. Finally, he emphasizes the importance of emotional regulation and reveals how to separate our thought processes from our feelings.   George’s Company - https://www.visionpursue.com/   George’s Email – [email protected]     Topics Discussed:   ...

Why The Marines Realized That Listening, Not Shouting, Is The Key to Great Leadership with Retired Sergeant Major Max Garcia

July 11, 2019 00:10 - 36 minutes - 33.6 MB

Retired Sergeant Major Max Garcia of the Marine Corps, sits down with host Alex Vorobieff to discuss what he learned about leadership in the US Marines and how he’s applying it  with civilian clients overcome obstacles. He covers topics such as limiting self-beliefs, why there’s no such thing as “try” and why listening is the most important skill of leadership.   Max’s website - https://www.lifecoach8.net/   Max’s Instagram - https://www.instagram.com/life_coach_8/     Topics Discusse...

Does Business Coaching Work? What the Research Says with Guests Bill Eckstrom and Sarah Wirth. Ep 54

June 11, 2019 16:51 - 47 minutes - 43.4 MB

Summary   Authors of “The Coaching Effect” Bill Eckstrom and Sarah Wirth gathered data on effectiveness of coaching. They discuss why all great coaches create discomfort, and why all coaches should be looking to increase the “discretionary effort” of their teams. They also reveal why it’s better to have no coach than a bad coach, and share the 4 key ingredients of a successful coaching framework.   Bill and Sarah’s book – The Coaching Effect   Bill and Sarah’s Company - https://www.ec...

Why Most Corporate Training Programs Fail to Deliver ROI: Training Expert Juliana Stancampiano Reveals All. Episode #53

June 04, 2019 15:52 - 48 minutes - 44 MB

Author of “Radical Outcomes” and Oxygen CEO Juliana Stancampiano breaks down why corporate training fails to deliver an ROI and how to get the desired results. She explains the essential first step in developing a high ROI training program. And she reveals how “divine discontent” can lead to the creation of more effective training focused on desired outcomes, instead of compliance.  Juliana’s book – Radical Outcomes Oxygen’s website - https://www.oxygenexp.com/ Topics Discussed: Introduc...

Explode Your Conversion Rates Using Automated CRM Software. With Guest Jeremiah Sarkett of Keap (Infusionsoft). Episode #52

May 21, 2019 10:34 - 43 minutes - 39.5 MB

What are the costs for setting up a CRM system?  How long does it take for a CRM to start producing an ROI?  After helping more than 3,000 small businesses automate and grow using CRM Software, Jeremiah Sarkett, Partner Manager at Keap (formerly Infusionsoft), shares what he learned.   Jeremiah’s LinkedIn - https://www.linkedin.com/in/jeremiahsharkmsm/  Jeremiah’s Email - [email protected]  Topics Discussed:  Introduction – 0:01  How does CRM software help businesses? – 1:32  ...

Thinking of Investing in The Cannabis Industry? Listen To This First! Industry Expert Brandon Burkhart. With Alex Vorobieff - Episode #51

April 30, 2019 19:41 - 50 minutes - 46.3 MB

Industry expert and CEO of state of the art Nevada Cannabis cultivation project, Brandon Burkhart talks to Confident ROi about the evolution of the industry and what he learned along the way. He reveals the mistakes that new investors are making and shares how he is future-proofing his Cannabis business against the inevitable price drops by using Six Sigma and Kaizen principles.   Clover Creek Cultivation’s website - https://www.clovercreekcultivation.com/  Brandon’s LinkedIn - https://www...

What Mistakes do Untrained Sales People Make Repeatedly? Guest Tommy Ady Shares Insight from the Auto Industry. Episode #50

April 24, 2019 10:34 - 40 minutes - 15.7 MB

Sales trainer Tommy Ady shares why sales training is one of the key ingredients to a successful auto dealership. He also reveals the common mistakes made by untrained employees and why effective Customer Relationship Management (CRM) systems are essential for growing sales. Finally, he shares the surprising data about how many interactions with a prospective customer it takes before they’ll buy a product. Tommy’s website - https://tommyady.com/ Topics Discussed: Introduction – 0:01 Tommy...

What the Heck Is EOS? How to Use it with an Acquisition or Your Own Company with EOS Worldwide Visionary: Mike Paton. Episode# 49

April 16, 2019 17:10 - 41 minutes - 38.3 MB

Mike Paton, was one of the first EOS® Certified Implementors empowering companies gain traction with the Entrepreneurial Operating System (EOS). He is now the Visionary for EOS Worldwide and he shares how EOS works and its benefits. EOS® Worldwide Website-https://www.eosworldwide.com/ Topics Discussed: Introduction–0:01 How to bring in EOS® when you don’t know the company? –1:20 What questions to put on the table before a business acquisition or merger takes place? –4:04 How can a new ...

Why Less Is More: How to Strip Out Complexity in The Workplace with Guest Jesse Newton Episode# 48

April 09, 2019 14:29 - 30 minutes - 27.6 MB

Jesse Newton, the CEO of Simplify Work and author of book by the same name, reveals why complexity is restricting business performance. He shares great examples of simplicity transforming the fortunes of companies such as Apple and Allbirds Shoes.   Hear how a company suffering from a 2-week global cyber-attack had their most productive period on record without their laptops, email and unnecessary meetings.   Jesse’s Company - https://www.simplifywork.com/  Jesse’s Book – Simplify Work: C...

40% of All Companies will Cease to Exist in a Decade. Why Playing it Safe is the Unsafe Choice with Guest Ryan Berman. Ep 47

April 03, 2019 23:45 - 46 minutes - 42.4 MB

Summary:  Ryan Berman the creator of Courage Brands and co-founder of i.d.e.a.: a courageous ideas company shares why 40% of all companies will cease to exist in a decade, why businesses are afraid to confront their issues, and finally why it’s crucial for agencies to pick up on what a client hasn’t said in a meeting.   He shares a great story on how Domino's Pizza threw out 50 years of tradition and started over when they were struggling, and takes us through his courage equation: Courage...

Captive Insurance – How it Can Reduce Your Insurance Premiums, Increase Your Coverage while Reducing Your Taxes. With Guest Jarid Beck. Host Alex Vorobieff. #46

March 26, 2019 14:08 - 43 minutes - 40.2 MB

The focus of this week’s Confident ROi is on captive insurance with someone who knows the industry inside and out, Jarid Beck of Risk Management Advisors.   Jarid elaborates on what a captive is, how it functions in the real world, and why they provide many benefits to business owners.   He talks us through the tax advantages of setting up a captive, and reveals how one company has managed to keep their health insurance premiums at the same price as they were 10 years ago by using a capt...

Finding Your Purpose in Business - How Personality Tests, Personal Reflection and Storytelling Can Help You Find Your Passion #42

March 22, 2019 10:34 - 53 minutes - 73.1 MB

In the final Confident ROi episode to come from Orange County, Alex Vorobieff sits down with host Paul Roberts to discuss the progress he has made on acquiring a business. In a wide-ranging episode, Alex reveals why doing due diligence on the people of a company is sometimes more important than looking at the financials. He also explains why you must first understand a company’s culture before trying to implement any changes to it. We discuss what personality tests can tell us about oursel...

Taking out Your “Head Trash” – Dealing with Crisis & Decision Fatigue with Guest Dr. Roger Hall, Host Alex Vorobieff #45

March 20, 2019 02:35 - 44 minutes - 41.1 MB

How and why many executives get themselves into personal crisis. Dr. Roger Hall of  Compass Consultation shares how he helps business leaders take out their “head trash” and get their performance and relationships back on track.   In a revealing interview, Dr. Hall shares research how answering emails reduces our IQ more than smoking cannabis.   He also advocates the powers of total solitude, explaining that when we are without our phones, the internet or any other human interaction, we c...

Does Happiness Proceed Success? The Research on a Positive Mindset Changing Your Business & Life with Guest Don Sandel

March 12, 2019 14:38 - 46 minutes - 42.4 MB

Summary:  This week’s episode of Confident ROi is focused on happiness with insight provided by Don Sandel, creator of the Positive Performance program. We cover how negativity can spread very quickly amongst groups, and how a common positive mindset between co-workers can dramatically improve business results, including the bottom line. Don reveals how happiness doesn’t just proceed success, it actually creates accomplishment. We take a look at how being in a positive mindset improves co...

Code of Honor – How Defining Our Purpose in Everyday Actions Leads to Improved Business Performance with Guest Nicole Jansen

March 05, 2019 10:34 - 39 minutes - 36.1 MB

Nicole Jansen shares how she helps her clients to discover their edge by providing us with real-life examples of how business owners evolved from a situation of barely-manageable chaos into organized and efficient proprietors. She reveals that their goals were often obtained by taking a step back, or in some cases, taking time off from the business completely. She also elaborates on the principles behind an effective “code of honor” or what Nicole likes to call “rules of the game” for compa...

How Computer Hardware Industry Is Evolving & How to Make Long Cycle Sales with NGD Systems Scott Shadley

February 26, 2019 10:34 - 37 minutes - 34.3 MB

Scott Shadley, the Vice-President of Marketing at NGD Systems, takes us through the key developments in the computer hardware industry with explosion of data generation, capture and analysis in the last decade. We take a look at why the industry is moving towards diskless storage components, namely Solid State Drives (SSDs), and Scott describes how NGD is speeding up the process of data search and recovery for the biggest tech companies in the world. Scott also gives us an inside look in t...

How Algorithms, High Tech, and Agile Marketing Are Shaping Today’s Start-Ups with Venture Capitalist Hunter Hastings. Host Alex Vorobieff

February 19, 2019 10:34 - 50 minutes - 46.1 MB

Venture capitalist and author Hunter Hastings joins Alex Vorobieff to discuss the evolving state of entrepreneurship. Hunter takes us through his “Fixed and Flexible” concept, stressing the need for early-stage companies to be agile enough to react to market data and pivot their offering. Hunter explains why that data is so important (stressing the importance of continuous feedback especially negative), and argues that rich qualitative data is often more valuable than rigorously analyzed q...

Improvisation Skills Generate ROi: How It Transforms Public Speaking, Communication and Team Building Skills with Lee Godden and Bob Doll. Host Alex Vorobieff

February 12, 2019 10:34 - 41 minutes - 37.7 MB

How are companies like Coca Cola, Deloitte, and Microsoft using improvisation or improv skills to improve team performance? In this episode, Alex is joined by Lee Godden and Bob Doll of Advantage improv to explain the benefits and Alex shares how improv helped his public speaking and communication skills. Lee and Bob take us through the essential rule of improv: “Yes, and…” and describe how they implement the lessons they learn from their weekly improv shows into their workshops for corpor...

Artificial Intelligence (AI): Risks and Rewards for Businesses with NYT Best Selling Author Martin Ford

February 05, 2019 10:34 - 47 minutes - 43.9 MB

New York Times best-selling author of Rise of the Robots, Martin Ford, discusses what he discovered about the current state of AI and its future potential while researching his new book, Architects of Intelligence. Martin details the current state for this emerging technology. AI is already writing compelling news stories, crafting engaging real estate listings, and taking over stock market trading. We take a look at the future implications for the economy and whether all of us will eventu...

Big Data Analytics – Use Your Company’s Under-Utilized Digital Assets to Transform It - Guest David Savlowitz

January 29, 2019 10:34 - 51 minutes - 71 MB

Big Data expert David Savlowitz from Competitive Analytics discusses the growing importance of data in business and why most companies under-utilize the information they have available to them. David takes listeners through real examples of big data helps improve business performance, from increasing sales prices to reducing the margin of error on predictive auction prices by 4x. He explains why data preparation is actually the most important step of data analytics and how incorrect prepar...

The Power of Questions in Business – The Low Cost High Return Business Tool Everyone Can Use & How They Help us Think with Guest Brian Fretwell

January 22, 2019 10:34 - 48 minutes - 66.1 MB

How do you get a 65-year old trucker with two months left before retirement and no desire to change perspectives on his job to look at his job differently? Our guest did. With the secret power we all posses but rarely use well. This week’s Confident ROi with Alex Vorobieff  TEDx speaker, author and consultant Brian Fretwell discusses the power of questions in the business setting. They delve into why asking questions is so important, particularly with respect to building agency, purpose an...

Doubling Your Business with Print Marketing, Scaling Up & On Demand Services - Carle Publishing CEO - Andy Buyting

January 15, 2019 10:34 - 51 minutes - 70.4 MB

In this episode of Confident ROi Alex Vorobieff sits down with the President and CEO of Carle Publishing Andy Buyting to discuss the future of both digital and print marketing for businesses. Andy stresses the importance of providing not just value but also entertainment when marketing to new customers and why print media isn’t as dead as some people would have you believe. We also take a look at how business owners who usually struggle to come up with content can quickly develop ideas and...

Creating Search Criteria for Your Acquisition – How to Find the Perfect Match for You and Your New Business

January 08, 2019 10:34 - 55 minutes - 44.2 MB

Continuing in his search to find a business to acquire, Confident ROi host Alex Vorobieff lets us in on what he is looking for, and how he developed search criteria that has prevented him from making offers on a few businesses that looked promising. We also delve into the new trend of DIY AI development, illustrated by a fascinating story about a Japanese owner of a small dry cleaning business, who has transformed his business without any prior knowledge of coding or AI software. This epis...

Acquiring a Business – How to Deal with The Fear and Get Employees On Board Fast - Alex Vorobieff

December 31, 2018 10:34 - 55 minutes - 76.2 MB

In this episode of Confident ROi, Alex Vorobieff discusses his plans to transition from  consulting work and go “hands on” by taking what he has learned through years of helping other business owners by acquiring one himself. Using his vast experience and knowledge of business tools he is going to buy a business for the purposes implementing everything he knows and growing it as the owner himself. He talks about the importance of due diligence, and how it’s usually the ones that initially ...

GTD (Getting Things Done) & STRATEGIC COACH: How to be More Effective in the Workplace with Guest Mehul Gandhi - Host: Alex Vorobieff

December 18, 2018 10:34 - 56 minutes - 77.7 MB

In this episode we take a look at two tools (GTD and Strategic Coach) that have helped business leaders across the world become more effective, organized and productive. Mehul Gandhi shares how these tools have improved his business and life. We take a closer look at the tools developed by David Allen in his book “Getting Things Done” and how they have helped Mehul achieve a clutter-free life, culminating in the holy grail of a “Zero Inbox”. We also break down the Strategic Coach 3 types o...

Communication in the Work Place: How Can Improved Communication Save Your Company Millions of Dollars? With Guest Dr Patty Malone

December 11, 2018 10:34 - 58 minutes - 54 MB

This episode of the Confident ROi podcast looks at how to achieve effective communication within the workplace with special guest Dr Patty Malone of the Clear Communication Institute. We look at why poor communication cost NASA over $300 million, what the top three costliest communication mistakes are and what Dr Malone has learned from her research for her academic theses. Finally, we investigate how good communication can really affect a company’s bottom line, and how to reverse a backst...

Infusionsoft: Can This CRM Software Transform Your Company’s Sales and Marketing Efforts? With “The Sales Whisperer,” Wes Schaeffer

December 04, 2018 10:34 - 52 minutes - 48.1 MB

In this episode to dig deep into what it takes for a company to be successful with their sales and marketing campaigns. Guest Wes Schaeffer takes us through what Infusionsoft is and how it can automate dozens of tasks at once saving you hours per day; hours that you can spend driving sales. We ask Wes what he believes are the number one jobs of the three crucial members of any sales team: the business owner, the sales manager and the salesperson. You may be surprised by his answers. We als...

Full Employment – Do The Statistics Really Give Us the Whole Picture? How the Federal Reserve, “Gig Economy” and Student Debt Are Shaping Our Economic Future

November 27, 2018 10:34 - 55 minutes - 47 MB

Many economists believe the US economy is almost, or is indeed at, full employment. In this episode we take a deeper dive into what this means for businesses today and the wider economic impacts. We look at what the statistics actually tell us, we discuss the rise and rise of the “Gig Economy” and we examine how the tripling of student debt levels is changing the way in which we plan our lives. Is the Federal Reserve getting its rates policy right? Or are they placing economic growth in a ...

Developing a Profitable Business Culture – How to Harness the Power of Culture in Business Through Employee Understanding and Emotional Buy-In with Special Guest Mark Maes

November 20, 2018 10:34 - 56 minutes - 51.3 MB

Special guest Mark Maes joins us and explains what he has learned during his 30-year journey, building one of the biggest construction companies in California. He also unveils how he helps businesses realize their potential using his High Five Priority Business Mapping tool. One crucial element of his success was being able to create a uniquely powerful company culture. We talk to Mark about how he was able not just to marry his business culture up with sub-contractors but also acquire whol...

How to Write Well in Business – We Discuss Choosing the Right Words When Creating Your Company’s Story and Ask Why Grammar is So Important with Guest Peter J. Brennan

November 13, 2018 10:34 - 47 minutes - 40.1 MB

Esteemed journalist and business writer Peter Brennan joins us in the studio to discuss the importance of writing in the business setting. After penning 30,000 articles in publications such as the New York Times, the Washington Post and Bloomberg Business, we sit down with Peter and discuss how business writing has evolved over the last 30 years. We discover the significance of having a great editor to look over and improve your written work, how having bad grammar can cost you a promotion ...

Neuro-Leadership: Create a Sense of Belonging for Team & Customers; Over-Staffing for Success With Guest: Dr. Thomas Dullien

November 06, 2018 10:34 - 55 minutes - 76.1 MB

In a recent study undertaken by Google, it was discovered that staff perform best when they feel like they are home. We discuss with Dr. Thomas Dullien the key three crucial elements of Neuro-Leadership, and how they can lead to increases in business performance. We also take a look at why Starbucks doesn’t actually selling coffee, how to build and maintain trust with employees and why you should keep management out of the office and throw them onto the front line instead. Topics Discussed...

Emotional Intelligence (EQ) in Business – 3 Time Frames of EQ, and Why Feedback is Vital for Business Improvement: Guest Lindon Crow

October 30, 2018 10:34 - 53 minutes - 42.7 MB

Lindon Crow from the Productive Learning Company shares his stories from the business world, and demonstrates how feedback and constructive criticism within teams is critical for developing a person’s EQ (emotional intelligence). We talk about how to catch yourself in reactionary behaviors you may not realize you are projecting onto colleagues, how to develop a conscious leadership circle and Lindon takes us through the three time frames of emotional intelligence. Guest Website: https://pr...

Unlocking Secrets of Inbound Marketing & EOS-Traction – Guest Marisa Smith Reveals How She Extracted Herself from Her Company Using EOS-Traction Tools.

October 23, 2018 10:34 - 54 minutes - 41.5 MB

The Whole Brain Group marketing agency founder and owner Marisa Smith goes into the details of how to get the balance of inbound marketing for your business right and avoid turning potential customers off. She also emphasizes the importance of “Smarketing”, the process of aligning your sales and marketing teams, so that they can operate at maximum efficiency and effectiveness. This podcast also covers the capabilities of the all-in-one marketing software HubSpot, and how Marisa was able to ...

How the Brain Works in Business–Elon Musk’s Views on how AI can Augment Brain Function, Google Discovered the Secret to Effective Teamwork , and why Kindergarten Kids Regularly Outperform MBAs

October 16, 2018 10:34 - 53 minutes - 43.9 MB

In a recent interview, Elon Musk pointed out the possibility of using of AI to alter our brains capability. He talked about developing the “third layer” having control over both our primitive and higher cognition layers, allowing us not to fear our problems but instead to face them head on and work out solutions. This podcast takes a look at how this plays out in big businesses, why C-level executives often don’t want to face the truth, why MBAs over-analyze and how Google discovered the se...

Discovering Opportunities – Catch the White Tiger: How Tony Assali Achieved the American Dream with $28. Selling 1st Hummus Product to Trader Joe’s.

October 09, 2018 10:34 - 57 minutes - 78.5 MB

Guest Tony Assali CEO of EscrowQuick and serial entrepreneur has spotted opportunities others did not see. He calls these opportunities White Tigers and he can help you find yours by silencing your inner critic and listening to your creative side. He has packed up and moved thousands of miles multiple times starting over and achieving success in multiple industries. You can't help but smiling when listening to Tony share his story. www.tonyassali.com  

Breakthrough the Noise, Differentiate Your Company by Unearthing & Sharing Stories Waiting to be Told. And Surprising Best Sales Personality Profile Research with Jim Karrh PH.D.

October 02, 2018 10:34 - 56 minutes - 77.1 MB

Marketing, Story Telling & Neuroscience , Jonah Berger, Best Sales Personality: Extroverts, Introverts, Ambiverts. Adam Grant, introversion to extroversion scale, profound relationship, persuasive, empowering, George Stephanopoulos, David Letterman, Malcolm Gladwell, Steve Martin, nimble, leading groups. work life, DSG consulting, OPower, Robert Cialdini, hotel utilities,playbook, Checkout preview of Jim's Manage Your Message Podcast You can find the episodes here: https://jimkarrh.com/pod...

What to Say Yes To! Using EOS to Set Right # of Priorities to Get Traction - EOS Certified Implementor: Sue Hawkes Explains What is The Entrepreneurial Operating System

September 25, 2018 22:34 - 55 minutes - 76.4 MB

Overcoming Impostor Syndrome, Getting the most out of Peer Groups, Setting Right Number of Priorities, EOS/Traction Starts (40:31) Guest Sue Hawkes Websites: SueHawkes.com & SayYess.com Host: Alex Vorobieff

Outsourcing Back Office Activities - Unexpected Benefit: Improved Processes. Guest Tim Mobley and host Alex Vorobieff

September 11, 2018 10:34 - 55 minutes - 76.5 MB

Outsourcing Back Office Activities - Unexpected Benefit: Improved Processes. Guest Tim Mobley and host Alex Vorobieff   When our guest was tasked with outsourcing activities he didn't expect to find the real savings to be in improved processes

Hiring a CEO When You Can't Afford It. Financing the Bigger Cost Beyond Hiring the CEO: Build the Team, Twice with Eliot Swartz

September 04, 2018 10:34 - 52 minutes - 54.3 MB

Two Chef's on a Roll Founder Eliot Swartz shares additional details for growing a business from $12m in sales to $40m. How he did it with his partner, Lori Daniels. How to build a great working relationship with a hired CEO. How to build and afford the best leadership team. What happens when the first attempt to build the team fails. What to do when your CFO says a big slice of the current business is unprofitable. Lessons learned from the Weekend Fiasco while trying to implement lean proces...

Live Where You Want: Relocation - Buying Boise Idaho - Growing Real Estate Firm Lysi Bishop W/ Scott Bishop & John Van Der Giessen

August 28, 2018 10:34 - 56 minutes - 57.7 MB

Trends driving growth in Boise, Idaho. Companies and remote workers moving to Treasure Valley. How Real Estate Firm Lysi Bishop positioned itself for success by making bold move during last downturn. How company grows successfully. How this firm earns a high ROI on DISC profiles to onboard new team members. Topics: Boise, Idaho, Quality of Life, Marketing Strategies, Changing Working Environments, Telecommuting Remote Workers, DISC Profiles. Guests: Scott Bishop  & John Van Der Giessen - B...

Intellectual Property – A Tool to Use Before Used on YOUR Company. Licensing Expert: Rand Brenner.

August 14, 2018 10:34 - 54 minutes - 54 MB

Intellectual Property can make your company money or people can claim royalties for what you paid them to create, unless you have (28:10) Licensing and IP expert Rand Brenner helps you get an ROi on your IP. Every business has intellectual property. Follow these 3 steps to generate an ROi: Understand what you've got Figure out how to grab it, inventory it & document it. Look if it has value to others. skype vs zoom, licensing agreement, patents, trademarks, copyrights, trade secrets, "k...

Fixing Kendall Jackson's Brand; Importance of Internal Marketing - Angelo Ponzi & World Cup Strategies W/Alex Vorobieff

August 07, 2018 10:34 - 54 minutes - 74.7 MB

Kendall Jackson had a problem with their brand. (14:09) Our guest, Angelo Ponzi, shares how he helped reposition the brand and price point. Angelo also shares his 25 years of branding and marketing expertise on this episode of Confident ROi. Tools, Books & Concepts: The Revenue Growth Habit Book, Fractional Chief Marketing Officer, CMO, Tracking Studies, Cost Effective Market Research, Survey Monkey, Grandmother Research, B2B Marketing, Leadership Brand Misalignment, Is Email Marketing Dyi...

Why YOU Need a Data Strategy: Magic Tricks With Data. Data Scientist; Brian Dolan’s Top 3 Tips for CEOs. Saving Lives w/ Data Analysis. Artificial Intelligence Hype vs Reality. w/ Alex Vorobieff

July 24, 2018 10:34 - 50 minutes - 69.8 MB

Recommendations to CEOs Implement a Business Intelligence (BI) tool (Micro Strategies or Tableau) Define your data strategy. Outside review of data and data strategy (overcome confirmation bias) Additional Topics: Define your Data Strategy (ahead of time). Stepping on toes (when data doesn’t confirm assumptions), Data Science, Unstructured Data. Artificial Intelligence, Data Analysis, data miner insult, CIA Text mining, Analytics on demand. How Fortune 100 use data. Saving lives with dat...

Core Values Creating a 45% Cost Advantage. Gray Construction. Topics: ESOP, Strategic Planning, Vistage, Construction Industry, Acquisitions, Customer Driven, Training, Software ROi, Brian Silver

July 17, 2018 10:34 - 49 minutes - 67.3 MB

Gray Construction generates $1.3b in annual revenues. Two thirds is repeat business from blue chip companies such as Starbucks, Toyota & Kraft Heinz. James Norris Gray started building barns in central Kentucky and incorporated in 1960.  The company survived his unexpected death 12 years later. His wife mortgaged the farm to keep the company afloat as the next generation learned to lead it. Today, Gray uses its 3 core values to realize its purpose: "To make a difference in people's lives by...

600% Conversion Rate Boost w/ Interactive CRM - Who is watching your video for how long - nFusz Dennis McMurray w/Alex Vorobieff

July 10, 2018 10:34 - 53 minutes - 73.8 MB

Your video has gone viral, but people are not taking action to become customers. You are losing them before they "click below." What if they could click right on the video to buy the product? The views are going up but who is watching the video for how long? Reaching potential customers with online videos is great, converting them to customers is what counts. Dennis McMurray from nFusz joins us to explain how the first video interactive CRM increases conversion rates by 600% by allowing the...

Growth Can Rip YOUR Company Apart - Spotting Weak Accountants & Improving Processes Before its too Late - The Growth CFO for Founder CEOs - Strategic Coach, EOS, Topgrading, NPS, Kolbe, Mark Gandy

July 03, 2018 10:34 - 54 minutes - 75.2 MB

How to prevent top line growth from ripping YOUR company apart. The secret sauce for successful growth..... Guest: Mark Gandy - The Growth CFO for Founder CEOs Host: Alex Vorobieff Co-host: Paul Roberts For transcripts and detailed show notes page click here Dan Sullivan - Strategic Coach - Stages of A Business; Driver Based Modeling; Growth’s effect on company culture; Quickbooks limitations; Investing for growth; Growing from 10 people to 30 people; NPS; The Growth Secret Sauce; How t...

Finding the Right People for Your Bus. Flipping the recruiting process. Culture, Core Values, Hiring Methods & Millennials, Jim Collins, Compensation, Profit-sharing, Professional Services Firm

June 26, 2018 10:34 - 25 minutes - 34.6 MB

60 Years - 3 Generations - 1 Firm - Millennials Finding the Right People For Their Bus. Our guest is Roger Wadell, managing partner, of Soren McAdam. Discover how a professional services firm uses its culture to thrive as one generation retires and the new generation leads the effort to find the right people for their bus.  Guest – Roger Wadell; Host:  Alex Vorobieff; Co-Host – Paul Roberts; Special In-Studio Guest – Ben Vorobieff For a transcipt and show notes, click here.   Topics Cover...

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