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Business with Impact

278 episodes - English - Latest episode: 9 months ago - ★★★★★ - 58 ratings

From marketing strategies to tech tips to balancing work and family, your host Rachel McMichael joins other leading entrepreneurs to share real talk about creating a business that has lasting impact and influence (and of course… income!). If you’re looking for tangible advice on how to start and scale your business online, this one’s for you!

Business business entrepreneur entrepreneurship marketing leadership finance entrepreneurs motivation socialmedia timemanagement
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Episodes

#204 Posture: How to Conquer the Internal Fears of Running an Online Business

May 17, 2022 06:00 - 24 minutes - 22.6 MB

You can have all of the processes in place for your business, and your presentation and your marketing message can be spot on, but if you're missing this one ingredient, you might find yourself not even taking action on all the work you’ve put in. You might find yourself not hitting send on the email that you just wrote or not pushing post on the social media post that you've been crafting all day long… In today's episode, we're going to talk all about the second P in our three P’s seri...

Part 4 - List-Building Training Series

May 12, 2022 14:56 - 31 minutes - 60 MB

It’s here! The 5-Day Challenge for Your First 100 Leads has begun, and today on the podcast I am sharing the live recording I did in our Facebook Community. If you haven't joined us yet, make sure to head to https://rachelmcmichael.com/accelerate to get access to these trainings AND the free 14-video accompanying mini-course (normally $197 but FREE for a limited-time)! Every-other-day I'll be going LIVE to answer your most pressing business-building questions, just like we did today! If ...

Part 3 - List-Building Training Series

May 11, 2022 19:59 - 40 minutes - 76 MB

It’s here! The 5-Day Challenge for Your First 100 Leads has begun, and today on the podcast I am sharing the live recording I did in our Facebook Community. If you haven't joined us yet, make sure to head to https://rachelmcmichael.com/accelerate to get access to these trainings AND the free 14-video accompanying mini-course (normally $197 but FREE for a limited-time)! Every-other-day I'll be going LIVE to answer your most pressing business-building questions, just like we did today! If ...

#203 Presentation: How to Effectively Communicate Who You Are & Who You Serve

May 10, 2022 06:00 - 27 minutes - 25.6 MB

If you don't know who you help and how you help them, how can you ever expect them to work with you?   In last week’s episode, we broke business down into three simple areas… And in this week’s episode, we’re diving in detail to the first area - and we're talking all about presentation. Presentation is all about how you communicate who you are and who you serve in a way that people understand, and they want it… And they can even think of a friend who might need it too! This is how you...

#203 How to Effectively Communicate Who You Are & Who You Serve

May 10, 2022 06:00 - 27 minutes - 25.6 MB

If you don't know who you help and how you help them, how can you ever expect them to work with you?   In last week’s episode, we broke business down into three simple areas… And in this week’s episode, we’re diving in detail to the first area - and we're talking all about presentation. Presentation is all about how you communicate who you are and who you serve in a way that people understand, and they want it… And they can even think of a friend who might need it too! This is how y...

Day 2 - List-Building Training Series

May 05, 2022 20:52 - 29 minutes - 54.4 MB

It’s here! The 5-Day Challenge for Your First 100 Leads has begun, and today on the podcast I am sharing the live recording I did in our Facebook Community to kick things off. If you haven't joined us yet, make sure to head to https://rachelmcmichael.com/accelerate to get access to these trainings AND the free 14-video accompanying mini-course (normally $197 but FREE for a limited-time)! Every-other-day I'll be going LIVE to answer your most pressing business-building questions, just like ...

Part 2 - List-Building Training Series

May 05, 2022 20:52 - 29 minutes - 54.4 MB

It’s here! The 5-Day Challenge for Your First 100 Leads has begun, and today on the podcast I am sharing the live recording I did in our Facebook Community. If you haven't joined us yet, make sure to head to https://rachelmcmichael.com/accelerate to get access to these trainings AND the free 14-video accompanying mini-course (normally $197 but FREE for a limited-time)! Every-other-day I'll be going LIVE to answer your most pressing business-building questions, just like we did today! If ...

Day 1 - List-Building Training Series

May 04, 2022 16:04 - 1 hour - 113 MB

It’s here! The 5-Day Challenge for Your First 100 Leads has begun, and today on the podcast I am sharing the live recording I did in our Facebook Community to kick things off. If you haven't joined us yet, make sure to head to https://rachelmcmichael.com/accelerate to get access to these trainings AND the free 14-video accompanying mini-course (normally $197 but FREE for a limited-time)! Every-other-day I'll be going LIVE to answer your most pressing business-building questions, just like ...

Part 1 - List-Building Training Series

May 04, 2022 16:04 - 47 minutes - 88.6 MB

It’s here! The 5-Day Challenge for Your First 100 Leads has begun, and today on the podcast I am sharing the live recording I did in our Facebook Community to kick things off. If you haven't joined us yet, make sure to head to https://rachelmcmichael.com/accelerate to get access to these trainings AND the free 14-video accompanying mini-course (normally $197 but FREE for a limited-time)! Every-other-day I'll be going LIVE to answer your most pressing business-building questions, just like we...

#202 Are there Missing Pieces in Your Online Business Puzzle? Here’s How To Tell…

May 03, 2022 06:00 - 26 minutes - 24.9 MB

You've probably heard us say that building an online business is simple…but just because it’s simple doesn’t mean it’s easy. And so often struggling entrepreneurs come to us because their business feels like a puzzle and yes, they have an idea of what the puzzle is supposed to look like… but it feels like there's a missing piece (or maybe even a few missing pieces!). In today’s episode, we are going to help you determine which piece is missing, and what to do next… Let’s dive in! --- ...

#202 The 3 P's: Are there Missing Pieces in Your Online Business Puzzle? Here’s How To Tell…

May 03, 2022 06:00 - 26 minutes - 24.9 MB

You've probably heard us say that building an online business is simple…but just because it’s simple doesn’t mean it’s easy. And so often struggling entrepreneurs come to us because their business feels like a puzzle and yes, they have an idea of what the puzzle is supposed to look like… but it feels like there's a missing piece (or maybe even a few missing pieces!). In today’s episode, we are going to help you determine which piece is missing, and what to do next… Let’s dive in! --- →...

#201 How to Write Marketing Emails that Get Results with Bobby Klinck

April 28, 2022 06:00 - 23 minutes - 21.7 MB

As online business owners, we all know the importance of email marketing, but the question becomes: How do we get more people to open our emails? What's the purpose of our emails? Can an email really help someone make a better decision about our product, program, or service? In today's episode, I'm so excited to introduce you to my friend, Bobby Klinck! And we're talking all about how to write emails, but not just that…how to write emails that get results! Let’s dive in! --- → Check ...

#200 The Best Moments of the Business With Impact Podcast: Celebrating 200 Episodes!

April 26, 2022 06:00 - 16 minutes - 15.2 MB

Today we are celebrating the 200th episode since the launch of this podcast! It is so hard for me to believe that it's already been 200 episodes! I feel like it has just flown by and I know you can probably relate to that too in your life and in your business. Sometimes things that seem like they're going to take so long or they seem so hard at the beginning, they start to fly by once you catch that momentum and once you get systems, automation, and processes in place. We talk all the ti...

#199 How to Platform-Proof Your Business

April 19, 2022 06:00 - 21 minutes - 20.2 MB

If you have ever worried about what would happen if your favorite social media platform went down (I know I've thought about this scenario before and I’ve been worried that my business would tank), today’s episode is for you! Or if you've ever thought that you needed to be the first one to jump on the latest trends in marketing in hopes that that's going to be the thing that finally skyrockets you to notoriety…today's episode is for you! Today, we’re going to share with you what it means...

#198 Membership Sites & the Importance of a Consistent Revenue Stream with Stu McLaren

April 14, 2022 06:00 - 19 minutes - 17.9 MB

If you've ever asked these questions in your online business, today's episode was created with you in mind… 1) Where is my next client coming from? 2) How can I continue to grow? Even if I don't have much time? 3) Is a membership something that would work for my business, for my audience, or for my lifestyle? I'm so excited to introduce you today to my friend and my membership coach, Stu McLaren! Stu is the coach who taught me how to grow and scale my own successful membership site a...

#197 Redefining Branding for Your Business with Shannon Tacheny

April 12, 2022 06:00 - 22 minutes - 21 MB

If you've been in online business for any amount of time, you've probably heard the term, “branding.” And if you're anything like me when I hear that word, I think of fonts, colors, or even a really cute branding board that gives us a vision of how we want our content to feel. But as I was talking to my friend and fellow #impacter, Shannon Tacheny, she took branding to a whole new level and I knew that I just had to get her to come on the podcast to share her expertise with us! So get ...

#197 Redefining Branding for Your Business with Shannon Tachney

April 12, 2022 06:00 - 22 minutes - 21 MB

If you've been in online business for any amount of time, you've probably heard the term, “branding.” And if you're anything like me when I hear that word, I think of fonts, colors, or even a really cute branding board that gives us a vision of how we want our content to feel. But as I was talking to my friend and fellow #impacter, Shannon Tachney, she took branding to a whole new level and I knew that I just had to get her to come on the podcast to share her expertise with us! So get ...

#196 Revenue vs. Profit: Which one is most important for your online business?

April 05, 2022 06:00 - 25 minutes - 23.6 MB

Revenue seems to get a lot of attention in the online space. We hear about $10K months and we hear about seven figure success… But what doesn't seem to get a lot of attention is the thing that we actually care about the most in our online business… And that is how much of that revenue stays in our bank account as PROFIT. On today's episode, that's exactly what we're going to talk about. What’s the difference between the two and does it really matter? Let’s dive in! --- → Grab Rachel’...

#195 Time vs. Money: How To Decide Which Is More Important When Investing In Your Business

March 29, 2022 06:00 - 28 minutes - 26.5 MB

You may have heard me say in the past, “You can invest your time or you can invest your money…” … And when it comes to growing your online business, you have to choose to invest something. Investment is required. But which is worth more? Your time or your money? This is a question that comes up a lot. It's a question that we answer a lot. And it's a question that we've had ourselves as we make assessments in the business. Do we want to outsource this? Do we want to bring it into the bu...

#194 Three Big Disasters in My Business & What They Taught Me About Success

March 22, 2022 06:00 - 28 minutes - 26.5 MB

I know that you know that everything I touch doesn't just turn to gold - in life, or in business. And as amazing as that would be, it would really rob me of some valuable life experiences. On today's episode, we're going to take you behind the scenes of some of the worst days in our business and share why we now believe that each of these things that happened was actually happening FOR us and not TO us! We'll share some of the lessons we learned along the way and how you can prepare for ...

#193 What Does it Mean to Launch in My Business & What’s the Best Launch Strategy?

March 15, 2022 06:00 - 24 minutes - 22.7 MB

You've probably heard me say at some point that you are one well-executed launch strategy away from your business breakthrough. But what do I mean when I say “launch”? How are we defining “launching”? What is that big, fancy word? If we're not talking about rocket ships, what are we setting in motion? We know that launching is such an important part of your business because if you’re not launching, then you’re not selling. And so when we’re speaking about launching, we’re speaking specif...

#192 How to Price Your Offer

March 08, 2022 07:00 - 22 minutes - 21.5 MB

One question that we get asked a lot is, how do I price my offer? How do I know what value to attach to my deliverables? So, on today’s episode, we’re going to talk through three ways that we approach this with our Business With Impact Academy™ members…some of which are a very different way to ask these questions in your business! And we’ll even throw in a few things that we wouldn't recommend doing when it comes to pricing your offer…some mistakes we often see in the online business wor...

#191 The Pros & Cons of Hosting a Free Challenge vs. a Paid Bootcamp

March 01, 2022 07:00 - 27 minutes - 25.4 MB

Should you host a free challenge or a paid bootcamp? On today’s episode, we're going to talk about the pros and the cons of hosting a free challenge versus a paid bootcamp. We're going to talk you through why we recommend initially opting to go free, but why some other businesses choose to go with a paid bootcamp. We’ll dive into the data, metrics, and math of it all so that you have all the information you need to start making these informed decisions for your business! We’ll also tell ...

#190 How to Get Free Publicity & Build Authority for Your Online Business with Selena Soo

February 22, 2022 07:00 - 16 minutes - 15.9 MB

Have you ever found yourself asking the questions: How can I grow my audience? Or, how can I get more traffic over to my offer? Maybe you've even thought about experimenting with paid traffic strategies, but you're not sure if that's the right avenue for you or what the alternatives might be. Maybe you’ve even felt like you are the best kept secret in your space… If any of these apply to you, today's episode was created with you in mind! Today, I'm interviewing my friend, Selena Soo, and...

#189 The Business With Impact Transition & How Do I Decide Between a Membership and A Group Coaching Program?

February 15, 2022 07:00 - 33 minutes - 30.8 MB

One of the questions that we've been getting a lot recently is…What happened to The Business With Impact Society? Where did it go? And what is The Business with Impact Academy™? How is it different? So on today's Business With Impact Podcast episode, we are going to share why we transitioned from the membership model to the group coaching model in our business. And we’ll also cover some of the questions you can ask when you're deciding what type of program you're going to offer in your b...

Launch in 5 Workshop Day 5 - 5+ Ways to 5X Your Results

February 11, 2022 21:02 - 41 minutes - 77.8 MB

Welcome to Day 5 of the Launch in 5 Training Series! This recording is a replay from the LIVE workshop. To register and be entered to win all of the prizes, head over to rachelmcmichael.com/workshop. Just as a quick recap of where we’ve been… On Day 1 we talked all about goal setting and planning out our Breakthrough Year. On Day 2 we learned the three key ingredients for a successful launch and how so many online business owners are doing this backwards. On Day 3 we calendare...

Launch in 5 Workshop Day 4 - The Most Important Step to 5X A Launch

February 10, 2022 20:59 - 47 minutes - 88.8 MB

Welcome to Day 4 of the Launch in 5 Training Series! This recording is a replay from the LIVE workshop. To register and be entered to win all of the prizes, head over to rachelmcmichael.com/workshop. We're more than half-way there and I couldn't be MORE EXCITED for you!!! And today's workshop is THE MOST IMPORTANT of all of them - because if we get everything else right but miss this step - our launches won't convert as well as they could. And even if we miss some of the other piece...

Launch in 5 Workshop Day 3 - Creating Demand for Your Offer

February 09, 2022 21:04 - 46 minutes - 87.4 MB

Welcome to Day 3 of the Launch in 5 Training Series! This recording is a replay from the LIVE workshop. To register and be entered to win all of the prizes, head over to rachelmcmichael.com/workshop. And today we’re going to dive into creating DEMAND for your offer during Phase 2 of your Launch! Because I know I don't have to tell you that no matter how good no matter how amazing your stuff is, it's never going to sell itself. And it also doesn't have to be hard! In today's tra...

Launch in 5 Workshop Day 2 - Your Recipe for Launch Success

February 08, 2022 22:41 - 47 minutes - 89.4 MB

Welcome to Day 2 of the Launch in 5 Training Series! This recording is a replay from the LIVE workshop. To register and be entered to win all of the prizes, head over to rachelmcmichael.com/workshop. Here’s what’s on today’s agenda: How that brick wall you may have been running into could actually just be a bad recipe (or bad framework)... working against you. The 20% of activities that get us 80% of the results (AND how to rearrange things so you’re not weighed down with non-revenue...

Launch in 5 Workshop Day 1 - Setting Your Launch Up for 5X Success

February 08, 2022 10:00 - 58 minutes - 109 MB

Welcome to Day 1 of the Launch in 5 Training Series! This recording is a replay from the LIVE workshop. To register and be entered to win all of the prizes, head over to rachelmcmichael.com/workshop. Here’s what’s on today’s agenda: How and why so MANY business owners start their launch in the WRONG place... and exactly where to start instead so you’re taking the consistent, daily actions that attract quality leads who can’t WAIT to work with you. (And hey, it’s never too late to make th...

#188 Why Social Media Isn’t the Foundation of Our Business | Content Creation Part 2

February 08, 2022 07:00 - 20 minutes - 18.7 MB

If you're someone who struggles to show up on social media and who struggles to be consistent on social media, there is an alternative for you! You don't have to be tethered to your phone. You don't have to stop in the middle of a fun activity with your family to take some videos for your Instagram. You don't have to be available all day to show up behind the scenes… There is another option…there is another way. This second part of our two part series on content creation is for you! La...

#187 The NEW Way of Creating Social Media Content | Content Creation Part 1

February 01, 2022 07:00 - 28 minutes - 53.8 MB

Today on the Business With Impact Podcast, we're going to talk about why creating what your audience wants isn't the fastest way to success. One of the goals that we set this year in our business was that we wanted to play a different game when it came to content creation. This will be a two-part episode as we seek to answer these questions: How do we decide what we're going to do on social media? And then how do we specifically implement what we’ve created. It’s going to be a great two ...

#186 How To Solve Problems (big or small!) In Your Business

January 25, 2022 07:00 - 21 minutes - 40.3 MB

Today on the Business With Impact Podcast, we're going to talk all about how we handle problems when they come up in the business. In our business, we look at problems a lot differently than most other businesses—We actually celebrate our problems! But I haven't always been great at how I look at problems. I would make it mean a whole lot of things about myself, about the business, and my worth that it didn’t really mean. So, if you're reading this right now and that's you…just know that...

#185 How To Set Goals & Actually Achieve Them

January 18, 2022 07:00 - 30 minutes - 56.5 MB

Welcome back to the Business With Impact Podcast for 2022! On today's episode, we're going to be tackling goal-setting and goal-achieving. We thought this was the perfect way to kick off the new year on the podcast! There are a couple of different types of people who are reading right now…For some of you, goals make you feel really insecure because you don’t ever hit your goals. Then there’s people who sometimes hit their goals and sometimes don't. Finally, there's those of you who alway...

#184 Breaking Free From Hustle Culture with Jessica Hottle

January 11, 2022 07:00 - 19 minutes - 18.4 MB

As an entrepreneur, have you ever found yourself so deep into the hustle game that you didn't even know how to get out of it? Maybe you even knew you needed to get out of that lifestyle, but you just didn't know where to start. If that's you, you're not alone. So many of us entrepreneurs have found ourselves on this hamster wheel too. And there are so many of us who have gotten out of it. How? My friend and author, Jessica Hottle, explains how in today's episode! She also tells us why th...

Launch in 5 Workshop Day 3 - Creating Demand For Your Offer

December 09, 2021 01:00 - 35 minutes - 65.5 MB

Welcome to Day 3 of our 5-Day Launch in 5 Training Series! I'm so glad you're here. In today's training, we're planning out your launch together - from choosing a launch strategy to determining how many leads to calendaring it out... with so many examples and templates along the way! Join us live all week at rachelmcmichael.com/workshop

Launch in 5 Workshop Day 2 - Your Recipe For Launch Success

December 08, 2021 01:00 - 33 minutes - 63.4 MB

Welcome to Day 2 of our 5-Day Launch in 5 Training Series! I'm so glad you're here. We're talking all about the key ingredients for launch success... and we're not just sharing the ingredients list, but we're walking through exactly which order to put them in so that your launch recipe turns out like the picture on the box! Join us live all week at rachelmcmichael.com/workshop

#183 It's Not Your Product... It's the Offer!

November 16, 2021 01:45 - 15 minutes - 28.9 MB

If you've ever created an opt-in, program, webinar, or launch that didn't go as expected... and threw up your hands and started over - this episode is for you! On today's episode, we're talking about the three key ingredients to an irresistible offer and how to make sure you're creating an offer your ideal client wants to invest in. Let's dive in!

#182 From Paycheck to Purpose with Ken Coleman

November 02, 2021 06:00 - 22 minutes - 20.6 MB

Have you ever felt like you know what you're meant to be doing, but you're just not doing it? Our guest on today's episode, Ken Coleman, was feeling that exact same way when he found himself stuck in a career that was completely unfulfilling. In his recent book, Ken draws on what he learned from his journey, as well as from coaching thousands of others, to walk us through the seven stages of really discovering and doing meaningful work. Ken's going to talk about some of the things that h...

#181 Impact Profit Live Takeaways: Unexpected Lessons from Unexpected Teachers...

October 26, 2021 06:00 - 17 minutes - 32.9 MB

We just got back from an incredible two-day weekend at our Impact Profit Live in-person and virtual hybrid event! And on today's episode, we're going to recap three of the biggest lessons that our attendees shared with us. I'm excited for you to learn alongside me. Let's dive in!

#180 How I Decide Which Program to Invest In

September 28, 2021 15:02 - 12 minutes - 24.4 MB

One of the questions I get asked all of the time is, “how do I decide what to invest in and when to invest in my business? It can feel like a lot. Am I right? And so if you've been asking this question (and it's a good question to ask for your business), this episode is for you! Today on the Business With Impact Podcast, I'm going to share the three questions I always ask before making any business investment decisions!

Day 5 Business Bootcamp - Putting it all Together

September 24, 2021 19:18 - 26 minutes - 49.8 MB

In this BONUS episode (which is only available until end of day Tuesday, September 28), we're bringing you the recording from Day 5 of our 5-Day Business Bootcamp Series. Register now at https://rachelmcmichael.com/workshop.

Day 4 Business Bootcamp - An Irresistible Offer

September 23, 2021 19:19 - 34 minutes - 65.5 MB

In this BONUS episode (which is only available until end of day Tuesday, September 28), we're bringing you the recording from Day 4 of our 5-Day Business Bootcamp Series. Register now at https://rachelmcmichael.com/workshop.

Day 3 Business Bootcamp - Sales and Money

September 22, 2021 18:59 - 30 minutes - 57.3 MB

In this BONUS episode (which is only available until end of day Tuesday, September 28), we're bringing you the recording from Day 3 of our 5-Day Business Bootcamp Series. Register now at https://rachelmcmichael.com/workshop.

Day 2 Business Bootcamp - The Blueprint

September 21, 2021 19:10 - 27 minutes - 52.4 MB

In this BONUS episode (which is only available until end of day Tuesday, September 28), we're bringing you the recording from Day 2 of our 5-Day Business Bootcamp Series. Register now at https://rachelmcmichael.com/workshop.

Day 1 Business Bootcamp - Goals

September 20, 2021 19:19 - 39 minutes - 74.3 MB

In this BONUS episode (which is only available until end of day Tuesday, September 28), we're bringing you the recording from Day 1 of our 5-Day Business Bootcamp Series. Register now at https://rachelmcmichael.com/workshop.

#179 Five Minute Favorites: Rewiring with Dr. Shannon Irvine

September 17, 2021 06:00 - 5 minutes - 10.5 MB

Welcome once again to the newest segment of the Business With Impact Podcast: Five Minute Favorites! Today you're going to hear from the amazing Dr. Shannon Irvine, my friend and, who I’ve fondly dubbed, “the brain expert!” In Episode #23, Dr. Shannon talks all about how we literally have the ability to rewire our brains! You might've heard the saying that we have to “take our thoughts captive.” Well, Dr. Shannon's going to show us how to do this practically, and step by step. I’m so ...

#178 Taking Back Your Time with Christy Wright

September 14, 2021 06:00 - 23 minutes - 43.7 MB

In this episode of The Business With Impact Podcast, we're talking to author and speaker, Christy Wright! We discuss Christy’s NEW book: Take Back Your Time: The Guilt-Free Guide to Life Balance! This book is a message that Christy has been working on and living out in her own life and it's something that, I think, is so needed in every business owner's life! We've been defining life balance all wrong, and in this episode (and in Christy's book!), we discuss the new way we should be def...

#177 Five Minute Favorites: Grace with Nicole Walters

September 10, 2021 06:00 - 3 minutes - 6.03 MB

Welcome once again to the newest segment of the Business With Impact Podcast: Five Minute Favorites! In this Friday series we're taking some of the most inspirational highlights from guests we've had on the show over the years! While every guest we've had has been incredible, we're starting off with the episodes that received the most plays, comments, and feedback. Today you're going to hear from the incredible Nicole Walters! In Episode 63, Nicole shared some of the mistakes that she s...

#176 Growing A List of Potential Buyers

September 07, 2021 16:00 - 26 minutes - 50.4 MB

Welcome to Part Four of our five part series! Today we're talking all about growing a list or getting leads from that content that we created in Part 1 and Part 2! So if you haven't yet listened to those two episodes, start there first! We don't just want to build an list, we want to build an list of people who actually need our product, program, or service! That's why we got into business in the first place... to help people who are struggling with the problem we know how to fix. So...

Guests

Colin Boyd
1 Episode
Mel Abraham
1 Episode
Nicole Walters
1 Episode
Rick Mulready
1 Episode
Stacy Tuschl
1 Episode
Stu McLaren
1 Episode