Today on the Business With Impact Podcast, we're going to talk about why creating what your audience wants isn't the fastest way to success.

One of the goals that we set this year in our business was that we wanted to play a different game when it came to content creation.

This will be a two-part episode as we seek to answer these questions: How do we decide what we're going to do on social media? And then how do we specifically implement what we’ve created.

It’s going to be a great two episodes! Let’s dive in!

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