Brand and Grow Your Coaching Practice's Podcast artwork

Brand and Grow Your Coaching Practice's Podcast

253 episodes - English - Latest episode: 11 months ago - ★★★★★ - 5 ratings

Want to build an build an amazing coaching practice, get more leads and get paid what you're worth? The Brand and Grow Your Coaching Practice podcast shows you what to do.

Brian Hilliard (The Coach's Coach) shares insights and strategies on topics such as marketing and monetizing your reputation, attracting and retaining clients and overachieving without over committing.

If your serious about growing your practice, listen to this podcast.

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Episodes

What All Higher Paying Clients Want from a Coach - S7 Ep13

November 19, 2019 12:49 - 6 minutes - 2.94 MB

This was something that actually got revealed to me while at the Dog Trainer the other day. :)

A Simple Trick for Getting Higher Paying Clients - S7 Ep12

November 13, 2019 12:02 - 11 minutes - 5.29 MB

This is something that I really got intentional with over the past couple of years and has had a real impact on my ability to work with higher paying clients. :)

Getting Out of Your Own Way - S7 Ep11

October 29, 2019 04:00 - 15 minutes - 7.28 MB

A terrific lesson in a most unlikely place.

How Our Dog Trainer Helped w/Ethically Attracting Clients - S7 Ep10

October 22, 2019 04:00 - 8 minutes - 3.88 MB

Now before we go all crazy, our dog trainer didn't literally go out and help me get a client. So I don't want there to be any misunderstanding. :) But what she did do was provide some insight on how both you and I can continue to ethically attract clients without being pushy or salesy. And I'll speak for myself...I just wasn't expecting that from the dog trainer. 

The Secret to Ethically Attracting Clients...w/o being pushy or salesy - S7 Ep9

October 15, 2019 04:00 - 8 minutes - 3.79 MB

What's the secret to ethically attracting clients, without being pushy, salesy or otherwise over the top? Coach & Best-Selling Author Brian Hilliard has an idea. :)

How to STOP Chasing People - S7 Ep8

October 09, 2019 11:38 - 7 minutes - 3.58 MB

Everyone is busy and doesn't have a ton of time. Yet most people want to work with clients and have an impact in their lives. So the question becomes, how can you stop chasing people who won't work with you, while still following up with those who will? Great question and something that actually came to me over the weekend.

What Everyone Ought to Know About Tirekickers - S7 Ep7

October 01, 2019 04:00 - 12 minutes - 5.65 MB

This was something that came to me the other day and I wanted to lay it out for you as it related to my experience for differentiating tirekickers from "real" potential clients. I think you'll find it interesting.

"Should I get another certification?" - S7 Ep6

September 24, 2019 04:00 - 5 minutes - 2.6 MB

This is a question that comes up a lot. Is the reason why I'm not getting as much clients as I'd like because maybe I don't have the right certification? Its a good question and the answer might surprise you.

A Little Known Way for Getting Higher Paying Clients - S7 Ep5

September 17, 2019 11:28 - 6 minutes - 5.5 MB

This is actually something that I've talked about before, but hasn't appeared on a lot of people's radars in terms of dealing with one of the hidden challenges for getting higher paying clients. So...I did a quick deep dive on this otherwise lesser known way! :)

Learning a Tough Lesson :( - S7 Ep4

September 10, 2019 14:00 - 6 minutes - 2.87 MB

I wanted to share with you an experience I had recently that was a really tough lesson for me to have learn as a Coach, but is hopefully something you can take with you and potentially avoid this situation all together.

The Shocking Truth About Referrals - S7 Ep3

September 02, 2019 15:01 - 8 minutes - 7.36 MB

Now just so we're clear, I am 100% a Referral Man. I love referrals. I look for referrals. I have processes in place for me to generate and produce more referrals. But for me, there's a truth about referrals, that when you think about it, will probably dramatically change the way you think about and go about getting more referrals going forward.

Why Some People Succeed...while others struggle :( - S7 Ep2

August 27, 2019 04:00 - 2 minutes - 2.7 MB

This was something that actually hit me while I was in the gym, so I wanted to let you know real quick. :)

Are You (inadvertently) pushing clients away? - S7 Ep1

August 13, 2019 14:27 - 7 minutes - 3.58 MB

So we're back from Summer Vacation and jumping right back into the fray with an interesting question. And just as a hint, the answer is actually "yes" for most Coaches. :(

Social Media Content = More Paying Clients? - Summer Series Ep1

July 02, 2019 04:00 - 5 minutes - 2.56 MB

This is something that personally struggled with for awhile. Everyone kept saying I needed to produce more content and put it out on social and all of this and that, but did that actually transition into paying coaching clients? Great question and one I tackle head on.

A Ham Sandwich = More Paying Clients? - S6 Ep26

June 25, 2019 04:00 - 6 minutes - 3.02 MB

This is just one of those things where you'll just have to hear for yourself. :)

Getting Unstuck - Interview w/Jennifer Slay S6 Ep25

June 20, 2019 04:00 - 13 minutes - 6.33 MB

You ever feel like you're just stuck where you are? Maybe you're not feeling as fulfilled in your current niche or maybe you're looking for a new direction in your coaching practice... Well your in luck because Coach Jennifer Slay stopped by the studio to talk about ways to get "unstuck" and get your mojo back!

How to Spot a Tirekicker!!! - S6 Ep24

June 18, 2019 04:00 - 5 minutes - 2.69 MB

Ahhh, the tirekicker. The person who spends a bunch of our time picking our brains...only to say "I can't afford you" at the end. Here's another way to spot this person, BEFORE wasting a ton of time! :)

2 Simple Questions for Higher Paying Clients - S6 Ep23

June 11, 2019 04:00 - 5 minutes - 2.42 MB

Here are a couple of questions that sound easy enough to ask, but once answered properly, will absolutely help you get a steady stream of higher paying coaching clients.

4 Words for Getting Higher Paying Coaching Clients - S6 Ep22

June 04, 2019 04:00 - 6 minutes - 2.96 MB

4 Words you say... 4 Words I say! Just 4 words you say... Just 4 words I say!

A Simple Way to Get More Paying Coaching Clients

May 21, 2019 04:00 - 7 minutes - 3.47 MB

This is actually something that I've been doing for awhile, but I didn't realize it until a client of mine and I were talking the other day about her situation and how this could help.

A Simple Way to Get More Paying Coaching Clients - Ep 114

May 21, 2019 04:00 - 7 minutes - 3.47 MB

This is actually something that I've been doing for awhile, but I didn't realize it until a client of mine and I were talking the other day about her situation and how this could help.

Getting Out of Your Own Way (comfort zones) - S6 Ep20

May 14, 2019 04:00 - 8 minutes - 4.09 MB

This was actually something I ran across while talking to a perspective client. It was interesting what they did and how that relates to us moving forward in terms of getting higher paying clients.

How to Spot a Tirekicker (false steps) - S6 Ep19

May 07, 2019 04:00 - 7 minutes - 3.28 MB

I think this one is really interesting as I had to reach back into my High School (American) football days to adequately describe!

How a Trip to WalMart Helped Me Get Higher Paying Clients - S6 Ep18

April 30, 2019 04:00 - 4 minutes - 2.18 MB

So I know this is unusual, but it's probably something you'll better understand after hearing the audio. :)

"How EXACTLY do you get a steady stream of clients?" - S6 Ep17

April 23, 2019 04:00 - 6 minutes - 3.15 MB

This was a question I got on LinkedIn the other day, and I wanted to share my specific response. :)

The REAL Answer for Getting a Steady Stream of Coaching Clients - S6 Ep16

April 16, 2019 04:00 - 3 minutes - 3.28 MB

I actually got this point from a good friend of mine, Martin Williams out in the UK...he made it while we were talking and it made a lot of sense! It was something that I instantly recognized, and have actually been saying in a different way, but hadn't heard it put this way (which is awesome!).

Getting Paid Your True Worth - Interview w/Vanessa Ugatti S6 Ep15

April 09, 2019 13:20 - 26 minutes - 12.1 MB

As most of you guys know by now, I'm all about charging and getting paid what your worth as a Coach.  So much so, I had a chance to sit down with Vanessa Ugutti who talks a lot about that, to get her perspective on what can sometimes be a somewhat vexing issue for coaches.

How to Not CHASE People Who Can't Afford You :( - S6 Ep14

April 02, 2019 10:21 - 7 minutes - 7.1 MB

As Coaches, we talk and work with people all the time. Some people say stuff and work with you. Others also say stuff...and don't. :( So how can you separate the orange from the peel as it were, and not waste time chasing people all over the place? Great question and one we tackle right here today.

How to Spot a Tirekicker! - S6 Ep13

March 26, 2019 04:00 - 7 minutes - 3.46 MB

Ahh the tirekicker... The person who just picks and picks and picks your brain...until the "money part" comes up. Then they head for the hills! Today Brian talks about a "tell" if you will regarding spotting these folks BEFORE you spend too much time with them. :)

AVOID This Situation @ ALL COSTS!!! - S6 Ep12

March 19, 2019 04:00 - 7 minutes - 6.5 MB

Hopefully by now you realize that I'm a real positive guy by nature, so I understand when I say this I don't mean that this situation to avoid is bad, or wrong or anything negative...it's just that the people associated with it might not be the right for your coaching practice. And you'll run into them ALL the time...

Writing Your 1st Book? - Interview w/Taryn Johnston (Independent Publisher) S6 Ep11

March 14, 2019 18:09 - 32 minutes - 14.8 MB

So you're thinking about writing a book? Then you'll want to listen in on Brian's recent interview with Taryn Johnston, Independent Publisher and writer.

4 Key Drivers for Getting a Steady Stream of Coaching Clients - S6 Ep10

March 12, 2019 04:00 - 9 minutes - 9.12 MB

This is interesting, because the one thing that a lot of Coaches would tell you is a key driver for getting a steady flow of coaching clients, actually isn't as important as you'd think.

My Breakthrough for Getting Coaching Clients...wo being pushy - S6 Ep9

March 05, 2019 05:00 - 9 minutes - 4.16 MB

An interesting thing happened while I was coaching the other day...I had a breakthrough of my own when it came to getting more clients without being pushy!

Transiting into a Consultant - Interview w/Martin Williams (Business Consultant) S6 Ep8

February 28, 2019 13:42 - 33 minutes - 15.4 MB

As a Coach we work with folks on a regular basis to help them grow, develop and move forward, which is awesome. But as a Consultant you're doing slightly different things, and Martin Williams talks about what to consider if you're a Coach interested in making a switch.

100th Podcast!!! Coaching Lessons Learned from 100 Podcasts - S6 Ep7

February 26, 2019 05:00 - 9 minutes - 4.55 MB

Well it's been a crazy ride but we made it...100 podcast episodes. Who'd of thought? First off, thank you to all of our listeners who've been with us...I personally appreciate it. And secondly, what are some lessons I've learned during that time which can help grow your Coaching Practice? Well I'm glad you asked...

S6 Ep6 - Interview w.Elaine Sullivan (Dream Maker & Success Coach)

February 19, 2019 05:00 - 36 minutes - 16.9 MB

Listen in as Brian talks with Elaine Sullivan, as she talks about Success, Dreams and how you as a Coach can get both!

#1 2019 "Resolution" for Coaches - S6 Ep5

February 12, 2019 05:00 - 10 minutes - 4.65 MB

So with January behind us, what's the #1 Resolution most Coaches have for 2019? And better yet, what can you so to make it happen? Coach & Best-Selling Author Brian Hilliard answers both questions head on!

Delivering Great Presentations - Interview w/Kayla Conley (Presentation Skills Coach) - S6 Ep4

January 29, 2019 10:47 - 23 minutes - 9.11 MB

As some of you know, Brian is all about leveraging presentations as a way of increasing his client base. But Brian also understands that some people are more comfortable at doing that than others. No problem. Listen in as Presentation Skills Coach Kayla Conley stops by the studio for some quick do's and don'ts regarding delivering presentations.

Paid to Speak - Interview w/Craig Goldblatt (Professional Speaker) - S6 Ep3

January 22, 2019 05:00 - 31 minutes - 14.3 MB

As a Coach, speaking is one of the better ways to get a bunch of clients quickly, and is why a lot of us (including myself), use it as a client acquisition tool. Listen in as Brian interviews Craig Goldblatt on what it takes to get more speaking engagements...and even get paid to speak while doing it!

3 Steps to Getting a Steady Stream of Clients...w/o being pushy! - S6 Ep2

January 15, 2019 05:00 - 11 minutes - 5.27 MB

So what can you do to start getting a steady stream of clients? Well, how about giving these three steps a try... Coach & Best-Selling Author Brian Hilliard feels like they would be a terrific start. :)

How to Get Paid What You're Worth as a Coach - S6 Ep1

January 08, 2019 05:00 - 8 minutes - 3.74 MB

I don't know about you, but when I was getting started I had a devil of a time getting paid what I was worth. I would have people tell me, "I'm great...but I can't afford your rates". They'd say, "I need to think about it" and I'd never hear back, and everything else in between. Today I want to talk about a quick little tip that can help you attract more clients who can afford your rates, and pay you what your worth as a Coach.

Setting Up for Success for 2019 - S5 Ep16

December 18, 2018 05:00 - 12 minutes - 5.93 MB

Well it's that time of the year again...figuring out what you're going to do in the upcoming year. Well I've got a little technique that I've been using for a few years now that can really make things a whole lot easier for reaching business success in 2019. Check it out...

Interview w/Lauren Methena (A Writer Who Can Sell!) S5 Ep15

December 11, 2018 05:00 - 29 minutes - 13.3 MB

Writing Coach Lauren Methena stopped by The Show to talk about content, and how she can create compelling copy that actually gets people to want to buy! Good stuff.

Mindset of Success - Interview w/Michelle Lowbridge (Mindset & Energy Coach) S5 Ep14

December 04, 2018 05:00 - 19 minutes - 9.1 MB

You've heard me say that 80% of my success, in my opinion, is attributable to mindset (versus "skill set"). So I sat down with an expert in that area, Michelle Lowbridge who is a Mindset & Energy Coach, and will absolutely shed some light on how we as Coaches can move forward based on how we think! Very interesting.

Getting Stuff Done! - Interview w/Carl Pate (Productivity Coach) S5 Ep13

November 27, 2018 05:00 - 36 minutes - 16.6 MB

Does it ever feel like you've got so much going on as a Coach that there's NO WAY you'll get everything done? Then this is an interview you won't want to miss, as Coach & Best-Selling Author Brian Hilliard sits down with Productivity Coach Carl Pate.

Getting Clients from LinkedIn - Interview w/Leon Streete S5 Ep12

November 20, 2018 05:00 - 31 minutes - 14.6 MB

So is it possible to get clients from LinkedIn? And if so, how?!? Coach & Best-Selling Author Brian Hilliard sits down w/Leon Streetes to figure out how you can it.

One of the Easiest Ways to Start Getting a Steady Stream of Coaching Clients - S5 Ep11

November 06, 2018 05:00 - 8 minutes - 3.87 MB

This is probably one of the easiest things that you can do right now - that doesn't cost you a dime - to get a steady stream of coaching clients. (No joke.)

#2 Challenge for Getting a Steady Stream of Coaching Clients - S5 Ep10

October 23, 2018 04:00 - 9 minutes - 4.29 MB

Now this is interesting. What do you think is the second biggest reason why most Coaches don't get a steady stream of coaching clients? Well, the answer was presented to me in a restaurant in Columbia, MO!  You'll want to check this out.

How can I convince more people to work with me? - S5 Ep9

October 16, 2018 04:00 - 5 minutes - 2.54 MB

This is something that comes up a lot not only in my own Practice but with others I talk to. Here's my take on "convincing". (And it might not be what you expected. :)

A Simple Tip Using LinkedIn - S5 Ep8

October 09, 2018 04:00 - 3 minutes - 1.75 MB

Here's a quick little tip that I've been personally using to build my audience and better leverage LinkedIn. Hope it helps.