Add To Cart artwork

Add To Cart

448 episodes - English - Latest episode: 6 days ago - ★★★★ - 5 ratings

Welcome to Add to Cart!


The podcast that express delivers all you need to know in the fast-moving world of Australian eCommerce.


Every week, Nathan Bush from eSuite and an eCommerce industry expert will share the news, research and insights that you need to know to keep you at the top of your game. And of course, keep your customers adding to cart!


Hosted on Acast. See acast.com/privacy for more information.

Marketing Business Entrepreneurship ecommerce online sales customer retail australia
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Episodes

Dave Hack and George Brown from Creator Flow | #375

January 25, 2024 19:00 - 8 minutes - 11.9 MB

In this episode of Add To Cart, we checkout Dave Hack and George Brown, co founders of Creator Flow, a platform that connects brands with UGC-style Ad Creators.  The founders saw a gap between those that have a need for social media ad content to be made and those with the talent, experience and availability to make it.  They’ve filled their books with high quality Australian creators and are working with some pretty impressive clients - outfits like Shark Ninja, Who Gives A Crap and The Ood...

Mastering Your Ecommerce Pricing Strategy with ShopGrok | #374

January 21, 2024 19:00 - 48 minutes - 66.6 MB

In this episode of Add To Cart, we are joined by Aaron Cowper, founder and CEO of ShopGrok, a pricing and range analytics platform for retail and consumer brands. Aaron was formerly Head of Price Strategy and Analytics at Woolworths, and while he was there the idea to develop an alternative to sending humans out to gather data on competitors pricing began to take root…in 2018 he set up ShopGrok.  The business has worked with clients such as KFC,  Super Cheap Auto and Oroton.  In this chat Aa...

Natalie Wakeling from Embody Women | #373

January 18, 2024 19:00 - 5 minutes - 7.69 MB

In this episode of Add To Cart, we checkout Natalie Wakeling, founder of Embody Women. Natalie landed her first editorial spread in Cosmopolitan Magazine in 2000 and since then has worked with every major Australian fashion title, plus-size brand and large retailer.  Her own struggle as a teenager to find cool fashion that actually fit, led her on a crusade for size inclusivity – and in 2006 she launched her own plus size fashion label, Embody Women.  Links from the episode: Embody Women ...

How to Implement the Right Tech for Your Business with Teresa Sperti | #372

January 14, 2024 19:00 - 47 minutes - 65.9 MB

In this episode of Add To Cart, we are joined by Teresa Sperti, founder and director of advisory firm, Arktic Fox, specialists in digital, eCommerce & capability development.  Teresa’s background leading digital transformations at retailers like Coles and Officeworks led her to start the business that works with clients such as Bunnings, Bega and Carpet Court.  In this chat, Teresa shares her simple but effective framework for business casing, how to get the best out of your technology partn...

Alisa and Lysandra Fraser from al.ive body | Checkout #371

January 11, 2024 19:00 - 6 minutes - 8.72 MB

In this episode of Add To Cart, we checkout Alisa and Lysandra Fraser, founders of the successful home and personal care brand al.ive body.  Alisa and Lysandra started the brand in 2020 just as COVID hit Australia and today they have 50 product lines, 750 stockists and an estimated 2024 turnover of $22 million.  Links from the episode: al.ive body From Building on The Block to Brand Building with al.ive body Founders | #360 Questions answered in the podcast: What is the weirdest thing y...

Tell Stories Your Customers Will Love with Sabri Suby | #370

January 07, 2024 19:00 - 56 minutes - 77.1 MB

In this episode of Add To Cart, we are joined by Sabri Suby, the founder and head of growth at digital marketing agency King Kong, author of ‘Sell Like Crazy’ and investor on TV show Shark Tank Australia.  Sabri launched King Kong in 2014 as a $50 venture from his bedroom in Byron Bay. The now global business is one of Australia’s fastest growing companies and was valued at $72m last year.  In this chat Sabri shares the metrics that matter most and how to use them, tips on when and when not ...

Matthew Pezzimenti from Conversion Kings | Checkout #369

January 04, 2024 19:00 - 6 minutes - 9.05 MB

In this episode of Add To Cart, we checkout someone who likens himself to a popular eighties TV character.  Didn’t we all aspire to be Magnum PI Uncle Jesse from Full House at some point? I ended up more like Norm from Cheers - I’m showing my age now.  We’re talking to another smart, resourceful problem solver - just like Macgyver - there you go, did you get it right?  My guest is Matthew Pezzimenti, Founder and Director of Conversion Kings.  Since 2014, they’ve been working on Conversion Ra...

Add To Cart’s Best Bits of 2023 | #368

December 31, 2023 19:00 - 54 minutes - 74.6 MB

2023 was a jam packed year of conversations packed with gold nuggets of wisdom to help our ecommerce businesses. In this special episode, we’re sharing the best bits of conversations from 2023 that have a special place in our hearts.  It’s an opportunity for you to hear a little bit of the gold you may have missed, all in one place. Alice Williams from Ovira: The Most Followed Aussie Brand on Tik Tok | #276 Alice Williams is the founder of Ovira, a period pain relief device. In this chat ...

Nathan Yun and Rex Zhang from Paire | Checkout #367

December 28, 2023 19:00 - 11 minutes - 16.1 MB

In this episode of Add To Cart, we checkout Nathan Yun and Rex Zhang, old friends and Co founders of Paire - P A I R E - a sock brand that is all about comfort and sustainability.  The pals set about reinventing sock functionality to address frustrating experiences with smelly, sweaty, slippy foot underwear and the results have bagged them five star reviews, angel investment and revenue doubling year on year.  Their range has now expanded to include t-shirts, towels and loungewear. Links fr...

Add to Cart's Most Popular Guests of 2023 | #366

December 24, 2023 19:00 - 40 minutes - 55.3 MB

The people have spoken! After another massive year at Add To Cart, it’s time to share with you the top three most downloaded episodes of 2023. We’ve pulled the best parts of these ecommerce chats in this special episode. But if you just want to know who won the popularity contest, here you go, in reverse order... 3. Simon Beard From Culture Kings: Thrifty Customers, Tight Retailers and Artificial Intelligence | #318 Simon Beard, co-founder of Culture Kings, one of the most exciting retail...

Melissa Drennan from Green Friday | Checkout #365

December 21, 2023 19:00 - 8 minutes - 11.2 MB

In this episode of Add To Cart, we checkout Melissa Drennan, CEO of Green Friday, a business born from a desire to disrupt retail consumerism on behalf of the planet. Starting in 2021 with an inaugural event which ran at the same time as the Black Friday - Cyber Monday period featuring 23 partners, they’ve grown to now host 260 brands - people like Michael Hill, Salvos Stores and Frank Green.  They have an engaged customer base of 12,000 and continue their mission to educate and inspire cons...

How to Create Social Video without Influencers with Creator Flow | #364

December 17, 2023 19:00 - 47 minutes - 64.6 MB

In this episode of Add To Cart, we are joined by Dave Hack and George Brown, co founders of Creator Flow, a platform that connects brands with UGC-style Ad Creators.  The founders saw a gap between those that have a need for social media ad content to be made and those with the talent, experience and availability to make it.  They’ve filled their books with high quality Australian creators and are working with some pretty impressive clients - outfits like Shark Ninja, Who Gives A Crap and Th...

Jessica Pallant from Swinburne University of Technology and Jason Pallant from RMIT University | Checkout #363

December 14, 2023 19:00 - 8 minutes - 11.8 MB

In this episode of Add To Cart, we checkout Jason and Jessica Pallant, the his and hers of marketing research, a dream team package whose academic take on Ecommerce provides much needed clarity and a fresh perspective. Their recently published paper (aptly titled The NIghtmare Before Christmas) delves into how brands feel about taking on Black Friday, Cyber Monday, Pre-Christmas, the lot.  They asked a bunch of retailers to spill the beans on their approaches to the sales in an attempt to wo...

Unlocking the Value of Size Inclusivity with Australia’s First Plus Size Model | #362

December 10, 2023 19:00 - 43 minutes - 59.5 MB

In this episode of Add To Cart, we are joined by Natalie Wakeling, founder of Embody Women. Natalie landed her first editorial spread in Cosmopolitan Magazine in 2000 and since then has worked with every major Australian fashion title, plus-size brand and large retailer.  Her own struggle as a teenager to find cool fashion that actually fit, led her on a crusade for size inclusivity – and in 2006 she launched her own plus size fashion label, Embody Women.  In our chat, Natalie shares the sur...

Emilio Murphy from Muscle Nation | Checkout #361

December 07, 2023 19:00 - 7 minutes - 9.05 MB

In this episode of Add To Cart, we checkout Emilio Murphy, Head of Paid Media at Muscle Nation, the community and culture driven fitness brand.  Before that, Emilio spent three and a half years at hypergrowth start up HiSmile, helping them conquer the teeth whitening sector. Links from the episode: Mastering Paid Media with Muscle Nation | #345 Questions answered in the podcast: What is the weirdest thing you’ve ever bought online?  Who is your favourite retailer?  Which retail fad do ...

From Building on The Block to Brand Building with al.ive body Founders | #360

December 03, 2023 19:00 - 46 minutes - 64.5 MB

In this episode of Add To Cart, we are joined by Alisa and Lysandra Fraser, founders of the successful home and personal care brand al.ive body.  Alisa and Lysandra started the brand in 2020 just as COVID hit Australia and today they have 50 product lines, 750 stockists and an estimated 2024 turnover of $22 million.  We do chat briefly about their success on The Block back in 2013, but the pair have done so much more since then.  They share their stand out learnings from a recent warehouse r...

Clinton Schultz from Sobah Beverages | Checkout #359

November 30, 2023 19:00 - 5 minutes - 8.05 MB

In this episode of Add To Cart, we checkout the founder of one of the most interesting non-alcoholic brewing companies in Australia, Clinton Schultz. A Gamilaraay man, psychologist, former chef and co-founder of Sobah Beverages.  In 2017, after two years on the wagon, Clinton was frustrated at the lack of adult drink options that weren’t alcoholic and launched Sobah in response.  The business is on a mission to champion Aboriginal and Torres Strait Islander culture, native foods and well-bei...

Unlocking Conversion Rate Optimization with Conversion Kings | #358

November 26, 2023 19:00 - 50 minutes - 69.8 MB

Today’s guest likens himself to a popular eighties TV character. Didn’t we all aspire to be Magnum PI or Uncle Jesse from Full House at some point? I ended up more like Norm from Cheers - I’m showing my age now. Today we’re talking to another smart, resourceful problem solver - just like Macgyver - there you go, did you get it right? My guest is Matthew Pezzimenti, Founder and Director of Conversion Kings. Since 2014, they’ve been working on Conversion Rate Optimisation processes for leading...

Alice Kuepper from Winning Group | Checkout #357

November 23, 2023 19:00 - 6 minutes - 8.29 MB

In this episode of Add To Cart, we checkout Alice Kuepper from Winning Group. Alice landed her ‘dream job’ as Head of Sustainable Business and Corporate Social Responsibility at the home of Appliances Online and Winning Appliances in 2020.  The broad and far-reaching role includes goals such as championing a circular economy, ensuring good visibility on supply chain ethics and forging meaningful connections with First Nations communities.  It feels like destiny may have played a significant ...

Innovating in the Textile Industry: How Paire is Redefining Comfort and Sustainability | #356

November 19, 2023 19:00 - 56 minutes - 77 MB

One of the best things about hosting a podcast is the education I receive in the process.   I’ve learned about work life balance from Anthony Zaccaria at Linktree, values from Julie Mathers at Flora & Fauna and timing from Gabby Liebovich of Catch.  I’ve even got a recipe for homemade bread from Adam Lindsay from Koh.  Today’s episode has more than its fair share of revelations for me - on everything from textile weaving machinery settings to what it's like to work for one of Hollywood’s mos...

Checkout Laura Thompson and Sarah Sheridan | #355

November 16, 2023 19:00 - 6 minutes - 9.47 MB

In this episode of Add To Cart, we checkout Clothing The Gaps co-founders Laura Thompson and Sarah Sheridan. Started as a COVID hustle when Laura and Sarah were in health promotion, Clothing The Gaps is now Australia’s leading Indigenous fashion brand, and arguably, Australia’s foremost brand when it comes to leading real social change. From their Free The Flag campaign (which ended up freeing the flag) to this year’s Voice referendum, Clothing The Gaps are an inspirational team who won’t st...

How Total Tools are Mastering the Trade of Customer Loyalty - LIVE | #350

November 13, 2023 19:00 - 33 minutes - 45.8 MB

Coming to you today from another live event…we’re on a bit of a roll and are loving bringing our conversations into a packed room. Much funner than being the lone ranger in my studio. This time, we are in Melbourne at Emarsys The Power to the Marketer event. Power to the Marketer is a global event and this year’s theme was elevating the Art & Science of Marketing. My guest is Darren Gunton, GM of Marketing at Total Tools, Australia’s largest independent professional tools retailer with 81 fr...

How Glow Capital Partners Choose Bankable Ecommerce Founders | #354

November 12, 2023 19:00 - 52 minutes - 71.8 MB

In this episode of Add To Cart, we are joined by Justin Ryan, Co founder of Glow Capital Partners, a growth equity firm investing in high growth brands and businesses in Australia and New Zealand.  Having led 22 private equity investments and a big fan of partnering with innovative entrepreneurs and founders, Justin started the Glow Capital business in 2021 alongside Kate Morris of Adore Beauty.  Earlier this year they secured their first major client, Cargo Crew.  Justin and I chat about th...

Pippa Hallas from Ella Bache | Checkout #353

November 09, 2023 19:00 - 6 minutes - 8.66 MB

In this episode of Add To Cart, we checkout CEO of an Australian skincare brand, with a heritage dating back to the birth of the modern beauty industry in the 1930s.  Pippa Hallas is the great niece of the original founder of Ella Bache and has been at the helm since 2010.  With counters in David Jones and franchises in over 150 salons across Australia, Ella Bache has an emphasis on individual skincare solutions and education.  In this chat, Pippa shares the secrets to maintaining a legacy b...

How Rationale Skincare Services The Most Discerning Customers in The World | #352

November 05, 2023 19:00 - 48 minutes - 66.5 MB

In this episode of Add To Cart, we are joined by Shamini Rajarethnam, CEO of Rationale.  Shamini joined the Australian luxury skincare brand as a marketing and digital coordinator in 2011.  Just four years later, she was CEO.  Rationale started life in the doctors surgery, prescribed by dermatologists and plastic surgeons to promote optimum skin health.  Blending science with Australian botanicals, Rationale is now also available online with flagship stores across Australia, Asia and in LA. ...

Drew Mansur from TileCloud | Checkout #351

November 02, 2023 19:00 - 10 minutes - 14.1 MB

In this episode of Add To Cart, we checkout Drew Mansur.  Drew is the Co founder of TileCloud, an online D2C store transforming the often confusing and overwhelming tile buying process.  With over 300,000 Instagram followers and partners such as Three Birds Renovations, TileCloud provides inspiration and the goods to elevate your reno with minimum fuss.  Drew struck me as down to earth and perceptive - the kind of guy you want on speed dial when dealing with a dodgy builder.  Links from the...

Thank F**k It’s Green Friday: An Antidote To Overconsumption | #349

October 29, 2023 19:00 - 50 minutes - 69.8 MB

In this episode of Add To Cart, we are joined by Melissa Drennan, CEO of Green Friday, a business born from a desire to disrupt retail consumerism on behalf of the planet. Starting in 2021 with an inaugural event which ran at the same time as the Black Friday - Cyber Monday period featuring 23 partners, they’ve grown to now host 260 brands - people like Michael Hill, Salvos Stores and Frank Green.  They have an engaged customer base of 12,000 and, with this year’s event - which is on right ...

Nick Morgan from Vudoo | Checkout #348

October 26, 2023 19:00 - 9 minutes - 13.3 MB

In this episode of Add To Cart, we are joined by Nick Morgan, Founder and CEO of Vudoo, a platform that connects content to commerce and brings the checkout to the customer…we’re talking turbo-charged shoppable video and engagement to match.  Vudoo started in 2016 and clients include Nike, Westpac and Vogue.  Links from the episode: Vudoo Nick Morgan from Vudoo: The Magic of Interactive Video | #330 Questions answered in the podcast: What is the weirdest thing you’ve ever bought online?...

More Than A Discount: How Retailers Can Win at Pre Christmas Mega Sales | #347

October 22, 2023 19:00 - 55 minutes - 75.6 MB

In this episode of Add To Cart, we are joined by Jason and Jessica Pallant, the his and hers of marketing research, a dream team package whose academic take on Ecommerce provides much needed clarity and a fresh perspective. Their recently published paper (aptly titled The NIghtmare Before Christmas) delves into how brands feel about taking on Black Friday, Cyber Monday, Pre-Christmas, the lot.  They asked a bunch of retailers to spill the beans on their approaches to the sales in an attempt ...

Lisa Jones from SHE-com | Checkout #346

October 19, 2023 19:00 - 9 minutes - 13.2 MB

In this episode of Add To Cart, we checkout Lisa Jones, founder of SHE-com- a community for connecting and mentoring female founders in ecommerce. She was also the co-founder of Ecooriginals which was sold to a private equity investor in 2020. Links from the episode: SHE-com Lisa Jones from SHE-com: Supporting Women Founders | #328 Questions answered in the podcast: What is the weirdest thing you’ve ever bought online?  Who is your favourite retailer?  Which retail fad do you wish was...

Mastering Paid Media with Muscle Nation | #345

October 15, 2023 19:00 - 51 minutes - 71.1 MB

In this episode of Add To Cart, we are joined by Emilio Murphy, Head of Paid Media at Muscle Nation, the community and culture driven fitness brand.  Before that, Emilio spent three and a half years at hypergrowth start up HiSmile, helping them conquer the teeth whitening sector.  Emilio gives us all his tips, plus the channels and formats he sees as essential for success.  He reveals the most important lever in his advertising arsenal and shares his predictions on the future of search.   L...

Sean Ashby from aussieBum: Checkout #344

October 12, 2023 19:00 - 3 minutes - 5.4 MB

In this episode of Add To Cart, we checkout Sean Ashby, founder and Managing Director of aussieBum, the iconic mens swimwear company born on the sands of Bondi Beach.  Back in 2000, unable to find the nylon togs he loved amidst a sea of lycra, Sean created his own and set about knocking on doors. Today, aussieBum’s swimwear, underwear and lifestyle apparel has a cult following and sells in 183 countries worldwide.    Links from the episode: Sean Ashby from aussieBum: Around The World In S...

Sustainability and Social Responsibility in Ecommerce: How Winning Group is leading the way | #343

October 08, 2023 19:00 - 50 minutes - 69.1 MB

In this episode of Add To Cart, we are joined by Alice Kuepper from Winning Group. Alice landed her ‘dream job’ as Head of Sustainable Business and Corporate Social Responsibility at the home of Appliances Online and Winning Appliances in 2020.  The broad and far-reaching role includes goals such as championing a circular economy, ensuring good visibility on supply chain ethics and forging meaningful connections with First Nations communities.  It feels like destiny may have played a signifi...

Kelly Slessor from The Ecommerce Tribe | Checkout #342

October 05, 2023 19:00 - 7 minutes - 9.7 MB

In this episode of Add To Cart, we checkout Kelly Slessor, digital coach and founder of The Ecommerce Tribe. You might also know Kelly as the founder of personalised shopping app, Shop You.  She has helped hundreds of companies including Westfield, Woolworths and Big W to develop and grow their digital channels and was chair of this year’s Online Retailer Conference and Expo.   Links from the episode: The Ecommerce Tribe Kelly Slessor from The Ecommerce Tribe: AI Tips from a Technologist ...

Sobah’s Journey to Successful Non-Alcoholic Beer Brand | #341

October 01, 2023 19:00 - 48 minutes - 66.6 MB

In this episode of Add To Cart, we are joined by Clinton Schultz. A Gamilaraay man, psychologist, former chef and co-founder of Sobah Beverages. In 2017, after two years on the wagon, Clinton was frustrated at the lack of adult drink options that weren’t alcoholic and launched Sobah in response. The business is on a mission to champion Aboriginal and Torres Strait Islander culture, native foods and well-being, and through their unique range of brews, help to reduce the stigma around socialis...

Joel Azzopardi from Freddy | Checkout #340

September 28, 2023 19:00 - 7 minutes - 10.4 MB

In this episode of Add To Cart, we checkout Joel Azzopardi, Co founder and CEO of Freddy.  Freddy make jeans that prioritise comfort and fit and look amazing on every body, thanks to patented fabric technology. The Freddy brand is over 50 years old and in Australia has a cult following with over 150,000 Australian followers. Who knew good fitting jeans would be so popular! Links from the episode: Freddy Joel Azzopardi from Freddy: Acquiring the Perfect Fit | #322 Questions answered in th...

How Kirrikin Tell Indigenous Stories Through Fashion | #339

September 24, 2023 19:00 - 48 minutes - 66.1 MB

In this episode of Add To Cart, we are joined by Amanda Healy from Kirrikin.  A proud Koori woman, Amanda has more than 30 years experience in mining, but when she noticed the lack of authentic Indigenous products, she took matters into her own hands and in 2014, she launched her own brand.  Kirrikin is a luxury fashion label that showcases Indigenous art and offers customers the opportunity to directly support the artist behind the design.  In 2021, Amanda’s brand even hit the runway at Aus...

Tim Warren from Ambit: Checkout #338

September 21, 2023 19:00 - 9 minutes - 13.5 MB

In this episode of Add To Cart, we checkout Tim Warren, Co founder and CEO of Ambit, a company that started building a conversational artificial intelligence platform back in 2016!  Way ahead of the game, or as Tim describes it, just braver than others,  they went all in on Ambit GPT, a retail focused chatbot that provides deeply personalised, automated conversations that delight customers.  Kiwi born and bred, Ambit has clients such as The Warehouse group, Glassons and Dermalogica and raise...

Laura Thompson and Sarah Sheridan from Clothing The Gaps: Mob At Heart

September 17, 2023 19:00 - 1 hour - 94.9 MB

In this episode of Add To Cart, we are joined by Clothing The Gaps co-founders Laura Thompson and Sarah Sheridan. Started as a COVID hustle when Laura and Sarah were in health promotion, Clothing The Gaps is now Australia’s leading Indigenous fashion brand, and arguably, Australia’s foremost brand when it comes to leading real social change. From their Free The Flag campaign (which ended up freeing the flag) to this year’s Voice referendum, Clothing The Gaps are an inspirational team who won...

Daniel Kitay from FUNDAY Natural Sweets | Checkout #336

September 14, 2023 19:00 - 9 minutes - 13.6 MB

In this episode of Add To Cart, we checkout Daniel Kitay, founder of FUNDAY Natural Sweets, a confectionary brand making lollies with no sugar or sugar alcohol added.  Daniel’s own weight loss journey left him missing out on the joy of one of his favourites treats and inspired him to create a replacement. FUNDAY’S unique formula maximises taste and eliminates the frequent trips to the loo that many ‘healthier’ lollies can bring.  They have a five-star health rating, contain around 100 calori...

Sarah Hamilton from Sand and Sky: Cult Brands and Hero Products | #335

September 12, 2023 19:00 - 36 minutes - 49.9 MB

Today we bring you a special bonus episode from a live event!   Add to Cart was in Sydney for Impact.com’s iPX partnerships experience for 2023 and we were lucky enough to be invited on to have an Add To Cart chat in person. And better still, we were able to record it and share it with you today. To say Sarah Hamilton has done a few things is a huge understatement -  she’s a founder - of success story Sand and Sky, bellabox and newly launched Straand (a scalp health brand).  She has a backgr...

Drew Mansur from TileCloud: Samples and Service | #334

September 10, 2023 19:00 - 47 minutes - 86.6 MB

In this episode of Add To Cart, we are joined by seasoned renovator, Drew Mansur.  Drew is the Co founder of TileCloud, an online D2C store transforming the often confusing and overwhelming tile buying process.  With over 300,000 Instagram followers and partners such as Three Birds Renovations, TileCloud provides inspiration and the goods to elevate your reno with minimum fuss.  Drew struck me as down to earth and perceptive - the kind of guy you want on speed dial when dealing with a dodgy ...

Jonathan Day from Aligent | Checkout #333

September 07, 2023 19:00 - 10 minutes - 13.7 MB

In this episode of Add To Cart, we checkout Jonathan Day, founder, managing director and ecommerce strategist of Aligent, an Adelaide based ecommerce agency specialising in ecommerce development, design and strategy. Established in 2009, they now have over 100 team members and develop ecommerce solutions for brands such as Tommy Hilfiger, Kathmandu, Coopers Brewery and Mitsubishi Motors.  Links from the episode: Jonathan Day from Aligent: The Secrets to Optimizing Site Performance | #315 ...

Pippa Hallas from Ella Bache: Glow Through Time | #332

September 03, 2023 19:00 - 39 minutes - 73.2 MB

In this episode of Add To Cart, we are joined by the CEO of an Australian skincare brand, with a heritage dating back to the birth of the modern beauty industry in the 1930s.  Pippa Hallas is the great niece of the original founder of Ella Bache and has been at the helm since 2010.  With counters in David Jones and franchises in over 150 salons across Australia, Ella Bache has an emphasis on individual skincare solutions and education.  In this chat, Pippa shares the secrets to maintaining a...

Hannah Udina from Shopify | Checkout #331

August 31, 2023 19:00 - 9 minutes - 12.4 MB

In this episode of Add To Cart, we checkout Hannah Udina, Head of Partnerships for Shopify in ANZ. Hannah works with agencies to develop and grow their footprint within the Shopify ecosystem.  Links from the episode: Simon Beard From Culture Kings: Thrifty Customers, Tight Retailers and Artificial Intelligence? | #318   Questions answered in the podcast:  What is the weirdest thing you’ve ever bought online?  Who is your favourite retailer?  Which retail fad do you wish was history? C...

Nick Morgan from Vudoo: The Magic of Interactive Video | #330

August 27, 2023 19:00 - 44 minutes - 81.7 MB

In this episode of Add To Cart, we are joined by Nick Morgan, Founder and CEO of Vudoo, a platform that connects content to commerce and brings the checkout to the customer…we’re talking turbo-charged shoppable video and engagement to match. Vudoo started in 2016 and clients include Nike, Westpac and Vogue. In this conversation, Nick shares how his tech enables choose your own adventure style customer journeys, he unpacks the growing relationship between advertising and ecommerce, and tells ...

David Anderson from Big Red Group | Checkout #329

August 24, 2023 19:00 - 6 minutes - 9.28 MB

In this episode of Add To Cart, we checkout Big Red Group CEO, David Anderson. If you don’t know it, David and the Big Red Group is the largest experience marketplace in Australia and partners with over 3,000 experience providers across Australia through their brands Red Balloon, Adrenaline and Experience Oz. They’ve facilitated over 5 billion experiences since 2017.  Links from the episode: David Anderson from Big Reg Group: Transforming New Experiences | #311 Questions answered in the p...

Lisa Jones from SHE-com: Supporting Women Founders | #328

August 20, 2023 19:00 - 47 minutes - 87.5 MB

In this episode of Add To Cart, we are joined by Lisa Jones, founder of SHE-com- a community for connecting and mentoring female founders in ecommerce. She was also the co-founder of Ecooriginals which was sold to a private equity investor in 2020. In this chat we learn about Lisa’s hip tattoo - yep, that’s another Add To Cart first. We’re getting real personal here. But it says “Stay humble. Choose kindness. Be present.” We definitely get this in today’s honest and very personal conversatio...

Jessie Sadler from Christina Stephens | Checkout #327

August 17, 2023 19:00 - 7 minutes - 10.1 MB

In this episode of Add To Cart, we checkout Jessie Sadler, founder of adaptive clothing label Christina Stephens, which allows people with disability, dexterity issues, and changing bodies to wear clothes that are both functional and fashionable. In fact, Christina Stephens was on the runway at Australian Fashion week last year.  Links from the episode: The Girl Who Fell From The Sky Stronger Jessie Sadler from Christina Stephens: The Power of Adaptive Fashion | #313 Questions answered ...

Kelly Slessor from The Ecommerce Tribe: AI Tips from a Technologist | #326

August 13, 2023 19:00 - 49 minutes - 91.4 MB

In this episode of Add To Cart, we are joined by Kelly Slessor, digital coach and founder of The Ecommerce Tribe. You might also know Kelly as the  founder of personalised shopping app, Shop You.  She has helped hundreds of companies including Westfield, Woolworths and Big W to develop and grow their digital channels and was chair of this year’s Online Retailer Conference and Expo.  Kelly shares her thoughts on diversity and inclusivity through the lens of technology, why she’s all about nat...

Twitter Mentions

@nathbush 260 Episodes