EconTalk Podcast Episodes featuring Rory Sutherland

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Rory Sutherland on Alchemy

EconTalk - November 11, 2019 06:30 - 1 hour ★★★★★ - 4K ratings
Author and Advertising Executive Rory Sutherland of Ogilvy talks about his book Alchemy with EconTalk host Russ Roberts. Sutherland makes the case for the magic (yes, magic!) of advertising and branding in helping markets work well. This is a wide-ranging conversation on consumer choice, public ...

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