On Brand with Nick Westergaard Podcast Episodes featuring Jay Baer

Creating Talk Triggers for Your Brand with Jay Baer and Daniel Lemin

On Brand with Nick Westergaard - October 16, 2018 10:00 - 35 minutes ★★★★★ - 86 ratings
“Word of mouth influences 50% of all purchases yet no one has a strategy for it.” Ask any business what drives the most leads and sales and the answer is almost universally — word of mouth. Yet, as Jay Baer notes, we leave it largely to chance. That's why he and Daniel Lemin co-authored Talk Trig...

Customer Service Is the New Branding with Jay Baer

On Brand with Nick Westergaard - March 14, 2016 10:00 - 48 minutes ★★★★★ - 86 ratings
“Every single time you respond to a customer complaint it increases advocacy. Every time you don’t it decreases it.” Jay Baer would know. For his new book Hug Your Haters, Jay didn’t just write about what he thought and felt about customer complaints. He commissioned a study from Edison Research ...