Latest Woocommerce Podcast Episodes

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S5, E15: Turkeys of the Year: Roasting the Year's Not-So-Finest Moments

Cart Insiders Podcast - December 19, 2023 14:50 - 30 minutes
Do you agree with Greg's and Gabe's turkeys of the year? What would you add to the list? With Thanksgiving and Black Friday in the rearview mirror, we take a break from our usual email marketing and ecommerce discussions and have some fun chatting about not-so-great moments of the year.  Losing...

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S5, E14: Buzzword Busters: Where Laughter Meets Marketing Lingo

Cart Insiders Podcast - November 22, 2023 16:10 - 13 minutes
This isn't your typical email marketing podcast episode! 😅  This time, we've got a 10-minute timer and a bunch of industry buzzwords that we think deserve some good-natured teasing. Which buzzwords are getting on your nerves?  =============================  Topics Discussed:  00:00 Intro 01...

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S5, E13: Overlooked Email Marketing Tactics for Black Friday, Free Shipping Dilemma & More

Cart Insiders Podcast - November 16, 2023 15:14 - 31 minutes
What high-performing automation do brands frequently overlook? Should free shipping continue to be offered as a buying incentive, or is it now an expectation? How can gifts be used to increase sales?  Discover more in the latest podcast episode featuring our experts, Greg Zakowicz and Gabe Maca...

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S5, E12: Pro Tips for Black Friday Email Marketing: Popups, Subject Lines & More

Cart Insiders Podcast - November 13, 2023 19:56 - 26 minutes
Get ready for another lively episode of our Email Marketing Talk Show!  We're back with another episode of our Email Marketing Talk Show! Our experts, Greg Zakowicz and Gabe Macaluso, as they dive into the hottest topics for the Black Friday Cyber Monday period. They provide tips on optimizing ...

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S5, E11: Live Email Review, Optimizing Transactional Messages & Strategies for No Discounting

Cart Insiders Podcast - November 09, 2023 16:53 - 27 minutes
Get ready for another lively episode of our Email Marketing Talk Show!  We're back with another episode of our Email Marketing Talk Show! Our experts, Greg Zakowicz and Gabe Macaluso, share some handy tips for making transactional messages better and creating series for customers who haven't pu...

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Card Skimming Jumps 77% in 2023

To Catch a Fraudster - October 16, 2023 02:45 - 24 minutes
Rodrigo Figueroa, COO at Chargeback Gurus, talks about why card skimming fraud is up over 75% in 2023.

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S5, E10: Email Marketing Debate - Text vs. HTML: Which Wins? Early Holiday Sales & More

Cart Insiders Podcast - October 12, 2023 14:15 - 24 minutes
Get ready for another lively episode of our Email Marketing Talk Show!  Greg Zakowicz and Gabe Macaluso tackle the hot topics of text vs. HTML emails, early holiday sales, engaging product recommendation quizzes, sustainability's significance in consumer behavior, and the strategy behind cart a...

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S5, E9: Ecommerce Marketing Trends 2023: H1 Report Highlights & Strategies for Success!

Cart Insiders Podcast - October 12, 2023 14:10 - 23 minutes
Discover the latest ecommerce marketing trends in our podcast episode featuring insights from the new H1 2023 report by Omnisend!  Email marketing remains strong with an impressive $72 ROI for every $1 spent. Automated messages, SMS marketing, and web push notifications are driving sales growth...

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Is Your Brand About to Get Hijacked?

To Catch a Fraudster - September 27, 2023 02:14 - 30 minutes
Beatriz Thomaz, Product Marketing at Clearsale, discusses how to protect your brand against impersonation by fraudsters.

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S5, E8: Boost Your Email Strategy: Opt-In Tips, Subject Line Testing, and Prime Day Insights

Cart Insiders Podcast - July 24, 2023 18:08 - 21 minutes
Five captivating topics, each discussed in just three minutes, and a whirlwind of insights and sarcasm.  Greg and Gabe discuss dive into these crucial email marketing topics: single vs. double opt-in, subject line testing, sender name strategies, competing with Prime Day, and cart abandonment s...

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Boost Your Email Strategy: Opt-In Tips, Subject Line Testing, and Prime Day Insights

Cart Insiders Podcast - July 24, 2023 18:08 - 21 minutes
Five captivating topics, each discussed in just three minutes, and a whirlwind of insights and sarcasm.  Greg and Gabe discuss dive into these crucial email marketing topics: single vs. double opt-in, subject line testing, sender name strategies, competing with Prime Day, and cart abandonment s...

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S5, E7: Black Friday Emails, Unengaged Subscribers, Custom Fonts & More

Cart Insiders Podcast - June 23, 2023 13:48 - 22 minutes
Five captivating topics, each discussed in just three minutes, and a whirlwind of insights.  Greg and Gabe discuss when to send re-engagement messages to unengaged subscribers, the importance of custom fonts, recommended email segments for businesses new to segmentation, the growth and signific...

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Black Friday Emails, Unengaged Subscribers, Custom Fonts & More

Cart Insiders Podcast - June 23, 2023 13:48 - 22 minutes
Five captivating topics, each discussed in just three minutes, and a whirlwind of insights.  Greg and Gabe discuss when to send re-engagement messages to unengaged subscribers, the importance of custom fonts, recommended email segments for businesses new to segmentation, the growth and signific...

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S5, E6: Cracking the Code: Abandoned Carts, Email Length Optimization, and AI Shopping

Cart Insiders Podcast - June 22, 2023 15:53 - 23 minutes
Five captivating topics, each discussed in just three minutes, and a whirlwind of insights.  Join Greg Zakowicz and Gabe Macaluso as they unveil secrets about abandoned cart message delays, the art of crafting perfect email length, the power of using multiple pop-ups on your website, the revolu...

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Cracking the Code: Abandoned Carts, Email Length Optimization, and AI Shopping

Cart Insiders Podcast - June 22, 2023 15:53 - 23 minutes
Five captivating topics, each discussed in just three minutes, and a whirlwind of insights.  Join Greg Zakowicz and Gabe Macaluso as they unveil secrets about abandoned cart message delays, the art of crafting perfect email length, the power of using multiple pop-ups on your website, the revolu...

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The science of behavioral analytics: Will the consumer revolt?

To Catch a Fraudster - May 31, 2023 11:22 - 26 minutes
Bill Bruno, CEO of Celebrus, discusses new innovations in behavioral analytics, discusses if we've hit the point where consumers will start to push back against ever more data points, and shares stories of how fraudsters not only target your consumer goods, but your entire home. 

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Email Marketing Success: Lapsed Buyers, Gmail Tabs, Perfect Timing & more

Cart Insiders Podcast - May 24, 2023 13:29 - 22 minutes
Join Greg Zakowicz and Gabe Macaluso in this episode as they tackle questions on lapsed-buyer messages, Gmail inbox vs. promotions tab, the best time of day to send emails, recession-proof marketing, and crafting Memorial Day campaigns. Gain valuable insights and practical tips on optimizing you...

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S5, E5: Email Marketing Success: Lapsed Buyers, Gmail Tabs, Perfect Timing & more

Cart Insiders Podcast - May 24, 2023 13:29 - 22 minutes
Join Greg Zakowicz and Gabe Macaluso in this episode as they tackle questions on lapsed-buyer messages, Gmail inbox vs. promotions tab, the best time of day to send emails, recession-proof marketing, and crafting Memorial Day campaigns. Gain valuable insights and practical tips on optimizing you...

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Cracking the Code: Email Automation, Preheader Text, and Email Sending

Cart Insiders Podcast - May 16, 2023 17:49 - 24 minutes
Join hosts Greg Zakowicz and Gabe Macaluso in this exciting episode as they tackle pressing questions about email marketing. They provide valuable insights and tips on topics such as email automation delays, the significance of preheader text, the impact of sending fewer emails on revenue, Amazo...

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S5, E4: Cracking the Code: Email Automation, Preheader Text, and Email Sending

Cart Insiders Podcast - May 16, 2023 17:49 - 24 minutes
Join hosts Greg Zakowicz and Gabe Macaluso in this exciting episode as they tackle pressing questions about email marketing. They provide valuable insights and tips on topics such as email automation delays, the significance of preheader text, the impact of sending fewer emails on revenue, Amazo...

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S5, E3: Insider Tips on Welcome Series, Two-Step Signups, Best Days to Send Emails, and More

Cart Insiders Podcast - April 24, 2023 14:00 - 22 minutes
Welcome to our latest episode where Greg Zakowicz and Gabe Macaluso from Omnisend answer five burning questions on email and SMS marketing. From the optimal number of welcome series messages to the best days for email sends, to the frequency of scheduled SMS campaigns, and more, you'll get quick...

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Insider Tips on Welcome Series, Two-Step Signups, Best Days to Send Emails, and More

Cart Insiders Podcast - April 24, 2023 14:00 - 22 minutes
Welcome to our latest episode where Greg Zakowicz and Gabe Macaluso from Omnisend answer five burning questions on email and SMS marketing. From the optimal number of welcome series messages to the best days for email sends, to the frequency of scheduled SMS campaigns, and more, you'll get quick...

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Maximizing Email Results: Click Rates, Subject Lines, Browse Abandonment, and More

Cart Insiders Podcast - April 18, 2023 12:45 - 21 minutes
In this podcast episode, we cover five essential topics related to email marketing. We provide insights on how to improve click rates, what to consider when creating subject lines, the importance of browse abandonment emails, whether brands should offer free returns, and whether email list size ...

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S5, E2: Maximizing Email Results: Click Rates, Subject Lines, Browse Abandonment, and More

Cart Insiders Podcast - April 18, 2023 12:45 - 21 minutes
In this podcast episode, we cover five essential topics related to email marketing. We provide insights on how to improve click rates, what to consider when creating subject lines, the importance of browse abandonment emails, whether brands should offer free returns, and whether email list size ...

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S5, E1: Take Your Email Marketing to the Next Level: Expert Insights on Pop-ups, Discounts, and More!

Cart Insiders Podcast - March 30, 2023 13:35 - 22 minutes
In this episode, Ecommerce Marketing Expert Greg Zakowicz and Gabe Macaluso, Director of Customer Success at Omnisend, answer frequently asked questions about email marketing. They cover a range of topics, including email signup forms, text-to-image ratio in emails, email promotions, the impact ...

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Take Your Email Marketing to the Next Level: Expert Insights on Pop-ups, Discounts, and More!

Cart Insiders Podcast - March 30, 2023 13:35 - 22 minutes
In this episode, Ecommerce Marketing Expert Greg Zakowicz and Gabe Macaluso, Director of Customer Success at Omnisend, answer frequently asked questions about email marketing. They cover a range of topics, including email signup forms, text-to-image ratio in emails, email promotions, the impact ...

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How to Stop Return Policy Abuse Fraud (Pt. 2)

To Catch a Fraudster - February 23, 2023 02:58 - 19 minutes
Part two of a discussion with Eyal Elazar, Head of Product Marketing at Riskified, about the creative ways fraudsters commit return policy fraud, and how to confidently construct effective return policies.

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How to Stop Return Policy Abuse Fraud

To Catch a Fraudster - January 11, 2023 03:00 - 28 minutes
Eyal Elazar, Head of Product Marketing at Riskified, discusses the creative ways fraudsters commit return policy fraud, and how to confidently construct effective return policies.

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Know Your Customer. Or else.

To Catch a Fraudster - December 21, 2022 03:21 - 26 minutes
Rob Daline, co-founder and CEO at ArkOwl, discusses how to properly enrich order data, gives advice for getting the most out of KYC data, and shares war stories from his own time as a fraud analyst. 

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What You Should Do to Protect Yourself as an Ecommerce Brand Selling in the Current - Paul Rafaelson

Pitstop with Sarah Levinger - November 25, 2022 08:00 - 16 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. In this episode your host Sarah Levinger and Paul Rafaelson break down key DTC trends from the perspective of a creative str...

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