Latest Vonazon Podcast Episodes
How to Successfully Market Your Small Business
Figuring It Out - December 16, 2021 17:00 - 16 minutes ★★★★★ - 15 ratingsIn this episode, I’m going to be diving into the basics of small business marketing and how you can improve your overall operation, such as: - How to find your audience - The importance of controlling your online presence - Why you should consider blogging - Effectively capturing prospect in...
Data Privacy & Digital Targeting: What You Need to Know
Figuring It Out - November 12, 2021 16:00 - 16 minutes ★★★★★ - 15 ratingsLook around you, so many things that were once considered necessities such as answering machines, alarm clocks, maps, VHS tapes, CDs, and so much more have all been replaced by a smartphone or tablet. Digital advancements have dematerialized our world. The tools people need are no longer repres...
An Introduction to Mobile Marketing: Concept, Types, and Benefits
Figuring It Out - October 14, 2021 13:00 - 15 minutes ★★★★★ - 15 ratingsIn today’s podcast, I’ll be walking you through mobile marketing: what it is, why it’s so important, the different types of mobile marketing, its benefits, and its disadvantages. Did you know that 71% of marketers believe that mobile marketing is the core of their business? Stick around becaus...
Hybrid Trade Shows: Your Pre, During, and Post Event Strategy
Figuring It Out - October 01, 2021 14:00 - 18 minutes ★★★★★ - 15 ratingsNow that in-person events are a possibility again, many of us are anxious to start engaging face-to-face. In this episode, I’ll be discussing a topic that I have years of experience in –– trade shows; specifically, how you can effectively cater to post-pandemic audiences with a hybrid event str...
Hybrid Trade Shows: Your Pre, During, and Post Event Strategy
Figuring It Out - October 01, 2021 14:00 - 18 minutes ★★★★★ - 15 ratingsNow that in-person events are a possibility again, many of us are anxious to start engaging face-to-face. In this episode, I’ll be discussing a topic that I have years of experience in –– trade shows; specifically, how you can effectively cater to post-pandemic audiences with a hybrid event str...
How to Strengthen Your Corporate Identity and Gain a Positive Brand Perception
Figuring It Out - September 16, 2021 15:00 - 14 minutes ★★★★★ - 15 ratingsSuccessful businesses are those that embody a strong and recognizable identity. Is your business or company one of them? In today’s episode, I’ll break down corporate identity— what it is, how your company can improve their public perception and/or corporate identity, and examples of those who ...
2022 Marketing Trends and AI Advancements: Your New Year’s Forecast
Figuring It Out - September 02, 2021 15:00 - 16 minutes ★★★★★ - 15 ratingsIn today’s podcast we will be discussing some of the projected sales and marketing trends of 2022, some of the technological AI advancements that are already generating a lot of buzz, and how you and your business, company, and/or team can prepare for these upcoming industry game-changers. Let’...
How A Smart CRM Process Can Increase Revenue and Customer Satisfaction
Figuring It Out - August 19, 2021 15:00 - 15 minutes ★★★★★ - 15 ratingsBeing the leader of my own marketing agency has taught me firsthand just how quickly market trends can shift. The consumers of yesterday, are not the same consumers of today. Your customers and clients expect a personalized experience that is carefully tailored to their individual interests. An...
How A Smart CRM Process Can Increase Revenue and Customer Satisfaction
Figuring It Out - August 19, 2021 15:00 - 15 minutes ★★★★★ - 15 ratingsBeing the leader of my own marketing agency has taught me firsthand just how quickly market trends can shift. The consumers of yesterday, are not the same consumers of today. Your customers and clients expect a personalized experience that is carefully tailored to their individual interests. An...
Mastering the Art of Effective Digital Communication
Figuring It Out - August 05, 2021 15:00 - 16 minutes ★★★★★ - 15 ratingsA true leader understands that in order to gain respect, they have to connect with their audience through effective in-person communication, as well as through today’s digital channels. In this episode, we explore the ways that you can hone your communication skills so you can become a talente...
A Beginner's Guide to e-Commerce Affiliate Marketing
Figuring It Out - July 23, 2021 15:00 - 15 minutes ★★★★★ - 15 ratingsJoin me for this new episode as I discuss the many aspects of affiliate marketing—what it is, why it’s become so popular amongst today’s digital youth, what qualifies as affiliate marketing, and how companies and consumers are utilizing affiliate marketing in 2021. We will talk about: The thre...
The Marketing Impact of Digital Influencers
Figuring It Out - July 08, 2021 13:00 - 13 minutes ★★★★★ - 15 ratingsIn this episode, I discuss a marketing phenomenon that in recent years has swept all over the web–––influencer marketing on social media. Like most things in life, there are positives and negatives to social media influencer marketing, and it may not be as straight forward as you think. So, let...
How to Maximize the Benefits of Your PPC Campaigns
Figuring It Out - June 24, 2021 14:00 - 18 minutes ★★★★★ - 15 ratingsIn this episode, I will be discussing PPC ads, and how you can ensure the success of your next campaign. Learn How To: - Effectively revise, identify, and expand your keywords - Successfully integrate customer reviews within your display ads - Utilize geotargeting to display your ads within a ...
Navigating Through Talent Shortages and Increased Employee Demands
Figuring It Out - May 27, 2021 08:00 - 16 minutes ★★★★★ - 15 ratingsIn today’s episode, I will be discussing a challenge that many businesses in this current COVID-19 environment are experiencing, LIMITED HIRABLE TALENT. I am sure it comes as no surprise to many of you that the pandemic has completely changed the way in which many of us work, communicate, and...
Navigating Through Talent Shortages and Increased Employee Demands
Figuring It Out - May 27, 2021 08:00 - 16 minutes ★★★★★ - 15 ratingsIn today’s episode, I will be discussing a challenge that many businesses in this current COVID-19 environment are experiencing, LIMITED HIRABLE TALENT. I am sure it comes as no surprise to many of you that the pandemic has completely changed the way in which many of us work, communicate, and...
The Way of the Future: A Hybrid Workplace Structure
Figuring It Out - May 13, 2021 08:00 - 14 minutes ★★★★★ - 15 ratingsIn today’s podcast, I discuss something which I am sure that many of you have personally experienced as a direct result of COVID-19 – hybrid work environments. I’ll dive deeper into what hybrid work environments look like, what they can mean for your company and your employees, and how they mi...
Thriving in the Digitally Transformative Era
Figuring It Out - April 29, 2021 16:00 - 26 minutes ★★★★★ - 15 ratingsThis week, we’re tackling the topic of digital transformation (DX). In this episode, I discuss the questions many brands have been asking in the wake of last year’s dramatic changes to the way we use—or misuse—technology to survive in what my team likes to call the “The Year of the Life Preserve...
Diversity, Equality, & Inclusion: Why DEI Is Much More Than Buzzwords
Figuring It Out - April 15, 2021 16:00 - 20 minutes ★★★★★ - 15 ratingsDiversity, equality, and inclusion (DEI): you've heard these words before, but what exactly do they mean? And how can businesses incorporate them in their everyday operations? Not only is a DEI strategy a socially responsible thing for every company to implement, but it is also an essential ste...
How To Be A Purpose-Driven Business
Figuring It Out - April 01, 2021 15:00 - 25 minutes ★★★★★ - 15 ratingsIn this episode, I discuss the questions many brands have been asking, especially in tough times like the past year. Why does being a purpose-driven business matter? Is giving money to a charitable cause enough? Do you have to sacrifice profits to pursue purpose? How can companies and brand...
Aligning Your Sales and Marketing
Figuring It Out - March 18, 2021 08:00 - 26 minutes ★★★★★ - 15 ratingsAs we progress through the digital age, sales and marketing teams are beginning to see more of an overlap of integration as data becomes more easily accessible and universally important. Each business is different, and roles are changing as we adapt and grow with each new client, customer, and...
Aligning Your Sales and Marketing
Figuring It Out - March 18, 2021 08:00 - 26 minutes ★★★★★ - 15 ratingsAs we progress through the digital age, sales and marketing teams are beginning to see more of an overlap of integration as data becomes more easily accessible and universally important. Each business is different, and roles are changing as we adapt and grow with each new client, customer, and...
Understanding Modern AI
Figuring It Out - March 04, 2021 15:00 - 27 minutes ★★★★★ - 15 ratingsI recently had the pleasure of enrolling in a Stanford University class on Natural Language Processing and Natural Language Understanding related to Artificial Intelligence. I learned so much in this class and through my own research and engagement with AI. In this episode, I outline my main tak...
The Past, Present, and Future of AI
Figuring It Out - February 18, 2021 09:00 - 11 minutes ★★★★★ - 15 ratingsIn this episode, we will explore the past, present, and future of Artificial Intelligence. If you're anything like me, AI is something that has sparked your curiosity as we've moved into such a digital world. I was fortunate enough to take a recent class at Stanford University to further dive in...
Finding Work/Life Balance
Figuring It Out - February 04, 2021 16:00 - 22 minutes ★★★★★ - 15 ratingsWelcome to Figuring It Out! In this episode, we will explore how to find your perfect work/life balance. As a lifelong entrepreneur, husband, and father of four, I have personally struggled to achieve this at times in my life. In this episode, I will share some of the practices and self-explorat...
Exploring Company Culture
Figuring It Out - January 21, 2021 16:00 - 18 minutes ★★★★★ - 15 ratingsWelcome back to Figuring It Out. Today we are going to talk about the highs and lows of company culture and how to better connect with your team in a variety of ways. I will discuss how to recognize a negative company culture and the steps you can take to turn it around. At the end of the episod...
Creating Emotional Connections Through Digital Channels
Figuring It Out - January 06, 2021 16:00 - 20 minutes ★★★★★ - 15 ratingsIn our last episode, we discussed how to create and cultivate long-lasting emotional connections in business. I want to expand that idea and talk about how we emulate those connections in the digital space. Let's dive in and figure it out together.
Creating Emotional Connections in Business
Figuring It Out - January 06, 2021 16:00 - 16 minutes ★★★★★ - 15 ratings"Before anyone will truly listen to you, you have to establish an emotional connection." In today's episode, we will be exploring the importance of emotional connections, how to create them, and how to cultivate them. These connections may be with your clients, prospects, partners, or even your ...
Introduction
Figuring It Out - January 06, 2021 16:00 - 11 minutes ★★★★★ - 15 ratingsHello, and welcome to Figuring It Out. My name is Kevin England, a lifelong entrepreneur and CEO of Vonazon, and I will be your host. This is my first podcast, and so before we embark on this journey, I want to tell you all a little bit more about myself and why I’m doing this. On top of being a...
Figuring It Out Trailer
Figuring It Out - October 14, 2020 22:00 - 35 seconds ★★★★★ - 15 ratingsIntroducing Figuring It Out, a new podcast from CEO Kevin England. This podcast is designed to help entrepreneurs, creatives, and marketers master their crafts, grow their businesses, and find a balance between their personal and professional lives. Be on the lookout for the show's official lau...
Recouping Lost Revenue with On-Demand Video
Figuring It Out - August 31, 2020 17:00 - 34 minutes ★★★★★ - 15 ratingsIn today's course, we are going to talk about the lost revenue due to not being able to attend events, tradeshows, and speaking engagements due to Covid-19. Regain your lost revenue, leads, and opportunities with tips and tricks from Vonazon's CEO and President Kevin England. What You'll Learn...
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