Latest Strategic planning Podcast Episodes
Episode 122 - The Next Phase of the Smoothie Wars
Startup Confidential - July 15, 2024 07:00 - 11 minutes ★★★★★ - 66 ratingsDisclaimer: I am an advisor to Once Upon a Farm, which produces smoothies for tiny kids but do not hold equity in the company The battle for the freshly blended home smoothie is on. You would think this is something for bagged produce, but it's the latest packaged food competition. Daily Harve...
Turning Rejection into a Travel Empire with Tracy McHugh
Eavesdrop with Ella - July 10, 2024 05:00 - 42 minutesFrom job-hunting despair to thriving entrepreneur – this is Tracy McHugh's inspiring journey. In this episode, Tracy McHugh, founder of CW Travel Concierge, reveals how pandemic setbacks ignited her entrepreneurial spirit. Discover how emotional resilience, financial savvy, and a dash of New Yor...
Episode 121 - The New CPG Funding Gap
Startup Confidential - July 01, 2024 07:00 - 15 minutes ★★★★★ - 66 ratingsAs wealth has concentrated in the 1%, there is a lot more private money looking for ways to diversify and generate income. Not in savings accounts or CDs. In your startup. Angel and family office money is more plentiful than ever, but institutional venture capital (backed by Wall Street) has bas...
Episode 120 - A Conversation with Samyr Lainé of Freedom Trail Capital - Part Two
Startup Confidential - June 15, 2024 07:00 - 18 minutes ★★★★★ - 66 ratingsPart Two of my conversation with Samyr Lainé, an expert in the intersection of A-list celebrities and CPG startups and how to make this work for everyone. He is especially keen on A-list celebrity founder-operators and equity-for-endorsement deals. In this episode, Samyr and I talk about 1) t...
From Combat to Concierge Medicine: Redefining Healthcare with Dr. Remina Panjwani
Eavesdrop with Ella - June 12, 2024 05:00 - 1 hourFrustrated with traditional healthcare? In this real & raw episode Ella tackles some of her personal health battles and uncovers the power of personalized medicine with trailblazing physician Dr. Remina Panjwani. Learn how Dr. Remina transitioned from US military service to a career in functiona...
How My Coffee Taught Me A Sweet Lesson on Surrendering and Letting Go - Minisode with Ella Parlor
Eavesdrop with Ella - June 05, 2024 05:00 - 4 minutesHave you ever struggled to find strength in letting go? In this mini-episode, host Ella Parlor shares a deeply personal story about resilience and adaptation. After undergoing four major surgeries, Ella discovers an unexpected challenge – her morning coffee ritual. Through this seemingly minor s...
Episode 119 - A Conversation with Samyr Lainé of Freedom Trail Capital - Part One
Startup Confidential - June 01, 2024 07:00 - 21 minutes ★★★★★ - 66 ratingsI rarely have investors on the show, but Samyr is doing things differently. He is an expert in the intersection of A-list celebrities and CPG startups and how to make this work for everyone. He is especially keen on A-list celebrity founder-operators and equity-for-endorsement deals. In this epi...
From Breakup Blues to Billion-Dollar Sales, Courageously Confident with Claire
Eavesdrop with Ella - May 29, 2024 05:00 - 53 minutesMarketing powerhouse Ella Parlor, the mastermind behind over a billion dollars in sales, joins Claire on Courageously Confident Podcast! Dive into Ella's inspiring journey, from a 9-year-old speech prodigy to overcoming a devastating breakup just before her wedding. Discover the strategies that ...
From Substance Abuse to Subto Success: Alex Kamenetsky's Inspiring Story
Eavesdrop with Ella - May 29, 2024 05:00 - 49 minutesIn this powerful episode of 'Eavesdrop with Ella', hosted by Ella Parlor, we delve into the inspiring story of Alex Kamenetsky. From battling addiction to becoming a trailblazer in real estate investment, Alex's journey is a testament to the power of resilience and strategic thinking. Highligh...
Uncomfortable AF? Good! Why Hard Things Make You a Boss on ‘Coffee Grind Live’ with C. Scott
Eavesdrop with Ella - May 28, 2024 20:00 - 1 hourElla Parlor says it's time to ditch the comfort zone and redefine "hard" as your launchpad for growth! In this borrowed episode of Coffee Grind Live chat, Ella sits with @CScottInc and spills the tea on embracing challenges, the secrets behind her success story, and how to turn struggle into you...
Red Bull to NFL: Ella Parlor's Marketing Masterclass in Prioritizing People Over Products
Eavesdrop with Ella - May 28, 2024 19:00 - 25 minutesEver hustled so hard you forgot about the humans behind the brands? On ‘Marketer of the Day’ Podcast by @RobertPlank, Ella Parlor spills the tea on prioritizing PEOPLE over products in marketing. From Red Bull to the NFL, she conquered distribution gaps and multicultural marketing with a smile. ...
Welcome to Sports Mojo!
Sports Mojo - May 23, 2024 00:20 - 1 minute ★★★★★ - 53 ratingsWelcome to Sports Mojo!
Episode 118 - Founder Archetypes - The Creative Founder
Startup Confidential - May 15, 2024 07:00 - 10 minutes ★★★★★ - 66 ratingsThe majority of CPG founders exhibit this archetypal orientation. They got into this because they're innovators. They're category geeks. Some, even snobs. But the real weakness these folks have to accept and address somehow is that they are NOT business people at heart. And yet it is the profess...
Heritage, Hustle & Heart: Aaron Vilaubi's Path to Motivational Speaking
Eavesdrop with Ella - May 15, 2024 05:00 - 1 hourIn this must-listen episode of "Eavesdrop with Ella," hosted by Ella Parlor, guest Aaron Vilaubi, a motivational maestro and athletic dynamo, delves into a riveting conversation about resilience, spiritual grace, and personal growth. Aaron Vilaubi shares his awe-inspiring journey of overcoming a...
Episode 117 - Founder Archetypes - The Finance Founder
Startup Confidential - May 01, 2024 07:00 - 14 minutes ★★★★★ - 66 ratingsFounders are not snowflakes after all. They tend to come in a finite array of archetypes. In this series, I begin by discussing the Finance Founder. His/Her orientation to money and ROI over-determines every decision they make. For good and for bad. If you recognize yourself in this episode, I h...
More than Entertainers - Championing Past Challenges with Enrique Idehen
Eavesdrop with Ella - May 01, 2024 05:00 - 42 minutesSummary: Join Ella Parlor on "Eavesdrop with Ella" for an electrifying conversation with Enrique Idehen – medical device rep, podcast host, and a force for personal transformation. Enrique's journey from Mexico to Iowa is a testament to overcoming adversity, breaking barriers, and redefining suc...
Sexual Consent Beyond 'Yes Means Yes' with Gwendolyn Dolske, PhD
Eavesdrop with Ella - April 26, 2024 22:00 - 46 minutesIn this borrowed episode of ‘Good Is In The Details’ podcast, Professor Gwendolyn Dolske speaks with Ella to delve into the evolving discussions around consent and sexuality. Drawing on themes from the book "Tomorrow Sex Will Be Good Again" by Katherine Angel, they explore how intellectual growt...
STEM Empowerment & Finding Your Path with Dr. Carina Minardi
Eavesdrop with Ella - April 24, 2024 05:00 - 57 minutesSummary Get ready to be inspired on this episode of "Eavesdrop with Ella" as host Ella Parlor chats with Dr. Carina Minardi, visionary founder and CEO of STEM From. Carina candidly shares her journey from pursuing medical school to becoming a passionate advocate for innovative STEM education. T...
Muslims Love Jesus! Essraa Nawar on Diversity, Interfaith Harmony, and Empowerment
Eavesdrop with Ella - April 17, 2024 05:00 - 1 hourSummary: Eavesdroppers, prepare to be inspired! In this episode of "Eavesdrop with Ella," host Ella Parlor welcomes Dr. Essraa Nawar, a scholar, advocate, and dynamic force in interfaith understanding and leadership. Her commitment to fostering inclusivity and personal empowerment resonates deep...
Episode 116 – Finance Your Strategy, Not the Other Way Around
Startup Confidential - April 15, 2024 07:00 - 5 minutes ★★★★★ - 66 ratingsIt can be very tempting to look at your balance sheet or cash flow and then pick only tactics you can afford based on your present snapshot. The problem with this is not your financial responsibility. The problem is that you can’t compete effectively and grow rapidly until you prioritize competi...
From Aspiring Athlete to Children's Book Champion: Franklin Edwards on Faith & Inspiration
Eavesdrop with Ella - April 10, 2024 05:00 - 36 minutesSummary Join Ella Parlor for an inspiring conversation with Franklin Edwards, a young author and entrepreneur who's turning his passion for faith and social-emotional learning into a powerful mission. Discover how Franklin went from dreaming of sports stardom to writing 15 impactful books that ...
Episode 115 - Direct to Consumer is Toast for Founders
Startup Confidential - April 01, 2024 07:00 - 7 minutes ★★★★★ - 66 ratingsScaling a consumer-packaged goods brand via the DTC channel is more or less dead to all but the super-wealthy founder. It's important to note that the much larger, adjacent online grocery space is also declining. I explain why the dream is over for scaling into the eight figures online in CPG. A...
Physical Therapy& Entrepreneurship with Dr. Amanda Anderson
Eavesdrop with Ella - March 27, 2024 05:00 - 51 minutesSummary: Buckle up for an insightful episode of Eavesdrop with Ella as we welcome Amanda Anderson, PT, DPT, sports performance expert, and the visionary founder of Raise the Barbell Physical Therapy + Performance. Join us as Amanda delves into her entrepreneurial journey, the benefits of a cash-...
Episode 114 - The Death Funnel is Even Deadlier
Startup Confidential - March 15, 2024 07:00 - 12 minutes ★★★★★ - 66 ratingsThe perils of the first $500,000 in recurring sales are many. Most are related to cash flow and getting paid by distributors or retailers. Without the proper seed monies, many companies evaporate despite the power of their innovation. In this episode, I'm updating the episode that launched this ...
From Dance to Dissertation: Dr. Lauren Saunders on Juggling Mother, Scholar, Boss Roles
Eavesdrop with Ella - March 13, 2024 05:00 - 44 minutesSummary: Join host Ella Parlor in an enriching conversation with Dr. Lauren Saunders, a Chapman University alumna and Kappa Alpha Theta sister. As VP of Editing and Research at Dissertation Editor and the author of 'PhDone,' Dr. Saunders is a beacon of inspiration for those seeking life balance,...
Millennial Retirement, Life Update with Ella Parlor
Eavesdrop with Ella - March 06, 2024 06:00 - 57 minutesIn today's episode of "Eavesdrop with Ella," I revisit my engaging and insightful discussions from Nicole Davis' impactful podcast, "Still Won't Apologize." We delve into my journey, discussing not only the challenges I faced due to health issues and the transition from a successful marketing ca...
Episode 113 - How Athletic Brewing Becomes the Next Billion Dollar Brand
Startup Confidential - March 01, 2024 08:00 - 6 minutes ★★★★★ - 66 ratingsNon-alcoholic beer has been on a tear since 2017. That's when Heineken and an unknown brand, Athletic Brewing, appeared on shelves to shake things up. The latest Skate Ramp brand has crossed $100M rapidly, but will it journey at high speed toward $1B and truly impact the beer industry? I share a...
“We Must Own” with Real Estate Maven Ferrell Fellows
Eavesdrop with Ella - February 28, 2024 22:00 - 45 minutesSummary: In this episode of "Eavesdrop with Ella," host Ella Parlor engages in a riveting conversation with acclaimed real estate developer and broker, Ferrell Fellows. Together, they explore the profound impact of ownership, resilience, and empowerment, diving deep into Ferrell's journey as a t...
Dallas CASA: Compassion & Commitment with Ryan Higgins
Eavesdrop with Ella - February 16, 2024 19:00 - 41 minutesSummary: In this compelling episode of 'Eavesdrop with Ella,' host Ella Parlor converses with Ryan Higgins, a dedicated volunteer supervisor at Dallas CASA. Ryan delves into his personal journey with the organization, highlighting the transformative impact CASA has on children in the foster care...
Episode 112 - The 2024 Shelf Grab Has Begun
Startup Confidential - February 15, 2024 08:00 - 7 minutes ★★★★★ - 66 ratingsThe final wave of failing Covid-19 brands is the eight-figure businesses that used initial raises to make it through Covid supply hell and COGS inflation but are still unprofitable and unable to raise further rounds. As these brands fail, a shelf grab is underway. Let me explain. Your Host: Dr....
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