Latest Searchmarketing Podcast Episodes
Ex-VaynerMedia and BarkBox Exec Explains How to Scale from $1M to $10M+ → Sam Piliero
2X eCommerce Podcast - May 14, 2024 06:00 - 48 minutes ★★★★★ - 51 ratingsIn this episode of the 2X eCommerce Podcast, I sit down with Sam Piliero, the founder and CEO of The Moonlighters, a demand gen and capture media buying agency. Sam’s journey from selling lemonade as a kid to working with major players like VaynerMedia and BarkBox is truly inspiring. He...
How Automating Accounting Fuels E-Commerce Growth → Jason Richelson
2X eCommerce Podcast - May 07, 2024 10:59 - 46 minutes ★★★★★ - 51 ratingsIn this episode of the 2X eCommerce Podcast, host Kunle Campbell speaks with Jason Richelson, the founder of Bookkeep, to explore the critical elements of accounting tailored for the online retail space. The discussion centers on the pivotal role of accrual accounting and its necessity ...
How Dapper Boi Redefines Fashion with All-Gender Inclusivity → Vicky Pasche
2X eCommerce Podcast - April 30, 2024 08:00 - 50 minutes ★★★★★ - 51 ratingsIn today’s episode of the 2X eCommerce Podcast, we delve deep into the innovative journey of Dapper Boi, a brand at the forefront of all-gender inclusive fashion. Host Kunle Campbell engages with Vicky Pasche, the visionary founder of Dapper Boi, tracing the brand’s evolution from its r...
Maximising Your eCommerce Capital Raising and Funding Outcomes → Loonie Bloom
2X eCommerce Podcast - April 23, 2024 10:36 - 40 minutes ★★★★★ - 51 ratingsIn this episode of the 2X eCommerce Podcast, Kunle Campbell sits down with Lonnie Bloom, an audit partner at Witham specializing in the e-commerce and technology sectors. Bloom recounts his journey from a budding interest in accounting to his pivotal role in navigating the financial com...
Maximising Your eCommerce Capital Raising and Funding Outcomes → Lonnie Bloom
2X eCommerce Podcast - April 23, 2024 10:36 - 40 minutes ★★★★★ - 51 ratingsIn this episode of the 2X eCommerce Podcast, Kunle Campbell sits down with Lonnie Bloom, an audit partner at Withum specializing in the e-commerce and technology sectors. Bloom recounts his journey from a budding interest in accounting to his pivotal role in navigating the financial com...
How to Make Better Pricing Decisions as an eCommerce Operator → Aaron Cowper
2X eCommerce Podcast - April 16, 2024 08:00 - 52 minutes ★★★★★ - 51 ratingsIn today's episode of the 2X eCommerce Podcast, we dive into the nuanced world of eCommerce pricing strategies with Aaron Cowper, the mastermind behind ShopGrok. Host Kunle Campbell engages Aaron in a deep discussion on his evolution from a strategy consultant for global giants like PwC...
How to Transform Your eCommerce Business from Surviving to Thriving with CRO Mastery → Matthew Stafford
2X eCommerce Podcast - April 09, 2024 08:00 - 44 minutes ★★★★★ - 51 ratingsIn today's episode of the 2X eCommerce Podcast, we dive into the intricacies of Conversion Rate Optimization (CRO) for ecommerce with Matthew Stafford, co-founder of Build Grow Scale. Host Kunle Campbell engages Stafford in a detailed discussion on the key factors that enable ecommerce ...
How ThriftBooks Became North America's Leading Second-Hand Bookseller → Mike Ward
2X eCommerce Podcast - April 02, 2024 13:00 - 1 hour ★★★★★ - 51 ratingsIn today's episode of the 2X eCommerce Podcast, we delve into the remarkable journey of ThriftBooks, the leading secondhand books business in North America. Host Kunle Campbell interviews Mike Ward, the Chief Innovation Officer at ThriftBooks.com, exploring the company's evolution from ...
8D Method to Scale → Sabir Semerkant
2X eCommerce Podcast - March 26, 2024 09:00 - 1 hour ★★★★★ - 51 ratingsOn today’s episode, Kunle is joined by Sabir Semerkant, CEO and Founder of Growth by Sabir, a program designed to maximize the growth potential of a business. The power of yes. Sabir has lived by saying yes throughout his life. His high school guidance counselor’s advice to take his...
"8-D Method" that has generated over $1 billion in eCommerce sales → Sabir Semerkant
2X eCommerce Podcast - March 26, 2024 09:00 - 1 hour ★★★★★ - 51 ratingsOn today’s episode, Kunle is joined by Sabir Semerkant, CEO and Founder of Growth by Sabir, a program designed to maximize the growth potential of a business. The power of yes. Sabir has lived by saying yes throughout his life. His high school guidance counselor’s advice to take his...
How Shopify is Doubling Down on Enterprise Commerce → Bobby Morrison
2X eCommerce Podcast - March 19, 2024 12:43 - 53 minutes ★★★★★ - 51 ratingsIn this episode, Bobby, the Chief Revenue Officer at Shopify, discusses the company's growth and positioning in the enterprise commerce market. He shares his career journey and highlights the strategy behind Shopify's foray into the enterprise space. Bobby explains Shopify's architectur...
How Grip has Safely Shipped $1B worth of Perishables for DTC Brands → Juan Meisel
2X eCommerce Podcast - March 12, 2024 09:00 - 43 minutes ★★★★★ - 51 ratingsOn today’s episode, Kunle is joined by Juan Meisel, Founder and CEO of Grip, a logistics company that handles frozen/refrigerated products all over the US smoothly and hassle-free. Juan Meisel used to work with ButcherBox, an animal-welfare-focused meat company that sources and deli...
How Holme and Hadfield are Using Community to Power Up their Product Development Process → Phil Hadfield
2X eCommerce Podcast - March 05, 2024 09:00 - 1 hour ★★★★★ - 51 ratingsOn today's episode, we dive deep into the world of e-commerce, entrepreneurship, and building a brand that stands out in the crowded digital marketplace. Kunle speaks to Phil from Holme & Hadfield, a brand that has taken the e-commerce world by storm by focusing on creating meticulously...
How to Generate Awareness at Scale through Connected TV as Your #1 Top of Funnel Channel → Aditya Varanasi
2X eCommerce Podcast - February 27, 2024 09:00 - 49 minutes ★★★★★ - 51 ratingsOn today’s episode, Kunle is joined by Aditya Varanasi, CEO of Awarity, a media agency that offers effective ad campaigns for small businesses through connected TV. Aditya Varanasi only dreamt of a stable and high-paying job so he decided to become a doctor. Little did he know that ...
The Only 4 Page Types That Matter in Your Frontend Customer Journey → Chase Clymer
2X eCommerce Podcast - February 21, 2024 04:18 - 57 minutes ★★★★★ - 51 ratingsOn today’s episode, Kunle is joined by Chase Clymer, Co-Founder of Electric Eye, an agency helping brands optimize their Shopify page to create memorable and impactful customer experiences. “I’m earning all of my gray hair.” From the last time he was a guest in the podcast, Chase ha...
Use this simple formula to continuously improve yourself and performance → Kunle Campbell
2X eCommerce Podcast - February 14, 2024 06:11 - 28 minutes ★★★★★ - 51 ratingsOn today’s episode, Kunle, Co-Founder of Octillion Capital Partners, an acquisition company that works with “good-for-you” brands. Kunle briefly shares his career journey from when he started with SEO to being the co-founder of Octillion Capital Partners and the host of the 2XE podc...
Sourcing from China: Minimize COGs and Maximize Quality → JK Beaton
2X eCommerce Podcast - February 06, 2024 11:40 - 1 hour ★★★★★ - 51 ratingsOn today’s episode, Kunle is joined by John Kyle Beaton, President of China Product Pros, an agency helping brands first-hand with sourcing and logistics from their local networks in China. John had always had a taste for adventure and when the opportunity came to go to China and pu...
Local Strategies - How Better Online Reputation Drives Revenue with Raj Nijjer - EP329
Search Engine Journal Show - January 30, 2024 16:00 - 49 minutes ★★★★ - 49 ratingsJoin us as we look at how your online reputation and local marketing strategies can drive revenue for your business, while avoiding pitfalls along the way. With guest Raj Nijjer of Edge, we’ll dive into the revenue impacts that your online reputation can have, and why this reputation building ...
Personalization is taking what you know and doing something about it → Thomas McCutchen
2X eCommerce Podcast - January 30, 2024 09:00 - 55 minutes ★★★★★ - 51 ratingsOn today’s episode, Kunle is joined by Thomas McCutchen, Head of Strategy for The Bear Group, an agency dedicated to provide web solutions to achieve growth for brands in different industries. Thomas McCutchen found and drove the success of Scoutside for twelve years until their con...
Facebook Advertising in 2024 Using AI → Depesh Mandalia
2X eCommerce Podcast - January 23, 2024 09:00 - 1 hour ★★★★★ - 51 ratingsOn today’s episode, Kunle is joined by Depesh Mandalia, Founder & CEO of SM Commerce, a platform that seeks to aid brand owners create better ads. Depesh Mandalia had been a guest on the podcast episode 29 where he and Kunle talked about the success of his personalized children’s bo...
Avoid The Noise: How To Prove That Your SEO Matters with Dan Taylor - EP328
Search Engine Journal Show - January 19, 2024 16:00 - 46 minutes ★★★★ - 49 ratingsJoin us as we explore how to prove that SEO matters to resistant stakeholders and C-suite executives, along with ways to combat the external noise affecting the outlook on SEO efforts. Dan brings his experience as a leading SEO consultant for top companies to this exclusive interview. He and ...
2024 eCommerce Predictions, what to expect → Nirav Sheth
2X eCommerce Podcast - January 16, 2024 09:00 - 39 minutes ★★★★★ - 51 ratingsIn this episode, Kunle Campbell interviews Nirav Sheth, CEO and founder of Anata, a premier eCommerce partner for direct-to-consumer (DTC) brands. They discuss the outlook for 2022 and 2024 in the eCommerce industry. They review the challenges faced by brands in 2023, the success factor...
What 2023 Taught Me → Kunle Campbell
2X eCommerce Podcast - December 26, 2023 09:00 - 42 minutes ★★★★★ - 51 ratingsOn today’s episode, Kunle, Co-Founder of Octillion Capital Partners, an acquisition company that works with clean health, beauty, food, and beverage brands. Kunle Campbell is a serial entrepreneur and investor. He is the Co-founder of 2X eCommerce, an eCommerce consulting agency tha...
Navigating Publisher Policies: Insights from Google's Trust & Safety Expert with John Brown - Special Episode
Search Engine Journal Show - December 15, 2023 17:15 - 42 minutes ★★★★ - 49 ratingsIn this must-listen episode, join us for a sit-down with John Brown from Google's Trust & Safety team. With his rich background in building ad networks and more, John offers exclusive insights into Google's efforts to educate publishers globally. Discover critical differences between publisher...
Cutout 006 → From Smoothies to Superfoods: A Journey into DIY Powder Making
2X eCommerce Podcast - December 15, 2023 09:00 - 7 minutes ★★★★★ - 51 ratingsIn this conversation, we delve into the fascinating journey of an individual who, armed with a background in nuclear nutrition from family influences, ventured into the world of health coaching and self-education. The narrative takes an unexpected turn towards the creation of organic po...
PPC Strategies For 2024: Insights From Over 16,000 Businesses with Jacques van der Wilt - Sponsor Spotlight
Search Engine Journal Show - December 11, 2023 10:19 - 35 minutes ★★★★ - 49 ratingsWe're diving into insights from over 16,000 ecommerce businesses, showing the trends that shaped PPC advertising in 2023, and how to use them to move forward into 2024. In this insightful interview with Jacques van der Wilt, he and Loren examine highlights from DataFeedWatch's powerful ...
How To Secure And Defend Your SEO Budget For Executive Buy-In
Search Engine Journal Show - December 08, 2023 16:00 - 35 minutes ★★★★ - 49 ratingsIn an increasingly difficult economy, do you know how to prove the value of your SEO and remain efficient, while maintaining the SEO budgets you need to succeed? Will Critchlow, CEO of SearchPilot, joins me on the SEJShow to examine actionable strategies to doing more with less and maintaining...
How to Leverage AI to Drive Sustained eCommerce Growth for your team in 2024 → Oren Inditzky
2X eCommerce Podcast - December 05, 2023 09:00 - 59 minutes ★★★★★ - 51 ratingsOn today’s episode, Kunle is joined by Oren Inditzky, VP of Online Stores at Wix, a website builder that offers quality features that eCommerce brands can use. Oren Inditzky became passionate in the space of mass-market consumer product management software and internet when he worke...
How To Create High-Impact Content In A Changing Landscape with Purna Virji - EP326
Search Engine Journal Show - November 29, 2023 16:00 - 39 minutes ★★★★ - 49 ratingsIn an era of user-generated, human-generated and machine-generated content, mistakes are increasingly costlier to make. Learn the ways to revitalize and future-proof your approach to content marketing with Purna Virji, globally recognized content strategist and bestselling author of "High-Impact...
The Art of Exiting: Preparing Your eCommerce Business for Peak Valuation → Emmett Kilduff
2X eCommerce Podcast - November 28, 2023 09:00 - 42 minutes ★★★★★ - 51 ratingsOn today’s episode, Kunle is joined by Emmett Kilduff, CEO of The Fortia Group, an investment bank providing high-standard services to the lower middle market of the eCommerce sector. Emmett has been in investment banking pretty much his whole career but working with top corporates ...
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