Latest Growing small businesses Podcast Episodes

Growing Your B2B Small Business with Robert Poole artwork

How to Identify and Hire Top Salespeople

Growing Your B2B Small Business with Robert Poole - October 17, 2022 09:00 - 25 minutes ★★★★★ - 4 ratings
Hiring top salespeople is one of the most difficult things small business owners do. In this episode, we are going to talk about the top 5 things that superstar salespeople have that mediocre salespeople don't. Then we are going to talk about how to use these attributes to hire the right people.

Growing Your B2B Small Business with Robert Poole artwork

Creating Recurring Income for Your Business

Growing Your B2B Small Business with Robert Poole - October 10, 2022 10:00 - 19 minutes ★★★★★ - 4 ratings
So what’s one of the biggest problems with generating revenue? Consistency. How would you like to create a recurring revenue stream, regardless of your product or service? In this episode, we are going to let you in on the secret to making money while you sleep. You  can also view the video ver...

Growing Your B2B Small Business with Robert Poole artwork

The 5 Chemicals You Must Trigger to Sell Anything

Growing Your B2B Small Business with Robert Poole - October 03, 2022 17:00 - 26 minutes ★★★★★ - 4 ratings
Have you as a consumer ever bought something even though you didn't feel great about it, didn’t like the salesperson, but you felt you needed it so you bought it in spite of the salesperson? The reason you didn’t enjoy it is because the salesperson didn’t sell you the correct way.  Check out th...

Growing Your B2B Small Business with Robert Poole artwork

Supercharge your Sales Conversion with Effective Closing

Growing Your B2B Small Business with Robert Poole - June 27, 2022 03:00 - 23 minutes ★★★★★ - 4 ratings
In this podcast episode i'm teach you how to effectively close deals and get those sweet, sweet conversions. Below are the key topics I talk about in this episode.   1. “I'll Think About It…” Have you ever heard the classic objection in sales, “I’ll think about it”? That is a sign the prospec...

Growing Your B2B Small Business with Robert Poole artwork

Change Prospects Beliefs and Get Them to Love Buying From You

Growing Your B2B Small Business with Robert Poole - June 20, 2022 03:00 - 17 minutes ★★★★★ - 4 ratings
When I started out in B2B sales as a young man in my 20s, I learned all I could about selling techniques. I learned all the classic sales techniques, even things like the “Ben Franklin” close. For many years I struggled as I tried to implement a lot of techniques that sales trainers taught. I m...

Growing Your B2B Small Business with Robert Poole artwork

Get More Sales By Understanding the Difference Between Marketing and Sales

Growing Your B2B Small Business with Robert Poole - June 14, 2022 15:40 - 12 minutes ★★★★★ - 4 ratings
Understanding what Marketing and Sales actually are and how to use them allows you to minimize mistakes and the squandering of resources. It’s simple, easy to understand and implement, yet powerful in drastically increasing your sales. When you understand the difference then you can apply it to...

Growing Your B2B Small Business with Robert Poole artwork

3 Critical Components to Successfully Sell Anything

Growing Your B2B Small Business with Robert Poole - June 06, 2022 17:19 - 12 minutes ★★★★★ - 4 ratings
If you are like me, then you understand the importance of revenue and sales to a business. Without sales, businesses fail. I struggled for a long time to increase sales and close deals. However, by learning about the three critical components that are essential for any sale, I was able to succes...

Growing Your B2B Small Business with Robert Poole artwork

What Happens to Me, Happens for Me

Growing Your B2B Small Business with Robert Poole - October 28, 2021 19:00 - 15 minutes ★★★★★ - 4 ratings
Business challenges are expected and we can deal with them. What about the more serious, catastrophic, or even just “bad things” we encounter? How do we keep from getting totally derailed in our business?

Growing Your B2B Small Business with Robert Poole artwork

What Happens To Me Happens For Me

Growing Your B2B Small Business with Robert Poole - October 28, 2021 19:00 - 15 minutes ★★★★★ - 4 ratings
Do you have a small business that sells to other businesses? If so, you probably know that there are plenty of resources for companies that market to consumers or companies who sell to large, Fortune 500 type companies. But what about the small businesses in the middle who sell to other companies...

Growing Your B2B Small Business with Robert Poole artwork

If I gave you $100, would you give me $10

Growing Your B2B Small Business with Robert Poole - September 30, 2021 18:00 - 20 minutes ★★★★★ - 4 ratings
Have you ever implemented a new tactic that seemed like it was really paying off well, but then you wake up a year later and realize it’s not coming close to what you thought it would? Or even worse, you are actually losing money? I know I have.  It comes down to effectively evaluating return o...

Growing Your B2B Small Business with Robert Poole artwork

Getting Through to B2B Decision Makers Part 2 - Offline Methods

Growing Your B2B Small Business with Robert Poole - September 21, 2021 09:00 - 18 minutes ★★★★★ - 4 ratings
Have you ever thought, “If I could only get through the gatekeeper, I know I could sell the decision maker?” Getting through to decision makers is the Holy Grail of marketing and sales. It’s critical, but it also happens to be difficult. Let’s talk about some techniques to get through gatekeep...

Growing Your B2B Small Business with Robert Poole artwork

Getting Through to B2B Decision Makers Part 1 - Online Methods

Growing Your B2B Small Business with Robert Poole - September 14, 2021 09:00 - 18 minutes ★★★★★ - 4 ratings
What is the number one problem small business owners and salespeople face when it comes to getting sales and generating revenue? It’s not how competitive our product or service is, and it’s not our marketing or sales presentations.  It comes down to the most critical but most difficult part of...

Growing Your B2B Small Business with Robert Poole artwork

The Best PhD You Can Get For Making Money

Growing Your B2B Small Business with Robert Poole - August 24, 2021 09:00 - 20 minutes ★★★★★ - 4 ratings
Have you ever had someone tell you or thought, “you know, I need to go back to school to learn more. That way I will make more money? That might be true for an employee in corporate America. For us business owners, however, there is only one degree that matters and will make us money in the long...

Growing Your B2B Small Business with Robert Poole artwork

Preventing Buyer's Remorse

Growing Your B2B Small Business with Robert Poole - August 17, 2021 09:00 - 22 minutes ★★★★★ - 4 ratings
Have you ever bought something and then said to yourself shortly after, “why did I buy that?” Then you returned it or felt duped you bought it? This is classic buyer’s remorse. We’ve all experienced it in our personal lives. Buyer’s remorse can cause us to lose a lot of money in the short term, ...

Growing Your B2B Small Business with Robert Poole artwork

Get Your Prospects High

Growing Your B2B Small Business with Robert Poole - August 10, 2021 09:00 - 18 minutes ★★★★★ - 4 ratings
We all do drugs. Yes, even you. A lot of drugs are bad for you. The ones you manufacture in your brain are natural and even more effective than illicit drugs. If you want your customers to love buying from you and get an actual physical high during the process, you need to help them trigger the ...

Growing Your B2B Small Business with Robert Poole artwork

How To Be Effective On a "Bad Day"

Growing Your B2B Small Business with Robert Poole - August 03, 2021 09:00 - 19 minutes ★★★★★ - 4 ratings
Ever had a time when things were just clicking, you were kicking butt at work, and you felt on top of the world? What about the opposite? You woke up grumpy, everything was going wrong, you didn’t want to go to work, or you felt like giving up. How effective are you at work on those “bad days”? ...

Growing Your B2B Small Business with Robert Poole artwork

B2B Sales Is NOT Emotional (or is it?)

Growing Your B2B Small Business with Robert Poole - July 20, 2021 09:00 - 17 minutes ★★★★★ - 4 ratings
B2B sales is all about logical, dollars and cents analysis of options, right? All selling is emotionally based. It doesn’t matter if it is selling to consumers or to sophisticated business owners and executives. Listen to this episode and I’ll prove this to be true.

Growing Your B2B Small Business with Robert Poole artwork

The 3 Types of Objections and How to Overcome Them

Growing Your B2B Small Business with Robert Poole - July 06, 2021 09:00 - 18 minutes ★★★★★ - 4 ratings
Ever feel like you are playing ping pong going back and forth trying to convince a customer to buy your product or service? The reason for this is rooted in objections and how sometimes we almost ask for prospects to question us. Let’s talk about the three major types of objections or reasons pe...

Growing Your B2B Small Business with Robert Poole artwork

Shiny Object Syndrome (SOS) and Mastering Boredom

Growing Your B2B Small Business with Robert Poole - June 29, 2021 09:00 - 22 minutes ★★★★★ - 4 ratings
Have you ever found yourself chasing too many ideas, businesses, or strategies, and realized later that you are spread too thin and accomplished none of them? This is called Shiny Object Syndrome. The question is how do we avoid this pitfall and keep our focus on the things that really matter. L...

Growing Your B2B Small Business with Robert Poole artwork

Where Most Of the Money Is Made

Growing Your B2B Small Business with Robert Poole - June 21, 2021 14:00 - 22 minutes ★★★★★ - 4 ratings
As entrepreneurs and salespeople, we tend to focus on closing the big deal, getting the sale, and going after the “low hanging fruit.” While this is important, we are ignoring where most of the money is actually made if we focus just on this. Listen to find out where that money is.

Growing Your B2B Small Business with Robert Poole artwork

Simplicity Is the Key to Making Money

Growing Your B2B Small Business with Robert Poole - June 14, 2021 15:00 - 19 minutes ★★★★★ - 4 ratings
Have you ever looked at a business’s website and thought, “...what do they actually do?” Often, we assume our prospects speak the same language we do, and we overcomplicate both our communication and our solution, turning off a lot of prospects before we even have a chance to sell them. Listen t...

Growing Your B2B Small Business with Robert Poole artwork

Gentlemen, This Is a Football

Growing Your B2B Small Business with Robert Poole - June 07, 2021 16:00 - 22 minutes ★★★★★ - 4 ratings
Do you sometimes feel like you are running 24/7 without coming up for air in your business? This is a dangerous place to be which will eventually put you out of business. How do you prevent this from destroying your business and continually grow?

Growing Your B2B Small Business with Robert Poole artwork

How to Prepare for Covid-20 (or the next crisis)

Growing Your B2B Small Business with Robert Poole - June 03, 2021 16:00 - 21 minutes ★★★★★ - 4 ratings
What happens when Covid-20 hits (or the next economic crisis)? Why have so many businesses failed in the last year and why did some of us survive? Most importantly, how do we prepare for the next crisis? It’s not an if, it’s a when.

Growing Your B2B Small Business with Robert Poole artwork

Bridging the Gap in Client Expectations and Yours

Growing Your B2B Small Business with Robert Poole - May 31, 2021 12:00 - 20 minutes ★★★★★ - 4 ratings
What’s one of the biggest reasons clients and customers are dissatisfied? They have totally different expectations and perceptions of your products or service than you do. How do we bridge this gap and turn disgruntled clients into raving fans? Listen to this episode to find out more. 

Growing Your B2B Small Business with Robert Poole artwork

Appointments, Appointments, Appointments...Right? (Part 2)

Growing Your B2B Small Business with Robert Poole - May 27, 2021 14:00 - 14 minutes ★★★★★ - 4 ratings
So you got the appointment with the prospect. What now? How do you turn this appointment into a sale? How do you maximize your time and process to take advantage of your appointment and grow your business. This is part two on how to do this. Take a listen.

Growing Your B2B Small Business with Robert Poole artwork

Appointments, Appointments, Appointments...Right? (Part 1)

Growing Your B2B Small Business with Robert Poole - May 24, 2021 16:00 - 19 minutes ★★★★★ - 4 ratings
When it comes to B2B, we are all focused on getting in front of our prospects. If you are successful, that’s only the first step. What do you do after setting an appointment, and how do you maximize your effectiveness? This is part one of what and how to do this. Take a listen.

Growing Your B2B Small Business with Robert Poole artwork

Don't Be Hatin' - Dealing with Jerks

Growing Your B2B Small Business with Robert Poole - May 13, 2021 16:00 - 10 minutes ★★★★★ - 4 ratings
Ever had someone call your office and go off on your team or you? Or maybe bravely post a really nasty review or social media post? These people are a fact of business and life, but the question is how do we deal with them. Listen to find out how.

Growing Your B2B Small Business with Robert Poole artwork

Don't Be Afraid of Feedback-Be Afraid of No Feedback

Growing Your B2B Small Business with Robert Poole - May 10, 2021 15:00 - 16 minutes ★★★★★ - 4 ratings
Ever been nervous to reach out to a client and ask them what they think of your service or product? Sometimes, it’s easier to stick our heads in the sand. Why? It’s tough to hear both haters nasty and loud opinions, and sometimes it’s equally tough to hear the truth.  Hater or truther, you can’t...

Growing Your B2B Small Business with Robert Poole artwork

Fire Your Clients (well, some of them)-Part-2

Growing Your B2B Small Business with Robert Poole - May 06, 2021 16:00 - 13 minutes ★★★★★ - 4 ratings
So you don’t like some of your clients, and would like to fire them? What do you do? If you realize you have some(or all) of the wrong clients, how do you get rid of them, and how do you actually attract the right clients? Listen to find out how you can rid your business of the wrong clients and...

Growing Your B2B Small Business with Robert Poole artwork

Fire Your Clients (well, some of them)-Part-1

Growing Your B2B Small Business with Robert Poole - May 05, 2021 19:00 - 11 minutes ★★★★★ - 4 ratings
Do you hate some of your clients (or at least dislike them)? That means you are attracting and selling to the wrong people. Yes, it’s simple as that. One of the biggest stresses in our business is dealing with clients who we don’t like and don’t share the same values with. Listen to find out how...

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