Latest Fit toy design Podcast Episodes
#183: How To Pitch A Show Idea To Hasbro in 2023 with Brandon Braswell
Making It in The Toy Industry with The Toy Coach - August 02, 2023 19:00 - 59 minutes ★★★★★ - 32 ratings9 to 5 Warriors, and it's a nineties-inspired toy line that aims to recapture the magic of the Saturday morning cartoon era. The founder o 9 to 5 Warriors, Brandon Braswell, is sharing his experience pitching a show idea and toy line at the TCA Virtual Pitch Event, we'll discuss what he's done w...
The Captivating Timeline Of Barbie: From Ruth Handler To Rebirth (1959-2023)
Making It in The Toy Industry with The Toy Coach - July 26, 2023 15:00 - 21 minutes ★★★★★ - 32 ratingsHave you ever wondered about the captivating history of Barbie, the world's most iconic doll? Get ready to traverse the captivating timeline of Barbie, the world's most iconic doll. Discover the story behind this revolutionary toy, from the innovative mind of Ruth Handler to its evolution, signi...
#182: The Captivating Timeline Of Barbie: From Ruth Handler To Rebirth (1959-2023)
Making It in The Toy Industry with The Toy Coach - July 26, 2023 15:00 - 20 minutes ★★★★★ - 32 ratingsHave you ever wondered about the captivating history of Barbie, the world's most iconic doll? Get ready to traverse the captivating timeline of Barbie, the world's most iconic doll. Discover the story behind this revolutionary toy, from the innovative mind of Ruth Handler to its evolution, signi...
#181: Unveiling the Ultimate Barbie Movie Marketing Tactics: Unique Strategies for Viral Success!
Making It in The Toy Industry with The Toy Coach - July 19, 2023 13:00 - 35 minutes ★★★★★ - 32 ratingsAre you dreaming about Barbie yet? This week we do a deep dive into the marketing that has continually been going viral since April of this year. We explore how the iconic doll brand also became a digital marketing icon by creating trends and making marketing moves that will go down in toy histo...
Unveiling the Ultimate Barbie Movie Marketing Tactics: Unique Strategies for Viral Success!
Making It in The Toy Industry with The Toy Coach - July 19, 2023 13:00 - 36 minutes ★★★★★ - 32 ratingsAre you dreaming about Barbie yet? This week we do a deep dive into the marketing that has continually been going viral since April of this year. We explore how the iconic doll brand also became a digital marketing icon by creating trends and making marketing moves that will go down in toy histo...
#180: Trailblazing Toy Creators Share The Mission and Story Behind Their Brands [2 of 2]
Making It in The Toy Industry with The Toy Coach - July 05, 2023 13:00 - 35 minutes ★★★★★ - 32 ratingsWhat happens when you’ve got a great idea for a toy, you have inventory, and you want to break into a major toy show or media event but you just simply don’t have the funds left to make it happen? Well, in the past there wasn’t an option, but now for NEW creators, there is The Toy Coach Showcase...
#179: Trailblazing Toy Creators Share The Mission and Story Behind Their Brands [1 of 2]
Making It in The Toy Industry with The Toy Coach - June 28, 2023 16:00 - 40 minutes ★★★★★ - 32 ratingsAre you ready for an exciting episode filled with innovation, inspiration, and the untold stories of toy and game creators? Join us as we delve into The Toy Coach Showcase, an extraordinary platform creating a revolutionary entry point for newbies in the industry. Get ready to be inspired as y...
#178: Playfully Illustrating Polly Pocket Nostalgia with Amy Greenbank
Making It in The Toy Industry with The Toy Coach - June 14, 2023 09:00 - 32 minutes ★★★★★ - 32 ratingsEver since my childhood fascination with Polly Pockets, I've been enamored with toys and video games that allowed me to build worlds of my own. When I came across an announcement of a Polly Pocket book on Instagram, I knew immediately I had to dig deeper and get to know the people behind the boo...
#177: Reinvigorating a Timeless Brand with Robert Pasin of Radio Flyer
Making It in The Toy Industry with The Toy Coach - June 07, 2023 09:00 - 37 minutes ★★★★★ - 32 ratingsIf someone tells you to close your eyes and picture a red wagon...what's the first thing that pops into your mind? I bet it's probably the classic and iconic Radio Flyer red wagon. In this week’s episode of Making It In The Toy Industry, I had the pleasure of sitting down with Robert Pasin, the...
#176: How To Prepare For Your Next Specialty Toy Trade Show
Making It in The Toy Industry with The Toy Coach - May 24, 2023 15:00 - 29 minutes ★★★★★ - 32 ratingsIf you want to get your toy or game product into toy stores, have you considered starting with specialty stores first? In this episode of Making It In The Toy Industry, learn how you can start selling your toys in specialty retailers. If you don’t know what a specialty toy retailer is, don’t wor...
#175: The Impact of Toy Guns: A Tough Conversation
Making It in The Toy Industry with The Toy Coach - May 17, 2023 09:00 - 39 minutes ★★★★★ - 32 ratingsIn this thought-provoking episode of Making It in The Toy Industry, host Azhelle Wade and returning guest Marjorie Spitalnik dive into a sensitive but crucial topic - the impact of toy guns on children and the potential connection to real-life gun violence. Given the alarming statistics of gun v...
#174: Market Research Strategies for Developing Good Toys Kids Will Love with Dr. Amanda Gummer
Making It in The Toy Industry with The Toy Coach - May 03, 2023 09:00 - 41 minutes ★★★★★ - 32 ratingsIn this episode, Azhelle Wade aka The Toy Coach interviews Dr. Amanda Gummer, psychologist and founder of Good Play Guide, a service that provides independent evaluations and accreditations for children's toys and games. Dr. Gummer talks about the importance of evaluating toys for children's dev...
#173: AI-Powered Toy Design [Part 2 of 2] Building a Million-Dollar Toy Line with the Help of AI
Making It in The Toy Industry with The Toy Coach - April 26, 2023 11:00 - 26 minutes ★★★★★ - 32 ratingsAre you curious about the potential of AI in the toy industry and how it can revolutionize the way we create and develop products? This eye-opening part 2 podcast episode delves into the power of AI, particularly the new AI called Auto GPT, and its capabilities to generate business plans, toy id...
AI-Powered Toy Design [Part 1 of 2] Building a Million-Dollar Toy Line with the Help of AI
Making It in The Toy Industry with The Toy Coach - April 19, 2023 10:00 - 38 minutes ★★★★★ - 32 ratingsAre you curious about how AI can revolutionize the toy industry? Do you want to know how AI can help in designing and marketing a toy product? If so, then this podcast episode is for you. Join The Toy Coach in this insightful episode as she explores the potential of AI in toy design and marketin...
#172: AI-Powered Toy Design [Part 1 of 2] Building a Million-Dollar Toy Line with the Help of AI
Making It in The Toy Industry with The Toy Coach - April 19, 2023 10:00 - 37 minutes ★★★★★ - 32 ratingsAre you curious about how AI can revolutionize the toy industry? Do you want to know how AI can help in designing and marketing a toy product? If so, then this podcast episode is for you. Join The Toy Coach in this insightful episode as she explores the potential of AI in toy design and marketin...
#171: Toy Path QUIZ: Are You a Toy Inventor, Entrepreneur, or Executive?
Making It in The Toy Industry with The Toy Coach - April 12, 2023 15:00 - 23 minutes ★★★★★ - 32 ratingsThere are many paths you can take in the toy industry, but the 3 most common paths that most new creators fall into are Inventor, Entrepreneur, and Executive! In today's episode, The Toy Coach is back to explain the differences between the two and point out why you might be both. Azhelle walks y...
#170: A Review of the Future Forecast Report From The Insights Family
Making It in The Toy Industry with The Toy Coach - March 29, 2023 14:00 - 21 minutes ★★★★★ - 32 ratingsData is a precious thing. Data allows companies to make growth projections, develop products based on consumer needs, and write messages based on consumer desires. But where do you go to find precious data? Well, in the toy industry, there are several research and analytics companies that will g...
#169: The Art and Science of Successful Toy Biz Email Campaigns
Making It in The Toy Industry with The Toy Coach - March 22, 2023 12:00 - 43 minutes ★★★★★ - 32 ratingsAccording to Demand Sage, there are 4.37 billion email users in the world as of 2023. That number is expected to climb to 4.6 billion by 2025. Email marketing has a return on investment (ROI) of $36 for every $1 spent. If you are struggling to sell your toy or game product and you haven’t consid...
#168: See How the Bubbles Are Made: South Beach Bubbles Warehouse and Office Tour
Making It in The Toy Industry with The Toy Coach - March 15, 2023 09:00 - 20 minutes ★★★★★ - 32 ratingsToday’s podcast episode is the first time we’ve done an interview at the manufacturer's office and warehouse to see how the toys are really being made! You will see how bubble magic is made at South Beach Bubbles and Toys. Plus, you’ll get to hear some amazing advice and tips from the company’s ...
#167: The GREAT Toy and Game Idea Bootcamp - Join Now!
Making It in The Toy Industry with The Toy Coach - March 08, 2023 09:00 - 48 minutes ★★★★★ - 32 ratingsVisualize, Validate, and Vow to make your toy or game idea real this year with accountability and guidance from The Toy Coach team! Inside this Bootcamp, you’ll get step by step training and accountability to visualize and validate your toy or game idea FAST. We’ll spend 5-days in a private Fac...
The GREAT Toy and Game Idea Bootcamp - Join Now!
Making It in The Toy Industry with The Toy Coach - March 08, 2023 09:00 - 49 minutes ★★★★★ - 32 ratingsVisualize, Validate, and Vow to make your toy or game idea real this year with accountability and guidance from The Toy Coach team! Inside this Bootcamp, you’ll get step by step training and accountability to visualize and validate your toy or game idea FAST. We’ll spend 5-days in a private Fac...
#166: Tips For Creating Niche Products in the Toy Industry with April Hail
Making It in The Toy Industry with The Toy Coach - March 01, 2023 10:00 - 48 minutes ★★★★★ - 32 ratingsDid you know that you can turn everyday experiences into great toy ideas? Today’s podcast guest noticed that her toddler loved to play with pretend food toys. However, she saw that the food toys on the market didn’t represent what was popular in Hawai’i, where she lives. So, she created a toy co...
#165: A Toy Inventor Story of Faith and Determination with Angie Cella
Making It in The Toy Industry with The Toy Coach - February 22, 2023 10:00 - 58 minutes ★★★★★ - 32 ratingsToday’s podcast episode touches on a subject we haven’t covered yet: faith. Today’s guest shares how her faith not only inspired her to create what became a popular product but also kept her going during challenging moments. My guest today believes that everyone has a God-given purpose and that ...
#164: MESH Toys For Mental, Emotional and Social Health with Rachele Harmuth
Making It in The Toy Industry with The Toy Coach - February 15, 2023 15:00 - 54 minutes ★★★★★ - 32 ratingsMESH is NOT the new STEAM. MESH is a solution that utilizes toys as an answer to the mental health crisis among children and teens today. The development of MESH skills is important to help kids learn how to navigate strong emotions and difficult experiences. So what is MESH? MESH is an acrony...
#163: Before You Present Your Product To Buyers Listen To THIS
Making It in The Toy Industry with The Toy Coach - February 08, 2023 10:00 - 39 minutes ★★★★★ - 32 ratingsThis week on the Making It In The Toy Industry Podcast, learn the steps on how to create a Successful Buyer Presentation with help from expert Marie Nastasi. You’ll learn what buyers are looking for, how to research product categories and research your competition, and how to craft an amazing re...
#162: The Remarkable Journey of David Vonner: From Marvel Dreamer to Toy Legend
Making It in The Toy Industry with The Toy Coach - February 01, 2023 10:00 - 1 hour ★★★★★ - 32 ratingsHow do you go from a dreamer with comic book aspirations to a toy industry legend and award-winning toy designer? Today’s guest shares his incredible journey as an artist, parent, and toy designer from the 1990s until now. His toy journey will inspire you to take a risk, put in your all, and go ...
#161: Father-Daughter Duo Develops Handy Famm, Un-boring Tools For Kids
Making It in The Toy Industry with The Toy Coach - January 25, 2023 14:00 - 43 minutes ★★★★★ - 32 ratingsThink of a time when you were shopping for a product and just thought to yourself, “Ugh, all of the options are boring, or not that cute, or they don’t work the way I need them to.” You’re creative, so you probably thought of a great way to improve that product at that moment. But, maybe you won...
#160: Top Tips for Creating a Neighborhood Toy Store with Theresa Duncan
Making It in The Toy Industry with The Toy Coach - January 18, 2023 00:00 - 1 hour ★★★★★ - 32 ratingsHave you ever dreamed of creating your own neighborhood toy store? Even if that’s not your toy industry dream, today’s episode is full of valuable tips for any toy industry entrepreneur. Today’s guest started a toy store in her local community with her dad, and turned into a successful family bu...
#159: How AI-Powered Chat GPT Can Generate Toy and Game Concepts
Making It in The Toy Industry with The Toy Coach - January 11, 2023 15:00 - 38 minutes ★★★★★ - 32 ratingsWith AI-Powered Chat GPT, generating toy and game ideas has never been easier. If you are in the process of developing a toy or a game but are stuck in the concept phase, this week’s episode is one you cannot afford to miss. AI-Powered Chat GPT can generate “creative” toy & game ideas quickly an...
#158: AI-Assisted Toy Design: Revolutionizing The Toy And Game Industry
Making It in The Toy Industry with The Toy Coach - January 04, 2023 10:00 - 51 minutes ★★★★★ - 32 ratingsI bet that YOU can generate a high resolution concept image of your toy idea for free, and in seconds. The use of AI art exploded in recent months, with the search term “AI art” spiking in the US this past December. The breakout AI tools have been Midjourney, Lensa, and DALL-E. Since then, there...
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