Latest Fit toy design Podcast Episodes
10 Things You Need to Know Before Developing Your Toy Idea
Making It in The Toy Industry with The Toy Coach - July 17, 2024 14:00 - 1 minute ★★★★★ - 32 ratingsIn this week's episode of Making It In The Toy Industry, we're taking a brief pause from our regular programming. Our host, recently out of the hospital after a minor procedure, needs a bit of recovery time to ensure the quality of future episodes. But don't worry, your toy education and inspir...
#228: Why You're Not Hearing Back from Top Toy Companies and What To Do Instead
Making It in The Toy Industry with The Toy Coach - July 10, 2024 07:00 - 28 minutes ★★★★★ - 32 ratingsTired of Toy Companies Ghosting you? You're not alone! You know the toy industry needs fresh ideas, and you're confident you've got the next big thing. But here's the truth: your amazing concept is only as powerful as your network and pitch skills. So in this episode, we're breaking down: Th...
#227: Kelly’s Journey From Educator to Toy Creator with TCA
Making It in The Toy Industry with The Toy Coach - July 03, 2024 23:00 - 28 minutes ★★★★★ - 32 ratingsTransforming Math Test Prep With Educational Play Can studying math be as fun as playing a game? In this episode of Making it in the Toy Industry, Kelly Clement shows us that it CAN be. With her innovative product, Watermelon Math, Kelly turns the tedious task of studying into an engaging experi...
#226: This Toy Delivers Real Mail Every Week To Kids Across The Globe with Wendy Lattimore
Making It in The Toy Industry with The Toy Coach - June 26, 2024 04:00 - 25 minutes ★★★★★ - 32 ratingsCan Snail Mail Still Captivate Today's Tech-Savvy Kids? Are today's digital-native children still charmed by the simple pleasure of receiving a physical letter? In Episode 226 of the "Making It in the Toy Industry" podcast, Virginia Lette engages with Wendy Lattimore, a successful graduate of t...
#226: This Toy Delivers Real Mail Every Week To Kids Across The Globe
Making It in The Toy Industry with The Toy Coach - June 26, 2024 04:00 - 25 minutes ★★★★★ - 32 ratingsCan Snail Mail Still Captivate Today's Tech-Savvy Kids? Are today's digital-native children still charmed by the simple pleasure of receiving a physical letter? In Episode 226 of the "Making It in the Toy Industry" podcast, Virginia Lette engages with Wendy Lattimore, a successful graduate of t...
#225: The Secrets of A Successful Toy Licensing Deal with Lee Allentuck
Making It in The Toy Industry with The Toy Coach - June 19, 2024 12:00 - 46 minutes ★★★★★ - 32 ratingsIs Your Pitch Ready For The Toy Industry? Pitching your innovative toy idea to industry giants can be as daunting as a job interview. In this episode of "Making it in the Toy Industry," hosts Azhelle Wade and Lee Allentuck demystify the art and science of pitching, with insider tips that will re...
#224: This ONE Media Event Could Make Your Toy Brand Go Viral 📈
Making It in The Toy Industry with The Toy Coach - June 12, 2024 21:00 - 21 minutes ★★★★★ - 32 ratingsToy trade shows are NOT the only way to get your brand noticed. Your toy brand could go viral after attending a toy industry media event. In this episode of "Making It in the Toy Industry," Azhelle Wade shares the juicy details behind influencer events and media showcases like Sweet Suite and Ho...
#223: Unlock Your Game Design Potential with April Mitchell
Making It in The Toy Industry with The Toy Coach - June 05, 2024 04:00 - 45 minutes ★★★★★ - 32 ratingsHave you EVER had an idea for a game? This episode is for you. 🫵 Well, don't miss this Part 2 continuation from episode 221, an interview with April Mitchell! April, a licensed game inventor and co-creator of the Tabletop Game Design Masterclass shares her journey from toy industry newbie to a...
#222: Licensing Expo 2024 Recap: Reasons to Mark Your Calendar for Next Year
Making It in The Toy Industry with The Toy Coach - May 29, 2024 04:00 - 38 minutes ★★★★★ - 32 ratingsCurious about how to make the most out of your trade show experience? In this episode, The Toy Coach shares her experience and reason for attending the Las Vegas Licensing Expo even though she didn’t have anything to license. By the end of this episode, you’ll know if you should attend the Las V...
#221: Should You Partner With Another Toy or Game Inventor?
Making It in The Toy Industry with The Toy Coach - May 22, 2024 04:00 - 41 minutes ★★★★★ - 32 ratingsAre you thinking about teaming up with a partner for your toy or game invention? But what if it isn’t the right move for you? Tune into this episode of "Making it in the Toy Industry," where Azhelle Wade chats with April Mitchell about the ins and outs of partnering up in the world of invention....
#220: Ensure Your Toys Meet Legal Safety Standards or It Can Cost You
Making It in The Toy Industry with The Toy Coach - May 15, 2024 14:00 - 30 minutes ★★★★★ - 32 ratingsDid you know that even if you're selling a toy product on Etsy, you are required to have it safety tested and certified? In this episode, dive deep into the crucial topic of toy safety and compliance. The first half of the episode focuses on the legal requirements set by the Consumer Product Saf...
#219: Why He Went From Mattel to TCA and Launched His Plush Toy
Making It in The Toy Industry with The Toy Coach - May 08, 2024 12:00 - 27 minutes ★★★★★ - 32 ratingsQ: Could TCA be valuable to you if you already have corporate toy industry experience? A: YES! Perhaps you think that having professional toy industry experience guarantees success in your entrepreneurial ventures. But this episode turns that notion on its head, featuring Gerardo, a former toy i...
#218: Safe Social Media? The World's Largest Social Network For Kids with Ashley Mady
Making It in The Toy Industry with The Toy Coach - May 02, 2024 16:00 - 35 minutes ★★★★★ - 32 ratingsEver wondered if there's a social network tailored just for kids where fun meets learning in a safe environment? Yes, you heard that right, and it's called Zigazoo. What if there was a platform where kids could engage, learn, and interact without the usual worries of social media? Or, if there...
#217: How To Make Your Toy Brand Climate Friendly with Helen Townsend
Making It in The Toy Industry with The Toy Coach - April 24, 2024 14:00 - 40 minutes ★★★★★ - 32 ratingsIn the face of a looming climate crisis, can the toy industry lead the charge towards a sustainable future? Well today’s interview guest believes the toy industry has a responsibility to address the environmental impact of our industry. Helen Townsend, co-founder of the B Corp certified toy com...
#216: The Hidden Challenges and Opportunities in Toy Licensing with Anita Castellar
Making It in The Toy Industry with The Toy Coach - April 17, 2024 15:00 - 59 minutes ★★★★★ - 32 ratingsEver wondered why brands like Barbie have products in unexpected categories? Or, why licensed products often come with a premium price tag? Well, you might just be intrigued by the lesser-known complications and exhilarating opportunities that lie within the licensing labyrinth. In this episode...
#215: How He Launched an Action Figure Line from Ideation, Marketing, to Retail Placement
Making It in The Toy Industry with The Toy Coach - April 10, 2024 13:00 - 31 minutes ★★★★★ - 32 ratingsEver wondered how a simple idea can transform into a toy that's flying off the shelves? Perhaps you've been toying around with a concept, but the thought of kickstarting it into production leaves you feeling majorly overwhelmed. Well, then today’s episode is the perfect fit for you. Brandon Bras...
#214: Everything You Need To Know About MESH Accreditation For Your Toy
Making It in The Toy Industry with The Toy Coach - April 03, 2024 07:00 - 43 minutes ★★★★★ - 32 ratingsIs your latest toy design capable of teaching kids valuable life skills? Creating a toy that's both a blast to play with and packs a punch in the personal growth department isn't child's play. So, how do you shake things up and make a toy that's not just another shiny object in the toy box but a...
#213: From Empath to Entrepreneur with Jana Hallam of Wonderwell Toy Company
Making It in The Toy Industry with The Toy Coach - March 27, 2024 06:00 - 27 minutes ★★★★★ - 32 ratingsKids today are facing a kindness crisis. From the playground to the classroom, loneliness and bullying run rampant. But there's hope on the horizon, thanks to one toy designer's mission to spark empathy through play. Meet Jana Hallam, TCA alumni and the visionary founder of Wonderwell Toy Co. I...
#212: Why Your Toy Package Deserves More Than Matte with Anchor Creative
Making It in The Toy Industry with The Toy Coach - March 20, 2024 06:00 - 20 minutes ★★★★★ - 32 ratingsAre you giving your toy's package the attention and budget it deserves? If your answer isn't an immediate "Heck yes Azhelle, ALWAYS." then it's time to listen to part 2 of of Ivan and Brittany's interview on this podcast. At the top of the episode, Ivan and Brittany share their secret on stayin...
#211: How To Efficiently Communicate Your Toy's Value Through Packaging with Anchor Creative
Making It in The Toy Industry with The Toy Coach - March 13, 2024 05:00 - 29 minutes ★★★★★ - 32 ratingsYour toy package should be the 24/7 salesman for your toy product. Is your packaging putting in the work? If you have ever wondered how to make your packaging communicate the value of your product, I’ve got a new episode that you just can't miss. As one of our guests today will attest, often toy...
#210: An Insider Look at A National Toy Trade Show in Las Vegas
Making It in The Toy Industry with The Toy Coach - March 06, 2024 18:00 - 25 minutes ★★★★★ - 32 ratingsHave you heard about the Toy Trade Show that happened in Las Vegas? It’s called Toy Fest and I just dropped an episode all about it in case you missed it! In this episode I’m sharing quotes from the diverse range of attendees, breaking down emerging trends and highlighting innovations showcased ...
#209: How Women in the Toy Industry Are Building Dreams and Connections with Ehi Oviasu-Kahn
Making It in The Toy Industry with The Toy Coach - February 28, 2024 16:00 - 18 minutes ★★★★★ - 32 ratingsRight now you might feel like an outsider in the toy industry. But it’s important to remember that we ALL started out that way. The goal of today’s podcast episode is to show you how you can go from zero connections in the world of toys, to thousands! Yep, thousands. To teach that lesson, I’m b...
#208: When Motherhood Inspires Toy Invention with Ehi Oviasu-Kahn Part 1 of 2
Making It in The Toy Industry with The Toy Coach - February 21, 2024 12:00 - 25 minutes ★★★★★ - 32 ratingsHave you ever wondered what drives the passion behind toy inventors? In this compelling episode of Making It in the Toy Industry, we dive deep with Ehi Oviasu-Kahn, the dynamic chairwoman of the Board of Directors of Women in Toys Licensing and Entertainment, and the creative mind behind Little ...
#208: When Motherhood Inspires Toy Invention with Ehi Oviasu-Kahn
Making It in The Toy Industry with The Toy Coach - February 21, 2024 12:00 - 25 minutes ★★★★★ - 32 ratingsHave you ever wondered what drives the passion behind toy inventors? In this compelling episode of Making It in the Toy Industry, we dive deep with Ehi Oviasu-Kahn, the dynamic chairwoman of the Board of Directors of Women in Toys Licensing and Entertainment, and the creative mind behind Little ...
#207: The Secrets To Networking in The Toy Industry
Making It in The Toy Industry with The Toy Coach - February 15, 2024 21:00 - 33 minutes ★★★★★ - 32 ratingsAre you struggling to crack the networking code in the toy industry? Tune in to episode #207 of The Toy Coach Podcast: Making It In The Toy Industry as Azhelle Wade, unveils the secrets behind successful networking. Spoiler? It's easier than you think. The host debunks myths surrounding industry...
#206: How “No” Led This Game Creator To Unexpected Opportunity
Making It in The Toy Industry with The Toy Coach - February 07, 2024 05:00 - 29 minutes ★★★★★ - 32 ratingsIn this special edition of "Making It In The Toy Industry," we follow the journey of Catherine Tenaglia, co-founder of Race to Stupid, as she shares insights into her entrepreneurial venture and the impact of TCA on her business strategy. Catherine reflects on her TCA experience, highlighting t...
#205: Turning Ideas into Top Sellers with Robert Yusim
Making It in The Toy Industry with The Toy Coach - January 31, 2024 13:00 - 26 minutes ★★★★★ - 32 ratingsIn this episode of Making It in The Toy Industry, we delve into the world of consumer product marketing and licensing with special guest Robert Yusim. We open with a captivating discussion on the value of ideas versus inventions and the crucial steps needed to turn an idea into a marketable prod...
#204: Exploring the Secrets, Surprises, and History of Polly Pocket with Maude Campbell
Making It in The Toy Industry with The Toy Coach - January 24, 2024 16:00 - 28 minutes ★★★★★ - 32 ratingsDo you remember the original tiny world of Polly Pocket? In this week’s episode, we dive deep into the history, secrets, and surprises behind this iconic toy with Maude Campbell, author of the upcoming book The Legacy of Polly Pocket: Mattel's Micro Moneymaker. Join us as we explore how a simple...
#203: How CJ Charles Turned Her Children's Book into a Plush Doll
Making It in The Toy Industry with The Toy Coach - January 17, 2024 14:00 - 32 minutes ★★★★★ - 32 ratingsEver wondered how a beloved character from a children's book can leap off the pages and become a real toy? This episode of "Making It in the Toy Industry" reveals the transformative journey of a TCA Alumni who turned a character from their storybook into a cherished 12-inch plush toy. Join Virg...
#202: Gender Neutral Toy Sections Are Now Law In California
Making It in The Toy Industry with The Toy Coach - January 10, 2024 10:00 - 40 minutes ★★★★★ - 32 ratingsHow does the recent California law mandating gender-neutral toy sections in large retail stores impact the toy industry? This episode takes a deep dive into the nuances of this legislative change and its potential ripple effects on manufacturers, retailers, and consumers. The episode revisits a...
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