Latest Businessprocess Podcast Episodes
The Teamwork Behind a Turnaround
Navigating Change: The Podcast from Teibel Education - April 16, 2024 10:00 - 31 minutes ★★★★★ - 8 ratingsWe are thrilled to present this episode of the Net Assets Podcast, a partnership between NBOA and Teibel Education Consulting, with NBOA President and CEO Jeff Shields and Teibel Education President Howard Teibel. This episode marks the first in what we hope will become a collection of...
NBOA CEO Jeff Shields on Navigating Independent School Challenges and the 2024 NBOA Annual Meeting
Navigating Change: The Podcast from Teibel Education - January 02, 2024 03:00 - 27 minutes ★★★★★ - 8 ratingsThis week, Jeff Shields, President and CEO at NBOA, joins Howard Teibel for a conversation on the future of independent schools ahead of the 2024 NBOA Annual Meeting & Business Solutions Showcase. Howard and Jeff speak about issues of integrating telework, the sustainability of post-pan...
How to fix your funnel and increase conversions
Process to Profitability - October 19, 2023 04:00 - 45 minutes ★★★★★ - 45 ratingsIn this episode of "Process to Profitability," I have the pleasure of interviewing the amazing Katy Widrick, a funnel expert. We dive deep into the world of sales funnels and discuss how to fix them to improve conversions. Katy shares her insights on bringing more people into the funnel, creatin...
4 things to remove from your website right now (and 1 to add)
Process to Profitability - October 16, 2023 04:00 - 18 minutes ★★★★★ - 45 ratingsIn this episode, I delve into practical strategies to optimize your website for attracting the right-fit clients. We emphasize the importance of viewing your website as a strategic journey, simplifying the user experience, and providing quick solutions to your clients' needs. We discuss four cru...
Ethical launching: building trust & long-term relationships with customers
Process to Profitability - October 12, 2023 04:00 - 32 minutes ★★★★★ - 45 ratingsWelcome back to another episode of Process to Profitability! Get ready to dive into the world of ethical launching in online businesses with the incredible Nikki Traylor. We'll be discussing the importance of building sustainable businesses, the pitfalls of unethical practices, and how to align ...
Generating more leads through optimized landing pages
Process to Profitability - October 09, 2023 04:00 - 15 minutes ★★★★★ - 45 ratingsIn this episode of Process to Profitability, I delve into the importance of landing pages in lead generation. I explain how landing pages differ from full websites, focusing on their ability to convert visitors into action-takers. I share strategies for optimizing landing pages, including clear ...
How to use offsite SEO to get people back to your website
Process to Profitability - October 05, 2023 04:00 - 41 minutes ★★★★★ - 45 ratingsWelcome to another exciting episode of "Process to Profitability." Today, I am thrilled to have Erin Ollila, an SEO website copywriter and the host of the "Top Copy to Me" podcast, joining me. In this episode, we dive deep into the fascinating world of offsite SEO and how it goes beyond just bac...
Optimizing your website's on-page SEO and improving your search engine rankings
Process to Profitability - October 02, 2023 04:00 - 17 minutes ★★★★★ - 45 ratingsIn this episode of "Process to Profitability," we're diving deep into the world of on-page SEO and how it can skyrocket your website's search engine rankings. We all know that being found on Google is crucial for attracting the right clients, and I’m going to share my strategies on optimizing yo...
The soft sales strategy for LinkedIn success and business growth
Process to Profitability - September 28, 2023 04:00 - 30 minutes ★★★★★ - 45 ratingsWelcome back to "Process to Profitability." In this episode, I had the pleasure of chatting with Ivana Brutenic, a renowned LinkedIn architect and soft sales expert. We tackled the common challenge of using LinkedIn for sales without being perceived as spammy or irrelevant. Ivana shared her uniq...
The Importance of Your Website in Converting Leads into Clients
Process to Profitability - September 25, 2023 04:00 - 9 minutes ★★★★★ - 45 ratingsIn today's episode, we're diving into the importance of websites in your marketing funnel and how they can convert your ideal clients into loyal customers. No matter where you do most of your marketing, whether it's on social media, through webinars, or even through referrals, your website acts ...
How the art of conversation leads to opportunities, collabs & referrals
Process to Profitability - September 21, 2023 04:00 - 34 minutes ★★★★★ - 45 ratingsIn today's episode of Process to Profitability, I had the pleasure of talking with Rachael Cumberland-Dodd about the power of conversations and how they can lead to incredible opportunities, collaborations, and referrals. Rachael emphasizes the significance of actively scheduling time for market...
Building Trust through Content: Content Marketing for Lead Generation
Process to Profitability - September 18, 2023 04:00 - 18 minutes ★★★★★ - 45 ratingsIn this episode of Process to Profitability, I dive into the topic of building trust and generating leads through content marketing. I discuss why businesses may be resistant to content marketing, emphasizing that it is a long-term strategy with lasting impact. I highlight the importance of brin...
How to use guest podcasting to attract more clients
Process to Profitability - September 14, 2023 04:00 - 35 minutes ★★★★★ - 45 ratingsWelcome back to Process to Profitability! In today's episode, we have a very special guest joining us. Natalie Koussa, a visibility coach and podcast guesting strategist, will be sharing her expertise on a different approach to using podcasts to bring in clients. Natalie's journey started by hel...
Crafting irresistible calls-to-action that drive conversions
Process to Profitability - September 11, 2023 04:00 - 13 minutes ★★★★★ - 45 ratingsOn today's episode of Process to Profitability, I am thrilled to kick off our new mini-series focused on lead generation strategies. As business owners, we all know how crucial it is to generate leads in order to grow and thrive. In this series, we will dive deep into crafting irresistible calls...
Preparing your business to scale & build a team
Process to Profitability - September 07, 2023 04:00 - 35 minutes ★★★★★ - 45 ratingsIn this episode of "Process to Profitability," I had the pleasure of speaking with the incredible Liz Strong. Liz shared her journey from being a website designer to becoming an Online Business Manager (OBM). We delved into the importance of figuring out what you truly want to do in your busines...
Nurturing client relationships through intentional communication & service
Process to Profitability - September 04, 2023 04:00 - 17 minutes ★★★★★ - 45 ratingsIn this episode of Process to Profitability, I dive into maintaining strong client relationships. I share how scheduling templated emails, personalized a bit, at set intervals after working together is an effective way to follow up. Offering ongoing support for clients who need and want it is al...
Elevating your business with Human to Human marketing
Process to Profitability - August 31, 2023 04:00 - 27 minutes ★★★★★ - 45 ratingsWelcome back to "Process to Profitability." If you're looking to make your mark in the business world while staying true to yourself, you're in for a treat. In today's episode, I'm joined by the incredible Angela Henderson, and we're diving deep into the realm of Human to Human marketing. In an ...
Thinking Beyond Pretty Design: UX Principles for Your Website
Process to Profitability - August 28, 2023 04:00 - 12 minutes ★★★★★ - 45 ratingsIn this episode of Process to Profitability, I'm talking about the importance of understanding UX principles beyond pretty design for websites in the health and wellness industry and other service providers. UX (User Experience) is all about how users interact with a website, and it plays a vita...
Navigating Sticky Situations with Intention
Process to Profitability - August 24, 2023 04:00 - 33 minutes ★★★★★ - 45 ratingsIn this episode of "Process to Profitability," I had the pleasure of speaking with Michelle Whyte, an expert in business etiquette and building authentic connections. Michelle shared valuable insights on how entrepreneurs can navigate challenging collaborations and maintain their brand reputatio...
Building a Profitable Business with Intention Beyond Work-Life Balance
Process to Profitability - August 21, 2023 04:00 - 16 minutes ★★★★★ - 45 ratingsWelcome to the latest episode of Process to Profitability where I'm delving into the topic of creating a business with intention. As small business owners, we know there are challenges to maintaining work-life balance and personal well-being. In today's episode, I'll explore the significance of ...
Website Review: Boosting your business impact with website optimization
Process to Profitability - August 17, 2023 04:00 - 27 minutes ★★★★★ - 45 ratingsOn this episode of Process to Profitability, I had the pleasure of reviewing a Squarespace 7.0 website with my friend Mikki Wilson, founder of Dot Connector Consulting. We delved into the details of her consulting business and discussed ways to improve her website for better client conversions. ...
How I use data to make decisions about my podcast
Process to Profitability - August 14, 2023 04:00 - 13 minutes ★★★★★ - 45 ratingsIn this episode of "Process to Profitability," I’m delve into the importance of analyzing podcast data to make informed business decisions. As the host of a podcast that may not be top-charting, I value the education and connections gained through my show. By evaluating factors such as download ...
Metrics that matter: discovering the KPIs for your social media strategy
Process to Profitability - August 10, 2023 04:00 - 37 minutes ★★★★★ - 45 ratingsAre you ready to unlock the secrets to turning your social media presence into a profitable powerhouse? Join me on this episode of Process to Profitability as I dive deep into the world of social media metrics and strategies with the brilliant Andréa Jones, a renowned social media strategist. To...
Data-Driven Website Design: Using Heat Maps and Click Analysis to Optimize User Experience
Process to Profitability - August 07, 2023 04:00 - 16 minutes ★★★★★ - 45 ratingsIn this episode of Process to Profitability, I dive into the world of heat mapping software and how it can help you optimize your websites for better user experience and business results. I discuss the how you can gather and use data from heat maps, click maps, and website recordings to make dec...
How tax strategy can maximize profitability in your business
Process to Profitability - August 03, 2023 04:00 - 38 minutes ★★★★★ - 45 ratingsWelcome to Process to Profitability. In today's episode, we have a special guest joining us, Kimberly Tara, a certified tax coach and business growth advisor. Kimberly is here to share her expertise on tax strategy and how it can save you money and make your business more profitable. As a mom of...
Tracking the effectiveness of your marketing efforts: using UTMs to make data-driven decisions
Process to Profitability - July 31, 2023 04:00 - 15 minutes ★★★★★ - 45 ratingsIn this episode of Process to Profitability, I dive deep into the world of UTMs (Urchin Tracking Modules) and how they can revolutionize your marketing efforts. I share the step-by-step process of creating a UTM, explain why it's crucial for tracking the effectiveness of your marketing efforts, ...
Using dashboards to visualize information and make data-driven decisions
Process to Profitability - July 27, 2023 04:00 - 27 minutes ★★★★★ - 45 ratingsWelcome back to "Process to Profitability." I am beyond excited to dive into today's episode with our incredible guest, Carolyn O'Brien. In this episode, Carolyn shares her expertise on the importance of using visual dashboards to track data in your business. We all know that the ultimate goal i...
Data-driven decisions: 3 pillars for gathering, analyzing, and acting on business data
Process to Profitability - July 24, 2023 04:00 - 9 minutes ★★★★★ - 45 ratingsWelcome back to another exciting episode of "Process to Profitability." Today, I’m diving into the world of data-driven decisions and how they can transform your business. In this episode, I'll explore how to leverage your existing website traffic, analyze return on investments, and make informe...
Converting visitors into clients with the power of UX copywriting
Process to Profitability - July 20, 2023 04:00 - 30 minutes ★★★★★ - 45 ratingsIn this episode of "Process to Profitability," I sit down with Susan Reoch, a UX copywriter, to discuss the importance of writing a website based on user experience. We delve into the principles of UX copywriting and how they can enhance a website's effectiveness in converting clients. We explor...
The #1 way you're losing clients: not allowing people to book from your website
Process to Profitability - July 17, 2023 04:00 - 7 minutes ★★★★★ - 45 ratingsIn this episode, I dive into the crucial role that optimizing your website plays in attracting and converting clients for your business. Discover the number one reason potential clients hesitate to book appointments and how you can overcome this hurdle to see increased profitability. Join me as ...
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