Latest Businesscommunication Podcast Episodes
Interview Tips
Walton Biz Talk - December 01, 2023 21:20 - 24 minutes ★★★★★ - 12 ratingsInterviews and future career goals are always a source of anxiety. Listen to an authentic conversation about the interview process between our hosts, Cole and Emily, and guest Tad Davis, Director of Talent Acquisition at Shine Solar, a commercial and residential solar company based in Rogers, A...
Lost in Translation
Walton Biz Talk - November 14, 2023 21:38 - 16 minutes ★★★★★ - 12 ratingsWant to learn a new language but don't know where to start? Listen to BCL tutors, Angela and Sophie, share their experiences and tips for learning a new language! Whether you are interested in a language for cultural or academic purposes, tune in to listen to both perspectives and how to become ...
How to Beat Writer's Block
Walton Biz Talk - October 31, 2023 22:30 - 14 minutes ★★★★★ - 12 ratingsListen to the common fears people experience when starting the writing process and tips on overcoming procrastination shared by our tutors Breanna, Kendall, Brooke, and Sophie and hosted by Cole. Overcome Procrastination, Tips to Beat Writer's Block
Writers vs. Robots
Walton Biz Talk - October 05, 2023 00:00 - 20 minutes ★★★★★ - 12 ratingsIn this episode, Cole interviews Carrie Phillips, Chief Communications and Marketing Officer for the University of Arkansas at Little Rock. She's a fantastic storyteller and writer. They chat about Chat GPT and other AI tools and how they might affect writing in the future. Emily and Cole also s...
How to Pitch Yourself
Walton Biz Talk - September 14, 2023 17:41 - 15 minutes ★★★★★ - 12 ratingsLearn all about Pitch Perfect from Dr. Ryan Sheets, Director of the Business Communication Lab at the University of Arkansas. This event is specifically designed for Walton College students who want to improve their storytelling skills. Pitch Perfect is a great opportunity to meet recruiters fro...
Semester Starter Kit
Walton Biz Talk - September 05, 2023 22:16 - 13 minutes ★★★★★ - 12 ratingsOn our welcome back episode, Cole and Emily got you covered with their semester starter kit! They share essential tips on organization, time management, and effective communication, along with valuable resources to help you easily navigate the semester. How to get ready for the semester? Organ...
Ethical Marketing - The Balance Between Profit And Purpose
The Small Business Lounge With Tracy Heatley - July 19, 2023 23:30 - 8 minutesWelcome to the Be Better With Tracy Heatley - Micro Business Marketing Mastery podcast, hosted by Tracy Heatley, an accomplished Chartered Marketer and Chartered Manager, with over twenty-five years of experience. In today's episode, we delve into the topic of Ethical Marketing And Finding The B...
Strategies To Get Started On Threads
The Small Business Lounge With Tracy Heatley - July 13, 2023 06:00 - 7 minutesWelcome to the show notes for the latest episode of the "Be Better With Tracy Heatley" podcast, hosted by award-winning Chartered Marketer, business owners, and Broadcaster, Tracy Heatley. In this episode, Tracy delves into the world of Threads, the newly launched social network from Meta. She s...
Small Business Marketing Success - 7 Essential FAQs Answered
The Small Business Lounge With Tracy Heatley - July 06, 2023 12:16 - 6 minutesAre you a small business owner looking to take your business to new heights? Welcome to this Be Better With Tracy Heatley podcast episode, where we explore the world of marketing and networking to help you succeed. I'm Tracy Heatley, your host, and I'm thrilled to bring you another exciting epis...
Segmentation Secrets: How To Elevate Your Small Business Marketing
The Small Business Lounge With Tracy Heatley - June 28, 2023 23:30 - 6 minutesWelcome to another captivating episode of the Be Better With Tracy Heatley podcast, your ultimate destination for small business marketing and networking insights. In this episode, Tracy Heatley delves into the intriguing world of marketing segmentation, revealing how it can propel your small b...
How To Successfully Launch A New Product Or Service
The Small Business Lounge With Tracy Heatley - June 21, 2023 23:30 - 12 minutesAs a small business owner, you know the importance of creating something fresh and unique for your target customers. Launching a new product, or service, can be an exciting but daunting task with many potential pitfalls. But there’s no need to fear; with some careful planning and marketing know-...
How To Craft An Impactful Small Business Value Proposition
The Small Business Lounge With Tracy Heatley - June 15, 2023 06:00 - 9 minutesAs a small business owner, having an impactful value proposition is key to differentiate your business from competitors and gain the attention of potential customers. An effective value proposition will articulate both the tangible benefits - such as quality products or services- and intangible ...
Exploring The Power Of Networking With People You Know
The Small Business Lounge With Tracy Heatley - May 31, 2023 23:30 - 6 minutesHi, I'm Tracy Heatley, your small business marketing and networking specialist, and welcome you to this episode of my Be Better With Tracy Heatley podcast. In this episode, I will be exploring the importance of networking with people you know and the benefits it can bring to your business. Netwo...
The Power of Personal Branding
The Small Business Lounge With Tracy Heatley - May 24, 2023 23:30 - 7 minutesThis episode focuses on personal branding. In a highly competitive market, small businesses need a brand that communicates values, mission, and goals, allowing for customer engagement and long-term relationships. Your brand can help create marketing consistency and a strong presence in the minds...
Startup Culture
Walton Biz Talk - May 24, 2023 18:00 - 45 minutes ★★★★★ - 12 ratingsEmily and Cole discuss the differences between company culture in Startups vs. longer established companies and how graduating students can find their place within them with VP of HR at Acre Trader Morgan Scholz.
Marketing Methods To Create Sensational Communications With Your Target Market
The Small Business Lounge With Tracy Heatley - May 10, 2023 23:05 - 13 minutesLooking to market your small business, but getting overwhelmed by the ever-increasing presence of digital platforms? Fear not, as traditional forms of marketing can still prove to be highly effective in reaching potential customers, generating new business, and increasing sales. With my expertis...
Women in the Workplace Pt. 2
Walton Biz Talk - May 08, 2023 16:25 - 43 minutes ★★★★★ - 12 ratingsIn part 2 of our Women in the Workplace episode, Gracie has a conversation with Morgan Thomason, a digital sales manager for Hearst atlocal news station 40/29 TV. They discuss how to gain confidence as a woman in a male-dominated field, the importance of communication skills, and why employee re...
Boost Your Small Business Performance with Internal Marketing
The Small Business Lounge With Tracy Heatley - May 03, 2023 23:30 - 11 minutesSmall businesses often face a tough time in the competitive marketplace. However, there are several strategies that can help them succeed. One such strategy is internal marketing. When businesses focus on internal marketing, they involve and engage their employees to meet marketing goals that u...
How To Stand Out In A Crowded Market With Sustainability
The Small Business Lounge With Tracy Heatley - April 26, 2023 23:05 - 9 minutesUnlock growth potential for your small business through sustainable marketing. How small business owners can stay relevant and competitive. Learn the importance of sustainability from a small business marketing expert. Enhance your marketing and improve your sustainable marketing strategy today...
Women in the Workplace Pt. 1
Walton Biz Talk - April 26, 2023 14:29 - 32 minutes ★★★★★ - 12 ratingsIn this episode, Gracie and Savannah interview two prominent women on campus: Lindsey Steiger-Muck of Women of Walton and Sydney Carter of Future Women Business Leaders (FWBL). Tune in to hear about how to find support as a young business professional, the importance of mentorship, and tips to b...
The Power Of Outsourcing For Success And Increased Profits
The Small Business Lounge With Tracy Heatley - April 19, 2023 23:05 - 15 minutesAs a small business owner, there is never enough time in the day to get everything done. That’s why outsourcing can be a game changer. By delegating tasks that you don’t have time for, you’re not only freeing up your schedule, but you’re also tapping into specialised expertise that can benefit y...
The 7 Essential Strategies For Marketing On A Shoestring Budget
The Small Business Lounge With Tracy Heatley - April 05, 2023 23:05 - 14 minutesAs a small business, success means making the most of limited resources - and that includes your marketing budget. This podcast episode identifies seven essential tactics to consider when creating an effective plan without breaking the bank. From optimising existing materials to identifying area...
Harnessing Motivation and Mindset to Overcome Burnout and Achieve Success.
The Small Business Lounge With Tracy Heatley - March 29, 2023 23:05 - 13 minutesStruggling to stay motivated and inspired? If you want to get ahead in your marketing and networking, then be sure to tune into this Be Better With Tracy Heatley podcast episode. This amazing show is full of inspiring stories, insights into positive intelligence, emotional intelligence, and mi...
Company Culture Intern Roundtable
Walton Biz Talk - March 27, 2023 16:16 - 44 minutes ★★★★★ - 12 ratingsIn this episode, our co-host Emily invites special guests and fellow BCL tutors Jared and Sungmin to discuss all things internships. Listen as they answer your burning questions about networking, interviewing, and how to find your ideal company culture as a young business professional.
Why Relationship Marketing
The Small Business Lounge With Tracy Heatley - March 02, 2023 00:05 - 7 minutesAs a small business owner or CEO, you’re always looking for ways to say ahead of the competition. You may be wondering why relationship marketing works? The truth is that it may be the key to your business success. Here is why relationship marketing works.
Talking Instagram For Business With Best Selling Author Corey Walker
The Small Business Lounge With Tracy Heatley - February 23, 2023 00:05 - 27 minutesIf you want to get ahead of the competition and make your mark on the world with Instagram, then tuning into this episode of Be Better With Tracy Heatley is a must. In this episode, Corey Walker, author of the best-selling Instagram for Business and Instagram for Dummies books, shares her expert...
The Importance Of Social Media Planning
The Small Business Lounge With Tracy Heatley - February 16, 2023 00:05 - 16 minutesWithout a doubt, social media is an essential part of our lives. Whilst social media can be a powerful tool, it can also be a huge time suck if you don't have a plan. That's why it's the topic of this episode. By taking the time to develop a plan, small business owners and CEO's can make sure th...
International Company Culture Pt. 2
Walton Biz Talk - February 15, 2023 14:16 - 28 minutes ★★★★★ - 12 ratingsIn the first episode of Walton BizTalk Season 12, Gracie and Savannah interview fellow BCL tutors Macy and Angela to explore their personal experiences with international company culture through studying abroad in Italy and working in Colombia. Tune in to hear about how to order your coffee in R...
Sporadic Marketing Syndrome And How To Avoid It
The Small Business Lounge With Tracy Heatley - February 09, 2023 00:05 - 13 minutesSporadic Marketing Syndrome™ can be a real problem for small businesses, resulting in sporadic profits and limited success. That is why it is important to learn effective marketing strategies that can ensure consistent progress. This podcast episode offers actionable tips on how to battle Sporad...
Season Three Trailer
The Small Business Lounge With Tracy Heatley - February 02, 2023 00:05 - 2 minutesHere's an insight into what season three of the Be Better With Tracy Heatley podcast will bring you. There will be some amazing guests delivering vauable insights and actionable tips on their areas of expertise, including a best selling business author. Find out what, why, and when this new s...
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