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Empowering Fitness Brands: Alexa Cawley on Marketing and Community Building
Yes You Can
English - January 20, 2024 16:00 - 57 minutes - 39.3 MBSelf-Improvement Education Comedy grief mental health relationships dating almost 30 love motivation spin indoor cycling instructor resources Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
"Did we just become best friends?"
Alexa Cawley is one of my favourite voices in the fitness and wellness space, full-stop.
From her role opening up the flagship Lululemon in NYC to overseeing 26 studios with SoulCycle as their Regional Marketing Manager, Alexa shares her journey in falling in love with fitness and wellness (despite failing gym class in high school) and the power of community mixed with brand building.
Alexa is the founder of Forever Friday Consulting and the host of the Friday Society Podcast, and Prepare to be enlightened as Alexa Collie from Forever Friday Consulting graces our podcast, sharing her transformative journey from SoulCycle and Lululemon to the creation of a thriving membership platform for health and wellness entrepreneurs.
For fitness studio owners and entrepreneurs seeking practical wisdom and tactics that *actually* work, this episode delivers.
We're also popping the champagne on the TENTH round of Instructor Magic opening doors next week! Register for my upcoming webinars HERE.
ALEXA'S FREEBIES + RESOURCES FOR YYC LISTENERS HERE
Want to level up in 2024? Instructor Magic R11 is NOW OPEN - HERE and get an exclusive discount and bonus when you enroll using R11WAITLIST!
Included: all of the modules, masterclasses, content, and videos inside- along with an international community of fit pros to help you level up, FILL CLASSES, and change lives.