Worth Every Penny Joycast
227 episodes - English - Latest episode: 4 days ago -How do I build my dream portrait photography business without sacrificing my family and freedom? How do I find photography clients who want more than digital files? What should I charge for my photos? What’s the best way to market for photography clients? Am I ready for a studio?
Welcome to the Worth Every Penny Joycast where photographer and New York Times Best-Selling author, Sarah Petty, will answer these questions and more.
With 3 kids under 3, Sarah decided she wanted to make money with photography. But it wasn’t as easy as it looked. After a few years and lots of tears, she built her little portrait photography business into one of America’s most profitable and this joycast will show you how. It’s designed for photographers who want more from their portrait hotography business, more profits, more clients and more free time…and don’t want to sacrifice their family along the way.
Each week you’ll learn pricing tips, marketing ideas, selling tips and get insights into what’s working now. Along with a huge helping of motivation to build your own photography business where your clients say you’re worth every penny.
You can find Sarah Petty at:
www.joyofmarketing.com
www.instagram.com/sarah.petty
www.facebook.com/thejoyofmarketing
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Episodes
#169: What's Possible For You If You Don't have a Photography Degree? Brandy Got a $4,000 Order
July 25, 2023 09:00 - 14 minutes - 23.3 MBFeel like you’re not a “real” photographer because you don’t have a photography degree? That’s exactly what kept my student Brandy Aldrich from embracing her long-term dream of being a photographer! “They told us in college that we needed a degree to back up our talent, so I thought if I went out on my own, I’d fail.” The thing is - Brandy already had a good eye. She took great pictures. She didn’t need a degree in photography. What she needed to learn was something totally differen...
#168: The Universe Vs. You: How to Stay Super Strong When You're Being Pulled Down
July 18, 2023 09:00 - 23 minutes - 45.4 MB“Nobody will ever pay that much for photography.” “You’re not even a real photographer.” “You’ll never be able to run a photography business and raise kids, too.” Cutting, judgmental comments from your friends, spouse or even STRANGERS can really get you down. Especially when they are about your photography business. If you don't find a way to rise above them, they can absolutely drag you and your photography business down. Hit play to learn how to take those comments, throw the...
#167: I Bargained for a better price at an Art Fair. Here’s what happened.
July 11, 2023 09:00 - 18 minutes - 34.6 MBThere’s nothing more terrifying than when someone asks you for a discount on your photography. Do you freeze? Stumble over your words, unsure what to say? Cave in and give them the discount on your photography? PHOTOGRAPHERS, WE DON’T HAVE TO DO THIS! The key is to be prepared when photography clients ask this question. I recently asked a local artist for a discount and his response was the best I’ve ever heard. Hit play to learn what he said (and you can too) when someone asks...
#166: Beating Imposter Syndrome: How Kim Wolfe Went from Charging $200 to a $4,400 Session!
July 04, 2023 09:00 - 15 minutes - 25.8 MBDo you ever feel like every photographer in your market is out there doing great work and raking in clients… except for you? Despite having a photography degree from one of the best photography schools in the country, Kim struggled to make a full-time living doing what she loves. As impostor syndrome took root, she wondered if she would ever make more than $200 per session… Hit play to learn how she beat her head trash, got confident in her photography business, and made a $4,400 ...
#165: 6 Ways to Attract Awesome Photography Clients This Summer
June 27, 2023 09:00 - 17 minutes - 33.6 MBYour kids are out of school, but does that mean your photography business has to be on vacation, too? NO! Here are 6 ways to attract awesome photography clients this summer while getting TONS of family time, too! Hit play now and I’ll show you how to get the MOST out of summer (for your family and your business). RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-165 SHOW TRANSCRIPT: https://bit.ly/3pf6UHy INSTAGRAM – DM Me “P...
#164: How This Mom of 3 Sold $12,700 of Her Photography in 30 Days (While Working a Full-Time Job)
June 20, 2023 09:00 - 38 minutes - 64.2 MBThey say it takes 10 years to be an overnight success, but Allie Cline proved “them” wrong! This self-proclaimed introvert and mom of 3 had just moved to a new town when she decided to join Boutique Breakthrough. So what did she do to get $12K in orders in her FIRST 30 DAYS in business??? (Something you can do TODAY!) Find out how Allie made something BIG happen for her business, all while taking care of three kids and working full time, in today’s podcast! RESOURCES: WORTH E...
#163: How Leah Turned Her Photography Business Around When Nothing Was Working
June 13, 2023 09:00 - 19 minutes - 33.1 MBDo you ever feel like despite trying EVERYTHING, your lack of clients means that you’re bad at marketing your photography business? My student Leah had the same fear. After years of several misses, her photography business had turned into something unfilling and draining. But then she tried one more thing… Hit play to learn how long-time photographer Leah finally turned everything around and landed a $6,000 order!! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmar...
#162: Attention Parents: Here's How to Navigate Summer In Your Photography Business
June 06, 2023 09:00 - 27 minutes - 51.2 MBWhen the kids get out of school for summer break, it can really throw a wrench in your schedule as a photographer. How are you supposed to run your business, squeeze in sessions, all while caring for your little ones who are suddenly home 24/7? I’ve got three kids, and my family navigated the summer schedule for 15 years so my business didn't have to come to a screeching halt. It can be done! On this episode, I’m sharing the 6 rules of managing summer vacation when you’ve got kids and...
#161: How To Transition Into Photography While You’re Still Working a Day Job
May 30, 2023 09:00 - 33 minutes - 63.8 MBWant to go ALL IN on your photography business, but feeling pressed for time between your current career and your family? Friend, I TOTALLY get it. And I have some good news for you… I rounded up a few simple rules that will help you maximize the time you do have so you can transition into a thriving photography career! (Without burning the candle at both ends or sacrificing even more time with your family.) Curious? Hit play and let’s dive in! RESOURCES: WORTH EVERY PENNY JOYC...
#160: Curious How to Juggle a Full Time Job & a New Photography Business? Meet Shaina.
May 23, 2023 09:00 - 16 minutes - 26.6 MBWant to give up your career to run a photography business? Working mom of 3 Shaina felt the same way… She wanted to do photography, but with a full-time job, three kids, two dogs, and a husband all needing her attention, she didn't know where to start. Hear how Shaina took the first step and leveraged the small amount of time she did have to go all in and get a $3,000 client order!! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-160 ...
#159: The Mistake of Not Focusing on Money
May 16, 2023 09:00 - 26 minutes - 50.2 MBHave you ever felt guilty about asking people to pay {gasp…that much} for your photography? Do you have trouble charging what you’re worth because of how you grew up? Maybe you’re even worried that you’ll feel guilty or change in icky ways if you start making more money in your photography business. Today I’m sharing nine ways to use money from your photography business for GOOD so you can shift your perspective around what it means to be profitable and help you and the people around y...
#158: I stayed at a Luxury All-Inclusive Resort in Mexico. Here’s What I Learned.
May 09, 2023 09:00 - 22 minutes - 42.6 MBHave you ever found it hard to believe that people will invest big bucks in your photography? Maybe you’ve fallen into the trap of selling from your own wallet (thinking about what you would pay for something). And because of that, you’ve kept your prices low. Today I’m sharing what I learned about competing on price while staying in an all-inclusive resort in Mexico for a business event!! Hit play to hear my epiphany and what it means for your photography business! RESOURCES: ...
#157: How This Small Town Photographer Got $30K in Portrait Orders in 3 Months!!
May 02, 2023 09:00 - 35 minutes - 65.5 MBHave you ever had friends and family doubt that you could make a living from your photography? Or maybe you’ve felt pressured to quit photography altogether and get a “real” job? Kristen was in the same boat. She didn’t have a support system for her photography dreams, but she still KNEW she had to keep going. Today she’s sharing how she went from a digital file photographer to a boutique photographer and ended up making $30k in just 3 months!! Hit play to hear the full story of ...
#156: How Giving Back Can Help You Grow Your Photography Business
April 25, 2023 09:00 - 17 minutes - 32.4 MBThere are so many people struggling in the world right now. Here’s how you can help just by using your camera. Everywhere I look, there are people who can use a helping hand. But I don’t have unlimited funds to write checks or the hours I’d love to dedicate to volunteering. Here’s what I can do, and so can you! We can use our cameras in specific ways that give back while we grow our photography businesses, too. I’m not just talking about giving away free sessions. This one idea is on...
#155: In 40 Minutes She Made More Than Her Largest Wedding Package!
April 18, 2023 09:00 - 21 minutes - 35.1 MBDo you want to transition out of wedding photography and into portrait sessions? Maybe you still love weddings! But you know that they’re so time-consuming… One of my students came to the same conclusion. And after her revelation, she made more in a 40 minute session than she was making in 40 HOURS of wedding photography work!! Hit play to learn how Kaycee made the jump and how you can do the same thing! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.co...
#154: The Cost No One Talks About In a Photography Business
April 11, 2023 09:00 - 15 minutes - 29.7 MBDid you know that there is ONE expense that could cost your photography business more than ANYTHING else? No, it’s not taxes or gear… In fact, it’s something you might not even know exists! Hit play to learn the cost that NO ONE talks about in a photography business (and how you can avoid it). RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-154 CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarket...
#153: Stop Doing This ONE Thing If You Can’t Get Anything Done
April 04, 2023 09:00 - 11 minutes - 21.4 MBI’m a creative entrepreneur who struggles with shiny object syndrome. So there are days when I feel like I’ve gotten NOTHING on my list done. Today I’m sharing one decision you can make to MAXIMIZE the time you do have to work on your business – so you can fit in more of the things you NEED to do to build a business that thrive while you put #familyfirst. Hit play to learn the number one thing you have to stop doing right now. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.jo...
#152: How An Early Childhood Educator Replaced Her Income with Photography
March 28, 2023 09:00 - 28 minutes - 45 MBDo you dream about what you would do with extra income from a photography business? Shalicia did, too – but she quickly realized that working full time AND being a photographer is hard work (say goodbye to resting on the weekends)... After three years of exhaustion, she learned that there is ANOTHER way of doing business. One that allowed her to replace her full-time income and finally experience the life she wanted! Hit play for a life update (big changes are coming for Shalicia o...
#151: My 5 Biggest Takeaways from Go Boutique Live 2023
March 21, 2023 09:00 - 31 minutes - 59.7 MBWhat if you could get 3 WHOLE DAYS of photography business training boiled down into just ONE bite-sized podcast? Your wish is my command! After an AMAZING Go Boutique Live (the buzz has been that it was our best one yet), I decided to round up my 5 biggest takeaways for YOU. It’s a great refresher if you were there, and a great way to catch up if you weren’t. Make sure you grab a pen before you hit play – you’re going to want to take notes so you can use these takeaways to super...
#150: What To Do When You Don't Believe In Yourself Or Your Prices
March 14, 2023 10:00 - 29 minutes - 46.2 MBHave you ever struggled to believe that you’re worth the prices you need to charge to run a profitable boutique photography business? Amy Yang struggled with the same thing when she started turning her love for photography into a high-end photography business. Hit play to learn how this military wife went from selling underpriced digital files to earning 6 figures in her photography business AND being voted by members of our Peak Performance Coaching community as Sherpa / Coach of the ...
#149: $100k in 6 months! How this single mom photographer pivoted from weddings to portraits
March 07, 2023 10:00 - 28 minutes - 45.6 MBAre you a wedding photographer who wants to transition to portrait photography so you can spend time with your family on the weekends? Or maybe you’ve already started to make a change in your business and are stuck in a weird, awkward hybrid phase. Amy Wellenkamp was in the same boat. She wanted to make a change, so she offered a little bit of this, and a little bit of that. But when the pandemic hit and she lost 30% of her business in five days, she knew she had to go all in on ONE thi...
#148: Part 2: The Top Secrets to Reaching $100K From My 2022 Yay Award Winners
February 28, 2023 10:00 - 47 minutes - 77.2 MBAs promised, here is PART TWO of the top secrets to reaching 100k from my 2022 Yay Award Winners! These photographers earned as much as $400,000 last year in their photography businesses, so you'll want to hear their favorite tips for growing a profitable photography business. Hit play to learn what changed the game for these 7 boutique portrait photographers and how they’re crushing it right now! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/epi...
#147: The Top Secrets to Reaching $100K From My 2022 Yay Award Winners (Part 1)
February 21, 2023 10:00 - 48 minutes - 79 MBWhat if you had the chance to hear how other boutique portrait photographers are finding success no matter where they live or what circumstance they’re in? Well, today you CAN!! I gathered up some of my TOP performing students (all who did 6-figures+ in 2022) and asked them to share their biggest secrets with you. Some of them are photography veterans, and some are just starting out. Some are in small towns, and others are in huge cities. What they have in common is that they have a...
#146: How to Balance a Growing Photography Studio When You Want To Travel More
February 14, 2023 10:00 - 28 minutes - 44.6 MBHow do you juggle the dreams you have for your photography business and the desire to travel more with your family? Today I’m chatting with my student (and long-time photographer) Chianne Coffman to learn how she was able to take her business from struggling to 6-figures WHILE taking frequent road trips with her husband and two kids. Hit play to hear the steps she took to show up for her family WITHOUT giving up on her business goals. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTE...
#145: What You Can Learn From My Response to an Instagram Meanie
February 07, 2023 08:36 - 40 minutes - 76.2 MBHave you ever gotten a hurtful comment on social media about your photography business (or maybe even about you personally)? Has the fear of being judged by commenters has stopped you from putting yourself out there? Today I’m sharing a mean comment I received on Instagram and how I responded to it. Hit play to learn how to keep a professional image AND prevent yourself from taking on any head trash from the internet trolls. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www...
#144: How To Create a Name for Your Photography Business
January 31, 2023 10:00 - 17 minutes - 33.5 MBYour photography business name is one of the first things potential customers see (and what they will remember you by) — so it’s CRITICAL that you pick the right one. But brainstorming the perfect name can be tough. Where do you even start? Never fear! Hit play to learn my tips for creating a name for your photography business that you won’t want to change in a few years. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-144 SHOW TRANS...
#143: How This Breast Cancer Survivor Went From $200 Sessions to $4,000 Sessions in Just a Few Months
January 24, 2023 10:00 - 14 minutes - 24.5 MBWhat if you could take control of your photography career in just a few months? WITHOUT spending endless hours on the computer editing or sacrificing family time… That’s exactly what breast cancer survivor Stacy Lange did! When her husband said things like, “You’re always on that dang computer, and you’re only making $200!”….Stacy realized she was giving more time to her clients than to her family. Hit play to learn how she went from $200 sessions to $4,000 sessions while being t...
#142: What’s Different Between the Boutique Portrait Experience Vs the Digital File Experience?
January 17, 2023 10:00 - 23 minutes - 45.1 MBCan you get away with simply ADDING prints to your digital file photography business to make it boutique? Spoiler alert: This “hybrid” business model does far more harm than good (and leaves both you and your clients frustrated). Hit play to hear the key differences between the two business models and learn the tweaks you need to make to become FULLY boutique! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-142 SHOW TRANSCRIPT: ht...
#141: 3 Books I Read This Year that Photographers Should Read, Too
January 10, 2023 10:00 - 27 minutes - 52.8 MBWhat do Bill Gates, Warren Buffet, Elon Musk, Mark Zuckerberg, and Mark Cuban all have in common? They read. A LOT! But they don’t just read anything… they read books that are relevant to them and what they’re going through. So I rounded up 3 books that I read this year that I believe EVERY photographer could benefit from!! Hit play to hear my picks! So I rounded up 3 books that I read this year that I believe EVERY photographer could benefit from!! Hit play to hear my picks! RESOU...
#140: How a Mom of 3 Went From Feeling Like A Burden To Helping Support Her Family With Her Photography Business
January 03, 2023 10:00 - 14 minutes - 25 MBDo you ever feel like if you don’t start to make more profit in your photography business, you’ll have to go back to a J-O-B (and sacrifice time with your family)? Is imposter syndrome holding you back from charging more in your photography business? Hit play to learn how Amanda Costle went from struggling with confidence and giving her photography away for free to getting a $3,400 order. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episod...
#139 - How to Start Fresh After a Disappointing Year
December 27, 2022 10:00 - 17 minutes - 33.2 MBHave you ever felt like you tried everything, gave it your all, used every tool in your toolbox… and were still disappointed with the result? It can be especially disappointing to not get what we want out of our photography business. I’ve been there!! But that doesn’t mean we have to drag that disappointment into the new year or stay in a downward spiral of guilt. Hit play to learn how to start fresh after a disappointing year. RESOURCES: WORTH EVERY PENNY JOYCAST SH...
#138 - My Education Diet: What I Invested in Learning in 2022
December 20, 2022 11:41 - 32 minutes - 61.3 MBYou may be surprised, but education is one of my BIGGEST business expenses every year… and it’s WELL WORTH IT! Want to take a peek behind the curtain and see EXACTLY what I invested in this year? Hit play to get a peek inside my education diet in 2022! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-138 SHOW TRANSCRIPT: bit.ly/3Vbo0Qn GO BOUTIQUE LIVE - 3 Day Virtual Event for Boutique Photographers February 28 - March 2, 2023 ...
#137: How This Single Mom Built a Photography Business That Allows Her To Stay Home With Her Son
December 13, 2022 10:22 - 16 minutes - 27.9 MBFeel like you need to put your dreams of running a photography business on hold until your kids get older, your situation changes, or you win the lottery? This ONE SHIFT could make all the difference for you… Hit play to learn how single mom Elizabeth Covey left her corporate career and grew her photography business WHILE staying at home with her son. (Yes! It’s possible!) RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-137 SHOW TRANSCRIP...
#136: 3 Things Every Photographer Should Be Selling Right Now
December 06, 2022 10:16 - 18 minutes - 35.3 MBWant to know what clients are ACTUALLY buying this time of year? Today I’m sharing 3 things that every photographer can sell to get some extra cash in their pocket RIGHT NOW. Hit play for some easy ways to show up for your clients AND your family this time of year! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-136 SHOW TRANSCRIPT: bit.ly/3UBphjx BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing....
#135: The New Tool I'm Using That Helps Me Overcome Perfectionism
November 29, 2022 10:01 - 12 minutes - 22.9 MBWant to put things out into the world but they never feel totally DONE or quite PERFECT enough? I hear you!! I recently realized that I was hurting myself (and my business) by overthinking and overworking ideas. Thankfully, I found a solution. Hit play to learn the free tool I now use to overcome perfectionism and keep moving forward. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-135 SHOW TRANSCRIPT: bit.ly/3ioImY...
#134: How This Wedding Photographer Transitioned to Portrait Photography & Had a $6,000 Week
November 22, 2022 12:13 - 15 minutes - 26 MBWant to transition from being a wedding photographer to a portrait photographer but don’t know where to start? Feeling like there’s no way you could increase your income without sacrificing your nights and weekends? Hit play to learn how my student, Jessie, made the switch and went from making $250 a session to having a $6,000 week – while still spending plenty of time with her little girl! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/e...
#133: Do you have a Failure System or a Success System?
November 15, 2022 12:37 - 14 minutes - 28 MBBuilding a photography business can be overwhelming and confusing. With so much advice being thrown at you, where do you even start? I had a HUGE aha recently, sitting in a room with one of my original marketing mentors, Dan Kennedy. What he said made me realize that if you don’t get one crazy SIMPLE thing right, you’ll NEVER get out of overwhelm or confusion! Hit play to learn how you might be unintentionally setting yourself up to fail (and how you can turn it arou...
#132: Why It's Important to Treat Your Best Photography Clients Better
November 08, 2022 11:45 - 15 minutes - 30.2 MBLooking for some unique ways to spoil your best clients this holiday season (and all year round)? Hit play to learn how I nurture my BEST clients and make them feel amazing so they keep coming back again and again! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-132 SHOW TRANSCRIPT: https://bit.ly/3UhPK6n BOUTIQUE BREAKTHROUGH – LIVE 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM Me “Pricing Rules” For a C...
#131: If You’re a Long-Time Photographer Struggling to Eek Out a Photography Income, Listen to This
November 01, 2022 10:36 - 27 minutes - 44.2 MBDoes “that’s it?” cross your mind every time you see what your photography business is bringing in? Does it feel like nothing you’re trying is moving the needle, no matter how long you’ve been at it? Hit play to learn how my student Jenn went from a yearly profit of $376 (despite being in business for 13 years) to $46k just ONE YEAR after becoming boutique. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-131 SHOW TRANSCRIPT: https://bi...
#130: How a New Photographer Got TWO $1,100 Clients, Weeks After Starting Her Business
October 25, 2022 12:50 - 28 minutes - 47.7 MBDo you love photography, but have no idea where to start when it comes to making it into a business? Or maybe you’ve just started your photography business, and are already hitting some roadblocks… Hit play to learn how my student Tara booked TWO amazing $1k+ clients just WEEKS after starting her photography business. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-130 SHOW TRANSCRIPT: https://bit.ly/3CEnF1n ...
#129: 13 Things You Can Do to Increase the Value of Your Photography
October 18, 2022 12:11 - 18 minutes - 34.9 MBIf you’ve ever looked at your photography business and thought, “All this work… and I only made THAT much??” I hear you. Hit play to learn 13 EASY ways to add value to your photography so clients will HAPPILY pay you more! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-129 SHOW TRANSCRIPT: https://bit.ly/3CEnF1n BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM M...
#128: How Hard Is It to Reach 6-Figures In Your Photography Business?
October 11, 2022 09:00 - 14 minutes - 28.3 MBWhat if you could STOP hustling and earn even MORE in your photography business? Today I’m going to share a little simple, eye-opening math formula that shows you JUST HOW CLOSE you actually are to making 6 figures. Hit play to learn what I like to call “The Money Math Behind a 6-Figure Photography Business”. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-128 SHOW TRANSCRIPT: https://bit.ly/3MnEFNQ BOUTIQUE...
#127: How a Digital File Photographer Reinvented Herself as Boutique in a New Community
October 04, 2022 12:41 - 29 minutes - 47.9 MBHave you ever felt defeated in your photography business? Like nothing you’re trying is working? Today my student Carolyn Slavenas is sharing how she moved to a new community AND transitioned THREE clients into boutique clients… FAST. Hit play to learn how she quickly reinvented herself and generated a $4,147 order! RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-127 SHOW TRANSCRIPT: https://bit.ly/3M2E18n BOUTIQUE BREAK...
#126: The Shift I Made to My Money Mindset that Removed My Guilt & Shame
September 27, 2022 09:00 - 8 minutes - 16.9 MBHave you ever felt a pang of guilt while pulling money out of your wallet to buy something? Money can have such an emotional chokehold on us. But we have the power to change that! Hit play to learn the mindset shift you need to make to live the BIG life of your dreams. (I learned this from my amazing “second dad” and I can’t wait to share it with you…) RESOURCES: TRANSCRIPT: https://bit.ly/3E1sowr WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/pod...
#125: 4 Safeguards for Photographers When Using Social Media
September 20, 2022 09:00 - 15 minutes - 29.1 MBAs photographers, we need to be present on social media to get in front of potential and existing clients. But sometimes creating content for your business can feel like a full-time job. Exhausting, right? Thankfully, it doesn’t have to be that way! Hit play to learn how to promote your photography business on social media without driving yourself crazy or getting sucked into a “scroll hole”. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/...
#124: What To Do When Things Aren't Working
September 13, 2022 09:00 - 12 minutes - 23.2 MBDo you ever feel like NOTHING is working to move your photography business forward? It’s one of the most disheartening feelings in the world!! The good news is, there are a few simple and strategic things you can do to start seeing more momentum in your business… TODAY! Hit play to learn what to do when it feels like nothing is working. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-124 SHOW TRANSCRIPT: https://bit.ly/3eMApe3...
#123: How To Turn Your Portrait Clients Into Repeat Clients
September 06, 2022 10:51 - 11 minutes - 22.2 MBOne of the best tricks I have up my sleeve for running a successful photography business is turning all of my amazing, right-fit clients into repeat clients. It’s easier than you might think! Hit play to learn how I keep my clients coming back to me time and time again (after they’ve gushed about their experience to their friends, of course)! Wondering where to find your first few clients? Make sure you’re chatting while you’re out and about! DM me “conversation starters”...
#122: How This Army Veteran & New Mom Is Juggling Her Photography Business with a Newborn
August 30, 2022 09:00 - 26 minutes - 41.8 MBHave you ever felt like you can’t have a career in photography? Like it’s unrealistic, or just not something that someone in your position could do? Today I’m chatting with Army veteran, new mama, and photographer Michelle DeLurme who felt the same way… until something shifted. Hit play to learn what that was and how she went from working 80-hours a week to just a few hours a DAY while still generating enough income to take her daughter to Disney World (and all of the other fun extras s...
#121: How To Start a Conversation About Your Photography Business With ANYONE
August 23, 2022 09:00 - 8 minutes - 16.8 MBWhat if you could turn your everyday activities (like grocery shopping or heading to Target) into marketing activities for your photography business? Today I’m going to show you how I learned to book new clients everywhere I go! Hit play to learn how to start a natural conversation about your business with anyone. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-121 SHOW TRANSCRIPT: http://keap.li/FbZGyz BOUT...
#120: Is This Why You Have Too Much Competition for Photography Clients?
August 16, 2022 09:00 - 14 minutes - 27.3 MBDid you know you can actually CONTROL how many competitors you have? Yes, seriously! It’s in YOUR control. Hit play to learn how I figured out what made me so special and different that my competition totally disappeared. RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-120 SHOW TRANSCRIPT: http://keap.li/durik8 BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM...