Can cannabis brands work with influencers?
SHE2.0
English - July 18, 2019 12:00 - 25 minutes - 23.6 MB - ★★★★★ - 12 ratingsSelf-Improvement Education Health & Fitness Alternative Health perimenopause healthylifestyle hormonehealth hormones hotflashes memoryloss menopause menopausematters menopausesymptoms pelvicfloor Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Did my CBD land me in the ER?
Next Episode: A seat at the table for everyone
In this episode I am joined by Jess Hunichen and Emily Ward, the Co-Founders of the multi-faceted Influencer and PR agency, Shine PR and Shine Influencers. Shine is tapped in to the influencer network with offices in Toronto, Montreal and Los Angeles. We are tackling the tricky topic of cannabis brands working with influencers to help build brand loyalty and awareness. The problem is – can cannabis brands work with influencers? Not really... But that doesn’t mean it’s game over. Jess and Emily share some of the boundaries, some things to avoid and some creative ways that brands and influencers can work together and it might not be what you think.