Scaling into Retail Without Losing DTC Roots: Monica + Andy with Founder and CEO Monica Royer
LEADING BRANDS — Wavebreak Podcast
English - June 05, 2023 10:30 - 50 minutes - 40.2 MB - ★★★★★ - 27 ratingsEntrepreneurship Business Marketing dtc ecommerce marketing ecommerce marketing retail d2c dtc marketing direct-to-consumer shopify online retail Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode of the Wavebreak Podcast, Dylan Kelley interviews Monica Royer, Founder & CEO of Monica + Andy, the children’s and family brand parents can rely on for the products, resources, and support needed to confidently navigate every stage of raising a family.
Monica’s experience advising her brother, Andy Dunn, Founder of Bonobos, combined with her passion for high quality essentials and entrepreneurship, has been a driving force behind the continued growth and evolution of the Monica + Andy brand.
You'll also learn:
Why the brand launched with a retail location and how it became the primary growth driver during the early years of the brandRetail strategy and how the brand has created a sub-brand that is launching in 1,000+ Walmart locationsFuture of the brand as they continue to scale into retail while remaining true to their DTC rootsMonica Royer is the Founder & CEO of Monica + Andy.
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