Cross-Border Commerce at Scale, with Craig Reed, SVP of Global Trade at Avalara

Unpacking the Digital Shelf

English - June 21, 2021 11:00 - 28 minutes - 25.8 MB - ★★★★★ - 63 ratings
Management Business Marketing digital shelf b2b amazon ecommerce dam enhanced content pxm retail b2c target Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Interview: The Future of Retail Media that’s Lifting In-store Sales by 3-5%, with Arsen Avakian, CEO and Co-founder of Cooler Screens

Next Episode: People, Process, and KPIs: Using a Competitive Mindset to Win the Digital Shelf, with Rachel Tetreault, Vice President of Sales and Marketing Digital Commerce at EastPoint Sports

The opportunity for brands to drive revenue through cross-border commerce is greater than it's ever been. But the complexity keeps rising. The taxman cometh wherever you sell. Craig Reed, SVP of Global Trade at cross-border technology provider Avalara joined Peter and Rob to talk through some of the complexities and the innovations that make it possible to sell globally at the scale that’s right for you.