Twitter Smarter Podcast with Madalyn Sklar - The Best Twitter Tips from the Pros
79 episodes - English - Latest episode: over 4 years ago - ★★★★★ - 75 ratingsTwitter marketing expert Madalyn Sklar shares her insights on Twitter best practices in her #TwitterSmarter podcast. Listen as Madalyn interviews top-ranked social media and marketing rock stars who share their best Twitter tips, tools and resources that’ll inspire you to crush your Twitter marketing. These expert tips will teach you how to “work smarter not harder” on Twitter and get noticed right now.
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Episodes
Twitter Do’s & Don’ts with Sarah Nagel of Sprout Social
February 02, 2016 01:25 - 27 minutes - 37.8 MBSarah Nagel is the Community Outreach Manager for Sprout Social and the host of the popular #SproutChat that takes place Wednesdays at 3pm Eastern. Sarah launched the chat in June 2014 and it quickly became a leading destination. She does an excellent job connecting people and brands together. Sarah has been working in social media for four years, and specifically with Sprout for over two years. Sprout Social is a social media management software company where customers can integrate vario...
Powerful Scheduling Tool Tweet Jukebox with Tim Fargo
January 17, 2016 06:11 - 23 minutes - 32 MBTim Fargo is the CEO of Tweet Jukebox, an amazing and powerful Twitter tool. It’s a personal favorite of mine which I use every day for marketing my brand on Twitter. It’s a free scheduling tool that allows you to load a “jukebox” with content, schedule when you want tweets to go out and then sit back and let it do the job for you. Tim is a bestselling author, a keynote speaker, an angel investor, and an entrepreneur. Back in the 90’s, he co-founded an insurance fraud investigation company...
The Power of Content Curation with Yann Ilunga
December 22, 2015 21:39 - 28 minutes - 39.2 MBYann Ilunga is a content curation expert. He is the genius behind the amazing podcast 360 Entrepreneur which seeks to help entrepreneurs build their platform, grow their audience, and build authority. Yann also hosts a music business podcast, The Jazz Spotlight. I was privileged to be a guest on both of his shows where I talked about Twitter tips and marketing. Now it’s Yann’s turn to share some great and practical Twitter insights specifically about the power of content curation and how y...
Sharing Relevant Content Made Easy with Jonathan Abrams
December 11, 2015 23:52 - 37 minutes - 51.1 MBJonathan Abrams is the CEO and founder of Nuzzel. His company developed an app that has quickly become one of my faves. Nuzzel solves a problem we all have - overload of information on social media. It allows you to get personalized, relevant news from your friends on Twitter and Facebook without overwhelming you. Jonathan shares with us some insights into this amazingly helpful, free platform. It’s available to use on the web, mobile, and email. Jonathan holds an impressive career portfol...
Sharing Smart Tips & Apps with Kristi Hines
November 24, 2015 22:56 - 26 minutes - 36.1 MBKristi Hines is a freelance writer and is well known in the social media space. She writes for many of my favorite publications like Social Media Examiner, Sprout Social, Hubspot and many more. I love her blog. She has an amazing guide to over 160 Business & Digital Marketing Conferences for 2016. Kristi is a wealth of information and I am just thrilled to have her on the podcast. In this episode she shares her best Twitter tips like the importance of optimizing your Twitter bio and how Tw...
Mari Smith on Elevating Your Presence with a Content Plan
November 20, 2015 23:09 - 29 minutes - 40.2 MBMari Smith is an internationally renowned, seasoned public speaker with deep expertise in social media marketing – particularly Facebook; she is often referred to as “the queen of Facebook.” In fact, she has such extensive knowledge on the effective use of the platform that Facebook recently partnered with her to facilitate and teach at its Boost Your Business series events across the country. Forbes named Mari as a top ten social media power influencer several years in a row, and Fast Com...
Twitter Lessons Learned from Katerina Petropoulou at Twitter Counter
November 11, 2015 23:43 - 22 minutes - 20.9 MBKaterina Petropoulou at Twitter Counter is the community outreach and customer support manager. She has the unique role of seeing the product from users’ perspectives while also working on behalf of the brand to design interactions and features that continue to engage and delight its more than 2 million users. Helping to guide the ship as the first provider of Twitter user statistics and a leading service for Twitter analytics has helped Katerina amass an extensive collection of “lessons l...
How Periscope Will Rock Your Business with Ryan Steinolfson
September 21, 2015 23:40 - 32 minutes - 29.4 MBRyan Steinolfson, Periscope Ryan as he is also known, is the president of Accelerate Marketing, Inc. Based in San Diego, CA, this digital marketing agency specializes in accelerating clients’ brand recognition to help ensure maximum potential for increased sales and exponential growth. In fact, the company is currently on a mission to assist 1,000 organizations in just such a manner over the next five years. Given Ryan’s live streaming expertise, we’re going to take a slight departure on t...
Building True Relationships with Marty McPadden
September 09, 2015 23:57 - 25 minutes - 23.6 MBMarty McPadden is a digital, video and audio content producer and strategist. He is the founder and CEO of PodJamTV Productions, which produces live and edited audio and video shows and conducts video workshops. Formerly with ESPN, Marty has over 18 years’ experience in television production and operations. His latest product, VideoChatOnAir.com, helps brands and businesses take advantage of the video revolution by producing and hosting live online video shows. In today’s #TwitterSmar...
Twitter Strategies & The Power of Periscope with Sue B Zimmerman
August 30, 2015 01:37 - 31 minutes - 28.5 MBSue B. Zimmerman, the Instagram gal, is founder of Insta-Results (the world’s first comprehensive online Instagram course) and author of the #1 eBook “Instagram Basics for your Business.” She’s also a popular CreativeLive instructor, powerful speaker on prominent stages like SMMW15, and highly sought after business coach. Sue is passionate about teaching entrepreneurs, business execs, and marketing professionals how to easily leverage the power of Instagram for tangible business results....
Listening Effectively & Searching Like A Pro with Joe Manna
August 20, 2015 06:33 - 28 minutes - 26.1 MBJoe Manna describes himself as a community leader whose passion rests in online media. At the time of this recording, Joe was helping small businesses succeed by planning, creating and measuring online content for CRM provider Infusionsoft, where he pioneered the company’s social media program and led it to profitability and sustainability. He was also focused on leading Infusionsoft’s corporate blog program, providing measurement and insights to its content marketing performance, and cr...
How To Run A Twitter Chat with Brian Honigman
July 29, 2015 23:56 - 25 minutes - 23 MBBrian Honigman is the CEO of Honigman Media, a content marketing consultancy that provides strategic counsel regarding content distribution and content production. As a content marketing and social media strategist, Brian is a regular contributor to the Wall Street Journal, Forbes magazine, the World Economic Forum and others. Brian has worked with a range of clients from growing startups like Sumall and Amerisleep to established brands like Dell and Marc Ecko. He is a frequent professio...
Leverage Social Selling with Kim Garst
July 24, 2015 06:38 - 33 minutes - 45.9 MBKim Garst is CEO of Boom! Social Media Marketing where she applies her 20+ years of experience to help small business owners, entrepreneurs, marketers and managers with building online traffic, increasing engagement, converting prospects into buyers and developing compelling content. Kim is a respected author, leader of a 500K social media community, and has been listed as a Forbes magazine Top 10 Social Media Women Power Influencer. In this #TwitterSmarter episode, she will share a f...
Storytelling 140 Characters At A Time with Keith Quesenberry
July 22, 2015 06:21 - 17 minutes - 24.7 MBAn active researcher and published author, Keith Quesenberry teaches marketing (traditional, digital and integrated) at Johns Hopkins University. Prior to that he spent 17 years as an associate creative director and copywriter for startups and Fortune 500 companies. In this #TwitterSmarter episode, Keith shares his insights on the importance of one-to-one conversations on Twitter, and how to tell great stories 140 characters at a time. Episode Highlights: Twitter is crowded, with lo...
Mapping Your Goals on Twitter with Britt Michaelian
July 20, 2015 08:12 - 23 minutes - 32 MBThis episode’s #TwitterSmarter guest is writer, producer and entrepreneur Britt Michaelian. This proud wife and mom is the host of Mass Amplify, a podcast for social media brand builders, strategists and influencers who want to amplify content for intentional results. Episode Highlights: To find value from Twitter, it is important to be strategic in its use and to set measurable goals – this means mapping out the top three things to do on Twitter each day When starting out, commit t...
Staying Organized Using Twitter Lists with Mark Schaefer
July 16, 2015 07:22 - 18 minutes - 25.5 MBIn this episode I chat with Twitter guru, Mark Schaefer. He’s authored many books including my favorite, The Tao of Twitter. I’ve been following Mark for many years. He’s amazing and shares so much value. In this episode he dishes out great tips and then deep dives into Twitter Lists. He shares 3 excellent ways to best use lists. In this episode, here’s what Mark discusses: Mark says his favorite chapter in his book, The Tao of Twitter, is Chapter 5. It goes into how do you build a Twi...
The Power of Twitter Chats with Brian Fanzo
July 07, 2015 03:24 - 25 minutes - 34.3 MBIn this episode I chat with my friend Brian Fanzo who is best known as @iSocialFanz in the social space. He’s been a rising star and really making a name for himself as a speaker, podcaster and Twitter chat host. Brian is everywhere and I love that! And like me he’s been an early adopter to Meerkat and Periscope. He’s broadcasting at least several times a day on both platforms and is always giving so much value to his followers. In this podcast he’ll be sharing the power of Twitter chats. ...
Demystifying Twitter Thematics with Ariel Hyatt
July 02, 2015 22:35 - 13 minutes - 18 MBIn this episode I chat with my longtime friend and colleague, Ariel Hyatt. We both got our start as entrepreneurs in the music business back in 1996. She founded Cyber PR and has made an incredible name for herself in the music business and has now expanded her reach beyond music to include entrepreneurs and a variety of businesses types. Ariel and I are a lot alike – our mission is to help people better grasp social media and develop strategies that work. And utilizing the power of Twitter...
Mastering Twitter Cards with Christina Kehoe
June 26, 2015 22:43 - 15 minutes - 14.5 MBIn this episode I chat with Christina Kehoe of Infusionsoft. If you’re not already familiar with Infusionsoft, they provides sales and marketing software for businesses. Christina works with small business owners to build and execute marketing strategies. She has also worked closely with the Twitter Small Business team and shares valuable insights that will help you right now. In this episode Christina takes a deep dive talking about Twitter cards. Did you know Twitter cards have 313% mo...
Robert Moore on Building Your Audience With Link Listening
June 23, 2015 08:23 - 27 minutes - 24.8 MBIn this episode I chat with Robert Moore of oneQube Technologies. His company’s Spider platform is a powerful listening tool that let’s you measure, analyze and build scalable databases of customers, prospects and influencers. His company’s tagline is “We Build Solutions for Social Business.” They also own TweetChat.com, the largest free Twitter chat platform that powers 1000’s of Twitter chats every month. In this episode Robert discusses “Link Listening.” It’s a fascinating technique t...
Get Real with Pam Moore from Marketing Nutz
June 20, 2015 03:45 - 24 minutes - 22.3 MBIn this episode I chat with Pam Moore of Marketing Nutz. She describes herself as half geek, half marketing and 100% social nut! I can tell you, Pam is everywhere online. She constantly tweets helpful information and advice. She is the host of the super popular #GetRealChat on Twitter every Tuesday at 9pm ET. And she has a wonderful podcast I enjoy listening to called Social Zoom Factor. Pam shares 4 great tips that will help you “get real” on Twitter. In this episode, here’s what Pam...
Twitter Listening Your Way To Success with Matt Diederichs from Hootsuite
June 17, 2015 21:48 - 20 minutes - 19 MBIn this episode I chat with Matt Diederichs. He’s the Community Growth Coordinator at Hootsuite. He devotes his time on Twitter building engagement, loyalty and advocacy for the Hootsuite brand. He says Hootsuite’s #1 platform for customer engagement is Twitter. I have a soft place in my heart for the company because I’ve been using them since its inception many years ago. It makes using Twitter so much easier. Matt and I met recently on a great Twitter chat called #MediaChat Thursdays 1...
Building A Twitter Power Following
June 16, 2015 00:14 - 25 minutes - 23.5 MBWelcome to the #TwitterSmarter podcast, Episode 7. I was a recent guest on#SocialChat. It’s a great Twitter chat that I highly recommend. It’s run by Alan K’necht @aknecht and Michelle Stinson Ross @SocialMichelleR. Their website says, “Bringing together the web’s most forward thinking social media marketers.” It’s held every Monday at 9pm ET. In this episode I’ll answer and expand on questions they asked me as a guest during the chat. Twitter Chats are great but they do move fast. In this...
The Art of Social Media with Peg Fitzpatrick
June 12, 2015 07:28 - 13 minutes - 9.48 MBIn this episode I chat with author and social media marketing pro Peg Fitzpatrick. She works closely with social rockstar Guy Kawasaki (ex-Apple, now with Canva) and Pinterest recently named her as one of their top experts. She has built a social media platform (or shall I say empire?) of over 1,000,000 followers across Google+, Twitter, Facebook, LinkedIn, Instagram and Pinterest. Peg is an avid writer who shares her knowledge of social media daily through her blog, tweets and posts across...
Listener Question from Rorie Kelly – Using Twitter To Help Crowdfunding Campaign
June 10, 2015 13:00 - 13 minutes - 8.98 MBThis week's listener question comes from musician Rorie Kelly. She's currently running a crowdfunding campaign for her new album. (Congrats Rorie!) She wants to know how can she use Twitter to help her campaign without sounding like a spammy, self-promotional jerk. She wants to make it easy for her Twitter friends to help. I share these strategies: *Make a private Twitter list of everyone who's contributed to your crowdfunding campaign. *Do individual and group tweets thanking your co...
A Walk Through Your Twitter Profile with Madalyn Sklar
June 09, 2015 08:03 - 12 minutes - 8.61 MBIn this episode we take a look at your Twitter profile. This is a step-by-step, walking you through it because it’s so easy to miss things. You want your Twitter profile to be great and compelling, painting a picture of who you are and what you do. Your Images: Header photo - 1500x500 Profile photo - 400x400 Pick a profile photo where people will be able to recognize you if they bump into you somewhere like say at a conference. Bio: You get 160 characters to tell your story....
Pat Flynn on Making Valuable Twitter Connections
June 01, 2015 22:00 - 14 minutes - 10 MBIn this episode I chat with Pat Flynn from SmartPassiveIncome.com. He shares his favorite Twitter apps. Be sure to check these out. IFTTT (If This Then That) - a cool app that let's you create recipes that automate actions between internet connected services. Edgar - content curation and post rescheduling Click to Tweet - create fast "tweet about this" links Be sure to reach out to Pat on Twitter at @PatFlynn. And subscribe to his amazing Smart Passive Income podcast. I've been a...
Listener Question from Tina Marie Jones - Getting Seen & Heard
June 01, 2015 22:00 - 20 minutes - 14.2 MBEach week I take a listener’s question. This week’s questions came from Houston Business Coach Tina Marie Jones. She wants to know what are ways to attract followers interested in her message and how to get seen and discovered. I shared these strategies: *Build up your followers by targeting relevant people, businesses, organizations and brands. *Listen and engage. Think of Twitter as a cocktail party. *Build Twitter lists - targeting, organizing, curating *Grab attention...
Twitter Success Tips with Madalyn Sklar
June 01, 2015 22:00 - 19 minutes - 13.8 MBIn this episode I share the importance of a good Twitter bio and why you should join Twitter chats. Twitter Bio: You want to make it compelling and use all or most of the 160 character spaces. Twitter Chats: They are a great way to connect with people. Twitter is like a big cocktail party. You want to Listen + Engage + Connect. These are the keys to your success. Best tools to participate in a Twitter Chat: TweetChat or tchat.io Cool Twitter Chats: #MediaChat - @MediaChat:...
Why I Started The #TwitterSmarter Podcast
June 01, 2015 02:42 - 17 minutes - 12.3 MBWelcome to my long awaited #TwitterSmarter podcast! I'll be sharing my Twitter tips and resources as well as interviewing amazing movers and shakers in the world of social media and online marketing. I'm talking to industry leaders like Pat Flynn, Mari Smith, Mark Schaefer, Pam Moore and luminaries at Hootsuite, GoDaddy, Infusionsoft and even legendary rocker Kathy Valentine of The Go-Go's! I'm asking them one simple question: "What are your best Twitter tips?" I hope you'll join me on thi...