030 Working with Cannabis Instagram Influencers featuring Whitney Adrian of @Sunnny.daze and OKOK Creative

Whitney Adrian is the Co-Founder of OKOK Creative & the Instagram Influencer, @Sunnny.daze that advocates for cannabis. In today’s episode, Whitney answers all your questions about influencer marketing.

[00:01 – 09:09] How Whitney Got Involved in the Cannabis Industry

[09:10 – 17:19] Becoming a Social Media Influencer that Advocates for Cannabis

[17:20 – 41:27] The World of Influencer Marketing

[41:28 – 45:52] Stories from Whitney’s Work

[45:52 – 51:02] Final Thoughts and Call to Action

Whitney Adrian, aka @sunnny.daze on Instagram, is a content creator, social media marketer and cannabis educator based in Denver, CO. She has been using her platform to destigmatize the cannabis plant by showcasing how it compliments her active lifestyle for 4 years now, and has worked with a variety of cannabis brands as both an influencer and a social media marketing consultant. Whitney is also the Co-Founder of OKOK Creative. Follow them on Instagram @okokcreative and look forward to their website https://okokcreative.com/ that’s coming soon

Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi

Tweetable Quotes:

“I always wanna make people who might be interested in cannabis but not quite feel comfortable being public about it or even going into a dispensary or something. I want those people to feel comfortable, and I want to convert them into cannabis consumers or at least people who understand cannabis is a plant that can help people.” – Whitney Adrian

“Bringing people to the plant and connecting the two is why we’re here. And like what gives me motivation to keep doing this and to keep growing the platform and the community.” – Whitney Adrian

Resources Mentioned:

SPONSORSHIP is brought to you by Restart CBD. Check them out for your CBD needs!

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