Speaking Your Brand: Public Speaking for Women artwork

Speaking Your Brand: Public Speaking for Women

409 episodes - English - Latest episode: 12 days ago - ★★★★★ - 89 ratings

More and more women are making an impact by starting businesses, running for office, and speaking up for what matters. Whether you want to craft a business presentation, a keynote, a workshop, or a TEDx talk, you’ll learn how to create compelling content, pitch conferences and organizations, and persuasively communicate your message to your audience. Listen in as Carol Cox, entrepreneur, and speaker, and TV Democratic political analyst, interviews and coaches purpose-driven women to shape their message, grow their companies, and become recognized as influencers in their field. Are you ready to create an impactful brand and signature talk to support your business and empower others in a transparent and transformational way to change the experience of women in business, at work, and in leadership? This is Speaking Your Brand - your place to learn how to persuasively communicate your message to your audience.

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Episodes

296: Make an Impact by Writing Op-Eds with Princella Talley

September 26, 2022 09:00 - 31 minutes - 43.5 MB

On the podcast this month, we’re exploring different ways you can channel using your voice and building your thought leadership platform. In this episode, we’re diving into the impact and legacy you can have by writing op-eds. Did you know that most op-eds are only 650-850 words in length? You can do this! My guest is Princella Talley, who is a writer and speaker. In 2020, she was selected as a Public Voices Fellow of the OpEd Project and the Yale Program on Climate Change Communicatio...

295: Creating a Non-Profit for Your Thought Leadership with Arlene Blake

September 19, 2022 09:00 - 28 minutes - 40.1 MB

On the podcast this month, we’re exploring different ways you can channel using your voice. Last week, we talked about building your personal brand. Next week, we’re going to focus on the impact you can have by writing op-eds for newspapers and magazines. In this episode, we’re taking a look at creating and leading a community-based non-profit as a way to amplify your thought leadership. My guest is Arlene Blake, who’s the founder of Women on the Rise, a 501(c)3 organization based in O...

294: Attracting a Diverse Clientele with Solita Roberts

September 12, 2022 09:00 - 32 minutes - 45.3 MB

I hit the “easy” button earlier this year. I say this not as an excuse but as a wake-up call for myself. It was May of this year and we had an incredible group of women join our Thought Leader Academy - and I couldn’t help but notice that almost all of them looked like me (white). This is in no way to discount how much I’ve enjoyed having each of them in the program, seeing their progress, and being incredibly proud and excited to see how they’re going to make positive changes in their com...

293: The True Value of Your Personal Brand with Monique Bryan

September 05, 2022 09:00 - 40 minutes - 56.7 MB

We’re continuing our podcast theme for this quarter on “Wealth” with this episode on the true value of your personal brand. You’ve most likely heard about the importance of understanding your personal brand and how you’re perceived by others. Your personal brand stays with you no matter if you change jobs, businesses, careers, or industries. The power of your personal brand is that you *can* shape it. My guest is Monique Bryan, who runs a successful personal brand consultancy that he...

292: Your Net Worth is in Your Net Work with Colleen O’Mara and Jessie Nagel

August 29, 2022 09:00 - 42 minutes - 59 MB

This quarter on the podcast we’re focused on the theme of “Wealth.”  We’ve talked about how to go from commodity speaker to thought leader (last week’s episode 291) to generating more leads from your presentations (on-air coaching call episode 290) to increasing your speaker fees (episode 289) to using our framework to create a signature talk for both impact and income (episode 288). Today we’re focusing on the wealth of your relationships. After all, your net worth is in your net work. ...

291: Speaking for Income & Impact: The 3 Key Elements You Need (and What’s Getting In Your Way) to Go from Commodity Speaker to Thought Leader with Carol Cox

August 22, 2022 09:00 - 50 minutes - 69.3 MB

If I take a look at your slide deck or presentation outline and I can’t tell that the content is yours (vs. another speaker on your topic), you’re in danger of being a commodity speaker. Commodity speakers are undifferentiated and interchangeable. This means that, as a commodity speaker, it will be harder for you to attract higher-profile speaking engagements, raise your speaking fees, and generate quality leads at your presentations.  As more conferences, groups, and associations are ...

290: [Coaching] Get More Leads from Your Presentations with Monica Young

August 15, 2022 09:00 - 35 minutes - 49.6 MB

One of the best reasons to be a speaker is to increase brand awareness for your business and to generate leads and clients. Especially as social media gets noisier and the algorithms make it harder for our content to be seen, being a speaker standing in front of an audience (whether in person or virtually), with the built-in credibility and authority and attention that comes from that, is an incredible opportunity to connect with potential clients and take them to the next step on their bu...

Register for Our New Free Live Training: The 3 Key Elements You Need to Go from Commodity Speaker to Thought Leader

August 09, 2022 18:33 - 2 minutes - 9.78 MB

We have a new free LIVE training happening on Tuesday, August 16! Register today for free at  https://www.speakingyourbrand.com/training/. If I take a look at your slide deck or presentation outline and I can’t tell that the content is yours (vs. another speaker on your topic), you’re in danger of being a commodity speaker. Commodity speakers are undifferentiated and interchangeable. It will be harder for you to attract higher-profile speaking engagements, raise your speaking fees, a...

289: Less Free, More Paid: How to Increase Your Speaker Fees with Carol Cox

August 08, 2022 09:00 - 19 minutes - 27.4 MB

If you’ve been getting speaking requests, but they’re free or low paid, or you’ve been charging the same amount for a while and aren’t sure if (and how) to raise your speaker fees, tune in to this episode. I share 3 reasons you *should* increase your speaking fee and how to confidently do so. I also go through specific dollar amounts of what you could be charging based on where you’re at in your speaking journey. Finally, I talk about reasons why you may decide to speak for free and sp...

288: A Framework for Creating a Signature Talk for Income and Impact with Carol Cox

August 01, 2022 14:45 - 20 minutes - 29.3 MB

Do you sometimes sit down to create a new presentation and stare at a blank document or slide deck, not sure where to start or you feel like you have so many ideas you don’t know which to include? Or perhaps you’ve been delivering your presentations for a while and they’re not quite as effective as they could be for lead generation? Or perhaps you want to put more of your thought leadership and personal stories in your presentations but aren’t sure how to do that? This is why I created...

287: The ROI of Investing in a Speaking Coach with Dianna Deeney

July 25, 2022 09:00 - 26 minutes - 37.1 MB

What can you expect when you work with a speaking coach? What are the outcomes and results you get? In last week’s episode, we talked about what a public speaking coach does and when you need one. In this episode, I talk with one of our Thought Leader Academy grads, Dianna Deeney, on why she decided to invest in a speaking coach, including: What attracted her to thought leadership for her business Why public speaking wasn’t on her radar until after she joined our program The tangibl...

286: What a Speaking Coach Is and When You Need One with Carol Cox and Diane Diaz

July 18, 2022 09:00 - 30 minutes - 41.9 MB

What exactly do we do as speaking coaches when we work with our clients? When is the right time for you to work with a speaking coach? In this episode, Diane Diaz, our lead speaking coach, and I talk about: Different types of business and speciality coaches When and why we’ve hired coaches ourselves The purpose of hiring a coach What we do as speaking coaches Some trigger points for when you could benefit from working with a speaking coach About Us: The Speaking Your Brand podc...

285: 4 Speaker Archetypes: Learn How to Market and Sell Your Speaking with Carol Cox

July 11, 2022 09:00 - 13 minutes - 19.7 MB

What kind of speaker are you? How would you describe your style? I’ve always told our clients that we don’t want to fit you into some type of “speaker mold” that doesn’t feel natural to you. Instead, I encourage you to take your natural speaking strengths and amplify them. This also means adding to your speaking toolkit by taking some of the elements that other speaking styles have and making them your own. I’ve been thinking a lot about this since we held our in-person client retrea...

284: Connecting Your Ideas into One Message with Cindy Rowe

July 05, 2022 09:00 - 39 minutes - 57.6 MB

Have you ever felt like you have a bunch of ideas and you’re not sure how they’re connected and how to get them into one message? You are not alone! Most of us struggle with this because we’re too close to our own ideas, expertise, and stories. Our guest, Cindy Rowe, owns a marketing agency that works with small businesses. Cindy also has a passion for speaking and for spreading her message around kindness. Cindy joined our Thought Leader Academy in March and worked with our lead speak...

283: How to Exceed Expectations as a Speaker at an Event with Jill Janecke

June 28, 2022 09:00 - 38 minutes - 53.8 MB

If you’re going to be speaking at an in-person conference, this episode has some excellent tips on how you can exceed expectations as a speaker to make it a win-win-win for you, the audience, and the event organizer. Our guest is Jill Janecke, who is a mental health counselor and has opened and operates 15 offices in South Dakota. Last year, Jill decided to host a conference for women around mental and brain health and recently held it for a second time. As the organizer, Jill delivere...

282: Going Bold with Your Thought Leadership Message with Jodi Flynn

June 21, 2022 09:00 - 29 minutes - 43.2 MB

Do you sometimes wonder how BOLD you want to be with your thought leadership message? You know you have something important and impactful to say, but you’re a bit uncertain on how it will be received and if there will be any backlash. I have definitely experienced this - and the benefits have far outweighed any negativity. My guest is Jodi Flynn, who is the founder of Women Taking the Lead, which helps corporate women advance in leadership, and the host of the Women Taking the Lead pod...

281: 6 Winning Ways to Open and Close Your Talks with Carol Cox

June 14, 2022 09:00 - 31 minutes - 44.2 MB

How should you open and close your talk? When we work with our clients on their signature talks using our framework, we always make sure to have a strong opening and closing. In the beginning, you want to make a good impression and set the right tone. You may also be nervous, so feeling confident about how you’re going to open your talk can make you feel better. At the end of your talk, you want to leave the audience feeling satisfied AND wanting more. In this episode, I’m sharing ...

280: Making the Shift from Expert Presenter to Storyteller in Your Keynotes with Katie Anderson

June 07, 2022 09:00 - 34 minutes - 48.4 MB

Last year on this podcast, I did several episodes about the distinction between being an expert and a thought leader. As speakers, we often get stuck in what I call “the expert trap.” We get comfortable training and teaching in our area of expertise and we think that’s the only way to provide value to our audiences. The way out of this is to incorporate more of your personal journey and storytelling into your talks and to believe that providing your audiences with transformation is more ...

279: Building Trust and Connection Through Vulnerability with Dr. Katrina Skinner

May 31, 2022 09:00 - 21 minutes - 30.7 MB

Do you have an experience that happened to you that you’re reluctant to share with your audience? What would happen if you did? So often we feel like our stories are too uncommon or unrelatable or not interesting enough to include in our talks. What I see happen is that speakers generalize their stories - and by doing so they remove what makes a great story. It may seem counterintuitive, but it’s the specificity and details of our stories, the very thing we think is uncommon, that ma...

278: Co-Creating with Your Audiences with Shannon Hughes

May 24, 2022 09:00 - 32 minutes - 45.5 MB

I took an improv class a couple of years ago and it has been incredibly helpful to me as a speaker, so much so that I had the attendees at our recent in-person client retreat do some improv games (they appreciated it, I swear!). Improv is not only useful for getting into your body as a speaker on a stage; improv is also a philosophy of engagement, vulnerability, and co-creation. This is what I talk about with my guest Shannon Hughes in this episode. Shannon melds business strategy with i...

277: The Authority Gap Women Face and What to Do About It with Mary Ann Sieghart

May 17, 2022 09:00 - 47 minutes - 65.2 MB

I’m going to start this podcast with a bit of a controversial question: Why do we (and, yes, I said we) often feel much more uncomfortable having a woman in a position of authority than we do men? My guest Mary Ann Sieghart is a London-based journalist and broadcaster and author of the new book “The Authority Gap: Why women are still taken less seriously than men, and what we can do about it.” The authority gap isn’t just a challenge of how men see women but also how we as women see other ...

276: Money Has a Story Too: Understanding Your Business Finances with Melissa Houston

May 10, 2022 09:00 - 29 minutes - 41 MB

I talk a lot about storytelling and the importance of integrating stories into your presentations and talks. Well, money has a story too. Your money story may be driving behaviors in your business. My guest is Melissa Houston, a CPA and Financial Strategist for CEOs. I’ve gotten to know Melissa over the past few months as she’s gone through our Thought Leader Academy to develop her speaking skills and create her keynote signature talk. Melissa and I talk about: The #1 challenge she ...

275: Public Speaking Has Changed: The 3 Skills You Need Now to Get Selected, Stand Out, and Make Money as a Speaker

May 03, 2022 09:00 - 55 minutes - 77.3 MB

If you plan on speaking in-person this year, you’ll want to listen to this entire episode.    I'm sharing with you the 3 key skills you need now to: Get selected as a speaker Stand out by delivering the exact content your audience wants Make money, whether it’s from paid engagements or by generating leads and sales from people in your audience   I recently returned from an in-person speaking engagement and put these skills into practice.   Here are the results I got *that sam...

274: The Key to Booking More Speaking Engagements with Sarah Lynn Wallace

April 26, 2022 09:00 - 38 minutes - 53.7 MB

Speaking opportunities are increasing as more events and conferences are returning to in-person and organizations are looking to bring in trainers. Now is the time to get prepared and take action. This is exactly what our guest, Sarah Lynn Wallace, has been doing as she’s been going through our Thought Leader Academy this year. Sarah has booked several speaking and training engagements, including paid ones.  I asked Sarah to come on the podcast and have a conversation with our lead s...

Register for Our New Free Live Training: 3 Speaking Skills You Need Now

April 21, 2022 00:18 - 2 minutes - 3.53 MB

We have a brand new FREE live training happening on Tuesday, April 26! Register today for free at  https://www.speakingyourbrand.com/training/. After two years of virtual speaking on screens (and, let’s face it, virtual living), the old model of public speaking no longer works. Content dumps, information overload, and one-way communication don’t cut it anymore. Your audience expects more - and you have an incredible opportunity to set yourself apart as a dynamic speaker. There are ...

273: How to 10x Your Speaking Skills

April 19, 2022 09:00 - 27 minutes - 38.7 MB

If you’re a speaker who has in-person events coming up OR if you’re planning an in-person event, you won’t want to miss this conversation. We held our in-person client retreat speaking intensive a couple of weeks ago in Orlando, Florida, and it was incredible! We brought 12 women together to practice their speaking delivery skills (on a real stage!) and get professional videography they can use in their speaking reels. I asked two of the women who attended, Betsy Jordyn and Joy Spencer...

272: The Business Case for Speaking and Thought Leadership with Carol Cox

April 12, 2022 09:00 - 22 minutes - 39.4 MB

As entrepreneurs, we have a lot on our plate and fitting in the time to build our thought leadership platforms, create presentations, and pitch ourselves can too often get relegated to the back burner. However, if you’re a service-based entrepreneur who is not a volume business (you’re not looking for thousands of clients at a time), you need speaking and thought leadership to grow your business. The other thing you need is to say “yes” to opportunities even when you don’t feel prepared ...

271: Providing Transformation vs. Information with Carol Cox

April 05, 2022 09:00 - 17 minutes - 27 MB

Are you providing transformation or information in your presentations and talks? Whenever I work on a presentation or a keynote or even the agenda for the in-person client retreat we’re holding in April, my default is to think of all the information I want to convey to the audience. You may be the same way. We’re usually good at coming up with lots of things we can share and teach. But, I want to challenge you (like I challenge myself) to reduce the information and increase the transfo...

270: The Hub and Spokes of Your Thought Leadership Message with Christie Rocha

March 29, 2022 09:00 - 34 minutes - 47.8 MB

When you start putting your thought leadership out into the world, think of your overall message as the hub. You then have various spokes you can use to share the message and get others involved. These spokes can include your own podcast; a LinkedIn Live or Instagram Live show; a challenge; speaking (of course!); podcast guesting; and events you host. My guest Christie Rocha recently graduated from our Thought Leader Academy and we worked together on her thought leadership message and he...

269: Creating a Memorable "Bit" for Your Keynote Speech with Nicole Edwards

March 22, 2022 09:00 - 26 minutes - 37.3 MB

As you’re working on your keynote speech (or aspiring to one), there are key elements to include that make it different from a regular business presentation or training. Along with stories and audience engagement (always!), you can also create what’s known as a “bit.” This is a section of your keynote, usually just a few minutes long, that stands out and becomes memorable for the audience. My guest Nicole Edwards recently graduated from our Thought Leader Academy and we worked together t...

268: Using a Signature Talk for Lead Generation with Kelley Carlstrom, PharmD

March 15, 2022 09:00 - 37 minutes - 52.8 MB

What does it look like to create your signature talk and put it out there for the first time? Our guest, Kelley D. Carlstrom, PharmD, did just that a couple of months ago. Kelley recently graduated from our Thought Leader Academy and worked with our lead speaking coach Diane Diaz to create her signature talk for lead generation. Kelley took her new signature talk and presented it as a webinar to promote her program for oncology pharmacists, called the ELO Collaborative.  Not only did...

267: The Way to Gender Equality is through Public Speaking with Carol Cox (#IWD)

March 08, 2022 10:00 - 13 minutes - 22 MB

Today, March 8, is International Women’s Day. This year’s theme is Break the Bias.  I appreciate that on the IWD website, they write, “Celebrating women's achievements and increasing visibility, while calling out inequality, is key.” In this episode, I share the premise of the book I’m working on around the importance of women being public speakers as a way to advance women in leadership and gender equality and a new model of public speaking. What if I told you that the key to being mo...

266: How I've Found and Used My Voice with Carol Cox

March 01, 2022 10:00 - 21 minutes - 32.9 MB

In this episode, I share 3 ways public speaking has helped me to find and use my voice and the lessons I’ve learned along the way that may help you too. I take a broad view of public speaking = stages, in front of audiences, on TV, in the media, also virtual presentations and podcasting, live streaming, video. Public speaking, in all of these ways, helps you to get your message out, to share your thought leadership ideas, and to have a bigger impact. It’s also an incredible way for more ...

265: 3 Ways to Love Your Audience with Carol Cox and Diane Diaz

February 22, 2022 10:00 - 17 minutes - 27 MB

We’re wrapping up the month of February talking about how we as speakers can love our audiences. Why is this important?  Because the more connected the people in our audience feel to us and to each other, the more impactful and memorable our presentations and talks will be. And here’s the thing about loving our audiences: it’s about relationship, which is much different from the standard approach to public speaking which tends to put all of the spotlight on the speaker. In this episo...

264: The Role of Symbols and Metaphors in Our Stories with Susan Moe

February 15, 2022 10:00 - 38 minutes - 53.8 MB

If you’re an analytical, left-brained thinker like me, this episode is going to give you a different perspective on your content, your speaking, and yourself. My guest Susan Moe is an MBA-trained former business executive who is now a clairvoyant reader who helps her clients understand themselves better through their own symbols and metaphors. Susan is a long-time and loyal podcast listener who did a reading for me back in December 2020 (the first one I’ve ever had). It was powerful and ...

263: Finding the Emotional Heart of Your Message with Carol Cox

February 08, 2022 10:00 - 16 minutes - 23.1 MB

Since we’re in the month of February, I figured it was a good time to talk about finding the emotional heart of your message. As speakers, we can get so focused on the information we want to share that we neglect emotions and feelings and making a heart-to-heart connection with the people in our audiences. If you want your talk to be memorable and impactful and you want to become a keynote speaker, be on bigger stages, deliver a powerful TEDx talk, you need to have an emotional heart to ...

262: The Four Layers of Thought Leadership with Carol Cox

February 01, 2022 10:00 - 23 minutes - 32.8 MB

I remember last year I was doing some research and I googled “famous thought leaders.” Guess what the results were? All men. Now, we know there are women thought leaders: Brene Brown, Mel Robbins, Nikole Hannah-Jones, Minda Harts all come to mind. But, Google hasn’t caught on yet. Why not? Because we need MORE women thought leaders to flood the zone.  This is where you come in and this is why I’ve been talking a lot on the podcast about thought leadership and the role it plays in your ...

261: Closing the Gender Speaking Gap with Kristin Oakley

January 25, 2022 10:00 - 36 minutes - 51.2 MB

You won't want to miss the story I share in this episode that made me so mad at the time. About 5 years ago, I was attending an event run by a very prominent women's organization and I couldn't believe who they had on stage. Here's a hint: It has to do with our topic today, which is the gender speaking gap. Similar to the gender pay gap, the gender speaking gap represents the disparity between the number of women and men we see speaking at events, from high-profile keynotes to panel di...

260: Self-Doubt Happens: Here's What I Do with Carol Cox

January 18, 2022 10:00 - 15 minutes - 22.2 MB

One of the side effects of going bigger with your message and putting yourself out there is self-doubt. Even when you’re excited about what you’re working on, self-doubt can creep in. Self-doubt can masquerade as procrastination, boredom, shiny object syndrome, distractions, filling up your to-do lists and calendar, even deciding to clean those areas of the house that never get cleaned. Self-doubt can also keep you stuck and not developing further as an entrepreneur, speaker, and thoug...

259: Connecting Your Business and Your Thought Leadership with Carol Cox

January 11, 2022 10:00 - 27 minutes - 41.9 MB

How is your thought leadership message connected to your business? Should it be related? I look at it this way: Thought leadership is the personal WHY to the WHAT (vision) and HOW (mission) that you have for your business. Think of your thought leadership as a parallel track to your business; it’s WHY you do what you do. I talk about thought leadership because it’s the way to get more of what you want: better speaking engagements, including paid ones, plus the way to reach more people ...

258: Trends in Public Speaking and Thought Leadership for 2022 with Carol Cox

January 04, 2022 10:00 - 20 minutes - 28.1 MB

Happy New Year! This is the 4th year in a row I’ve done a trends episode for the start of the year. What I mean by trends are not fads or cliches or gimmicks.  Trends are like currents or waves of energy that move through our society and affect everything from business and politics and the economy to popular culture and media. How do these trends impact our public speaking and thought leadership?  As speakers and leaders, our talks and messages have more of an impact if our audiences...

257: Writing a Book Gives Your Ideas Depth and Longevity with Tiffany Hawk [The Medium is the Message Series]

December 28, 2021 10:00 - 41 minutes - 57.7 MB

This is the final episode in the series we’ve been doing called “The Medium is the Message”. In this series, we’ve covered the mediums of podcasting, public speaking, video, TV, email, and social media - what makes each one unique and how to make the most of them. This episode is all about the medium of the book and my guest is author and book coach Tiffany Hawk. Writing a book allows you to develop your thought leadership in a deeper way and gives your ideas longevity. A book can a...

256: Making the Most of LinkedIn as a Thought Leader with Tyrona Heath [The Medium is the Message Series]

December 21, 2021 10:00 - 38 minutes - 53.4 MB

This is one of the best conversations I’ve had about how to use social media effectively as a thought leader. My guest is Tyrona (Ty) Heath, who is Director, Market Engagement, at The B2B Institute at LinkedIn. You’re getting the inside scoop of the big picture of how to make the most of LinkedIn. We get past the superficial tactics and really dig into what makes social media and LinkedIn in particular unique, how to showcase your body of work as a thought leader, and what your audienc...

255: Year In Review: What Worked, What Didn’t, What’s Next with Carol Cox and Diane Diaz

December 14, 2021 10:00 - 42 minutes - 59.3 MB

We’re taking you behind the scenes to share what worked, what didn’t, and what’s next for us in the areas of speaking, visibility, and the business in general. Diane Diaz and I talk about: 🎉  10 things we’re celebrating that went well this year ❌  3 things we tried that did not go as well as we had wanted 💡  5 larger lessons we’re taking from what worked and what didn’t 🎯  3 strategic priorities for next year   I encourage you to use this template to reflect on and write down y...

254: What Your List Wants from Your Emails with Kate Doster [The Medium is the Message Series]

December 07, 2021 10:00 - 37 minutes - 51.8 MB

What does the *medium* of email want in order to be the most effective? What do *we* want when we look through our inboxes? The answers surprised me! We’ve heard for years that it's important to build our email list.  Unlike social media platforms, you own your email list and can communicate with the people on it directly, without the filters of algorithms. However, just because someone is on your email list, that doesn’t mean they’re opening your emails, much less reading them and...

253: TV Can Make You Famous - But Don't Read the Comments with Dr. Christina Madison [The Medium is the Message Series]

November 30, 2021 10:00 - 1 hour - 85.3 MB

If you’ve ever thought that you’d like to be on TV as a contributing expert - or if you think you’re not qualified (you are!) - you’ll get so much out of this episode. We’re continuing our series “The Medium is the Message” and in this episode we’re focusing on TV as a platform that can quickly propel your visibility and credibility. Since 2005, I’ve appeared (too many times to count) on Orlando-area news stations as a Democratic political analyst. Being on TV can turn you into a mini-...

252: Using Video for Thought Leadership, Brand Awareness, and Sales with Stacy Mayer [The Medium is the Message Series]

November 23, 2021 10:00 - 36 minutes - 50.6 MB

More and more social media platforms, from Instagram and Pinterest to LinkedIn, are encouraging users to create videos and prioritizing video in their algorithms. As entrepreneurs, speakers, and content creators, how can we effectively use different types of video formats for thought leadership, brand awareness, and sales? My guest is Stacy Mayer, a Certified Executive Coach and founder of Executive Ahead of Time, helping women get promoted into the executive suite on their own terms.  ...

251: What Makes Public Speaking Unique as a Medium with Carol Cox and Diane Diaz [The Medium is the Message Series]

November 16, 2021 10:00 - 32 minutes - 45.3 MB

Did you know that public speaking is one of the fastest ways that you can establish your expertise, credibility, authority, and thought leadership? Why? Because of the intrinsic benefits being the speaker standing in the front of a room or on a stage conveys, before you’ve even said a word. This in and of itself is one of the best reasons to be a speaker. This is the second episode in a new series we’re doing called “The Medium is the Message.” Each medium/platform we use, whether p...

251: This is What Public Speaking Does for You with Carol Cox and Diane Diaz [The Medium is the Message Series]

November 16, 2021 10:00 - 32 minutes - 45.3 MB

Did you know that public speaking is one of the fastest ways that you can establish your expertise, credibility, authority, and thought leadership? Why? Because of the intrinsic benefits being the speaker standing in the front of a room or on a stage conveys, before you’ve even said a word. This in and of itself is one of the best reasons to be a speaker. This is the second episode in a new series we’re doing called “The Medium is the Message.” Each medium/platform we use, whether p...

250: Lessons Learned from 250 Podcast Episodes with Carol Cox [The Medium is the Message Series]

November 09, 2021 10:00 - 29 minutes - 41.2 MB

We’re celebrating 250 episodes of the Speaking Your Brand podcast! I wanted to take this opportunity to share with you lessons I’ve learned after hosting and creating 250 episodes, including what makes podcasting unique and different from video and writing and how it has impacted my business and thought leadership. This is the first episode in a new series we’re doing that I’m calling “The Medium is the Message.” This phrase is from media theorist Marshall McLuhan and books he wrote in...

Guests

Nikki Rausch
2 Episodes
Adrienne Dorison
1 Episode
Karen Briscoe
1 Episode
Lisa Woodruff
1 Episode
Natalie Eckdahl
1 Episode
Nicole Holland
1 Episode
Tara McMullin
1 Episode
Teresa McCloy
1 Episode

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