In this special episode, Charlie and Rita are joined by former SMC host Scully and Brendan Schneider from SchneiderB Media as they discuss the findings of the 2019 School Marketing and Social Media Survey. With over 350 respondents from 19 countries around the world, the survey highlights the state of social media in the world of school marketing. The group discuss how Instagram is encroaching on Facebook’s dominance, the challenges school marketers face, the importance of video and social media predictions for 2020.

Episode links:

TikTok was bigger than Instagram last year after passing the 1 billion download mark

https://www.businessinsider.com.au/tiktok-hit-1-billion-downloads-surpassing-instagram-in-2018-2019-2?r=US&IR=T