132: 10 types of video
SMC: School Marketing and Communications
English - May 16, 2018 03:40 - 28 minutes - 25.8 MB - ★★★★★ - 1 ratingMarketing Business Education andrewsculthorpe bradentwistle educationmarketingnews image7 imageseven privateschoolmarketing schoolmarketingnews schoolmarketingpodcast Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 131: driving Instagram leads
Next Episode: 133: guiding prospects to your existing content
Brad and Scully discuss the idea of marketing to the ‘traditional Aussie’. In addition, they examine ten types of video content you can use; and the role of an editorial mission statement. Brad and Scully interview imageseven Account Manager, Emily Newman, on how to select the best image. This week’s school marketing example: an excellent example of storytelling from Knox Grammar School. The rants and raves segment looks at the use of machine vision in the future.