How to Build a Solo Marketing Strategy Business Featuring Eric Elam
Smashing the Plateau
English - July 11, 2022 07:00 - 31 minutes - 29.4 MB - ★★★★★ - 148 ratingsBusiness Education business entrepreneur leadership entrepreneurship entrepreneurs finance careers marketing interview inspiration Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Eric Elam is the founder and president of Elam Associates, a solo marketing agency focused on delivering customized marketing solutions for small and midsized companies.
In today's episode of Smashing the Plateau, you will learn how to start and build a solo business in your field of expertise.
Eric and I discuss:
His career journey
How Eric went out on his own
How long it took Eric to land his first client
We’re all product of our past environments
Why you need to invest in marketing during economic challenges
How to listen for your ideal client opportunity
Eric's 3 decades plus career traversed from corporate side marketer to consultant to ad agency executive, then on to his current solopreneur role. Eric resides in Cincinnati, Ohio with his wife of 41 years, Cindy.
You can learn more about Eric at:
https://www.linkedin.com/in/elamassociates/
513-703-5334