Simply Smarter Numbers artwork

Simply Smarter Numbers

74 episodes - English - Latest episode: almost 3 years ago -

Simply Smarter Numbers is about one thing and one thing only. Results. Specifically, getting results for you in your business. Each week discover what you need to stop doing, start doing and keep doing to fast-track your business revenue, sales, cash and profit goals.

Simply Smarter Numbers is here to unapologetically force you to rethink and reset your daily business practices, habits and activities. Why? Because bigger, better business results start with making great business decisions and implementing them daily.

Join business profit coach, results focused business consultant and qualified accountant, Jen Waterson each week as she helps you scale and grow your business from the inside out. With Jen and her hand-picked business experts and guests you’ll get step by steps, actionable advice, pragmatic solutions and tactical plans that will drive your business forward. Get the profitable results you’ve been looking for and working for minus the overwhelm, minus the what-ifs, minus the crazy hours.

If you’re an ambitious business owner, ready to think big, re-write your own rules and take action to skyrocket your business know-how, your profit, your cashflow, your sales and your free-time, then this is the podcast for you.

For more on reaching your business profit, business growth, business sales, revenue and cashflow goals check Jen out at link text

Entrepreneurship Business Marketing business profit business growth scaling business service businesses
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Episodes

3 Goal Setting Steps To Build the Most Elegant Version Of Your Business

September 28, 2020 15:00 - 13 minutes - 9.18 MB

Is your business driving you or are you driving your business? To be sure that you are in that drivers seat the number one place to start is with goal setting. If you haven’t set goals you don’t really know which direction you're driving, right? I’ll show you how to make goal setting purposeful, intentional and even interesting. Goal setting done my way will give you the overarching framework you’ll use to drive every other decision in your business and will give you a chance to take control...

3 Goal Setting Steps To Build the Most Elegant Version Of Your Business

September 28, 2020 15:00 - 13 minutes - 9.18 MB

Is your business driving you or are you driving your business? To be sure that you are in that drivers seat the number one place to start is with goal setting. If you haven’t set goals you don’t really know which direction you're driving, right? I’ll show you how to make goal setting purposeful, intentional and even interesting. Goal setting done my way will give you the overarching framework you’ll use to drive every other decision in your business and will give you a chance to take control...

Traffic Force I Two Sisters Grow a $10 Million Business in Ten Years

September 21, 2020 15:00 - 47 minutes - 32.4 MB

Today I’m talking to one half of the Studsor sister act. If you’ve never heard of Tegan and Erin Studsor, chances are it’s because they operate in a rather unsexy industry. They are the founders of Traffic Force, which is as it sounds, is a business in a heavily male dominated industry.  But these sisters clearly have what it takes to match it as they’ve grown their startup into a $10million dollar business with a workforce of over 160 in the past 10 years. Today I’m talking to Tegan Studs...

How to Save Time and Money With Your Bookwork

September 14, 2020 15:00 - 17 minutes - 11.7 MB

The one thing that great business owners, successful business owners clearly understand, is that growing profitable businesses requires them to pay attention to the exciting stuff and to the mind-numbing stuff aka your business bookwork. Business isn’t all fancy websites, exciting branding, engaging sales training, fun networking events or growing social media followings. Some stuff we love doing and some stuff we don't love doing.  Today I’m talking about your business bookwork. I know, y...

The Melbourne Business That Increased Sales by 400% in 5 Months in 2020 Despite Covid-19 Lockdowns | Feel Better Box

September 07, 2020 15:00 - 47 minutes - 32.4 MB

Imagine increasing your sales by 400% in a 5 month period. As amazing as that sounds, imagine then how it feels when you do it in the middle of a pandemic. Then imagine doing it all while living smack bang in the centre of Australia's harshest of lockdowns - in the city of Melbourne.   That’s exactly what Sarah Willmott from Feel Better Box did. After 4 years of chipping away and growing her business slowly (but surely), Feel Better Box finally grew up - almost overnight.   The sole trader...

Ditch the Time For Money Exchange I 3 Steps to Leveraging Your Time

August 31, 2020 15:00 - 21 minutes - 14.9 MB

This week I’m talking about how to reduce your reliance on time for money by building some leverage into your business. Time for money is commonplace among service businesses. The problem with selling time for money is of course that the heavy reliance on the business owner to make money creates unnecessary stress and pressure. Time for money also puts a cap on our growth, whether we like it or not.   I’m talking about introducing leverage into your business and the part that it plays in bu...

How to Get Your Social Media Organised in Just One Hour a Week with Stacey Cranitch

August 24, 2020 15:00 - 45 minutes - 31.1 MB

Stacey Cranitch is helping us organise our social media in just one hour a week.  But before we get into the how, we talk about the why.  Why do we service based businesses need to strategically embrace social media?  Well, it helps to reduce the sales cycle.  We talk about how a consistent social media presence has changed our sales processes and in fact all but eliminated the need to ’sell’ in a sales call.   Stacey shares with us exactly what she does every month, week and day to ensure ...

How Elegant is Your Profitable Business?

August 17, 2020 15:00 - 12 minutes - 8.59 MB

Today I'm talking about building a profitable, sustainable and elegant business. It’s one thing to build yourself a profitable business, but it’s a whole different ball game building a profitable, sustainable, elegant business. Elegance is the secret sauce. It’s the thing that we add to our businesses once we’ve established ourselves in the marketplace. It’s the key that gives us back our lifestyle.   In today's podcast I talk about how to know if you’re ready to build some elegance into yo...

How Elegant is Your Profitable Business?

August 17, 2020 15:00 - 12 minutes - 8.59 MB

Today I'm talking about building a profitable, sustainable and elegant business. It’s one thing to build yourself a profitable business, but it’s a whole different ball game building a profitable, sustainable, elegant business. Elegance is the secret sauce. It’s the thing that we add to our businesses once we’ve established ourselves in the marketplace. It’s the key that gives us back our lifestyle.   In today's podcast I talk about how to know if you’re ready to build some elegance into yo...

Financial Freedom I 7 key elements to cement into your business

August 10, 2020 15:00 - 18 minutes - 12.5 MB

In this episode I’m talking about financial freedom.  In particular how we can use our business to accelerate our financial freedom.   But first we consider what financial freedom means to us.  For me it’s about having the freedom of choice.  To choose what we want to do in our lives and our lifestyle without financial constraints.   I’m talking about having the financial freedom to choose to do the things that matter to you and your family. Whatever financial freedom looks like for you th...

Financial Freedom I 7 key elements to cement into your business

August 10, 2020 15:00 - 18 minutes - 12.5 MB

In this episode I’m talking about financial freedom.  In particular how we can use our business to accelerate our financial freedom.   But first we consider what financial freedom means to us.  For me it’s about having the freedom of choice.  To choose what we want to do in our lives and our lifestyle without financial constraints.   I’m talking about having the financial freedom to choose to do the things that matter to you and your family. Whatever financial freedom looks like for you th...

Business Coach Rachel Lubchansky on the 3 Key Ingredients to Building a Successful Business

August 03, 2020 15:00 - 39 minutes - 27.2 MB

Today on the Simply Smarter Numbers podcast I’m talking to Business Coach Rachel Lubchansky from REL Impact about the things she did to grow not one but two successful businesses.  Rachel is a business coach from Denver Colorado and over a period of time she built a great community of business owners around her.  We talk about the 3 key things Rachel has done to grow her community and her business. We get practical and real about  i. creating a brand and a community; ii. investing both do...

Six Silent Cashflow Killers

July 27, 2020 15:00 - 16 minutes - 11.2 MB

Today I’m talking cash. We all want it, you know you need it but so many of us are not really controlling it.   Businesses that succeed understand that without visibility into their cashflow they risk steering their business off track.  I’ve worked with countless business owners over the years and I constantly see people ignoring their cashflow until it's almost too late. Here’s a big heads up for you - You can be a highly profitable, multi million dollar business and still have cashflow i...

From Zero to 10,000 Subscribers in Just 8 Months. Stevie Dillon on Growing Your Business With Content Marketing

July 20, 2020 15:00 - 41 minutes - 28.3 MB

She built an audience from zero to 10,000 in just 8 months. They were engaged, primed to buy and that’s exactly what they did - they bought. That was about 18 months ago so today the numbers and her business are even bigger.  She started from zero. We all start from zero. So, what is the key to building an audience of your own from ground zero? Well, that’s what we are talking with Stevie Dillon about today.   We’re going deep into the marketing strategy she used to build her business from...

Want more cash and more time? 4 things that could be going wrong in your business.

July 13, 2020 15:00 - 18 minutes - 12.8 MB

Working harder, longer hours?  Doing more, selling more, dealing with more?  You expected to have to work more as you grow your business, but it can get a bit ridiculous and sometimes we’re not sure whether the end is anywhere in sight?   And then there’s the money - where is the money!?  Cashflow is getting hard. Today I’ll be talking about 4 things that could be going wrong in your business to cause problems with your cashflow and have you working too many hours. We’ll be covering; You...

250,000 Reasons Why You Need Events to Grow Your Business with Jenn Donovan

July 06, 2020 15:00 - 48 minutes - 33.3 MB

Have you ever flirted with the idea of running a workshop, an event, a mastermind or speaking to someone else’s crowd?   Or have you ever said no to an event that you really know you should be attending because you’re too busy?  Or worse, because your inner introvert just doesn't want to go alone? Well, you’ll want to listen to my next guest as we talk about how and why you should be thinking seriously about getting in front of a crowd - whether that’s live or online.   By getting in fron...

5 Ways To Get Your Business Holiday Ready and Still Make a Profit

June 29, 2020 15:00 - 15 minutes - 10.8 MB

Think you can’t possibly take time off from your business? Think again.   Think you can’t make a profit while you’re away on holiday? Think again. We’ve been taking 6 weeks a year off for 10 years now. We’ve averaged one international trip and a couple of domestic trips each year. I’ll tell you how we manage to do it while running not one but 2 successful businesses and yes, we still make a profit while we’re gone. At the time of recording we are knee deep in the world of Coronavirus and ...

The single, simple change that Angela Henderson made (that she wishes she made earlier) to get set to scale.

June 22, 2020 15:00 - 33 minutes - 23 MB

Ever sat at your desk for hours on end, got to the end of your working day and wondered where the day went?  Wondered why you only managed to finish a tiny portion of all the things you had planned?  Well, you need to know you’re not alone! We’ve all been there, the problem is that some of us stay there for way too long and it becomes a real brick wall in the way of us achieving our goals.  It also becomes a point of constant frustration and source of overwhelm. Today's guest shares with us...

How to scale your business | Angela Henderson on the first place to start

June 22, 2020 15:00 - 33 minutes - 23 MB

Ever sat at your desk for hours on end, got to the end of your working day and wondered where the day went?  Wondered why you only managed to finish a tiny portion of all the things you had planned?  Well, you need to know you’re not alone! We’ve all been there, the problem is that some of us stay there for way too long and it becomes a real brick wall in the way of us achieving our goals.  It also becomes a point of constant frustration and source of overwhelm. Today's guest shares with us...

3 Steps To Profitable Revenue Growth

June 15, 2020 21:00 - 23 minutes - 16.1 MB

Have you ever seen someone or maybe experienced it yourself? When a business keeps growing and growing, more customers, more team, more work.  But the cashflow gets tighter, stress is higher and they wonder if it's all really worth it? It’s a symptom of unprofitable revenue growth, working a lot of hours but not getting the financial return. It happens when we focus heavily on revenue growth and unintentionally lose focus on profit.   We learn early on in business to have that steely atten...

Steph Taylor | She smashed her annual revenue goals in just one month. The one thing Steph Taylor couldn’t have done without...

June 08, 2020 01:00 - 42 minutes - 29 MB

Imagine setting an annual revenue goal of several hundreds of thousands of dollars at the start of the year - then blowing that goal out of the water in just ONE month.  Well it happened and it happened to Steph Taylor.  Want to know the one thing that she couldn’t have done without?  The one thing that Steph admits that without, she would NOT be where she is today?  Well, I’m for one, excited to say that it was numbers!    Tune into the show as we pull apart the exact numbers that Steph o...

She smashed her annual revenue goals in just one month. The one thing Steph Taylor couldn’t have done without...

June 08, 2020 01:00 - 42 minutes - 29 MB

Imagine setting an annual revenue goal of several hundreds of thousands of dollars at the start of the year - then blowing that goal out of the water in just ONE month.  Well it happened and it happened to Steph Taylor.  Want to know the one thing that she couldn’t have done without?  The one thing that Steph admits that without, she would NOT be where she is today?  Well, I’m for one, excited to say that it was numbers!    Tune into the show as we pull apart the exact numbers that Steph o...

4 Reasons Why Sacking Your Clients Should Become A Goal

June 08, 2020 00:00 - 14 minutes - 9.67 MB

Ever had a client that has just done your head in? Have you ever taken on a client knowing that they really aren’t someone you want to work with or knowing that the work really isn’t your jam?   Well, you're not alone!  We’ve all been there and many of us stay there for way too long. Continuing to take on less than ideal clients. In this episode I’m going to give you a few reasons to start thinking about making the shift from loathing to loving all the clients that you bring into your bus...

Profit and Lifestyle Don't Go Hand In Hand

June 07, 2020 23:00 - 11 minutes - 8.2 MB

Cringe. Overwhelm. Scary. The three words (sadly) used to describe accountants, CPA’s and the overall sorting of your finances. But what if numbers left you feeling, dare I say…  energised, informed and confident?  And better, be the catalyst to driving your business forward minus the “what-if’s?” Well. It can.  Sure. Numbers and strategy aren’t always the sexiest part of business. But here’s the cold hard truth.  At the anchor, every business decision is underpinned by numbers.  Now. Whi...