When a Print Buyer Becomes a Print Champion

Short Attention Span Sales

English - November 01, 2019 12:00 - 24 minutes - 16.6 MB - ★★★★★ - 5 ratings
Business Education bill farquharson kelly mallozzi sass aspire for print sales graphic arts print salespeople selling sales tools Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

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Matthew Parker knows a lot about print. He's seen both sides of the equation: Buying it and being a cheerleader for it. In his current role, he teaches print sales people how to overcome the many challenges they face in order to get in front of decision-makers. As an author and presenter, Matthew comes to his with a unique perspective.

In this episode of Short Attention Span Sales, Kelly and Bill hear from across the pond as Matthew Parker, Champion of Print, talks on subjects ranging from how the buying and selling roles have changed, the new skills necessary, and even his belief that the print sales rep job must be eliminated.