She Calls Her Shots
267 episodes - English - Latest episode: 6 days ago - ā ā ā ā ā - 64 ratingsShe Calls Her Shots šø | The show that empowers photographers like YOU to take inspired action & earn more money as a full-time photographer. My mission is to help you build a thriving photography business that creates more wealth and freedom in your day to day life šø āØ
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Episodes
Setting vision-based goals to lead you to success
October 25, 2022 20:00 - 28 minutes - 19.9 MBLet's talk about goal setting! There are so many ways to think about your goals and your dreams but the one honest truth is this -- if it's not coming from a DEEP place -- a place where you feel true ALIGNMENT -- it's likely not going to be sustainable or feel very fulfilling.Ā So often we accidentally spend too much time chasing after money, accolades and other people's praise -- and then when things really start to feel tough or challenging in the pursuit of all of it, we end up giving up...
83 | Feeling empowered to take time off in your business w/ Amanda Pruden
October 18, 2022 16:00 - 52 minutes - 35.9 MBHow often are you ACTUALLY taking real time off in your business? This was a hard lesson for me -- especially when I was first starting out because I was so READY for GROWTH! I found myself working during any free pockets of time that I had. The only thing? I was training my brain to live in this mode -- the mode that says time off is bad for business. In today's episode I'm honored to be chatting with Amanda Pruden, a Business Strategist and Coach who partners with visionary CEOs to help t...
Feeling empowered to take time off in your business w/ Amanda Pruden
October 18, 2022 16:00 - 51 minutes - 35.2 MBHow often are you ACTUALLY taking real time off in your business? This was a hard lesson for me -- especially when I was first starting out because I was so READY for GROWTH! I found myself working during any free pockets of time that I had. The only thing? I was training my brain to live in this mode -- the mode that says time off is bad for business. In today's episode I'm honored to be chatting with Amanda Pruden, a Business Strategist and Coach who partners with visionary CEOs to help t...
When you're struggling to attract new clients
October 11, 2022 12:00 - 26 minutes - 18 MBIf you've been feeling like attracting clients is a STRUGGLE, this is the episode for you!! I know firsthand how draining it is when you feel like you're doing ALL THE THINGS and yet still not feeling like it's making an impact. Sometimes we get so focused on quantity over quality and we forget what it feels like to be seeking the RIGHT clients and the doing it in a way that feels aligned to ourselves and our business values.Ā Today we're diving into how we can make the cycle of attracting...
82 | When you're struggling to attract new clients
October 11, 2022 12:00 - 27 minutes - 18.7 MBIf you've been feeling like attracting clients is a STRUGGLE, this is the episode for you!! I know firsthand how draining it is when you feel like you're doing ALL THE THINGS and yet still not feeling like it's making an impact. Sometimes we get so focused on quantity over quality and we forget what it feels like to be seeking the RIGHT clients and the doing it in a way that feels aligned to ourselves and our business values.Ā Today we're diving into how we can make the cycle of attracting...
81 | Getting on the vendor list & sales tips w/ Carissa Woo
October 04, 2022 19:00 - 44 minutes - 30.4 MBPhotographers! This episode is for you ššø Today we're chatting with Carissa Woo all about how you can help boost your business by getting on vendor lists & other sales tips that will help you create success! One of the best things we can do for ourselves, as photographers and creatives, is always be asking: how can I think outside of the box and implement the small things (consistently) that will help me grow my business?! In today's episode, Carissa and I are sharing some tips for how to...
Getting on the vendor list & sales tips w/ Carissa Woo
October 04, 2022 19:00 - 43 minutes - 29.7 MBPhotographers! This episode is for you ššø Today we're chatting with Carissa Woo all about how you can help boost your business by getting on vendor lists & other sales tips that will help you create success! One of the best things we can do for ourselves, as photographers and creatives, is always be asking: how can I think outside of the box and implement the small things (consistently) that will help me grow my business?! In today's episode, Carissa and I are sharing some tips for how to...
BONUS: 8 tasks to get a VA to do in your photography business w/ Sara Monika
September 29, 2022 18:00 - 1 hour - 41.9 MBYou've probably heard about how important it is to outsource -- but have you actually taken the leap and started doing it inside your business?? In today's episode I'm honored to have with me Sara Monika, a photography educator anddocumentary wedding photographer for free-spirited + adventurous couples (and host of the Shine + Thrive Photography Podcast!) Ā In this conversation today, Sara is sharing her journey throughout her photography business, and how she has been able to grow her inc...
80 | BONUS: 8 tasks to get a VA to do in your photography business w/ Sara Monika
September 29, 2022 18:00 - 1 hour - 42.6 MBYou've probably heard about how important it is to outsource -- but have you actually taken the leap and started doing it inside your business?? In today's episode I'm honored to have with me Sara Monika, a photography educator anddocumentary wedding photographer for free-spirited + adventurous couples (and host of the Shine + Thrive Photography Podcast!) Ā In this conversation today, Sara is sharing her journey throughout her photography business, and how she has been able to grow her inc...
79 | Should you work for free?? (For beginners AND seasoned creatives!)
September 27, 2022 12:00 - 30 minutes - 21 MBThis topic is a SPICY one! I've seen so many people share their opinions around this -- and honestly, the answer is something that really CHANGED the trajectory of my business! Today we're diving into: Is it okay to work for free? When (if ever) should you work for free? What are some things to keep in mind if/when you choose to do work for free & some really important mindset tips to keep top of mind throughout your journey! Truthfully, my business would not be where it is today if I ...
Should you work for free?? (For beginners AND seasoned creatives!)
September 27, 2022 12:00 - 29 minutes - 20.3 MBThis topic is a SPICY one! I've seen so many people share their opinions around this -- and honestly, the answer is something that really CHANGED the trajectory of my business! Today we're diving into: Is it okay to work for free? When (if ever) should you work for free? What are some things to keep in mind if/when you choose to do work for free & some really important mindset tips to keep top of mind throughout your journey! Truthfully, my business would not be where it is today if I ...
78 | BONUS: Protecting our mental health & finding alignment in our business journey w/ Laura Kockler
September 22, 2022 16:00 - 46 minutes - 32.3 MBOne of the best habits we can build as business owners is constantly checking in with ourselves and our mental health. In today's episode, Laura and I are having a really honest and real conversation around how we've both faced different mental challenges and blocks in our business and how we've grown to manage & overcome them. In 2020 Laura launched her own subscription box business, filled with goods from women-owned businesses and in 2021 made the pivot to supporting those businesses in...
BONUS: Protecting our mental health & finding alignment in our business journey w/ Laura Kockler
September 22, 2022 16:00 - 45 minutes - 31.6 MBOne of the best habits we can build as business owners is constantly checking in with ourselves and our mental health. In today's episode, Laura and I are having a really honest and real conversation around how we've both faced different mental challenges and blocks in our business and how we've grown to manage & overcome them. In 2020 Laura launched her own subscription box business, filled with goods from women-owned businesses and in 2021 made the pivot to supporting those businesses in...
Leveraging your network to boost sales and drive impact w/ Erica Castner
September 20, 2022 15:00 - 51 minutes - 35.5 MBIf you're anything like me, you're probably tired of hearing the "get rich quick" marketing strategies. Anytime someone tries to sell me on their specific "formula" or "strategy" around how they made six figured in 30 days, I immediately start running in the other direction. It's just not a practical or realistic way to grow and scale your business! There is, however, an easier way -- AND -- I can promise it will feel more organic, authentic, and fun. In today's episode, Erica and I are ta...
77 | Leveraging your network to boost sales and drive impact w/ Erica Castner
September 20, 2022 15:00 - 52 minutes - 36.2 MBIf you're anything like me, you're probably tired of hearing the "get rich quick" marketing strategies. Anytime someone tries to sell me on their specific "formula" or "strategy" around how they made six figured in 30 days, I immediately start running in the other direction. It's just not a practical or realistic way to grow and scale your business! There is, however, an easier way -- AND -- I can promise it will feel more organic, authentic, and fun. In today's episode, Erica and I are ta...
76 | Struggling with people-pleasing? Listen in!
September 13, 2022 12:00 - 35 minutes - 24.3 MBThis is, hands down, the MOST REQUESTED topic that I get. As business owners, especially as service providers, we are in the business of pleasing and serving our clients. And because of that, sometimes we donāt realize how much we are falling into our people-pleasing tendencies.Ā The truth is, we grow up pleasing other people. Itās something that is so deeply rooted into our subconscious that a lot of times, we donāt even realize that weāre doing it.Ā In today's episode we're going to dive...
Struggling with people-pleasing? Listen in!
September 13, 2022 12:00 - 34 minutes - 23.7 MBThis is, hands down, the MOST REQUESTED topic that I get. As business owners, especially as service providers, we are in the business of pleasing and serving our clients. And because of that, sometimes we donāt realize how much we are falling into our people-pleasing tendencies.Ā The truth is, we grow up pleasing other people. Itās something that is so deeply rooted into our subconscious that a lot of times, we donāt even realize that weāre doing it.Ā In today's episode we're going to dive...
BONUS: Customizing inquiries to convert into bookings w/ Rachel Traxler
September 08, 2022 12:00 - 44 minutes - 30.5 MBOne of the BIGGEST struggles that photographers (+ creatives & online business owners) have, is converting their inquiries into paying clients! In today's episode, Rachel Traxler and I are talking through not only how you can optimize your client inquiry form, but she's also sharing ways to elevate and improve your initial client experience to create more income and paying clients! Rachel is a wedding elopement photographer, business coach & also the host of the Gold Biz Podcast. In toda...
75 | BONUS: Customizing inquiries to convert into bookings w/ Rachel Traxler
September 08, 2022 12:00 - 45 minutes - 31.1 MBOne of the BIGGEST struggles that photographers (+ creatives & online business owners) have, is converting their inquiries into paying clients! In today's episode, Rachel Traxler and I are talking through not only how you can optimize your client inquiry form, but she's also sharing ways to elevate and improve your initial client experience to create more income and paying clients! Rachel is a wedding elopement photographer, business coach & also the host of the Gold Biz Podcast. In toda...
Creating the best onboarding & offboarding for clients w/ Devin Lee
September 06, 2022 12:00 - 36 minutes - 25.2 MBDid you know that the BEST way to book new clients is to create incredible client experiences for the ones you have now?? Honestly,Ā client onboarding and offboarding is something that often gets overlooked, but it's one of the things that can make the biggest impact around your growth. In today's episode, Devin and I are talking through not only how you can optimize your onboarding and offboarding experience, but she's also sharing tactical ways around how you can improve your overall cli...
74 | Creating the best onboarding & offboarding for clients w/ Devin Lee
September 06, 2022 12:00 - 37 minutes - 25.9 MBDid you know that the BEST way to book new clients is to create incredible client experiences for the ones you have now?? Honestly,Ā client onboarding and offboarding is something that often gets overlooked, but it's one of the things that can make the biggest impact around your growth. In today's episode, Devin and I are talking through not only how you can optimize your onboarding and offboarding experience, but she's also sharing tactical ways around how you can improve your overall cli...
Feeling unmotivated? Try making these 4 changes!
August 30, 2022 12:00 - 29 minutes - 20 MBToday weāre talking about something that we ALL struggle with from time to time - motivation.Ā One of the toughest things about being a business owner, especially for anyone thatās truly a solo entrepreneur, is that if we donāt do the work, no one else will. We donāt have a team to help pickup slack or take things over when we feel overwhelmed. At the end of the day, our growth, our success, our sustainability as a business, it all comes down to the decisions we make and how we choose to sp...
73 | Feeling unmotivated? Try making these 4 changes!
August 30, 2022 12:00 - 30 minutes - 20.6 MBToday weāre talking about something that we ALL struggle with from time to time - motivation.Ā One of the toughest things about being a business owner, especially for anyone thatās truly a solo entrepreneur, is that if we donāt do the work, no one else will. We donāt have a team to help pickup slack or take things over when we feel overwhelmed. At the end of the day, our growth, our success, our sustainability as a business, it all comes down to the decisions we make and how we choose to sp...
BONUS: Copywriting tips for photographers & creatives with Rachel Greiman
August 25, 2022 12:00 - 53 minutes - 36.7 MBThe copy on your website & how you convey your message to your potential clients makes a HUGE impact on your business growth! As creatives, often times we struggle with how to clearly communicate our message to others and in this episode, Rachel and I are chatting through some really tactical tips for how to create amazing copy that will make others want to book! Just throwing it out there -- this interview with Rachel is absolutely PACKED with so many golden nuggets when it comes to writi...
72 | BONUS: Copywriting tips for photographers & creatives with Rachel Greiman
August 25, 2022 12:00 - 54 minutes - 37.4 MBThe copy on your website & how you convey your message to your potential clients makes a HUGE impact on your business growth! As creatives, often times we struggle with how to clearly communicate our message to others and in this episode, Rachel and I are chatting through some really tactical tips for how to create amazing copy that will make others want to book! Just throwing it out there -- this interview with Rachel is absolutely PACKED with so many golden nuggets when it comes to writi...
71 | CEO Care with Ellen Broen
August 23, 2022 12:00 - 51 minutes - 35.5 MBIn our business, WE are the thing that makes our business stand out. WE are the reason that people want to work with us. Our unique qualities, experiences, and everything that we bring to the table -- and so it's CRUCIAL that we learn to take care of ourselves if we want to create a business that feels authentic and sustainable. Today, I'm chatting with Ellen Broen and we're diving into how we can best take care of ourselves (our mental health/wellness/and even our physical health). Ellen i...
CEO Care with Ellen Broen
August 23, 2022 12:00 - 50 minutes - 34.8 MBIn our business, WE are the thing that makes our business stand out. WE are the reason that people want to work with us. Our unique qualities, experiences, and everything that we bring to the table -- and so it's CRUCIAL that we learn to take care of ourselves if we want to create a business that feels authentic and sustainable. Today, I'm chatting with Ellen Broen and we're diving into how we can best take care of ourselves (our mental health/wellness/and even our physical health). Ellen i...
Navigating through when business feels tough
August 16, 2022 12:00 - 35 minutes - 24.7 MBAs business owners, we live in a world where we are constantly bombarded with messages of success.Ā Whether that's messages about how we arenāt living up to other peopleās successes -- feeling like we're somehow ābehindā or ānot where we wanted to beā --Ā or maybe we're just learning how to navigate through a slower season (and not make it mean something about ourselves as a human being). Whatever the case, we're constantly learning new ways of how to navigate through life while also growing...
70 | Navigating through when business feels tough
August 16, 2022 12:00 - 36 minutes - 25.4 MBAs business owners, we live in a world where we are constantly bombarded with messages of success.Ā Whether that's messages about how we arenāt living up to other peopleās successes -- feeling like we're somehow ābehindā or ānot where we wanted to beā --Ā or maybe we're just learning how to navigate through a slower season (and not make it mean something about ourselves as a human being). Whatever the case, we're constantly learning new ways of how to navigate through life while also growing...
How to increase your SEO with Victoria Rayburn
August 09, 2022 12:00 - 54 minutes - 37.7 MBIf I had the opportunity to go back in time and change ONE thing about how I was growing my business -- I wish I would have put more time and effort into understanding the power behind SEO. For so long I put off learning about it because -- well -- it just felt like a really daunting subject. I didn't understand how it worked, and I didn't fully understand how much I was missing out on by putting it on the backburner. As much as I love social media and hanging out there -- I've realized mor...
69 | How to increase your SEO with Victoria Rayburn
August 09, 2022 12:00 - 55 minutes - 38.3 MBIf I had the opportunity to go back in time and change ONE thing about how I was growing my business -- I wish I would have put more time and effort into understanding the power behind SEO. For so long I put off learning about it because -- well -- it just felt like a really daunting subject. I didn't understand how it worked, and I didn't fully understand how much I was missing out on by putting it on the backburner. As much as I love social media and hanging out there -- I've realized mor...
Repurposing your content with Beth Hackmann
August 02, 2022 12:00 - 46 minutes - 31.9 MBPlanning on repurposing more of your content but don't know where to start? Or youāre struggling with recycling and expanding your content's reach? In today's episode, we're chatting with Beth Hackmann, an experienced copywriter who helps creatives scale their businesses through powerful, personality-packed copywriting. According to Beth, creating and publishing content is not a "one and done" sort of thing. You've spent a lot of time and energy creating a piece of content, it only makes se...
68 | Repurposing your content with Beth Hackmann
August 02, 2022 12:00 - 47 minutes - 32.6 MBPlanning on repurposing more of your content but don't know where to start? Or youāre struggling with recycling and expanding your content's reach? In today's episode, we're chatting with Beth Hackmann, an experienced copywriter who helps creatives scale their businesses through powerful, personality-packed copywriting. According to Beth, creating and publishing content is not a "one and done" sort of thing. You've spent a lot of time and energy creating a piece of content, it only makes se...
Building your magnetic brand with Kat Elizabeth
July 26, 2022 18:00 - 59 minutes - 41 MBMagnetic brands are created from the inside out -- Kat As business owners, we are the face of our business and in today's episode we're talking with Kat Elizabeth about how we can create an authentic brand strategy and track the metrics that matter to build a wildly successful brand. This episode is for the business owner that is ready to build a brand that is magnetic to your ideal clients & that feels aligned with your goals. Some of the key things we chat through today: - Tracking yo...
67 | Building your magnetic brand with Kat Elizabeth
July 26, 2022 18:00 - 1 hour - 41.7 MBMagnetic brands are created from the inside out -- Kat As business owners, we are the face of our business and in today's episode we're talking with Kat Elizabeth about how we can create an authentic brand strategy and track the metrics that matter to build a wildly successful brand. This episode is for the business owner that is ready to build a brand that is magnetic to your ideal clients & that feels aligned with your goals. Some of the key things we chat through today: - Tracking yo...
66 | Is perfectionism secretly holding you back??
July 19, 2022 12:00 - 26 minutes - 18.1 MBHave you been putting off your really big goals and projects?! If so there's a sneaky chance that perfectionism could be part of the reason why. In today's episode we're talking through all of the different ways that perfectionism can sneak into your goals and unconsciously hold you back from taking action. Some of the things we're chatting through are: How sometimes the things we're MOST excited about implementing are the things we put off the longest (let's talk through why we do this!) ...
Is perfectionism secretly holding you back??
July 19, 2022 12:00 - 25 minutes - 17.4 MBHave you been putting off your really big goals and projects?! If so there's a sneaky chance that perfectionism could be part of the reason why. In today's episode we're talking through all of the different ways that perfectionism can sneak into your goals and unconsciously hold you back from taking action. Some of the things we're chatting through are: How sometimes the things we're MOST excited about implementing are the things we put off the longest (let's talk through why we do this!) ...
How to approach FB & IG Ads with Cheyenne Skye
July 12, 2022 12:00 - 45 minutes - 31 MBHave you ever felt overwhelmed thinking you should be running ads for your business?! One of the most frequent questions I see for new business owners is wondering WHEN is the right time to start running ads for your business?? In today's episode we're chatting with Cheyenne Skye (of Cheyenne + Co. Media) - a boutique paid ads agency that helps brands scale through innovative advertising campaigns. Inside today's episode we're getting clear one WHEN is the best time to start thinking about ...
65 | How to approach FB & IG Ads with Cheyenne Skye
July 12, 2022 12:00 - 46 minutes - 31.7 MBHave you ever felt overwhelmed thinking you should be running ads for your business?! One of the most frequent questions I see for new business owners is wondering WHEN is the right time to start running ads for your business?? In today's episode we're chatting with Cheyenne Skye (of Cheyenne + Co. Media) - a boutique paid ads agency that helps brands scale through innovative advertising campaigns. Inside today's episode we're getting clear one WHEN is the best time to start thinking about ...
PEP TALK: Celebrate your actions, not the outcome
July 05, 2022 12:00 - 20 minutes - 14 MBWhen was the last time you celebrated your actions instead of just focusing on the outcome those actions produced?! If you're anything like me, I (honestly) forget to do this as often as I should. It's so easy to get caught up in the outcomes, the metrics, the end goal that we FORGET that there's a HUMAN behind the scenes putting in a TON of work (hint; that human is you!) In today's episode I'm sharing 4 *super* practical tips to help you not only set the systems in place that you need to ...
64 | PEP TALK: Celebrate your actions, not the outcome
July 05, 2022 12:00 - 20 minutes - 13.9 MBWhen was the last time you celebrated your actions instead of just focusing on the outcome those actions produced?! If you're anything like me, I (honestly) forget to do this as often as I should. It's so easy to get caught up in the outcomes, the metrics, the end goal that we FORGET that there's a HUMAN behind the scenes putting in a TON of work (hint; that human is you!) In today's episode I'm sharing 4 *super* practical tips to help you not only set the systems in place that you need to ...
How to stay in the game & keep showing up in your business with Ben Hartley
June 28, 2022 12:00 - 48 minutes - 33.2 MBAs business owners, one of the biggest roadblocks that we face on a day to day basis is our mindset. How we think about ourselves, our capabilities, our values, our purpose.... all of these things blended together start to create a story that we believe about ourselves! In this episode today I'm chatting with Ben Hartley, founder of Style & Story wedding photography and host of the Six Figure Photography Podcast. Today we're chatting through how we can, as business owners, commit to keep s...
63 | How to stay in the game & keep showing up in your business with Ben Hartley
June 28, 2022 12:00 - 49 minutes - 33.9 MBAs business owners, one of the biggest roadblocks that we face on a day to day basis is our mindset. How we think about ourselves, our capabilities, our values, our purpose.... all of these things blended together start to create a story that we believe about ourselves! In this episode today I'm chatting with Ben Hartley, founder of Style & Story wedding photography and host of the Six Figure Photography Podcast. Today we're chatting through how we can, as business owners, commit to keep s...
62 | Finding your "thing" -> for the multi-passionate biz owner
June 21, 2022 12:00 - 33 minutes - 23.1 MBDo you ever feel like you're always jumping from one passion or business idea to the next?! I used to be so sure that eventually I'd find that one "thing" -- the "thing" that I'm meant to do -- the "thing" that would propel me forward in my business...until I realized, I have a variety of "things" that I'm passionate about -- and that's OKAY! Today's episode is for my fellow multi-passionate entrepreneurs Those of us that are constantly inspired by new business ventures/projects and ideas. ...
Finding your "thing" -> for the multi-passionate biz owner
June 21, 2022 12:00 - 32 minutes - 22.4 MBDo you ever feel like you're always jumping from one passion or business idea to the next?! I used to be so sure that eventually I'd find that one "thing" -- the "thing" that I'm meant to do -- the "thing" that would propel me forward in my business...until I realized, I have a variety of "things" that I'm passionate about -- and that's OKAY! Today's episode is for my fellow multi-passionate entrepreneurs Those of us that are constantly inspired by new business ventures/projects and ideas. ...
Top pinterest trends (YOU NEED!) in 2022 with Jen Vazquez
June 14, 2022 12:00 - 52 minutes - 36.4 MBHaving a strategic & consistent Pinterest strategy can truly TRANSFORM your business! In today's episode with Jen Vazquez, we're not only diving into the Top Pinterest Trends in 2022 that you need to be successful, but she's also sharing ALL of her strategies and tips on how to make yourself STAND OUT on the platform and build a thriving business and client base! You know how much I love pulling back the curtains and taking complicated-feeling-systems and making them feel doable and fun --...
61 | Top pinterest trends (YOU NEED!) in 2022 with Jen Vazquez
June 14, 2022 12:00 - 53 minutes - 37 MBHaving a strategic & consistent Pinterest strategy can truly TRANSFORM your business! In today's episode with Jen Vazquez, we're not only diving into the Top Pinterest Trends in 2022 that you need to be successful, but she's also sharing ALL of her strategies and tips on how to make yourself STAND OUT on the platform and build a thriving business and client base! You know how much I love pulling back the curtains and taking complicated-feeling-systems and making them feel doable and fun --...
How to take high quality branding photos at home (no fancy equipment required!)
June 07, 2022 12:00 - 17 minutes - 12.1 MBIn today's episode we're switching things up a little bit! I know a lot of my listeners are photographers who are CRUSHING IT in their business -- BUT I also know I have a lot of listeners that aren't photographers -- and that would benefit from some tips on how to get beautiful, bright branded photos at home! Because of that, I wanted to share this special episode for you and put my 'photographer expert' hat on for the day.Ā Today I'm diving into 5 tips to help you take beautiful, branded ...
60 | How to take high quality branding photos at home (no fancy equipment required!)
June 07, 2022 12:00 - 17 minutes - 12.1 MBIn today's episode we're switching things up a little bit! I know a lot of my listeners are photographers who are CRUSHING IT in their business -- BUT I also know I have a lot of listeners that aren't photographers -- and that would benefit from some tips on how to get beautiful, bright branded photos at home! Because of that, I wanted to share this special episode for you and put my 'photographer expert' hat on for the day.Ā Today I'm diving into 5 tips to help you take beautiful, branded ...
59 | Building a binge-worthy brand with Nikki Arensman
May 31, 2022 12:00 - 54 minutes - 37.1 MBAs a fellow creative business owner, I know the feeling of being pulled in SO many different directions when it comes to building a brand and business that stands out in your market. We can sometimes feel so distracted by shiny objects (I mean, how FUN is it to create fun brand colors, fonts and logos?!) -- but at the same time, we forget about the more MEANINGFUL parts of our brand and business. In today's episode, we're chatting with Nikki Arensman, brand strategist, designer, and host of...