Why Your GTM Fails with Elias Rubel, CEO of Matter Made

SaaS Half Full

English - April 07, 2021 09:00 - 31 minutes - 28.7 MB - ★★★★★ - 15 ratings
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Previous Episode: The Death of Customer Attribution in 2022 with Dylan Touhey, One Net Inc.

Next Episode: How CMOs Can Achieve Influence Outside the Marketing Org with Christina Del Villar, SaaS Veteran

In this episode of SaaS Half Full, host Lindsey Groepper chats with Elias Rubel, CEO of Matter Made, a B2B growth marketing agency in Silicon Valley. Elias has been around the SaaS block as a founder, marketer and now a go-to-market-strategy agency owner.

Whether you’re an early-stage SaaS company or an established brand launching a new offering, Elias has identified four mistakes most companies make in their GTM strategy which holds them back from explosive growth.

Connect with Elias: https://www.linkedin.com/in/elirubel/ Learn more about Matter Made: https://www.mattermade.co/ Connect with Lindsey: https://www.linkedin.com/in/lindseygroepper/ Learn more about BLASTmedia: https://www.blastmedia.com/