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Nuggets:

If Aline were building another business, she would avoid selling to a cost center rather than a profit center

When pricing your products and services inquire what your prospects’ discretionary budget is and price packages within that to get your foot in the door more easily.

Action Steps:

Reach out to engineering managers that pay Lever or Greenhouse at least 5 figures a year.Offer consulting to companies promising to analyze their hiring data and optimize their processTry to price your services within their discretionary budget to avoid facing the approval process involving a chain of command.


Follow through on these action steps and email us your results at [email protected]. You'll get exclusive access to a private Facebook group of action takers and one listener will earn a free mentorship call with our guest, and potentially, a business partnership.

Links:

GreenhouseLeverJobvite


Aline Lerner is the founder and CEO of interviewing.io, an anonymous technical recruiting platform where companies like Facebook, Uber, Dropbox, and Snap have hired great software engineers.




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