Restaurant Marketing School artwork

Restaurant Marketing School

480 episodes - English - Latest episode: over 1 year ago - ★★★★★ - 9 ratings

Created in partnership with Yelp for Restaurants, Restaurant Marketing School provides daily marketing tips, tricks and tools, giving restaurateurs the tools they need to communicate with their existing customers and reach an entirely new customer base.

Hosted by Michelin-rated restaurateur Josh Kopel, RMS brings a fresh perspective to traditional marketing in the hospitality space.

Each episode is only 4-7 minutes, providing bite sized, actionable information that listeners can implement in their restaurants that day.

Marketing Business
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Episodes

POS vs. CRM

March 24, 2022 12:00 - 7 minutes - 10.9 MB

What's the most powerful tech tool in your restaurant? For many of us it was our POS but today we discuss the importance of having a CRM that can build your audience and amplify your message. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps...

Lapsed Email Flow

March 23, 2022 12:00 - 8 minutes - 11.9 MB

As restaurateurs, we spend most of our time talking about the flow of our restaurant but the flow of our marketing communications is just as important to a successful operation. In this episode, Rev and Josh break clearly define lapsed email flow and what to do about it. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ______...

Where the Customer Journey Begins & Ends

March 22, 2022 12:00 - 6 minutes - 8.81 MB

You understand exactly what the customer journey looks like within the four walls of your restaurant but have you taken the time to see what it looks like online? In this episode, Josh and Rev break down the opportunities and the pitfalls of the digital customer journey. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ______...

Boosted Posts vs. Traditional Advertising on Facebook

March 21, 2022 12:00 - 6 minutes - 8.74 MB

In this episode, Rev breaks down the statistics related to social media advertising to ensure you're getting the most bang for your buck. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more conte...

Things to A/B Test

March 18, 2022 12:00 - 6 minutes - 9.15 MB

Are you testing your marketing? Tiny changes can make a massive impact in awareness and conversion and today, Rev and Josh share what to track and how to adjust to maximize your marketing impact.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 ...

New Menu Item Playbook

March 17, 2022 12:00 - 6 minutes - 8.41 MB

Whether you're launching a new seasonal menu or a new menu item, it's an obvious opportunity to drive traffic to your restaurant. In this episode, Rev and Josh break down the best strategy to weaponize that menu to drive new and repeat business.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. _______________________________...

The New Restaurant Playbook

March 16, 2022 12:00 - 6 minutes - 9.17 MB

In this episode, Josh and Rev break down best practices for marketing your new restaurant or new restaurant location.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way!...

Free Content Creation Tools

March 15, 2022 12:00 - 6 minutes - 9.44 MB

In this episode, Rev breaks down his favorite FREE content creation tools. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL COMP media un...

Target Open Rates

March 14, 2022 12:00 - 5 minutes - 7.82 MB

In this episode, Rev and Josh break down target open rates by platform and how to increase them. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out ...

Fulfillment Switching

March 11, 2022 13:00 - 5 minutes - 7.01 MB

In this episode Josh and Rev clearly define fulfillment switching and how it can be used to effectively market your restaurant.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming...

The Tech You Need to Guide the Customer Journey

March 10, 2022 13:00 - 5 minutes - 7.9 MB

Understanding the customer journey for your restaurant is one thing, but being able to harness the power of that understanding to increase traffic and frequency is critical to scaling revenue. In this episode, Rev and Josh break down the tech tools to help you do exactly that.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ...

Four Parts of Customer Acquisition

March 09, 2022 13:00 - 8 minutes - 11.5 MB

Today Rev and Josh unpack the 4 essential elements of customer acquisition. In understanding the process, you can create an unending flow of new customers.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We ha...

The Secret to Social Media Content

March 08, 2022 13:00 - 4 minutes - 6.27 MB

There is one essential element that's required to create great social media content and, in this episode, Josh and Rev break down what it is and how to use it.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit W...

Meet The Rev

March 07, 2022 13:00 - 5 minutes - 7.87 MB

In this episode we meet our Season 10 co-host, David "Rev" Ciancio. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL COMP media universe ...

Leveraging "Storyselling"

March 04, 2022 13:00 - 6 minutes - 9.07 MB

Want to really make an impact with your marketing? Try Storyselling! In this episode, Chip and Josh clearly define the tactic and how to use it effectively.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We h...

Marketing vs PR

March 03, 2022 13:00 - 5 minutes - 8.16 MB

Marketing and Public Relations are two completely different things. In this episode, Josh and Chip discuss the differences between the two and the pros and cons of each.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net...

Analog vs Digital

March 02, 2022 13:00 - 6 minutes - 8.54 MB

Your medium matters just as much as your message. In this episode Chip and Josh discuss the different way to get your message out there. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more conten...

Internal Marketing

March 01, 2022 13:00 - 6 minutes - 8.32 MB

Do you have an INTERNAL marketing strategy. Creating and executing an internal strategy will greatly improve the success of our external marketing program. In this episode Josh and Chip explain exactly how to get it done. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat wit...

Spark Word of Mouth Advertising

February 28, 2022 13:00 - 4 minutes - 6.85 MB

The best marketing in the world is "word of mouth." In this episode, Josh and Chip show you exactly how to inspire it. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way!...

The Power of Engagement

February 25, 2022 13:00 - 6 minutes - 9.22 MB

You may not be using social media to its full potential. Today Chip and Josh revel this simple hack to transform eyeballs into butts in seats. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more ...

Transaction, Value and Price

February 24, 2022 13:00 - 7 minutes - 10.5 MB

Do you understand the true drivers of revenue? Today Chip and Josh unpack the top three.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FUL...

Luxury vs Commodity

February 23, 2022 13:00 - 6 minutes - 8.74 MB

Understanding the difference between luxury and commodity can mean the difference between success or failure in the restaurant business. Today, Chip and Josh explain and illustrate the key differences and how to leverage them.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Ch...

Marketing to Potential Employees

February 22, 2022 13:00 - 5 minutes - 7.5 MB

Marketing extends far beyond your customer base. As restaurateurs, we can market to current and potential employees as well. Today Josh and Chip discuss exactly how to do it.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15...

Customer Centricity

February 21, 2022 13:00 - 4 minutes - 6.3 MB

In this episode Chip and Josh discuss how to make your restaurant's data work for you. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL C...

Frequency, Recency, and Monetary Spend

February 18, 2022 13:00 - 5 minutes - 7.33 MB

In today's episode, Josh and Chip are breaking down how frequency, recency and monetary spend influence and impact your marketing efforts. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more cont...

Changing the Way We Say Goodbye to Guests

February 17, 2022 13:00 - 6 minutes - 8.33 MB

Everything is a marketing opportunity, including the final moments we have with our guests right before they leave. In today's episode Josh and Chip reveal the strategies they use to ensure they get the most out of that interaction.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE...

The Power of Differentiation

February 16, 2022 13:00 - 5 minutes - 8.22 MB

In a saturated market, the only way to stand out is through the power of differentiation. Today, Chip and Josh share tools and tactics to stand out in the crowd. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit ...

Do You Have a Marketing Budget?

February 15, 2022 13:00 - 5 minutes - 7.58 MB

We get questions around this all the time...how much time and money should you spend on your marketing efforts. Today, Josh & Chip discuss how much you should spend and where those funds should be directed.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free D...

What is Your Customer's Journey

February 14, 2022 13:00 - 4 minutes - 6.66 MB

Forget about steps of service, what about a customer's journey? Today Chip and Josh unpack the essential elements that create your customer's restaurant experience.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Prof...

The EDIE Model

February 11, 2022 13:00 - 4 minutes - 6.75 MB

Today Josh and Chip are discussing how the EDIE model can revolutionize your marketing efforts.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out ...

3 Things to Add to Your Website Now

February 10, 2022 13:00 - 6 minutes - 9.06 MB

Your restaurant's website is one of your most powerful marketing tools. Today Chip and Josh cover three things you must add to that site today. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting: FULL COMP Restaurant Marketing School The Playbook Industry Town Halls

Starting with Why?

February 09, 2022 13:00 - 5 minutes - 7.26 MB

Your restaurant's culture is the engine that drives your marketing. Today Josh and Chip discuss how starting with why can answer every other question for your team and your guests. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting: FULL COMP Restaurant Marketing School The Playbook Industry Town Halls

Newsletters are Dead but Email is Alive & Well

February 08, 2022 13:00 - 6 minutes - 8.73 MB

It's time to rethink the way we communicate with our customers. Today, Chip & Josh break down the latest strategies for emailing our guests.  ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting: FULL COMP Restaurant Marketing School The Playbook Industry Town Halls

Getting Organized with a Marketing Calendar

February 07, 2022 13:00 - 6 minutes - 8.41 MB

The right tools will take you far when it comes to marketing. Today we Josh and Chip discuss the merits of a Marketing Calendar.  ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting: FULL COMP Restaurant Marketing School The Playbook Industry Town Halls

Creating Better Systems

February 04, 2022 13:00 - 5 minutes - 8.01 MB

Great goals aren't worth much without the systems to execute those goals. Today we unpack the best practices for creating the systems you need to achieve the goals you've set. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15...

Creating Better Goals

February 03, 2022 13:00 - 6 minutes - 9.24 MB

Better goals lead to better results. Here's how you create goals guaranteed to help you win. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the ...

A Simple Definition of Marketing

February 02, 2022 13:00 - 5 minutes - 7.52 MB

In this episode Chip and Josh simplify your perspective on marketing so that you can master the medium. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to che...

The Triangle Principle

February 01, 2022 13:00 - 8 minutes - 11.4 MB

Meet our Season 9 co-host Chip Klose as he explains the Triangle Principle and how to use it to your advantage in your restaurant.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content com...

The perfect time to start

January 31, 2022 13:00 - 6 minutes - 9.53 MB

In this episode, Josh and Shawn call out the absolute best time to start marketing your restaurant.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check ...

Community leadership via NextDoor

January 28, 2022 13:00 - 6 minutes - 8.44 MB

In this episode, Josh and Shawn discuss how they leveraged the NextDoor app to become entrenched in their communities.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way...

The importance of showing your work

January 27, 2022 13:00 - 7 minutes - 10.8 MB

In this episode Shawn and Josh discuss how transparency is marketing gold. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL COMP media un...

Marketing Masterclass: Sam the Cooking Guy

January 26, 2022 13:00 - 7 minutes - 9.86 MB

In this episode, Shawn discusses his marketing hero Sam the Cooking Guy and the lessons we can learn from the empire he's built.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content comin...

Setting expectations is 4 walls marketing

January 25, 2022 13:00 - 6 minutes - 9.16 MB

In this episode Josh and Shawn break down the simple steps involved in managing and overcoming difficult situations within your restaurant.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more co...

Unleashing the power of Yelp Connect

January 24, 2022 13:00 - 6 minutes - 8.7 MB

If you're on social media you should be using Yelp Connect to connect on a deeper level with your customers. Shawn and Josh walk you through how to get the most out of this invaluable service.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Ste...

Scaling Audience

January 21, 2022 13:00 - 7 minutes - 10.6 MB

In this episode Shawn and Josh discuss how to leverage compounding principals to scale audience and attention. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure...

Building a Media Team

January 20, 2022 13:00 - 10 minutes - 14.4 MB

Today we discuss how to build a media team within your restaurant from the ground up. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL CO...

The Worst Investments

January 19, 2022 13:00 - 4 minutes - 6.7 MB

In this episode, we uncover the worst investments Shawn has made on his media journey. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL C...

Becoming an Omnichannel Brand

January 18, 2022 13:00 - 6 minutes - 8.54 MB

In this episode, Shawn and Josh unpack the strategy around how to make sure your restaurant exists everywhere someone might look. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content comin...

Getting Personal

January 17, 2022 13:00 - 6 minutes - 8.46 MB

In this episode Shawn shares how documenting his story created a cult following. Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL COMP me...

Media Mentorship

January 14, 2022 13:00 - 9 minutes - 12.4 MB

Shawn shares the benefits he's received from mentorship and coaching over the years.  Restaurant Marketing School is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL CO...