Recruiting Trailblazers
209 episodes - English - Latest episode: 3 days ago -Learn how the best recruiters do it! Marcus Edwardes deconstructs the mindset, methods, and magic of top practitioners in the recruiting profession. Marcus talks to internal recruiters, talent acquisition professionals, agency recruiters, personal branding specialists, recruiting technology vendors, and recruiting technology specialists. If you are looking for a job in recruiting or looking to change jobs in recruiting - this is a great place to improve your skills and understanding of what's working for successful recruiters. Informative discussions about candidate experience, personal branding, sourcing for candidates, recruiting and recruitment technology, LinkedIn, and how to use LinkedIn properly. And of course, candidate outreach and the need for personalization to differentiate oneself as a "relationship recruiter" as opposed to a "transactional recruiter". Work from home/ remote work is also a recurring topic. One of the central themes is the idea that recruiters need to prioritize their candidate's needs before their own needs - it's when you build a solid relationship and become a trusted advisor to candidates, that the magic really starts to happen as a recruiter.
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Episodes
Marcus Edwardes: How I Generated 200K+ views and 2K+ Likes From 1 LinkedIn Post!
April 07, 2022 21:00 - 6 minutes - 4.47 MBMarcus describes how he generated over 200,000 views from a single post - plus the importance of quality content - and the reason why this particular post resonated so loudly in the Recruiter community. Here's the post - Quality Before KPIs
Marcus Edwardes: How I Generated 250K+ views and 2K+ Likes From 1 LinkedIn Post!
April 07, 2022 21:00 - 6 minutes - 4.47 MBMarcus describes how he generated over 200,000 views from a single post - plus the importance of quality content - and the reason why this particular post resonated so loudly in the Recruiter community. Here's the post - Quality Before KPIs
Marcus Edwardes: How I Generated 250K+ views and 2.5K+ Likes From 1 LinkedIn Post!
April 07, 2022 21:00 - 6 minutes - 4.47 MBMarcus describes how he generated over 200,000 views from a single post - plus the importance of quality content - and the reason why this particular post resonated so loudly in the Recruiter community. Here's the post - Quality Before KPIs
Jason Liu - Talking Tech Recruitment, Sourcing, Outreach, Tools and Tricks.
April 01, 2022 18:00 - 39 minutes - 26.9 MBMarcus speaks with Jason Liu - who is currently recruiting at Apple, about a spectrum of topics from "Recruiters as entertainers", content creation, sourcing and outreach. Show notes to follow.
Michael Boitnott: How to Win as a "Relationship First" Recruiter
March 24, 2022 18:00 - 41 minutes - 28.6 MBIn this episode, Marcus Edwardes speaks with Michael Boitnott. A relative newcomer to the recruitment industry, Michael is currently a G&A recruiter at Credit Karma and RPO recruiter at Bali Staffing. Listen in as Michael talks about the lessons learned after a year into his current role and how he posts content that demonstrates a level of credibility and leadership that demonstrates wisdom and experience beyond his years. In other words, Michael shares his best tips and tricks for being ...
Marcus Edwardes: Quality vs Quantity - What's More Important?
March 17, 2022 21:00 - 8 minutes - 5.93 MBThis week, Marcus Edwardes discusses his mindset and methodology around metrics and KPIs. Instead of mandating KPIs - he describes how to achieve total buy-in from an activity standpoint - by helping recruiters set their very own, meaningful activity targets - that reconcile accurately with their quarterly revenue goals. If you like what you hear - and you are interested in implementing this methodology - reach out to Marcus on LinkedIn to set up an intro call.
Marcus Edwardes: Success Metrics for Planning and Execution
March 17, 2022 21:00 - 8 minutes - 5.93 MBThis week, Marcus Edwardes discusses his mindset and methodology around metrics and KPIs. Instead of mandating KPIs - he describes how to achieve total buy-in from an activity standpoint - by helping recruiters set their very own, meaningful activity targets - that reconcile accurately with their quarterly revenue goals. If you like what you hear - and you are interested in implementing this methodology - reach out to Marcus on LinkedIn to set up an intro call.
Marcus Edwardes: How to Build a Referral Network - The Recruiters "REACT" Framework
March 10, 2022 19:00 - 15 minutes - 10.8 MBIn this episode - Marcus Edwardes shares his own conversational framework for having the first conversation with a candidate or prospect - using the acronym REACT to define the steps you need to take to prioritize relationship over role. REACT is: Rapport, Explore, Acknowledge, Confirm, That's Right.
Marcus Edwardes: How to Build a Referral Network - The Recruiters "REACT" Framework
March 10, 2022 19:00 - 15 minutes - 10.8 MBIn this episode - Marcus Edwardes shares his own conversational framework for having the first conversation with a candidate or prospect - using the acronym REACT to define the steps you need to take to prioritize relationship over role. REACT is: Rapport, Explore, Acknowledge, Confirm, That's Right.
Zack Gallinger: How to Think about Branding, SEO and Outreach
March 03, 2022 19:00 - 44 minutes - 30.6 MBIn this episode, Marcus Edwardes speaks with Zack Gallinger, President at Talent Hero, a recruitment marketing agency. He helps recruiters with strategies that help them find new clients and new candidates without cold calling, attending networking events, or simply sitting around and waiting for a word-of-mouth referral. Listen in as Zack discusses how the ability to scale has completely transformed the recruitment industry, and how a smaller agency can stand above this incredibly noisy ma...
Zack Gallinger: How to Think about Branding, SEO and Outreach
March 03, 2022 19:00 - 44 minutes - 30.6 MBIn this episode, Marcus Edwardes speaks with Zack Gallinger, President at Talent Hero, a recruitment marketing agency. He helps recruiters with strategies that help them find new clients and new candidates without cold calling, attending networking events, or simply sitting around and waiting for a word-of-mouth referral. Listen in as Zack discusses how the ability to scale has completely transformed the recruitment industry, and how a smaller agency can stand above this incredibly noisy ma...
Kelli Schutrop: Leveraging New Technology and Marketing Automation for Optimization and Growth
February 24, 2022 19:00 - 52 minutes - 35.9 MBIn this episode, Marcus Edwardes speaks with Kelli Schutrop, VP of Sales at Parqa Digital Marketing Agency, where she helps staffing industry clients optimize and scale their organizations by implementing world-class marketing, technology, and automation strategies. Listen in as Kelli discusses how Parqa works with staffing and recruiting agency leaders in growing their businesses by increasing brand credibility, online visibility, and lead generation. Probably the most important step that...
Kelli Schutrop: Marketing Automation Works!
February 24, 2022 19:00 - 52 minutes - 35.9 MBMarcus speaks with Kelli Schutrop, who is is the VP of Sales at Parqa Digital Marketing Agency – where she helps Staffing Industry clients optimize and scale by implementing world-class marketing, technology, and automation strategies.
Vanessa Raath: Sourcing Strategy Update!
February 17, 2022 19:00 - 36 minutes - 25.2 MBIn this episode, Marcus Edwardes speaks with Vanessa Raath, a global sourcing trainer and international keynote speaker based in South Africa. Listen in as Vanessa explains how sourcers may navigate today’s incredibly noisy market and some of the most common issues that outbound recruiters, specifically, are now facing. Vanessa also gives her tips on becoming the go-to recruiter in today’s candidate-driven market. She speaks on the unique challenges that agency recruiters face and why it’...
Sam Brenner: Building an Agency From Scratch
February 10, 2022 19:00 - 46 minutes - 32.1 MBMarcus speaks with Sam Brenner about starting his Recruitment Agency, CRB Workforce from scratch a 3.5 years ago. Show notes to follow tomorrow.
Sam Brenner: Building a Recruitment Agency From Scratch
February 10, 2022 19:00 - 46 minutes - 32.1 MBIn this episode, Marcus Edwardes speaks with Sam Brenner, Founder and CEO of CRB Workforce, a recruitment agency headquartered in L.A. Listen in as Sam looks back on his decision to start his own business three years prior, and gives his encouragement and advice to those looking to start their own agencies. One of the main factors that drove him was his own mission, which is simply to change the industry. As opposed to those agencies that prioritize KPIs and raw numbers above all else, Sam...
Bert Miller: Recruiting Done Right in 2022
February 03, 2022 19:00 - 52 minutes - 35.9 MBIn this episode, Marcus Edwardes speaks with Bert Miller, Chairman of Protis Global and ace Talent Curators, and President and CEO of MRINetwork, a network-centric recruitment organization that offers consulting, training, contract staffing, and community building to over 325 search firms worldwide. Bert is an active speaker, mentor, advisor, and investor. He hosts the MRINetwork Podcast and his new video podcast series, Beyond the Bottom Line, on which he interviews CEOs and leaders from a...
Jesse Tinsley: Recruitment as a Service: It's All About the Outcome!
January 27, 2022 19:00 - 35 minutes - 24.5 MBIn this episode, Marcus Edwardes speaks with Jesse Tinsley, a serial entrepreneur who got his start in tech at the age of 15. In 2012, he dropped out of college to found Job Mobz to provide on-demand recruiting for technology companies. He is a regular contributor to Forbes and SourceCon, and he hosts The People Podcast, where he interviews HR, recruiting leaders, and tech founders on the latest trends. Listen in as Jesse discusses Job Mobz’ Recruitment as a Service (RaaS) business model, ...
Rich Rosen: The Secrets to Billing at Least $1M Every Year - The Rich Rosen Way!
January 20, 2022 19:00 - 52 minutes - 35.9 MBIn this episode, Marcus Edwardes speaks with Rich Rosen, an executive recruiter in the software sales industry with over 20 years experience. He is the Founder and Owner of Cornerstone Search, and for the past two years has been named by Forbes as a Top 20 Executive Recruiter in America. Listen in as Rich discusses his typical day-in-the-life as a practitioner in the software sales niche and how he does business with startup CEOs and other gatekeepers in this space. He also discusses why it...
Nicole Thomsen Hirsch: Creativity, Business Acumen and Resilience in Recruiting
January 13, 2022 19:00 - 44 minutes - 30.4 MBNicole Thomsen Hirsch: Creativity, Business Acumen, and Resilience in Recruiting In this episode, Marcus Edwardes speaks with Nicole Thomsen Hirsch, an internal recruiting leader with a specialization in sales, who began her career at Aerotek in 2008. Via Segment—which was recently acquired by Twilio—she now works at Lattice as a Recruiting Manager. Listen in as Nicole discusses the evolution of the recruiting industry over the last two turbulent years, with one of the biggest shifts being...
Chris Wunder: Recruiting with Consistency, Urgency and Intentionality
January 06, 2022 22:00 - 40 minutes - 27.6 MBIn this episode, Marcus Edwardes speaks with Chris Wunder, CRO of Leap, a hospitality recruitment company, where he spends most of his time driving revenue operations, managing sales and recruiting teams, and driving innovation. Chris is also the founder of Million Dollar Recruiter, an online training program for recruiting professionals, entrepreneurs, salespeople, and future millionaires. Listen in as Chris does a deep dive into the mindset of a winner. A no-nonsense recruiter and entrep...
Chris Wunder: Recruiting with Consistency, Urgency and Intentionality
January 06, 2022 22:00 - 40 minutes - 27.6 MBIn this episode, Marcus Edwardes speaks with Chris Wunder, CRO of Leap, a hospitality recruitment company, where he spends most of his time driving revenue operations, managing sales and recruiting teams, and driving innovation. Chris is also the founder of Million Dollar Recruiter, an online training program for recruiting professionals, entrepreneurs, salespeople, and future millionaires. Listen in as Chris does a deep dive into the mindset of a winner. A no-nonsense recruiter and entrep...
Brianna Rooney: 2021's Most Popular Podcast!
December 30, 2021 19:00 - 49 minutes - 34.4 MBHappy New Year! This week we are re-visiting 2021's most popular podcast - Marcus's interview with Brianna Rooney - founder of Techees and Talentperch.
Marcus Edwardes: Happy Holidays
December 24, 2021 00:00 - 1 minute - 1.43 MBHappy Holidays - new episodes of Recruiting Trailblazers begin on January 6th, 2022.
Marcus Edwardes: 12 More 'Pearls of Wisdom' Revisited
December 16, 2021 18:00 - 16 minutes - 11.2 MBEnjoy clips from Marcus’s conversations with Adam Conrad, Hung Lee, Jamie Beaumont, Joel Lalgee, Mitch Sullivan, Will Staney, Laurie Ruettimann, Vanessa Raath, Jonathan Kidder, Mike Myatt, John Randolph, Mike “Batman” Cohen, and Henna Pryor. What You’ll Learn in This Episode: ● [02:08] Adam Conrad on the impression you leave with every candidate ● [03:04] Hung Lee on the future of the workplace ● [04:14] Jamie Beaumont on getting engagement on your social media posts ● ...
Marcus Edwardes: How To Improve Your Candidate Outreach Response Rates
December 09, 2021 22:00 - 12 minutes - 8.99 MBThis week, Marcus shares a few ideas to help Recruiters drive a better response to candidate outreach.
Marcus Edwardes: The Stoic Recruiter - A Few of My Faves!
December 02, 2021 21:00 - 9 minutes - 6.44 MBThis week, Marcus shares a few of his favorite Stoic Philosophies as they apply to Recruiters.
Marcus Edwardes: Happy Thanksgiving!
November 25, 2021 18:00 - 2 minutes - 1.91 MBA very short "thank you" this week from Marcus to all the listeners of the podcast!
Stephanie Benesh: Shifting The Interview Mindset Using Human Skills
November 18, 2021 18:00 - 42 minutes - 29.4 MBIn this episode, Marcus Edwardes speaks with Stephanie Benesh, Practice Leader for Talent Effectiveness at Recruiter.com. Drawing on 20 years of leadership experience, Stephanie partners with organizations to create custom leadership programs and coaching solutions. She also leads the talent insight center where she partners with recruiters and clients to hire and develop top talent. She maintains certifications in multiple behavioral assessment programs. Listen in as Stephanie describes t...
Marcus Edwardes: 10 Pearls of Recruiting Wisdom Revisited
November 11, 2021 18:00 - 15 minutes - 10.7 MBThis week's episode includes clips from Marcus’s conversations with Julie Coucoules, Casey Jacox, Adriaan Kolff, Jeff Wald, Joel Lalgee, Natasha Katoni, Andrew Trout, Bruce Morton, Roopesh Panchasra, and Marcus Sawyerr. What You’ll Learn in This Episode: ● [02:53] Julie Coucoules on partnering with recruiting agencies ● [04:09] Casey Jacox on the importance of grit and resilience ● [05:04] Adriaan Kolff on the key principles of success for job seekers ● [06:14] Jeff ...
Marcus Edwardes: The Stoic Recruiter - A Little Bit of Inspiration
November 04, 2021 19:00 - 9 minutes - 6.76 MBIn this week's episode - Marcus puts on his Stoic hat once more and shares some top tips and quotes to help you finish Q4 off strong! On planning, focus, objections, adversity, confidence, strategy, accountability - there's something in it for everyone.
Becca Meinhart: Changing Lanes - The Journey From Agency to Corporate
October 27, 2021 17:00 - 35 minutes - 24.2 MBIn this episode, Marcus Edwardes speaks with Becca Meinhart who, until recently, was an account manager at one of the big box recruitment companies. She then decided to change course from her agency career to seek out an internal recruiting role with a company and a brand that she could really get behind. Becca succeeded. Today, she’s thrilled to work as a recruiter at everyone’s favorite food delivery company, DoorDash. She reflects on her journey in making the transition from agency to c...
Becca Menhart: Changing Lanes - The Journey From Agency to Corporate
October 27, 2021 17:00 - 35 minutes - 24.2 MBIn this episode, Marcus Edwardes speaks with Becca Menhart who, until recently, was an account manager at one of the big box recruitment companies. She then decided to change course from her agency career to seek out an internal recruiting role with a company and a brand that she could really get behind. Becca succeeded. Today, she’s thrilled to work as a recruiter at everyone’s favorite food delivery company, DoorDash. She reflects on her journey in making the transition from agency to co...
Mark White: Leveraging The Power of LinkedIn Today
October 21, 2021 21:00 - 49 minutes - 34.2 MBIn this episode, Marcus Edwardes speaks with Mark White, a LinkedIn professional who helps companies unlock the value of LinkedIn. Mark basically trains people to use LinkedIn to better achieve their business goals, including business development, targeted marketing, and recruitment strategies. He talks about the evolution of LinkedIn, how to leverage LinkedIn’s transactional and social sides, and how to create meaningful conversations on the platform. Plus - some advice on the topic of au...
Marcus Edwardes: The Stoic Recruiter - Doing the Work, Avoiding Procrastination
October 14, 2021 21:00 - 7 minutes - 5.54 MBThis week, Marcus invokes the Stoics once more and takes a look at the concept of deep work avoidance and recruiter procrastination. Marcus posits that most recruiters are drawn to the activities that yield the most immediate reward and seemingly the most urgent - but sometimes to the detriment of the work that is most important, but less rewarding in the short term. Marcus suggests a framework for setting yourself up for success as a recruiter and embracing all the work that needs to be don...
Marcus Edwardes: The Stoic Recruiter - Overcoming Challenges
October 07, 2021 19:00 - 9 minutes - 6.34 MBThis week Marcus delivers another solo episode of The Stoic Recruiter - and ties together a number of Stoic principles in an effort to create the ultimate problem-solving mental arsenal. From figuring out whether it's a problem that needs your attention - to embracing the reality of it, re-evaluating its importance, and then taking positive action - this podcast gives you a strategy for managing all the recruiting curveballs you are thrown on a daily basis!
Mirtes Lobaito: Building a Startup Agency to $25M in Only Three Years!
September 30, 2021 21:00 - 44 minutes - 30.7 MBIn this episode, Marcus Edwardes speaks with Mirtes Lobaito, Founder and CEO of AGM Tech Solutions, an IT staffing and consulting company based in New York. AGM is a certified minority- and women-owned business. Founded in 2018, AGM grew to be a $25 million company within only three years. The Brazilian-born Mirtes shares how she was able to achieve the American Dream and accomplish so much in such a short space of time in an industry that, in her own words, she “fell into by accident”. As...
Heike Hiss: How Culture and Candidate Experience Impact Hiring Success
September 23, 2021 21:00 - 41 minutes - 28.6 MBIn this episode, Marcus Edwardes speaks with Heike Hiss, Senior Director of Global Executive Recruiting and G&A Recruiting at Box. Heike previously served at Juniper Networks, Heidrick & Struggles, and Apple. Having transitioned from executive search, Heike shares the challenges she faced in acclimating to her in-house role. She describes the search firm mindset as more “entrepreneurial” and short-term, while internal recruitment constantly has to have the bigger picture in mind when lea...
Sarah Taylor: WFH and The Importance of Candidate Experience Today
September 17, 2021 21:00 - 38 minutes - 26.4 MBIn this episode, Marcus Edwardes speaks with Sarah Taylor, a Senior Technical Recruiter at a mid-stage healthcare startup. She previously held positions as an internal recruiter at Amazon, PG&E, and Mercedes Benz. Listen in as Sarah shares her experience with her current WFH setup and why she prefers a hybrid WFH model in the future where team members also have the option to choose whether to go to the office or work remotely. She offers her best advice for creating a positive candidate ex...
Marcus Edwardes: The Stoic Recruiter - Imagined Troubles
September 16, 2021 22:00 - 5 minutes - 4.13 MBMarcus apologizes to those listeners who were expecting an interview today - but he had 2 postponements this week. He is pondering whether to continue with the interviews and considers turning this into a solo podcast. This week - he talks about the Stoic concept "Don't suffer imagined troubles" and delivers an amazing quote from Seneca who tackles this subject head-on. Marcus continues to say that this bears real relevance to recruiters, who after all, spend most of the time fighting fires...
Marcus Edwardes: The Stoic Recruiter - Cultivating Resilience
September 09, 2021 19:00 - 8 minutes - 5.69 MBThis week, Marcus talks about Stoicism as it pertains to Recruitment and how the key concept of understanding what is in your control and what is not - defines your ability to access Resilience - a characteristic that Marcus claims will immeasurably improve your performance in this profession. Great quote at the end from Marcus Aurelius: “If you are distressed by anything external, the pain is not due to the thing itself, but to your estimate of it; and this you have the power to revoke at...
Agency Metrics and KPIs - Focus on Quality, Not Just Quantity
September 02, 2021 21:00 - 8 minutes - 5.89 MBThis week, Marcus reviews the traditional KPI/Metrics model that many Agencies have used for decades - and promotes the idea of a more empowering, quality-driven model. 8.5 minutes of great content - and next week we'll be back on the interview train with a TA professional from inside the business.
Marcus Edwardes: Agency Metrics and KPIs - Focus on Quality, Not Just Quantity
September 02, 2021 21:00 - 8 minutes - 5.89 MBThis week, Marcus reviews the traditional KPI/Metrics model that many Agencies have used for decades - and promotes the idea of a more empowering, quality-driven model. 8.5 minutes of great content - and next week we'll be back on the interview train with a TA professional from inside the business.
Marcus Edwardes: Taking The First Steps to Trusted Advisor Status with Clients and Candidates.
August 26, 2021 21:00 - 8 minutes - 5.95 MBThis week - Marcus iterates upon his recent podcast "How to Have Your First Conversation With a Candidate" by looking a little more closely at the steps you need to take along the relationship development journey in order to build a rock-solid relationship from scratch- by demonstrating your vulnerability and empathy and ensuring you have a "human" moment, to differentiate yourself from the crowd.
Lindsey Day: Intentionally Creating a Positive Candidate Experience
August 19, 2021 21:00 - 33 minutes - 22.8 MBIn this episode, Marcus Edwardes speaks with Lindsey Day, Assistant Director of Talent Acquisition and Development at Infotech, a Florida-based company that provides software solutions for the road construction industry. She is also a career coach and one of the first members of the Forbes Coaches Council and a board member at startGNV, a nonprofit focused on raising awareness around local startups in Gainesville, Florida. Listen in as Lindsey shares her best advice for creating a positive...
Marcus Edwardes: How to Have Your First Conversation with a Candidate
August 12, 2021 21:00 - 18 minutes - 13.1 MBThis week, Marcus shares his strategy for the all-important internal interview - or the first time a Recruiter speaks with a candidate. Marcus reveals his list of priorities on each candidate call along with the workflow and typical questions he asks each person. Lots of value here for both internal and agency Recruiters - particularly the notion that the #1 objective of each "1st Convo" is to kickstart a longer-term relationship that may yield wins for both parties in the future, rather ...
Kristina Finseth: How to Win Clients and Candidates With Cold Email Outreach
August 05, 2021 21:00 - 45 minutes - 31.5 MBIn this episode, Marcus Edwardes speaks with Kristina Finseth, Director of Growth Marketing at Interseller, a prospecting and outreach platform for recruiters and sellers. Listen in as Kristina offers her top tips and recommendations for leveraging and harnessing cold email for recruitment success. She describes the value of Interseller specifically as a platform for outbound-driven teams. Kristina preaches a low-volume, high-quality approach when it comes to any email outreach campaign, w...
Rory Maddocks: Launching a Recruitment as a Service Business
July 29, 2021 21:00 - 37 minutes - 25.7 MBIn this episode, Marcus Edwardes speaks with Rory Maddocks, Managing Partner at Talisman Advisory Partners, a brand new recruitment services business based in Los Angeles. Rory previously served as Head of West Coast Business at GQR Global Markets for six years, leading a division of cross-functional specialists teams in renewable energy, commercial construction, aerospace, cybersecurity, and T&D. Listen in as Rory explains why having a strong internal talent acquisition strategy is key to...
Rory Maddocks: Launching a Recruitment as a Service Business
July 29, 2021 21:00 - 37 minutes - 25.7 MBIn this episode, Marcus Edwardes speaks with Rory Maddocks, Managing Partner at Talisman Advisory Partners, a brand new recruitment services business based in Los Angeles. Rory previously served as Head of West Coast Business at GQR Global Markets for six years, leading a division of cross-functional specialists teams in renewable energy, commercial construction, aerospace, cybersecurity, and T&D. Listen in as Rory explains why having a strong internal talent acquisition strategy is key to...
Marcus Edwardes: How to Prepare a Candidate for Interview Success!
July 22, 2021 21:00 - 9 minutes - 6.76 MBThis week on Recruiting Trailblazers, Marcus delivers a short episode on his interview preparation strategy for candidates. Marcus explains the importance of the Interview Prep call - from both a relationship-building/cementing and a strategic point of view. Quite simply - it revolves around 3 keywords - Vision, Culture, and Role. Marcus gives examples of the types of questions that candidates need to ask early on in the interview to build rapport - and understand the interviewer's "hot but...