REBLutionize Your Marketing, Your Business, Your Life
37 episodes - English - Latest episode: 3 days ago -This podcast is for small business owners, entrepreneurs, and marketers looking for actionable tips and inspiration in the areas of marketing and business. It's produced by the REBLs at REBL Marketing. We like to keep our podcasts short and to the point, providing useful tips you can use right away for your business.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
Ep. 33: Key Tools for Scaling Your Business Efficiently
July 11, 2024 21:11 - 20 minutes - 18.9 MBIn this episode of the REBLutionize Podcast, Reb Risty chats with Ray Adler, a certified EOS implementer with over 30 years of experience as a business growth coach, having helped improve the leadership, sales, and operational performance of more than 200 companies globally. Key takeaways: ✅ The intricacies of the Entrepreneurial Operating System (EOS) ✅ Common pitfalls business owners face ✅ Actionable advice for maintaining a healthy work-life balance As a special treat, Ray offers li...
Ep. 32: Navigating PR Crises: Strategies for Maintaining Business Reputation
June 20, 2024 19:09 - 22 minutes - 20.3 MBIn this episode, Reb Risty holds a thrilling conversation lined up with Dave Oates, founder of PR Security Service. He's the crisis PR expert you want to know—but hope you never have to call. In this episode, Dave shares invaluable insights into the unpredictable world of crisis management. Key takeaways: ✅ How to deal with unforeseen reputation challenges. ✅ The complexities of social media backlash. ✅ The importance of proactive communication, empathy, and action. We dive into real-...
Ep. 31: The Role of CRMs and Automation in Business Process Improvement
June 13, 2024 19:39 - 21 minutes - 20 MBIn this episode of the REBLutionize podcast, we're diving into the world of CRM systems and business automation with a truly special guest: Steve Brown from ROI Online. Not only is Steve a fellow StoryBrand guide, but he's also a business visionary who helps progressive-minded business owners streamline their operations and amplify their marketing efforts. Key takeaways: ✅ How CRM tools and automation can transform your business processes. ✅ The essentials to choose the right tech stack...
Ep. 30: How Virtual Latinos Is Transforming Small Businesses
June 06, 2024 19:00 - 19 minutes - 17.7 MBIn this episode, Reb will be diving deep into the world of virtual assistance with our special guest, Jaime Nacach, Founder and CEO of Virtual Latinos. If you're a small business owner, entrepreneur, or solopreneur juggling multiple tasks but not quite ready for a full-time employee, this episode is for you. Key takeaways: - Jaime's journey from digital marketing to founding Virtual Latinos - Why hire virtual assistants from Latin America - Benefits and challenges of outsourcing and rem...
Ep. 29: The Role of Communication in Cybersecurity
May 30, 2024 20:33 - 23 minutes - 21.1 MBIn this episode of the REBLutionize Podcast, Reb Risty sits with Mitch Mayne, Director of Threat Intelligence and Cybersecurity Research at Akamai Technologies, to delve into the crucial, often overlooked, role of communication in cybersecurity. As companies face increasing cyber threats, it's not only the IT teams that need to be on high alert; effective communication can be the key to saving your brand during a crisis. Key takeaways: - The importance of having a proactive incident res...
Ep. 28: Positive Mindset and Strategic Marketing for Personal and Business Growth
May 23, 2024 18:51 - 21 minutes - 20.1 MBIn this episode, Reb Risty sits down with the multi-talented India Kern, a certified divorce coach, AI coach, and marketing expert. In this episode, we delve into the transformative power of mindset. India shares how she guides individuals through some of life's toughest challenges, such as divorce, by helping them find purpose and adopt a positive outlook. We'll explore: - India's journey from a graphic designer to a coach - The significance of mindset in business and personal success ...
Ep. 27: Empathy in Sales: A Masterclass with Harry Spaight and Reb Risty
May 09, 2024 19:28 - 14 minutes - 12.9 MBJoin Harry Spaight, Founder of Selling With Dignity, and Reb Risty, Head REBL at REBL Marketing, as they engage in a roleplay scenario that unpacks a common challenge many of us face: getting stuck after a proposal meeting. With this roleplay, they dissect: ✔️ The art of navigating client hesitations ✔️ The strategic use of empathy to connect and understand the client’s perspective. From knowing when to embrace silence to the importance of scheduling follow-up meetings, today's convers...
Ep. 26: How to Sell with Integrity and Success: Lessons from Harry Spaight
May 02, 2024 20:13 - 21 minutes - 19.9 MBIn this episode, Reb Risty sits with sales expert Harry Spaight, exploring the fusion of sales and marketing. Today, we delve into how to transition from a sales approach to a service mindset. Key takeaways: - Spaight's company philosophy, "Selling with Dignity." - Basic fundamentals of successful sales without aggressive techniques. - Strategies for successful networking. - Importance of emotional intelligence and psychology in sales. Whether you're a seasoned salesperson or just loo...
Ep. 25: From Minneapolis to Global Marketing Leader: Daniel Khabie Shares His Journey
April 25, 2024 20:42 - 24 minutes - 22.3 MBJoin Reb Risty in this REBLutionize Podcast episode as she sits with Dan Khabie, the pioneering mind behind Court Avenue, a digital transformation agency.💡 Tune in to unveil his incredible journey from a passionate Minnesotan to an international business leader. From his roots as a Midwesterner to creating groundbreaking global companies; Dan shares his insights on the power of food and culture, the emotional and strategic pivots in his career, and the disruptive innovations at Court Aven...
Ep. 24: Transforming Small Business Marketing with the EOS System
March 28, 2024 21:20 - 28 minutes - 26.4 MBIn this episode, Reb Risty sits with EOS Professional Implementer Scott Goodrich to discuss the Entrepreneurial Operating System (EOS) and its impact on small business success. Scott Goodrich is a Professional EOS Implementer. He works with Entrepreneurs and Small Business Owners to help them get what they want from their businesses by sharing the simple tools and practices associated with EOS, the Entrepreneurial Operating System. Key Takeaways: - The 3 main components of EOS - vision, t...
Ep. 23: Marketing Strategy Essentials: Core Objectives, Audience Insights, and Consistent Messaging
March 22, 2024 19:00 - 6 minutes - 5.67 MBIn this episode, Reb Risty will dive into the importance of creating a solid marketing strategy, especially for small businesses. This is what you'll learn: - The importance of focusing on three core objectives - The value of understanding your audience - The importance of refined messaging and consistency With practical advice and a focus on simplicity, Reb aims to help businesses revolutionize their marketing approach without breaking the bank. Tune in for valuable tips on streamli...
Ep. 22: Small Business Success: Strategies for Streamlined Marketing Plans
March 14, 2024 19:00 - 17 minutes - 15.8 MBIn this episode, Reb Risty speaks with Sarah Noel Block from Tiny Marketing, a company specializing in helping small businesses with marketing departments of one or two. Key takeaways: - Challenges faced by small businesses. - Strategies for creating streamlined and executable marketing plans. - The importance of customer interviews in shaping content strategy. - The role of internal subject matter experts in content creation. Sarah also offers practical tips for small businesses loo...
Ep. 21: Building a Better World: Responsible Social Media and Workplace Empowerment
March 07, 2024 20:30 - 22 minutes - 20.6 MBIn this episode, Reb Risty sits down with Jeffrey McKinney, the CEO and founder of Diverse Perspectives. Jeff's mission is to build technology that delivers a better world, providing a platform where entrepreneurs and business owners can thrive. Key takeaways: - Celebrate failures as part of the shaping process. - Empowering individuals and businesses to make a positive impact. - The future of responsible social media and workplace culture. Join us for a thought-provoking conversatio...
Ep. 20: Maximizing LinkedIn for Business Development: The Keys to Reach, Searchability, and Leads
February 29, 2024 21:25 - 22 minutes - 20.4 MBIn this episode of REBL Marketing, host Reb Risty dives into the world of LinkedIn marketing with special guest Brian Traichel, owner of My Target Client, a company specialized in optimizing LinkedIn profiles for business development. The discussion covers: - The importance of a well-crafted profile. - The power of personalized outreach. - The key metrics to track for success on the platform. Tune in to discover the secrets of leveraging LinkedIn for business growth and learn how to...
Ep. 19: Nurturing Future Leaders: the Innovative Approach of Giant Leaps for Children's Education
February 22, 2024 20:33 - 19 minutes - 18.2 MBIn this episode, Reb Risty sits down with Michael Trezza, the founder of Giant Leaps, to discuss the innovative strides being taken in revolutionizing education and preparing children to be leaders in an ever-changing world. Key takeaways: - Giant Leaps' mission to prepare children for a rapidly changing world. - The benefits of tailoring education to individual strengths and interests. - Promoting curiosity, confidence, and critical thinking in kids. Tune into the episode to discover...
Ep. 18: Self-Care for Business Owners: An Approach to Wellness for Stressful Lifestyles
February 15, 2024 21:53 - 13 minutes - 12.3 MBIn this episode, Reb Risty sits with Dr. Erica Oberg from Vita Lab Wellness to discuss about the importance of prioritizing self-care, especially for business owners. Dr. Erica offers valuable insights on why taking care of yourself can ultimately lead to better business management. Key Takeaways: - Prioritizing self-care can lead to better business management and overall well-being. - Simple strategies like getting more B vitamins in your diet or taking short breaks for meditation can ...
Ep. 17: Bridging Business and Trust with the Better Business Bureau
February 02, 2024 02:24 - 14 minutes - 13.6 MBIn this episode, Reb Risty sits down with Matthew Fehling, a champion of good business, President and CEO of the Better Business Bureau serving the Pacific Southwest. They discuss: - how the BBB is evolving to become a valuable resource for businesses in the community - unique initiatives and programs the BBB offers to help businesses grow and succeed - the importance of actively listening and interpreting feedback - the impact of having a strong, dedicated team Tune in to learn more abo...
Ep. 16: The Next Wave: Unveiling Emerging Social Media Trends and New Platforms
January 19, 2024 01:19 - 24 minutes - 22.7 MBIn this special episode, we featured Heather Bradshaw, Growth & Operations Strategist at Normandy Digital Marketing Solutions Inc., with our co-host Sean Flannery, Co-Founder of Max Lux Media. Reb, Sean, and Heather discuss: - emerging social media platforms - which platforms small businesses should be on and strategies for each - creating trending content vs. avoiding trends Normandy Digital Marketing Solutions https://www.normandysolutions.com/
Ep. 15: Cracking the Code: The Power of Blueprints in Crafting Impactful Marketing Campaigns
January 11, 2024 17:03 - 23 minutes - 21.8 MBIn this special episode, we featured Joseph Freeman, The CEO of Digitopia Agency with our co-host Sean Flannery, Co-Founder of Max Lux Media. Digitopia is a HubSpot Diamond Partner agency specializing in B2B digital growth strategies on HubSpot. Reb, Sean, and Joseph discuss: - the importance of the process, platform, and people to succeed - how Digital Utopia Methodology can help you be strategic with your campaigns - the significance of timelines and milestones in achieving campaign ...
Special Episode: Embrace The Ripple Effect
January 05, 2024 00:18 - 4 minutes - 3.77 MBSometimes, a small thing like a heated argument can lead to unexpected outcomes, like a 'hit and run.' The lesson? Our actions have consequences: they create ripples, affecting not just us but those around us. So, how about creating a positive ripple today? Share a kind word or do a little extra for someone. It seems little, but it matters. Let's make good things happen! #reblmarketing #rippleeffect #marketingadvice #businessowner #CEOadvice
Ep. 14: From a Garage to a Successful Business: Destination Baby Co Story
December 21, 2023 22:19 - 13 minutes - 12.5 MBIn this episode, we featured Joshua Plummer, the Founder and CEO of Destination Baby Co., a pioneering company based in sunny San Diego, California. They specialize in providing essential services to make the lives of traveling families easier and more convenient. Reb and Joshua discuss: - the key to starting an entrepreneurship journey - the success story and business model of Destination Baby Co. - the benefits of going through the BBB Empower by GoDaddy program. Special offer from...
Ep. 13: Content Marketing Trends to Help Navigate the AI Revolution
December 14, 2023 22:31 - 17 minutes - 16.1 MBIn this episode, we featured Chad Frederick Gilbert, NP Digital Sr. Director of Content Marketing. NP Digital is a digital marketing agency that specializes in search engine optimization (SEO), content, social media, and paid media. They work with enterprise clients and challenger brands to grow their businesses. Reb and Chad discuss the latest marketing trends and AI tools that every marketing professional and entrepreneur needs to know. Furthermore, you'll learn: - What kind of AI too...
Ep. 12: How AI is Changing Marketing Now and Into The Future
November 02, 2023 23:04 - 16 minutes - 15.1 MBIn this episode, we featured Branden Cobb, Fractional CMO at MarketingExec.us. With over 15 years of experience in marketing, Branden helps small to medium-sized businesses with their marketing strategy on an as-needed basis. Branden and Reb discuss how AI is changing marketing now and into the future. Furthermore, you'll learn: - how to leverage AI - what are some good resources to learn from - why everyone, even marketers, ne ed to use AI tools - how to help clients understand the...
Ep. 11: Cold Outreach & LinkedIn Automation Tools to Boost Sales
October 19, 2023 23:19 - 17 minutes - 16 MBIn this episode, we featured Kathryn Nuñez, the Founder of The Social Selling Agency, a done-for-you lead generation service for B2B companies. With over 30 years of experience in sales and marketing, Kathryn helps businesses drive revenue growth through optimized outreach campaigns. Kathryn and her team handle everything from identifying and engaging qualified prospects to managing ongoing nurturing and conversions. Furthermore, you'll learn: - How to do cold outreach - What's the first...
Ep. 10: Integrating e-Learning Into Your Business to Boost Sales and Client Renewals
September 14, 2023 17:00 - 21 minutes - 19.8 MBIn this podcast episode, we featured Ken Burke, an entrepreneur and CEO of Microcasting. Their Customer Engagement Platform helps attract, convert, engage and retain customers and prospects. Their e-learning platform places a strong emphasis on both customer and learner engagement. Additionally, he highlighted how this e-learning leverages as a thought leadership tool to engage with customers, prospects, and partners, specializing in this approach to drive meaningful connections and busines...
Ep. 9: Story Magnets - How to Be Human In An AI Driven World
August 24, 2023 14:00 - 18 minutes - 17 MBIn this episode ... We interview Cody Burch, and he's shared how powerful telling stories through emails are and how it'll help you grow your audience and your business. You'll learn: - how to connect with your audience via email - how sending an email helps your business grow - how to come up with an engaging email every day
Ep. 9: Story Magnets: How to Be Human In An AI Driven World
August 24, 2023 14:00 - 18 minutes - 17 MBIn this episode... We interview Cody Burch, entrepreneur, coach, and digital marketer, who shares how powerful telling stories through emails is and how it'll help you grow your audience and business. You'll learn: - how to connect with your audience via email - how sending an email helps your business grow - how to come up with an engaging email every day Special offer from the guest: Use promo code REBL to save 20% on the Story Magnet Workshop https://storymagnetworkshop.com/. #ma...
Ep. 8: How to Sell More by Saying Less With the ABT Agile Narrative Framework
August 10, 2023 15:30 - 18 minutes - 17.2 MBIn this episode ... We interview Park Howell, the Founder of The Business of Story. He consults, teaches, coaches, and speaks internationally helping business, brand, sales, and marketing leaders excel through the stories they tell. You'll learn: - what the ABT formula is - how this simple formula helps clients to tell their stories - what the first steps are to connect with your audience Special offer from the guest: 30% off The ABTs of Agile Communications™ - quick online course includi...
Ep. 7: The Power of Traditional Marketing and Networking
June 29, 2023 19:37 - 14 minutes - 13.6 MBIn this episode ... We interview Brandon Hawkins, Chief Revenue Officer at CFO Hub. CFO Hub solves turnover in accounting departments nationwide and in London. They provide strategic CFOs for M&A and growth companies as well as support for Government contractors large and small. Check out this episode to learn more about CFO Hub, and how offline marketing and networking helped grow a multi-million dollar company. Special offer from the guest: A free GAP Analysis of your accounting infr...
Ep 6: BBB Resources for Entrepreneurs and Small Business Owners in San Diego
June 22, 2023 18:20 - 11 minutes - 10.3 MBIn this episode ... We interview Samantha Scholl, Director of Entrepreneur Programs for the Better Business Bureau in San Diego. She's a fierce advocate for equal access and opportunities for all entrepreneurs, and she's not afraid to blaze new trails. With her team, she creates initiatives and programming that empower entrepreneurs and provide them with the resources they need to succeed. She also oversees Ignite sparked by BBB, a 6300 sq foot coworking and meeting destination in Kearny ...
Ep 5: What Can a Chamber Do For Your Business
June 15, 2023 18:32 - 15 minutes - 14.1 MBIn our next episode... We sit down with Jamie Johnson, Solana Beach Chamber of Commerce Executive Director. For almost 20 years, Jamie Johnson has gained broad work expertise in a range of managerial, executive and executional roles. Known by many as the “go-to gal”; she finds personal joy in discovering solutions to people’s problems. Areas of expertise include leadership and execution in Project Management, Operations, and Marketing. In this episode, you'll learn ... - Who should join a...
Ep. 4: The Power of Mentorship and Community: Fueling Success for Business Owners
June 09, 2023 00:41 - 13 minutes - 12.2 MBIn our next episode... We sit down with Brenda Jo Robyn, Competitive Edge Insurance Founder. We talk about mentorship, and how having a community can help you as a business owner. Special offer from the guest: Contact Competitive Edge and they can provide a free high-level risk assessment to help develop your successful roadmap for growing your business with purpose. https://compedgeins.com/ [email protected]
Ep. 3: Making the World Better, One Tequila Seltzer can at a Time
June 01, 2023 22:04 - 13 minutes - 12 MBIn our next episode ...We sit down with Alice Chen, MEXI Craft Tequila Seltzer Co-Founder and CEO. Alice shares about MEXI and how it changed the seltzer industry and gives valuable entrepreneurship insights. Special offer from the guest: Use promo code "AVENTURE10" for 10% off: https://mexiseltzer.com/
Ep. 2: Social Media and Lead Generation
May 25, 2023 20:55 - 17 minutes - 16.1 MBIn our next episode of REBLutionize Your Marketing, Your Business, Your Life Podcast ... We speak with Julia Block Pearson, Stratos Creative Marketing CEO. Stratos is a social media agency that creates organic content and ads that generate new leads. In this episode you will learn: 🎙️ How does the combination of paid ads, organic social, and email marketing drive leads 🎙️ What is one thing business owners should be doing on social media Special offer from the guest: Get 101 social media...
Ep. 1: Get Your Marketing Right with a Marketing Checklist
May 18, 2023 15:57 - 19 minutes - 17.7 MBIn this episode ... We speak with Mike Ruman, MarketingChecklist.com Owner. Mike helps businesses get their marketing right, every time, with a marketing checklist. In this episode you will learn: 🎙️ What does local SEO mean for small businesses 🎙️ What is helpful in AI for businesses to utilize 🎙️ What should business owners and entrepreneurs pay attention to in the next few months Special offer from the guest: Get Your Free Ultimate Marketing Checklist.
REBL Marketing Business Interview with Thor Eaks, CEO and Owner of Eaks and Company CPA firm.
November 18, 2020 02:00 - 14 minutes - 13.4 MBToday we speak with Thor Eaks, CEO and Owner of Eaks and Company. What is the topic you will cover during your interview? Business strategy for businesses for 2021 considering the pandemic and the new presidency. Please provide me 3 questions I can ask you during the interview. How are businesses in general considering 2020 so far and a new president? How are businesses going to be affected by the new presidency? What advice can you give business as they start the new year? Call to Ac...
Follow up to How to Connect after a Virtual Meeting with Note Cards
November 06, 2020 21:01 - 1 minute - 1.3 MBThis is a follow up to our REBLutionize Your Marketing tip of the day episode on How to Connect after a Virtual Meeting with Notecards. We had a great question come from a listener who asked, "What if you don't have the person's contact info to send the notecard to. Listen to this quick episode on how to LinkedIn to find people's contact info. REBLutionize Your Networking! If you want to learn more about how REBL Marketing can help you, please visit us at https://reblmarketing.com/ or c...