You Might Need to Rebrand Your Firm If ...
RainToday's Sales Tips & Techniques Podcast
English - August 07, 2012 11:00 - 15 minutes - 14.2 MB - ★★★★ - 9 ratingsBusiness Education complexsales leadgeneration sales salestraining Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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When done right, branding helps get everybody in your firm—from receptionist to the business development team to technical staff—on the same page and everybody speaking the same language. If that isn't the case in your firm, if people have differing views about what your firm does, then you need to consider rebranding. Listen as Josh Miles, author of Bold Brand, discusses clues that rebranding is needed, misperceptions of branding, and how to get started rebranding your firm.