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Posed for Success

135 episodes - English - Latest episode: almost 2 years ago - ★★★★★ - 35 ratings

Helping women grow their online brand through photos that connect with their ideal client.

Marketing Business Education How To branding photography brand marketing online business women business entrepreneur photos pictures
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Episodes

But What Does it Cost?

October 11, 2022 06:00 - 13 minutes - 9.4 MB

Today we are talking about our next C, which is: Cost. Have you ever gotten a DM or email that has no introduction or anything and just says, “What does it cost?”  That can be super tricky. Because they are usually asking about the price. However, there are many costs associated with your product or service that are going into a person’s mind when they are determining whether or not to give you their money.  So hold that thought while I remind you of something. Let’s talk very briefly abou...

What Does Your Customer REALLY want?

September 06, 2022 06:00 - 14 minutes - 10.2 MB

My graduate school classes are filled with people from a million different backgrounds, and some of them don’t have any experience in marketing. This may be what you are feeling like. You own a business, you want to grow, you love what you do, but you don’t necessarily love marketing. That’s okay. It can seem like a big scary thing, but here’s the thing- We are all marketers! Everything you do, from the products you create, to the reels you’re dancing in, to the emails you send, to how to ...

Make More Money from Home by Reusing your Content

August 16, 2022 18:00 - 35 minutes - 24.5 MB

Megan Pyrah is a mom who loves sharing how to make money at home. Especially helping you to keep it simple, easy and FUN! She helps you take the confusion out of social media and use it to BUILD and benefit your business. Megan knew she wanted to be a stay at home mom, but also wanted to contribute to her family income, so she began learning about running a business from home. She has made over a million dollars in sales and even has her children running their own companies. It's a family a...

Buy Yourself Some Money

August 03, 2022 00:00 - 19 minutes - 13.2 MB

Want to know how we get more female voices "on the stage"? It doesn't start with a mindset shift, it starts with a financial shift. Here are my thoughts on that. Join The Content Collective The answer behind: "What do I post today?" Join Brand Builder's Bootcamp TODAY!

Investing in Yourself with Kylee Ann Maughn

July 26, 2022 21:00 - 41 minutes - 28.8 MB

 When Kylee Ann began investing in herself and business, everything changed. And for the better. She understood that she wanted more and that the fastest and simplest way to get there was by investing in herself and business. She says that one of the hardest things we do as women and moms is to decide to think of our "hobby" as a business. "We get in our heads like, oh, we don't want to invest a lot of money into this. We don't want to invest a lot of time for this. This is just a side th...

4 Brand Pillars That Grow Your Visibility with Jack Born

July 19, 2022 06:00 - 34 minutes - 23.5 MB

What is a brand? It’s not your logo, fonts, or colors. It’s your vibe and energy that’s uniquely YOU!  Let’s learn more about the 4 Pillars of Building Your Brand to Grow Your Visibility VISIBILITY - When it comes to being a brand, you have to have the mindset that it’s okay for you to show up and be seen. You don’t want to hide behind your logo or website. People crave connection. Understand that it’s important for you to show people and create connections exactly as you are. You are exac...

Content Creation on LinkedIn with Mindi Rosser

July 12, 2022 06:00 - 39 minutes - 27.1 MB

Mindi Rosser helps B2B business owners, thought leaders, and subject matter experts to start having great conversations with their audience, prospects, and peers based on trust, authenticity, and consistency on LinkedIn. She's worked within the agency world, with startups, and then decided to branch out to work directly with business leaders on their social presence, building thought leadership, and working with them to fill their pipelines with ideal clients using LinkedIn. As an entreprene...

Abundant Marketing

July 05, 2022 06:00 - 17 minutes - 12.1 MB

Have you heard the rumblings? People are stressing out about whispers (and shouts) of an impending recession. What will this do for you or for your business? How will you grow or even make ends meet? These are difficult questions to ponder on.  I've had a number of people in my world speak on this exact topic. From mastermind groups to daily emails, podcasts and more. There’s a general trend of people in the online space that are feeling fearful.  Because things are a little bit rocky in o...

Leading with Strengths to Build Confidence in your Business and Life with Ceri Payne

June 28, 2022 06:00 - 37 minutes - 25.8 MB

Ceri Payne, M.Ed, is a certified life coach with The Life Coach School. She created her successful life coaching practice while parenting three teenagers, teaching special education full-time, supporting her husband in his demanding career, and serving as the President of her Church's Women's Organization.    Ceri works with creative entrepreneurs, many of whom have ADHD, helping them streamline their priorities and goals while simplifying their business, and schedules so that they have tim...

How to Grow Beyond Your Audience with Lisa Simone Richards

June 14, 2022 16:00 - 57 minutes - 39.3 MB

Lisa says that growing beyond your audience is vital to the life of your business. Clients will say, "I feel like I'm constantly creating content for social media, but I'm not seeing it convert. I'm not getting more sales. I feel like I'm doing things over and over on this hamster wheel." Lisa tells them, "There is a huge difference between content and visibility content. It is so important that we're showing up, that our audience can get to know us, but we have to remember that content i...

5 Ways You May Be Ruining Your Personal Brand

June 14, 2022 06:00 - 22 minutes - 15.5 MB

Want to know more about the dark side of personal branding? What about the ways in which you might be ruining your personal brand? Here are 5 ways you may be ruining your personal brand. Maybe you are doing some of these things and don’t realize they are actually hurting your brand. Jump on in and see how you can stop doing this and start seeing results. You Don't Have a Strategy Every successful brand you see has a strategy. No one is just crossing their fingers that the things they ar...

The 5 Levels of Brand Recognition

June 07, 2022 17:00 - 28 minutes - 19.3 MB

Understanding your customer journey is key to growing your business and making more sales. But do you understand what stage your general audience is in? And how can you move them along faster? There are 5 levels of brand recognition to understand in order to be intentional with your content creation. Think of these levels as a ladder to scale climbing upwards.  Brand Rejection The lowest level of brand recognition is where people not only don’t recognize you but they flat out reject you. ...

How to Use Comedy to Drive Brand Awareness

June 01, 2022 17:00 - 50 minutes - 34.9 MB

Shelby & Kristina, both professionally trained comedic actresses, started making comedy videos "just for fun" in 2015. What started out as a passion project turned into a career, when various brands & businesses started approaching them for custom video content. Although content creation is no longer just a hobby, Shelby & Kristina still bring that same sense of fun to every project they tackle, leaving their clients with something truly unique. They handle every aspect of production from id...

5 Mistakes You're Making With Your Website Images

May 24, 2022 21:00 - 19 minutes - 13.3 MB

It's time to make sure that your website is optimized for sales. This begins with your images. Learn more about how to uplevel your website and make sure you aren't making one of these 5 mistakes with your website images. www.britbennion.com/110 Music: Higher Up by Shane Ivers - https://www.silvermansound.com Join The Content Collective The answer behind: "What do I post today?" Join Brand Builder's Bootcamp TODAY!

The Ebbs and Flows of Your Business

May 17, 2022 20:00 - 17 minutes - 12.2 MB

As an entreprenuer, do you feel like you always have to be on and going. That's not how the nature of the world works and you shouldn't either. In today's episode, we talk about what it means to have Ebbs and Flows in your business (and even breaks). Listen in to learn more about how to structure your time and energy so that you can drop the overwhlem, guilt, and shame. To learn more check out the blog:  www.britbennion.com/109 Music: Higher Up by Shane Ivers - https://www.silvermansoun...

3 Steps to Accelerate Your Personal Brand with Michelle Gifford

May 10, 2022 06:00 - 39 minutes - 27.5 MB

Michelle Gifford is an expert at helping women business owners message and market their business, inspiring women to take action and delivering the tools to make it happen. As a business coach, podcaster, speaker, and founder and CEO of Michelle Gifford Creative, she guides women through creating and maintaining a business that lasts through creative content and online strategy. Her agency, Michelle Gifford Creative, cultivates brand strategies and content for influencers and creatives. A mo...

10 Tips to a Better Brand Wardrobe

May 03, 2022 05:00 - 34 minutes - 24 MB

What you wear is who you can become. Clothing can be your armour or costume. When you wear certain clothing, it can make you look and feel whatever part you want to play in life. That's what Lisa Gillbe says is the power of clothing and personal style. Lisa Gillbe is a personal stylist, fashion blogger, course creator and podcast host of The Style Stories Podcast. Over the past 12 years she has worked with lots of entrepreneurs just like you to make sure they have the best image possible an...

10 Tips to a Better Brand Wardrobe

May 03, 2022 05:00 - 34 minutes - 24 MB

What you wear is who you can become. Clothing can be your armour or costume. When you wear certain clothing, it can make you look and feel whatever part you want to play in life. That's what Lisa Gillbe says is the power of clothing and personal style. Lisa Gillbe is a personal stylist, fashion blogger, course creator and podcast host of The Style Stories Podcast. Over the past 12 years she has worked with lots of entrepreneurs just like you to make sure they have the best image possible an...

5 Rules To Repurposing Your Content

April 28, 2022 15:00 - 20 minutes - 14.3 MB

 A brand mentor of mine once said “You’re doing your audience a favor by repeating yourself.”  What does it mean to repurpose content? It’s really the practice of determining your best performing content and recycling and reusing it. I’m not saying that you should copy and paste the exact same content every single day. Instead, focus on what is working, what is resonating with your audience and create more of that type of content.  Why should you repurpose your content? Simpler Why work...

Elevate Your Energetic State and Hit 5-Figure Months featuring Sofia Adamova

April 19, 2022 08:00 - 40 minutes - 27.7 MB

Sofia Adamova is a highly sought after energetics coach and business mentor, who specializes in helping ambitious female entrepreneurs build a successful, energetically aligned online business. She is the creator of Total Energetics Reboot, her unique method to elevate your energetic state through your body- your most magical tool. Sofia says that the number one tool to move your business forward is consistency. Her methodology helps you get unstuck and more consistent in building your bu...

Make Content Creation Fun Again

April 12, 2022 14:00 - 16 minutes - 11.2 MB

Are you creating content on a regular basis for your business?  How many days a week do you post?  Do you enjoy creating content for your business or dread it?  Do you know if your content is making a difference in your business or are you jus creating content for content creation’s sake?  How would it feel to easily create content that actually works for your business? What if you could cut down the time it takes to create content? What would it mean if you never had to worry about w...

Prioritize Your Personal Style with Jordan Stolch

April 05, 2022 13:00 - 32 minutes - 22.5 MB

Personal styling is everything that embodies the external representation of who we are. Not just what clothing we wear. It encapsulates their energy, their body language, the confidence you feel within your style. Your personal style translates over video and photos. Which is why it’s so important to understand your personal style in your brand. This doesn’t mean that you have to be wearing the latest “it” item, wearing designer clothing or chasing trends. What understanding your personal ...

The Roadmap to Creating Content that Attracts your Ideal Clients

March 29, 2022 20:00 - 30 minutes - 20.7 MB

WHAT IF YOU COULD... 🎉Feel confident every time you posted and have a professional brand that makes you stand out from your competition? 🎉Have a system that takes the stress out of marketing yourself so that you can grow your business and make more money? 🎉Make a bigger impact in your industry, so you can finally have the time and financial freedom you've been longing for? BRAND BUILDER'S BOOTCAMP is the ONLY program of its kind that… 1. Teaches you branding basics without needing an ex...

Boundaries, Systems, and Client Experience with Hunter Donia

March 22, 2022 15:00 - 39 minutes - 27.2 MB

Hunter is a business mentor for the beauty industry teaching independent service providers how to set boundaries by automating and elevating their client experience. He loves spilling all the tea about creating systems that hold you accountable to boundaries so you can reclaim time, freedom and energy back from your business as an entrepreneur. Hunter’s expertise extends beyond the beauty industry. Anyone can learn and implement the techniques that he teaches. Hunter teaches that as an en...

What Creating 100 Podcast Episodes Has Taught Me

March 15, 2022 14:00 - 23 minutes - 16.4 MB

I know that as an entrepreneur you are also a content creator. Whether it’s a podcast or blog post or pinterest pins or instagram reels or TikToks or LinkedIn articles…the list goes on and on, I see that you are on that hamster wheel of content creation. So take a page out of my notebook and these lessons that I’ve learned. 1) Keep your mind in the Gain Look back at where you started and where you are now. Let that be your motivation and your support to know that you can and will get bette...

How Do I Share Content Worth Following?

March 08, 2022 18:00 - 16 minutes - 11.5 MB

How many of you, either right now, or when starting out ask yourself, how do I get more followers? How do I get more email subscribers? How do I get more reel views or shares? Don’t be ashamed. Yes, this is very common. These are the questions we are asking, because in our minds we are connecting more of these metrics with growth in our business. But I’m here to tell you…You are asking the wrong questions. Instead of asking how do I get more followers? How do I grow my Instagram? How do I...

Organic Pinterest Marketing with Sandy Park

March 01, 2022 05:00 - 39 minutes - 27 MB

Join The Content Collective The answer behind: "What do I post today?" Join Brand Builder's Bootcamp TODAY!

Create Your Famous Framework with Louise Courville

February 22, 2022 22:00 - 39 minutes - 27.1 MB

Frameworks are an important part of your business and brand. They help you to guide people through the transformation that you are promising them. Guest expert, Louise Carville shares her 20+ years of experience in sales and marketing to guide us through creating our own frameworks. Louise transitioned to online marketing more than 5 yrs ago when she realized that her sales and marketing skills were a perfect fit to help entrepreneurial- spirited women. Louise is the creator of the "Virtua...

3 Simple Reminders to Improve Your Self Confidence

February 17, 2022 23:00 - 26 minutes - 17.9 MB

There is something special about looking at people through the lens of a camera. And I have looked at many, many women through the lens of a camera. Asking them to do something that doesn’t come natural to most of us. Something that makes most people feel very vulnerable.  I’ve had women tell me their secrets and greatest fears. Things that they usually want to hide, but are afraid that the lens of the camera will actually capture it. “I’m not pretty. I’m too old. This eye is bigger than th...

3 Simple Reminders to Improve Your Self Confidence

February 17, 2022 23:00 - 26 minutes - 17.9 MB

There is something special about looking at people through the lens of a camera. And I have looked at many, many women through the lens of a camera. Asking them to do something that doesn’t come natural to most of us. Something that makes most people feel very vulnerable.  I’ve had women tell me their secrets and greatest fears. Things that they usually want to hide, but are afraid that the lens of the camera will actually capture it. “I’m not pretty. I’m too old. This eye is bigger than th...

Untitled Episode

February 17, 2022 23:00 - 24 minutes - 17.2 MB

There is something special about looking at people through the lens of a camera. And I have looked at many, many women through the lens of a camera. Asking them to do something that doesn’t come natural to most of us. Something that makes most people feel very vulnerable.  I’ve had women tell me their secrets and greatest fears. Things that they usually want to hide, but are afraid that the lens of the camera will actually capture it. “I’m not pretty. I’m too old. This eye is bigger than th...

The Strategy Behind Your Photos with Jenna Joann

February 08, 2022 04:00 - 40 minutes - 27.7 MB

Working with a brand photographer might look different than what you expected. Having a photographer that just shows up and takes pictures will only get you so far. After investing time, energy, and money into a photoshoot, you want to have a photographer who does more for your business. Commercial and brand photographer, Jenna Joann, tells her clients just that. " "There's lots of different touch points that you have to make with your client. If you're out there and you say, 'It's time ...

Build Daily Confidence in 7 Easy Steps

February 02, 2022 00:00 - 28 minutes - 19.5 MB

No matter where you are on your business journey, we can all use a little more confidence. Here are the 7 daily things I do to boost confidence in myself,  my offers, my business, and life. 1. Stop Comparing Yourself to Others When you compare yourself to others, you will always be at least one step behind and always looking to other people to validate your decisions and choices. And when you compare yourself to others, you are usually comparing your very worst to their very best. But the...

Find Your Perfect Week Flow with Karem Mieses

January 21, 2022 18:00 - 59 minutes - 41.1 MB

Karem Mieses is a Productivity Consultant & Business Strategist who for the past 2 decades has been helping business owners turn their companies around from bankruptcy to profit. Her specialties in project management and finding new sources of revenue helped her transform her consulting practice to 100% online in 2014. She is the creator of Idea2Profit Online Academy, host of the “Life Boss: Becoming Unstoppable” Podcast & award-winning author that teaches business moms how to grow their fam...

2021 Year In Review

December 24, 2021 15:00 - 13 minutes - 9.52 MB

Each year, I take a day at the end of the year to do some review and planning. When I’m doing my year in review there are a few different questions that I ask myself.  The first thing I ask myself is: How did this year start out? You may have heard the saying, you overestimate what you can do in a day and underestimate what you can do in a year. When you take a few minutes to reflect back on where you started and where you are now, you will be blown away. This can be for anything in your...

The Confident Selfie Secret

December 17, 2021 18:00 - 17 minutes - 12.2 MB

Welcome to the posed for success podcast, episode 91, The Confident Selfie Secret. How many times have you tried to take a selfie? You are most likely in either one of three camps.  Completely avoid taking selfies. Take 45 photos trying to get the one you like. Are a pro and have the duck faced pursed lips down to a science. I know you know what I’m talking about.  Now most of you aren’t likely to be in that third group. It’s just not in most people’s nature to feel comfortable on came...

How to Get High Paying Coaching Clients

December 10, 2021 05:00 - 21 minutes - 15 MB

The coaching industry is at an all time high. When you’re competing for clients, you need to make sure to stand out. Here are five tips to gain high paying coaching clients. KNOW WHO YOU’RE TALKING TO It’s vital that you know exactly who you are talking to. While you may know a lot about health and wellness, if you are a coach for someone who is trying to lose weight by counting macros, that’s completely different from a coach who is trying to help someone lose weight by training for their...

How to Overcome Content Creation Burnout

December 03, 2021 05:00 - 23 minutes - 15.9 MB

Content creation burnout...we've all been there. Whether you need extra help, have major life experiences, or just not finding the joy in your business that you used to, burnout is real, and you're not alone. Having a plan to overcome burnout is essential and I've got five ways to help you through a difficult time in your business. Know Your Energy and Plan Your Week Accordingly Just because somebody says you need to create content a certain way doesn't mean that it's going to work for yo...

How to Market Yourself For Free

November 19, 2021 05:00 - 18 minutes - 12.8 MB

Marketing your business may seem scary or overwhelming. If you don’t have money set aside in your business budget for marketing, you may not be getting the type of traction you want. You may not be getting the number of clients or bookings you want.  Some businesses have HUGE sums of money set aside for marketing. Think of how much it costs to put in a commercial during the super bowl. MILLIONS, right?  It costs about 5 and a half million dollars to advertise a 30 second commercial in the ...

The One Thing You Need For a Personal Brand

November 12, 2021 05:00 - 21 minutes - 15 MB

I’m sharing with you the only thing you need for your personal brand. You need this one thing with showing up, in who you speak to, where you show up and more. This is so important that if you were to forget EVERYTHING that I’ve ever told you, this would still be incredibly beneficial to you.  So what is this magical, mystical thing?   The only thing that you need for your personal brand to be successful is CONSISTENCY. Yes, the magical word of branding. Consistency. To learn more about...

The 4 Pillars of a Stand Out Brand

November 05, 2021 04:00 - 18 minutes - 12.4 MB

Building a personal brand is the ONLY way that your business can grow and withstand the bumps in the road that always come with entrepreneurship. Many of us get into entrepreneurship because we have a bigger dream of what we want. Sitting behind a desk all day doesn’t cut it. Whether you started your own business because you wanted freedom, extra income, control over your life, or something else, I want to help you have the best chance of success and sustainability.  That’s why I teach the ...

3 Simple Steps to Build Your Personal Brand

October 29, 2021 04:00 - 14 minutes - 9.89 MB

1) KNOW WHO YOU’RE SPEAKING TO This one you may have heard before. You need to niche down, you need to know who your clients are, you need to understand who you are speaking to. And if you’re thinking, oh my gosh...I’m hearing this again. Well….it’s because you aren’t doing it!  If there’s one thing that I’ve learned in my years as an entrepreneur, it’s that if you keep hearing the same thing over and over again - you’d better pay attention. Knowing who you’re speaking to is foundational ...

Creating a Personal Brand Statement

October 22, 2021 14:00 - 20 minutes - 13.8 MB

A personal brand statement is a 3 to 4 sentence statement that explains you and your brand. But it’s more than just a quick 30 second elevator pitch used to introduce yourself. You may have done an exercise where you practiced what you would say if you walked into an elevator and only had 30 seconds to explain what it was you did for work. And that’s a great skill to have. It’s important to quickly and concisely explain who you are and what you do. Here’s a direct example from indeed.com: ...

How to Look 10 Lbs Lighter In Your Photos

October 08, 2021 04:00 - 21 minutes - 14.6 MB

What is the #1 thing stopping you from getting your branding photos done? When I ask my audience this, a surprising number of you say that you want to lose 10 pounds before you get your photos done. Or some version of that: You aren't comfortable in your skin You don't like the way you look We are living in a world that generally associates success with a certain look. However, we need to acknowledge that the overwhelming majority of people look nothing like that. Let’s break those stere...

Stand Out In Your Industry with Personal Branding

October 01, 2021 19:00 - 25 minutes - 17.3 MB

Have you ever felt like you are competing in an oversaturated market? The problem isn’t that the market is oversaturated, it’s just that you’re still trying to fit in with everyone else doing the same thing as each other. You haven’t done anything different to make people start to notice you.  So what can you do to stand out? Focus on what makes you unique It may be hard to figure out what makes you unique when you don’t think you’re unique. But how much harder is it for your potential cl...

Batching your Social Media in 3 Easy Steps

September 24, 2021 06:00 - 26 minutes - 18 MB

Do you want to know how to make social media not suck the life out of you? When you are growing a business you hear all sorts of opinions about how you should be posting every single day or that if you don’t have a large enough following that you won’t be taken seriously, or that the algorithm is out to get you, so there’s no point in even trying. Trust me, I’ve heard it all. And honestly, you can throw all of that advice out the window.  After years and years of trying to crack the code, f...

Infusing Your Brand Into Your Client Experience with Brooke Jefferson.

September 17, 2021 04:00 - 34 minutes - 23.9 MB

Brooke Jefferson is a family photographer, podcast host of the Book More Photography Clients Podcast, and business coach, who thrives on helping photographers book more clients through marketing their businesses on social media and building relationships with their local communities. Her focus is helping others maximize their potential by creating a profitable, sustainable, and most importantly, a fulfilling photography business. She’s built a 6-figure photography business and teaches photog...

How To Use Photos On Your About Me Page

September 10, 2021 05:00 - 19 minutes - 13.3 MB

When someone lands on your "About Me" page they are looking for a reason to hire you - a reason to work specifically with you. So how can you do that and what pictures do you need to make your "About Me" page stand out from the competition? 1) Welcome the viewer into your space When a potential client lands on your website and wants to learn more about you, they have some expectations when they click on "About Me". It’s like a new friend coming to your home and is about to ring the doorbel...

What to Wear and Why It Matters with Swapna Patel

September 03, 2021 05:00 - 43 minutes - 29.7 MB

Stepping into a brand photoshoot can be a very vulnerable experience. Getting all dolled up, staring into the lens of a camera, moving in awkward feeling poses. Not the easiest thing to do. But I spoke with my good friend and personal stylist, Swapna Patel, to give us the inside scoop on styling yourself for your personal branding session.  Swapna Patel is a New York City area-based personal stylist. She teaches female entrepreneurs to quit hiding behind their laptops in sweatpants, messy b...

Debunking 3 Personal Branding Myths

August 20, 2021 16:00 - 18 minutes - 13 MB

Ready to debunk personal branding myths that I hear all of the time? This is important for you to hear at any stage in your business journey, because they are the basis of personal branding that people mess up all the time. So let’s set the record straight today. 1. You have to look or act a certain way in order to have a successful brand. We are not robots….we are not machines….we are not the stepford wives...we are humans. Humans who run, own, and operate businesses.  The point in think...