PodCraft | How to Podcast & Craft a Fantastic Show artwork

PodCraft | How to Podcast & Craft a Fantastic Show

228 episodes - English - Latest episode: 17 days ago - ★★★★★ - 67 ratings

PodCraft takes you from novice podcaster to confident broadcaster. We’ll teach you how to start and grow a successful podcast in our easy-to-follow seasons. Let’s start at the start with the groundwork and planning stages. Why do you want to podcast, who do you want to reach, and why? Then, let’s learn what we’ll need to record, publish, and distribute it. Once that’s done, we move on to marketing, growth, and monetisation. Here, we help you to reap the rewards of all your hard work. On PodCraft we also run regular Q&A episodes, offer analysis and data on the podcasting industry, and talk about the latest tools, tips, and tactics that are improving our own processes and workflows.

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Episodes

Recording Multiple Microphones Without a Mixer | Podcraft 809

August 03, 2017 23:00 - 19 minutes - 9.18 MB

If you have on-location guests or co-hosts your audio quality will benefit greatly from using multiple mics. But can you use multiple mics without a mixer? And if so, how? Links Mentioned: Asio4All Focusrite – Scarlett Interface The Podcast Host Academy The Podcast Host – Equipment The Podcast Host – Recording with multiple USB mics […]Support the show (https://pod.academy)

Uploading a Podcast to YouTube | Podcraft 808

July 27, 2017 23:00 - 17 minutes - 8.04 MB

YouTube is one of the biggest search engines in the world, so it certainly won’t do your podcast any harm to have some presence there. So can you upload your podcast episodes to Youtube, and if so, how? Links Mentioned: Adobe Creative Cloud Adobe Audition Adobe Premier Pro Audacity Libsyn Soundcloud The Podcast Host – […]Support the show (https://pod.academy)

How to Get Booked as a Guest on an Interview Podcast | Podcraft 807

July 20, 2017 23:00 - 17 minutes - 8.17 MB

Would you like to get yourself out there by being interviewed on other podcasts? If so, how do you go about it? That’s what we were asked about on this episode of Podcraft – the show about everything podcasting, from equipment to monetization and everything between. Links Mentioned: Audio Drama Production Podcast Calendly PodcastGuests.Com Schedule Once […]Support the show (https://pod.academy)

Finding your Voice & Honesty in Content, with Doug Kessler | Podcraft S8E06

July 13, 2017 23:00 - 23 minutes - 10.7 MB

Hello and welcome to another episode of Podcraft! This is the show about everything podcasting, from equipment to interview skills and everything in between. We’re taking another break from listener questions this week. This time, to have a chat with Doug Kessler, the Creative Director at Velocity Partners. Doug chats about his role at the B2B […] Support the show (https://pod.academy)

Should I Edit Interviews During Or Post-Recording? Podcraft S8E05

July 06, 2017 23:00 - 19 minutes - 8.75 MB

Another week means another episode of Podcraft! This is the show about everything podcasting, from equipment to interview skills and everything in between. This week for you we have a few different things. We’ve got a quick question via voice that Joe Kearny sent us in via SpeakPipe. We’ve also got a voice message from Freek Zilvold […]Support the show

How to Brand a Business Podcast: Personal vs Company Branding with Chris Ducker | Podcraft

June 28, 2017 23:00 - 26 minutes - 12.4 MB

Hey and welcome to another episode of Podcraft. This is the show all about podcasting, everything from interview skills to equipment and everything in between. Today we’re changing things up a bit from the usual listener questions, with a very special guest on the show – Chris Ducker, the founder of Youpreneur. As well as […]Support the show (https://pod.academy)

How do I Find My Voice? | Podcraft S8E04

June 22, 2017 23:00 - 17 minutes - 7.88 MB

Hey folks and welcome to another episode of Podcraft. This is the show all about podcasting, everything from interview skills to equipment and everything in between. We’re back this episode with some more questions from our listeners. We’ve got one question from the splendid, magnificent Dan Brew and also a comment back from Natalie Silverman as […]Support the show (https://pod.academy)

Brett McKay from Art of Manliness on Growing a 1M+ Podcast | Podcraft S8E03

June 06, 2017 23:00 - 45 minutes - 20.8 MB

On this episode of Podcraft, I’m talking to Brett McKay, who is Founder and Editor-in-Chief of the Art of Manliness.  The Art of Manliness is a site I’ve been following for years, and Brett’s turned it into one of the biggest men’s destinations on the web with over 10 million views every month. But it’s […]Support the show (https://pod.academy)

iTunes Reviews, New & Noteworthy | Podcraft S8E02

May 28, 2017 23:00 - 17 minutes - 8.12 MB

Hello and welcome to another episode of Podcraft. This is the show all about podcasting, from podcast equipment to recording skills and everything in between. If you’ve been following along then you’ll know that in our last episode we changed things up a bit from normal. We plan to talk answer a lot more of the listener […]Support the show (https://pod.academy)

Do I Need a Media Host? Podcraft S8E01

May 21, 2017 23:00 - 10 minutes - 4.79 MB

Welcome to another episode of PodCraft. This is the show all about podcasting, from podcast equipment to recording skills and everything in between. We’re changing it up a bit this week. Recently we’ve been posting a lot of interviews, but that’s not the case for this episode. The plan is to try and get through a […]Support the show

How to Do Sponsored Content in a Niche Market with Tom Evans from The Zone Show | Podcast Case Studies

April 17, 2017 23:00 - 24 minutes - 11.3 MB

Description: This week I’m talking to Tom Evans of The Zone Show. Tom is a prolific podcaster, having reached 232 episodes in just 3 years, and he has experimented with various ways to monetise the show through that time. On the episode, I talk to him about creating sponsored content within any industry, about the […]Support the show (https://pod.academy)

Over 500 Episodes, with Paul Kemp of The App Guy Podcast | Podcast Case Studies

February 23, 2017 00:00 - 40 minutes - 18.4 MB

Paul Kemp is The App Guy, and he has over 500 episodes under his podcasting belt!Support the show (https://pod.academy)

How to Book Great Guests, with Thor Holt of the Write With Courage! Podcast | Podcast Case Studies

February 16, 2017 00:00 - 26 minutes - 12.4 MB

Colin chats with Thor Holt of the Write With Courage! podcast.Support the show

Having a Startup Mentality, with Adam Callow of StartUp Diary | Podcast Case Studies

February 09, 2017 00:00 - 23 minutes - 11 MB

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The Knitting Example, with Jo Milmine of the Shinybees Podcast | Podcast Case Studies

February 02, 2017 00:00 - 25 minutes - 11.5 MB

Knitting seems to be the default example anyone in the medium will give when making the point that you can podcast about anything. And this week’s guest Jo Milmine is doing exactly that with her show Shinybees. Not only is she podcasting about knitting though, she’s actually having a lot of success with it too, […]Support the show (https://pod.academy)

Podcast Apps & Discoverability, with Beau York of Satchel | Podcast Case Studies

January 26, 2017 00:00 - 32 minutes - 14.8 MB

Satchel Podcast Player co-founder Beau York joins Colin to talk podcast apps, discoverability, and local vs national podcasting. Also mentioned on the episode, the newest addition to our podcasting family – The Audio Drama Production Podcast.Support the show

Monetisation and Growth, with Jon Butt of Marketing For Owners| Podcast Case Studies

January 19, 2017 00:00 - 32 minutes - 15.1 MB

Jon Butt runs a daily podcast called Marketing For Owners, which is an integral part of his business marketingforowners.com Mentioned in this episode Growing Your Podcast Audience series of blog posts Meet Egdar Tips & Tricks from Marketing For OwnersSupport the show

I’ve run out of topics to cover | Podcraft S7E12

December 20, 2016 00:00 - 16 minutes - 7.53 MB

What do you do when you think you’ve nothing left to say on your topic? Also Mentioned Scottish Podcast Scholarship Transcription Matthew: A question coming in though the website from Brian. What if I’ve run out of topics to cover? What if Brian hadn’t got in touch and we’d run out of topics to cover? […]Support the show

How do I convince someone to start a podcast? Podcraft S7E11

December 13, 2016 00:00 - 12 minutes - 5.77 MB

Whether it’s a friend, your employer, or a prospective client, if you think someone has the potential to make a great podcast series, how do you approach the subject with them? Also Mentioned The Podcast Industry in 2016: Latest Market Research Scottish Podcast Scholarship Transcription Matthew: Big thanks to Ronnie for this episode’s question. How […]Support the show (https://pod.academy)

How Many Episodes Do I Need To Launch a Podcast? Podcraft S7E10

December 07, 2016 00:00 - 12 minutes - 5.55 MB

What happens if you don’t launch with 3, 5, or 10 episodes? Will your podcast be doomed before it starts? Transcription Matthew: Great question that’s came in from Mary on the website. How many episodes do I need launch a podcast? One. Is that us done now? End of the episode? Colin: Done and […]Support the show

What If My Target Audience Isn’t Technical? Podcraft S7E09

December 01, 2016 00:00 - 14 minutes - 6.84 MB

How do you find new listeners in a niche that traditionally isn’t overly technical? Also mentioned on this episode – our Podcast Scholarship Competition Matthew: Here’s a question that came in through the website thepodcasthost.com from Leslie. What if my target audience isn’t technical? What’s the starting point for this Colin? You’re maybe doing a […]Support the show (https://pod.academy)

What If I Need To Take A Break From My Podcast? Podcraft S7E08

November 29, 2016 00:00 - 11 minutes - 5.39 MB

How do you put your show on hiatus without losing a chunk of your audience? Transcription Matthew: So this was a question that we got in through the website from Derek and to be honest this is something that I’ve wrestled with in the past as well with my own podcast, so what if you […]Support the show (https://pod.academy)

What Should I Have On My Podcast Website? Podcraft S7E07

November 24, 2016 00:00 - 19 minutes - 8.79 MB

Your website is your podcast’s home online. So what should you have on there? Our free course on how to build a peerless podcasting website can be found here. Your Podcast Website is also an article in our Growing Your Audience series. Transcription Matthew: So this was a question that came in through the website […]Support the show (https://pod.academy)

How Do I Approach Potential Advertisers & Sponsors? Podcraft S7E06

November 22, 2016 00:00 - 10 minutes - 4.76 MB

How do you sell the idea of sponsoring your show to someone? Transcription Matthew: So this is a question that came in from Graham. How do I approach potential advertisers or sponsors? So I suppose you’ve maybe started a podcast, you’ve been doing it a wee while. You’re spending some money on it and you’re […] Support the show (https://pod.academy)

What’s the Best Setup for Face to Face Interviews? Podcraft S7E05

November 17, 2016 00:00 - 17 minutes - 8 MB

There are lots of great options out there for recording in-person interviews. Mentioned on this episode Fan Fission – our membership community Zoom H5 – digital recorder Zoom H1 – digital recorder ATR3350 – lav mic Focusrite Scarlett 2i2 – preamp Focusrite Scarlett 18i8 – preamp SM58 – dynamic mic MXL990 – condenser mic Samson […]Support the show

How Do I Choose a Topic? Podcraft S7E04

November 15, 2016 00:00 - 9 minutes - 4.62 MB

For some aspiring podcasters, picking something to talk about is the biggest challenge of them all. Matthew: This question came in from Joan, and it’s an interesting one, Colin, because a lot of people call at the podcast and because they have a topic in mind, but then there’s also a large majority of folk […]Support the show (https://pod.academy)

Is Batching A Good Idea For New Podcasters? S7E03

November 10, 2016 00:00 - 8 minutes - 4.16 MB

Batching your podcasts basically means that you record and produce in bulk. There are many benefits to doing things this way, but is it a good idea when you’re just starting out? Matthew: Here’s a great question that comes in from Thomas, is batching a good idea for new pod casters? Before we answer that […]Support the show (https://pod.academy)

How Do I Measure Engagement? Podcraft S7E02

November 08, 2016 00:00 - 10 minutes - 4.79 MB

Are download numbers enough to measure the engagement of your show’s audience? Transcription Matthew: This question came in from Linda who is asking, how does she measure engagement with her podcast? I guess the first question that comes up here from her point of view is why might you want to measure your engagement, Colin? […]Support the show

How Do I Research Guests? Podcraft S7E01

November 03, 2016 00:00 - 12 minutes - 5.77 MB

If you run an interview podcast, it’s good practice to research your guests before you chat to them. Transcription Matthew: This was a question that came in from Peter, he was wondering how should he go about researching guests before they come on the show? Obviously if you get in touch with somebody you want […]Support the show (https://pod.academy)

How to Present a Perfectly Scripted Podcast | Podcraft Podcast S6E6

July 13, 2016 23:00 - 6 minutes - 2.92 MB

I’m subjected to Masterchef occasionally, usually if I pop round to see my mum and dad. They love it, me, not so much. I always think it’s particularly cruel of the judges to be so critical of the foods presentation before they’ve even tasted it. Presentation matters. And it’s the same for your podcast. You’ll […]Support the show

6 Tools for Podcast Planning Perfection | Podcraft Podcast S6E5

July 06, 2016 23:00 - 7 minutes - 3.26 MB

A blank page to a writer or an empty canvas to an artist can be daunting. Where do you begin? How do you start? The same questions probably strike you when you’re considering your next podcast episode. Producing an individual podcast or an entire series isn’t easy. But being a better podcast planner and […]Support the show (https://pod.academy)

Hooks, Taglines and the Power of Words | Podcraft Podcast S6E4

June 29, 2016 23:00 - 8 minutes - 3.77 MB

I’ve got a secret. But please keep it to yourself. Here goes – “I’m obsessed with taglines.” If a client or business chum asks me for my opinion on their tagline, it’s not uncommon for me to lose hours crafting dozens of alternatives for them. I realised I needed help when I started pulling […]Support the show (https://pod.academy)

How to Inject Personality into your Podcast Script | Podcraft Podcast S6E3

June 22, 2016 23:00 - 7 minutes - 3.32 MB

You’ve created your invisible script, and you’ve crafted a narrative structure that will skillfully lead your listener through your podcast. So is that it? Are you done? Or is something missing? The Missing Link? As a voracious listener of many podcasts, nothing will turn me off quicker than a dull, lifeless podcast host. I’ve […]Support the show (https://pod.academy)

The Power of Narrative Flow in your Podcast | Podcraft Podcast S6E2

June 15, 2016 23:00 - 6 minutes - 3 MB

I’ve always enjoyed reading, and now I get the pleasure of reading to my daughter, Abigail. It’s a staple part of the Cudmore bedtime routine. I admit that some of the stories aimed at a very young audience can hardly be described as ‘page-turners.’ It’s fairly obvious what’s going to happen next, and character development […]Support the show (https://pod.academy)

The Art of Creating an Invisible Podcast Script | Podcraft Podcast S6E1

June 08, 2016 23:00 - 8 minutes - 3.94 MB

To script or not to script… that is the question. One of the things we’re often asked, especially by new podcasters, is “should I write a script for my podcast?” The answer is almost always ‘yes’. At least to some degree. In the real world, it’s unusual that complete scripts are written. More commonly […]Support the show (https://pod.academy)

Podcraft Workshop – The Audio Drama Production Podcast

February 24, 2016 00:00 - 26 minutes - 12 MB

It’s a special mid-season episode and crossover with the Audio Drama Production Podcast co-host/producer Matthew McLean. Matthew is also our Head of Audio Production here at The Podcast Host. Recently he’d been thinking about making some changes to the way they structure and put out their content with the ADPP, and this conversation is all […] Support the show (https://pod.academy)

That’s All For Series 5. What Next?

January 25, 2016 00:00 - 14 minutes - 6.58 MB

Thanks for listening to this series which was all about ways to potentially monetise your podcast. What would you like to hear in the next series of Podcraft? Have your say and get in touch at [email protected]  Support the show (https://pod.academy)

How to Crowdfund a Podcast | Podcraft Podcast S5E7

November 20, 2015 00:00 - 23 minutes - 11 MB

In this episode, we’re covering crowdfunding. It’s the fashionable way, these days, to start selling a product, but can it also work for something like a podcast? Well, a number of shows have proven it can. Let’s find out how! A Question for You Are you crowdfunding your show, do you know someone who is, […]Support the show (https://pod.academy)

Monetising your Podcast by Selling the Show Itself | Podcraft Podcast S5E6

November 06, 2015 00:00 - 27 minutes - 12.5 MB

In this episode, I’m looking at how to make money by selling the show itself. That means either selling episodes, selling upgrades, or re-purposing the show into a related product. For some, this is the most obvious (and easiest!) way to get started in Podcast monetization. For others, it can be a lot of […]Support the show

Ten Years of Podcasting, with Andy White

October 29, 2015 00:00 - 35 minutes - 16.2 MB

This week we have an interlude from Series 5 of Podcraft in the form of an interview with Andy White. Andy is a hugely experienced UK based Podcaster who runs The Internet Marketing Podcast, a hugely successful show on the ubiquitous subject of digital marketing. In this episode we learn a tonne from Andy’s experience […]Support the show (https://pod.academy)

Monetising a Podcast Through Donations & Patreon | Podcraft S5E5

October 22, 2015 23:00 - 34 minutes - 15.7 MB

In the episode we’re looking at the slightly tricky world of donations. Can you make money through donations in Podcasting? Yes, you definitely can, and I’ll talk you through all of the different methods within this episode. New platforms such as Patreon which are starting to make this even easier, and there are approaches to […]Support the show

Podcast Sponsorship & Advertising: How Does it Work?

October 14, 2015 23:00 - 57 minutes - 26.3 MB

This is probably one of the most awaited episodes of the series, because sponsorship is seen as the ‘holy grail’ of podcasting for many. Think about it – you record a show on something you love, you enjoy the process and thousands of people listen. Then, somehow, some way, you talk for 30 seconds about […]Support the show

Selling a Product or Service Through Podcasting | Podcraft Podcast S5E3

September 24, 2015 23:00 - 37 minutes - 17 MB

Last time around we covered affiliate marketing for podcasters. That basically means selling other people’s products and services through your show. This time we’re moving closer to home, and that means selling YOUR OWN products and services as part of a podcast. This is aimed at anything from startup businesses looking to promote and service, […]Support the show

Monetising your Podcast through Affiliate Marketing | S5E02 Podcraft Podcast

September 01, 2015 23:00 - 28 minutes - 13.2 MB

Now we’re we’re into the detail of Series 5, exploring in-depth the range of monetisation methods for podcasting. Today, it’s affiliate marketing, and how you can use affiliate deals to monetize your show. Affiliate marketing is a great one to start with, I think, because it really is available to anyone, right away. Podcast affiliate marketing […]Support the show (https://pod.academy)

How Can You Make Money with Your Podcast? |Podcraft Podcast S5E1

July 26, 2015 23:00 - 53 minutes - 24.4 MB

Some people earn a living from their podcast. Others are happy enough just to bring in enough to cover their hosting costs, and perhaps pay for a takeaway every few weeks. Whatever your aims are when it comes to monetization, experienced podcaster, The Real Brian, explores all possible routes in his weekly show Profitcast. On […]Support the show (https://pod.academy)

Farewell to Series 4 & Plans for PodCraft in 2015

May 01, 2015 23:00 - 5 minutes - 2.4 MB

In this short tie-up episode I say farewell to Series 4 and look forward into 2015. It’s year change time and plans are always afoot after all! The End, But not the End, for Series 4 I hope you enjoyed Series 4 – I certainly had a blast talking to the excellent folks that we’ve […]Support the show (https://pod.academy)

Getting to know Colin Gray

April 30, 2015 23:00 - 1 hour - 30.3 MB

In this bonus episode you’ll hear an interview with PodCraft host Colin Gray, originally recorded for Harry Duran’s Podcast Junkies show. Here Colin talks about his background, his influences, and why he is so passionate about this medium.Support the show (https://pod.academy)

How to Name your Podcast & Title Episodes: Podcast Copywriting with Liston Witherill | S4E6

April 28, 2015 23:00 - 54 minutes - 24.8 MB

Your podcast can have the best audio content in the world, but that alone won’t be enough to grow your audience and reach new people. Listeners need to find your content online, and two of the most important things you can do to ensure you are heard are: 1. give your podcast an effective name, […]Support the show

Storytelling Techniques for Podcasting: Dan Feld on Great Narratives

April 07, 2015 23:00 - 36 minutes - 16.8 MB

Storytelling is right on trend, following the success of Serial and the Startup Podcast. We know stories engage, but how do we create one? We’ve written on digital storytelling before, but now it’s time to talk through our storytelling techniques. In this episode I’m talking to Dan Feld of Prologue Profiles about just that – how […]Support the show (https://pod.academy)

Podcast Presentation Skills: Being an Engaging Presenter with John Colley

March 24, 2015 00:00 - 41 minutes - 19.1 MB

This week I want to go back to basics and talk about presentation skills. It’s taken as read that in-person presenting, getting up in front of an audience, is something that takes practice and skill. But, many people underestimate presenting to the microphone and how much your style can change and improve with a […]Support the show (https://pod.academy)

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@davidbain 1 Episode