Podcast Creation and Marketing with Podmotion
22 episodes - English - Latest episode: over 2 years ago -The Podmotion Podcast: The Art of Podcast Production & Promotion is created and produced by Podmotion.co, a podcast production and marketing agency based in Toronto, serving the world. The Podmotion show provides listeners with valuable information and actionable tips about podcast production, marketing, and promotion. We cover everything about podcasts - from interview techniques, sound, marketing, and website development, through to editing, content creation, social media marketing, and email newsletter marketing. This is the show you want to listen to if you're a professional podcaster, an independent podcaster, in marketing or comms/PR, or interested in the podcast industry as a whole. The Podmotion team is happy to answer your questions, too. So get in touch any time at Podmotion.co.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
Podcast predictions for 2022 with James Cridland
January 21, 2022 17:00 - 28 minutes - 19.3 MBIn this first Podmotion.co episode of 2022, we talked to James Cridland, publisher and editor of Podnews.net. James explores how the world of podcasting may evolve in this new year. He digs into concerns about the erosion of podcasting ecosystems, programmatic advertising, why the subscription model may not be a big part of podcasting going forward, independent podcasting, and a whole lot more. You can find James on LinkedIn and at Podnews.net. If you like this episode, we'd really appre...
How to create a podcast show from a weekly roundtable meeting
November 25, 2021 00:00 - 32 minutes - 22 MBWhen you daily job involves absorbing specialist information that's valuable to clients, and regularly discussing it with colleagues, you could have the makings of a podcast show! This episode from Podmotion features Rob Finlay, commercial real estate (CRE) owner, operator, and expert. Rob is a thought leader, podcaster, and CEO of Thirty Capital, a provider of services and solutions to commercial real estate firms. Rob's podcast, Commercial Real Estate Capital Markets Report, launched in...
How to start and grow a successful podcast show
November 14, 2021 20:00 - 47 minutes - 32.4 MBPodmotion.co thanks Rob Finlay, host of the CRE Capital Markets Report roundtable podcast, for sponsoring this episode! Find Rob's show here! Nick DiBartolomeo and Bruno Pierce are started a new podcast this early this year - then thousands of others started podcasts too! By being focused on community building, experimentation, and mastering social media, Nick and Bruno have achieved a level of success that eludes many new podcasters. Their show is called Quit The Build, and it's the voic...
Podcasting: Low Barrier To Entry Makes Quality Content Hard to Come By
August 24, 2021 14:00 - 17 minutes - 12.3 MBEli Schwartz released his first book, Product-Led SEO early this year. The release came during the pandemic, so speaking gigs and appearances in book shops were out. Instead, Eli turned to podcasts to promote his book. 'I've met some really bad podcasters' Eli's experience is a sharp reminder to podcasters: You really have to up your game if you want to be worthy of a listener's time. Eli says it's too easy for people to buy a mic, sit behind it, and make a show. What's missing is the t...
Podcast listener engagement, community on whole new level with Listen App
July 07, 2021 13:00 - 34 minutes - 23.8 MBPaul Mikhaylenko has a vision for podcasts, podcasters, and listeners. And it's all about real participation in shows, engagement, and community-building. The industry expert is Founder and CEO of Listen App, and Director of Product at Trend Capital Holdings. Paul is also founder and CEO of Bloom, a CRM platform for freelancers. Listen App is a place where podcasters can host podcast events and actually get questions and comments from their audience. This can content can be recorded and us...
How To Make Podcasting a Foundation For All Your Content Marketing
April 27, 2021 18:00 - 23 minutes - 16.2 MBJosh Steimle is an entrepreneur, author, and speaker. He is also the founder of Published Author, a business that works with entrepreneurs to help them write a book and get it published. For Josh, podcasting is key to Published Author's content because the episodes get turned into a lot of content. "It's not just the audio. We're also doing YouTube videos. The podcast content gets turned into show notes and transcripts. So we're getting blog posts out of it," explains Josh. "There's not ...
How to be a better podcast guest and a better show host
April 14, 2021 17:00 - 18 minutes - 12.8 MBThis episode of the Podmotion podcast is brought to you by Podthreads.com, clothing and accessories for the podcast-obsessed and independent podcasters! -- Alain Hunkins published his book Cracking The Leadership Code on March 24, 2020 - the week the world went into lockdown. A speaker and leadership coach, Alain had no choice but to promote his book virtually, and a key tactic was podcast interviews with shows in the U.S, Canada, and the U.K. In fact, Alain has done more than 130 interview...
Behind The Scenes With The Hope Strategy Podcast
December 16, 2020 00:00 - 27 minutes - 18.8 MBIt's not often that podcast show producers open the doors to reveal everything about how they produce their show. Least of all successful entrepreneurs. But Podmotion is fortunate to get Josh Steimle and Corey Blake to do just that. Behind The Scenes With The Hope Strategy Podcast is a conversation between the hosts of the Hope Strategy Podcast - Josh and Corey. In this episode you'll hear about their podcasting philosophy, and learn how to produce better episodes. Josh and Corey tell li...
How Podcasters and Narrators can Improve Their Vocal Presentation
October 28, 2020 01:00 - 19 minutes - 13.1 MBWarm-up your vocals before podcasting! If you're a podcast host or do a lot of vocal work, it's always a good idea to warm-up your vocal cords, tongue, and muscles around the mouth. In fact, professional announcers and narrators always warm-up before speaking to ensure their voice is ready and relaxed before recording. In this week's Podmotion.co Podcast episode, we get some expert tips on vocal warm-up exercises from Podmotion team member Liam Morrison. Liam is not only an audio and vid...
Grow your podcast with email newsletter marketing
October 13, 2020 22:00 - 34 minutes - 23.5 MBIn this episode of the Podcast Production and Promotion Podcast we speak with Tyler McCune, a professional email newsletter writer in California. Tyler owns Copy By McCune. He has an impressive roster of clients for whom he writes newsletters, and is also a content strategist and copywriter Tyler and host Sheelagh Caygill speak about how to use email newsletters to help grow a smaller, independent podcast. Tyler recommends beginning marketing with writing email newsletters, rather than f...
How to use influencer marketing to grow your podcast
September 09, 2020 03:16 - 33 minutes - 22.9 MBNeal Shaffer has an in-depth understanding of influencer marketing. He's been working in this area for years and has recently published The Age of Influence: The Power of Influencers to Elevate Your Brand. The Podcast Promotion and Production Podcast is lucky enough to have some time with Neal to discuss influencer marketing, and how to use influencer marketing to grow your podcast show. Neal explores podcast marketing through the lens of influence. He points out something that's obvious ...
S1E6 - How to use influencer marketing to grow your podcast
September 09, 2020 03:16 - 33 minutes - 22.9 MBNeal Shaffer has an in-depth understanding of influencer marketing. He's been working in this area for years and has recently published The Age of Influence: The Power of Influencers to Elevate Your Brand. We're lucky enough to have some time with Neal and discuss how to apply influencer marketing to your podcast show. Neal explores podcast marketing through the lens of influence. He points out something that's obvious but sometimes not realized by podcasters: The fact that you're a podca...
S1E5 - The Art of The Podcast Interview
August 27, 2020 15:56 - 49 minutes - 34.1 MBMany people say that interviewing is an art. The truth is that it's a combination of preparation, curiosity, empathy, and deep listening. In our latest episode, journalist and podcast producer Amanda Cupido explains how to do a really good interview. Amanda discusses the need for solid preparation, and why it's important to find the balance between being prepared but not over-preparing. She explores the importance of making a guest comfortable, how to ask questions, revisiting topics if ...
The Art of The Podcast Interview
August 27, 2020 15:56 - 49 minutes - 34.1 MBMany people say that interviewing is an art. The truth is that it's a combination of preparation, curiosity, empathy, and deep listening. In our latest episode of the Podcast Production and Promotion Podcast, journalist and podcast producer Amanda Cupido explains how to do a really good interview. Amanda discusses the need for solid preparation, and why it's important to find the balance between being prepared but not over-preparing. She explores the importance of making a guest comforta...
S1E4 - How To Get The Best Possible Sound From Your Podcast
August 12, 2020 16:06 - 16 minutes - 11.2 MBThe latest https://podmotion.co episode speaks to one of its team members, Liam Morrison, about how to get the best possible sound from your podcast show. Liam is Podmotion's Audio Production Editor, and is also creative partner with a number of audio and video creators in and around Toronto. In this interview with Kevin McCall, Podmotion Partner and Tech Lead, Liam shares actionable tips for podcasters, as well as some insight into what the post-production process can do to improve audio...
How To Get The Best Possible Sound From Your Podcast
August 12, 2020 16:06 - 16 minutes - 11.2 MBThe latest https://podmotion.co episode speaks to one of its team members, Liam Morrison, about how to get the best possible sound from your podcast show. Liam is Podmotion's Audio Production Editor, and is also creative partner with a number of audio and video creators in and around Toronto. In this interview with Kevin McCall, Podmotion Partner and Tech Lead, Liam shares actionable tips for podcasters, as well as some insight into what the post-production process can do to improve audio...
How to improve and better market your podcast
July 30, 2020 13:47 - 23 minutes - 16.2 MBWanting to get into podcasting can be overwhelming. Begin by thinking about your why – what do you want to accomplish with your podcast, even if it’s a hobby. Plan out some episodes, and then consider a podcasting host, equipment, a set-up for long-distance interviews, but don’t spend too much money to begin. In this episode we speak with marketing and podcaster Marc Guberti, host of three podcast shows: Breakthrough Success, Profitable Public Speaking, and Ditch the Job! Marc notes that l...
S1E3 - How to improve and better market your podcast
July 30, 2020 13:47 - 23 minutes - 16.2 MBWanting to get into podcasting can be overwhelming. Begin by thinking about your why – what do you want to accomplish with your podcast, even if it’s a hobby. Plan out some episodes, and then consider a podcasting host, equipment, a set-up for long-distance interviews, but don’t spend too much money to begin. Lots of hopeful podcasters are deterred by fear. If this is holding you back, Marc recommends simply jumping in. Yes, listen to a few of your favourite podcasts first, but don’t put of...
S1E2 - Tell Us What Aspect Of Podcasting You're Struggling With
July 25, 2020 16:23 - 3 minutes - 2.36 MBLink: Podmotion.co What Sets Podmotion Apart, Tell Us What You Need Hi, I'm Liam Morrison, the Audio-Video Production Editor at Podmotion dot co. Welcome to episode two of the Podmotion Podcast. If you've had time to listen to episode one, you'll know a little bit about us. In this episode, I'll talk briefly about what sets us apart from other podcast companies or agencies. Next, I'm encouraging you to get in touch and talk about your needs and how we can serve you improve so that your ...
Tell Us What Aspect Of Podcasting You're Struggling With
July 25, 2020 16:23 - 3 minutes - 2.36 MBLink: Podmotion.co What Sets Podmotion Apart, Tell Us What You Need Hi, I'm Liam Morrison, the Audio-Video Production Editor at Podmotion dot co. Welcome to episode two of the Podcast Production and Promotion Podcast. If you've had time to listen to episode one, you'll know a little bit about us. In this episode, I'll talk briefly about what sets us apart from other podcast companies or agencies. Next, I'm encouraging you to get in touch and talk about your needs and how we can serve yo...
S1E1 - Welcome to Podmotion
July 25, 2020 16:15 - 3 minutes - 2.76 MBLinks: https://podmotion.co/ and https://www.quora.com/q/tllrqzlpervtwrjg Hi, and welcome to the very first episode of the Podmotion podcast. My name is Liam Morrison and I'm the Audio-Visual Production Editor at Podmotion dot co. We're a new podcast production and promotion agency, based primarily in Toronto, Canada. We have a distributed team, with members in the UK, Australia, and the US. We work with businesses, in-house teams, non-profits, independent podcasters - any kind of podca...
Welcome to Podcast Production and Promotion
July 25, 2020 16:15 - 3 minutes - 2.76 MBLinks: https://podmotion.co/ Hi, and welcome to the very first episode of the Podmotion podcast. My name is Liam Morrison and I'm the Audio-Visual Production Editor at Podmotion.co. We're a new podcast production and promotion agency, based primarily in Toronto, Canada. We have a distributed team, with members in the UK, Australia, and the US. We work with businesses, in-house teams, non-profits, independent podcasters - any kind of podcaster, in fact. And our goal is to make podcast p...