Pathmonk Presents Podcast
1,024 episodes - English - Latest episode: 14 days ago - ★★★★★ - 4 ratingsCandid insights from the worlds top founders & marketers.
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Episodes
Unlocking Marketing Success with Smart QR Codes and Technology
April 15, 2024 11:50 - 20 minutes - 28.2 MBJoin us as we welcome Filip, the Head of Marketing at Lucid Green, to discuss their revolutionary approach to cannabis supply chain management. Discover how Lucid Green's technology streamlines the entire process, from product creation to store shelves, eliminating redundant resources and minimizing costs. Filip shares how their platform enhances collaboration and transparency among cannabis brands, distributors, and retailers. Uncover the power of Lucid IDs, their unique smart QR codes, w...
Your Gateway to Marketing Excellence for Small Businesses
April 15, 2024 11:25 - 14 minutes - 20 MBIn this episode, we welcome Edward, the Chief Growth Officer of Tailwind, to discuss how Tailwind serves as the gateway to marketing excellence for small businesses. Discover how their proprietary platform, powered by generative and predictive AI, machine learning, and process automation, empowers entrepreneurs to create, launch, and optimize high-quality, on-brand marketing campaigns across various channels. Tailwind offers personalized marketing plans, AI-generated content drafts, and a ...
Navigating the AI Wave
April 12, 2024 08:35 - 20 minutes - 28.3 MBJoin Kerri Amodio as she navigates the transformative wave of AI in digital advertising. This episode delves deep into how Closed Loop leverages AI to refine client strategies, ensuring they’re prepared for future technological shifts. Kerri discusses the agency’s role in influencing key decision moments with micro-experiences tailored to the visitor’s stage in the buying journey. If you’re looking to understand the impact of AI on your marketing efforts and how to stay ahead in the digita...
Maximizing Impact: Approach to Client Success
April 12, 2024 08:01 - 14 minutes - 20.5 MBIn this enlightening episode of "Maximizing Impact: Approach to Client Success," we sit down with Jacob Kelly, the visionary behind Surf Giveaways. Dive deep into the strategies that have catapulted Surf Giveaways to the forefront of enterprise giveaways and marketing growth. Discover how they leverage live events, tap into customer sentiment, and grow email subscriptions and social following through innovative content marketing. Jacob shares insights on driving website lead generation and...
The Intersection of Law and Technology
April 11, 2024 08:24 - 18 minutes - 24.8 MBStep into the intersection of law and technology with Drew Hawkins, as he discusses Womble Bond Dickinson’s forward-thinking approach to legal services. This episode explores the firm’s dedication to staying ahead of the curve in areas like IP litigation, data privacy, and the impact of AI on the legal sector. Drew provides valuable insights into how the firm leverages technology to enhance their services and address the evolving needs of their clients. Listeners will gain a unique perspec...
Elevating Client Experience in the Legal Industry
April 10, 2024 08:01 - 10 minutes - 14.7 MBJoin us as Elie Orgel, VP of Marketing and Strategy at Rosenblum Law, unveils the secrets behind the firm’s success. In the wake of COVID-19, they’ve honed their focus on personal injury cases, providing unmatched legal support to those affected by the pandemic. Elie shares the firm’s journey in creating a robust content engine that dominates search engine results, ensuring that potential clients find Rosenblum Law at the crucial moments of their legal journey. Discover the strategies that...
The Secret Sauce Beyond Traditional Lawyering
April 09, 2024 08:12 - 14 minutes - 19.8 MBDiscover the ‘secret sauce’ that has propelled Cohn and Dussi to the forefront of the legal industry. Robert Hanna shares the firm’s unique perspective on providing legal services, emphasizing their alternative fee arrangements and national reach. This episode goes beyond the surface, exploring the firm’s specialized knowledge in creditors’ rights and their strategic methods for client acquisition and retention. Listeners will gain invaluable insights into how Cohn and Dussi differentiate ...
Empowering Patient Engagement Through Technology Integration
April 08, 2024 08:10 - 18 minutes - 25.9 MBJoin us as we delve into the world of healthcare technology integration with Trina Claggett, VP of Marketing and Business Development at Spinsci. Discover how Spinsci helps healthcare organizations streamline their IT systems to provide seamless patient experiences and drive better care outcomes. Spinsci ‘s expertise in integrating EHR, CRM, and other systems ensures real-time access to patient data, eliminating silos and enabling care teams to make informed decisions. By optimizing workfl...
Marketing Tips from the Trenches
April 05, 2024 08:00 - 20 minutes - 27.6 MBStep into the world of strategic marketing with JC from Dialogue Insight, as he shares the company’s formula for success. This episode is packed with actionable tips and insights on creating compelling content that captures leads and resonates with audiences. Learn from JC’s extensive experience in blogging and SEO, and discover how to align your marketing efforts with your business objectives for maximum impact. Whether you’re a budding marketer or a seasoned professional, these strategie...
The Future of Finance for Software Companies
April 04, 2024 08:19 - 19 minutes - 26.1 MBJoin us as we introduce Nicholas and Alysha from Rillet, the award-winning accounting platform. In this episode, they share their journey of creating a platform that not only simplifies but revolutionizes the accounting process for SaaS and software companies. With a focus on user experience and leveraging AI, Rillet has managed to create a product that stands out in a crowded market. Learn about their challenges, triumphs, and the vision that drives their innovation. This is a must-listen...
Serving Up Success: Recipe for Online Growth
April 03, 2024 14:45 - 16 minutes - 23.2 MBDive into the world of online marketing for the hospitality industry with Helen from Marqii. In this episode, she unveils the recipe for success that has helped countless restaurants enhance their digital footprint. By leveraging strategic partnerships and advanced integrations, Marqii enables businesses to manage their menus, listings and reviews more effectively. Helen discusses the challenges and triumphs of building a platform that not only meets the dynamic needs of restaurant owners ...
The Musician’s Guide to Marketing Success
April 02, 2024 15:39 - 10 minutes - 15 MBJoin industry expert Kesha Janaan as she unveils the secrets to effective musician marketing. Discover how to build a loyal fan base, monetize your music, and navigate the challenges of the entertainment industry. In this comprehensive interview, Kesha shares her insights on target audience analysis, content marketing, social media engagement, and the importance of building a strong brand. Whether you’re a seasoned musician or just starting out, this episode is packed with actionable strat...
Tech Solutions for Net-Zero Goals and Strategies Shaping the Eco-Friendly Travel Landscape
March 15, 2024 08:30 - 14 minutes - 5.24 MBJoin us on an exciting journey with Andrea Bonaiuto, the Head of Marketing at Thrust Carbon. As a high-energy leader, Andrea drives collaboration and innovation among cross-functional teams, amplifying the impact and positioning of Thrust Carbon's pioneering green tech solutions. Discover the intricacies of making travel effortlessly green through insightful discussions on sustainable practices, marketing strategies, and the transformative role of Thrust Carbon in the evolving landscape. T...
Building a Standout Team Through STEM Talent Acquisition and Retention in the Technical World
March 15, 2024 08:30 - 9 minutes - 3.51 MBEmbark on a captivating exploration of sustainable business practices with Jordan Wilson, the Digital Marketing Director at BanQu Inc. Join the insightful conversation as she unveils BanQu's revolutionary blockchain traceability SaaS, transforming the landscape of supply chain management. Discover how BanQu maximizes revenue, enhances productivity, and minimizes costs, offering direct incentives, accurate forecasting, and audit-proof compliance solutions. Jordan Wilson, a driving force in ...
Exploring Growth Plans, Partnership Strategies, and the Power of Trade Shows in Digital Marketing
March 14, 2024 08:30 - 10 minutes - 4.33 MBEmbark on a riveting episode featuring David Quilici, the Digital Alchemist, as he unveils the secrets of transforming business goals into digital gold. Join the insightful conversation with this marketing strategy virtuoso, where he shares expertise in search engine marketing, pay-per-click mastery, and the art of creating high-converting landing pages. Delve into his unique retargeting strategies and discover how years spent as a youth and music pastor equipped him with invaluable manageme...
Empowering Brands to Drive Business Success While Prioritizing Sustainable Sourcing
March 14, 2024 08:30 - 12 minutes - 4.87 MBEmbark on a captivating exploration of sustainable business practices with Jordan Wilson, the Digital Marketing Director at BanQu Inc. Join the insightful conversation as she unveils BanQu's revolutionary blockchain traceability SaaS, transforming the landscape of supply chain management. Discover how BanQu maximizes revenue, enhances productivity, and minimizes costs, offering direct incentives, accurate forecasting, and audit-proof compliance solutions. Jordan Wilson, a driving force in di...
The Art of Scaling Operations and Crafting Content that Resonates in the Dynamic B2B Landscape
March 13, 2024 08:31 - 16 minutes - 6.67 MBDive into the dynamic world of customer success with CSM Practice, a pioneering consulting firm dedicated to shaping effective strategies since the inception of the customer success movement in 2013. Led by the visionary CEO and Chief Customer Officer, Irit Eizios, CSM Practice specializes in offering high-quality customer success strategy design services. This episode unveils the firm's journey, its impact on diverse industries, and insights into its client acquisition channels. Join the ...
Digital Solutions for Eye Care, Dental, Senior Living, and Aesthetic Medical Industries
March 13, 2024 08:30 - 10 minutes - 3.83 MBEmbark on a journey through the realms of digital marketing with our esteemed guest, Peyton Karch. Join us as Peyton, the Senior Marketing Automation and Data Analytics Specialist at POD Marketing Inc., shares insights into the agency's unique approach. From crafting beautiful websites to mastering SEO, Google Ads, and beyond, Peyton guides us through the intricacies of driving success in the eye care, dental, senior living, and aesthetic medical industries. Tune in for a deep dive into th...
Bridging the Gap between Demand Generation, Marketing Operations, and Marketing Analytics
March 12, 2024 08:30 - 8 minutes - 2.99 MBJoin us for an insightful episode as Jon Piehl, the Marketing Operations & Analytics Lead at Proofpoint Marketing, unveils the secrets of B2B marketing, marketing ops, demand generation, and marketing analytics. Discover how Proofpoint Marketing helps clients build scalable relationships, navigates digital channels, and optimizes the buyer journey. Gain valuable insights into Jon's role, the challenges in the B2B marketing landscape, and the power of data analytics in shaping effective strat...
Unbiased Approach, Growth Initiatives, and Creative Mastery for Meaningful Impact in the Market
March 12, 2024 08:30 - 16 minutes - 6.09 MBEmbark on a journey with Fort West, a trailblazing brand and demand generation agency shaping the landscape of meaningful growth. Led by change catalyst Courtney Catterton, Fort West is on a mission to co-create superior experiences by building robust team bonds and tearing down barriers to success. With a passion for client collaboration and a commitment to listening, Fort West serves as a conduit for connection between businesses and their customers. Join them in transforming the market...
Growth Through TV Advertising and Dynamic Shifts in Traditional and Streaming Channels
March 11, 2024 08:30 - 12 minutes - 17.7 MBJoin us in today's episode with Elena Hengel, VP of Marketing at Marketing Architects. Uncover the secrets of TV advertising as Marketing Architects reshape the industry. For over 25 years, they've revolutionized the traditional agency model, empowering brands with profitable growth. Elena dives into the intricacies of TV's power and the unique all-inclusive model, covering everything from creative pretesting to e-commerce optimization. Explore their diverse clientele, client acquisition c...
Transforming Customer Behavior Through Payment Relationship Marketing
March 11, 2024 08:30 - 10 minutes - 3.58 MBJoin us on Pathmonk Presents with a special guest, Kevin Alfaro, Marketing Manager at REWORTH - a pioneer in Payment Relationship Marketing. Discover how REWORTH transforms customer behavior through payment information, offering cashback rewards, and fostering long-term loyalty. Kevin shares insights on industries served, solving marketing challenges, and REWORTH's innovative approach. Explore website strengths, improvements, and the competitive edge. Learn marketing strategies from Kevin'...
Empowering Communities through Forward Platform's Solutions for Government Assistance
March 08, 2024 08:30 - 13 minutes - 4.4 MBWelcome to another insightful episode! Join us as we delve into the world of forward-thinking solutions with a special guest, Raven McShane. Raven, the Senior Director of Growth at FORWARD Platform, takes us on a journey through the intricacies of their integrated program administration solution. Learn how FORWARD Platform is revolutionizing the way state and local governments administer over $1 billion in programming and assistance. Discover their comprehensive approach, bridging technolo...
Illuminating the Path to Success in the Ever-Evolving Landscape of Digital Communication
March 08, 2024 08:16 - 12 minutes - 4.53 MBJoin us as we dive into the dynamic world of email deliverability with the incredible Chrisley Ceme, Head of Business Growth at Senders. Discover the secrets behind ensuring your emails not only get sent but reach their intended destinations. From navigating spam folders to supercharging your email volume, Chrisley shares invaluable insights and professional solutions. If you've ever faced the challenge of undelivered emails, this episode is your roadmap to success. Get ready to unlock the...
Redefining the Future of Sustainable Business Growth in the World of Tailored E-commerce Initiatives
March 07, 2024 08:30 - 13 minutes - 4.63 MBWe're thrilled to have Scott Berman, the Co-founder and Managing Director of ORB X, join us. ORB X is making waves as the fastest-growing 'click-to-consumer' retail activation agency, transforming the e-commerce landscape. Scott shares insights into the innovative initiatives at ORB X, bridging the gap between technology and human expertise. With a focus on extending the lifetime value of customers, ORB X's unique approach sets them apart in the industry. Tune in as Scott and our host delv...
Global Branding Through Consumer Research and Crafting Brands for Tomorrow's Market Success
March 07, 2024 08:30 - 15 minutes - 5.99 MBWelcome to an insightful episode featuring Timothy McCormack, Vice President of Media and Analytics at Bigeye. Join us as Timothy unravels the intricacies of digital marketing, sharing over 12 years of expertise in crafting strategic campaigns. Dive into the dynamic world of marketing strategies, analytics, and the ever-evolving landscape of digital media. Discover the secrets behind Timothy's success in driving online traffic, conversions, and engagement across diverse industries. Tune in...
Unraveling the Secrets of AI-Driven Hiring, Industry Impact, and Personal Leadership
March 06, 2024 08:31 - 15 minutes - 5.32 MBToday, we have a remarkable guest, Ines Benson, MIT innovator and Head of Marketing at Synapse. Join us as we delve into Synapse’s' cutting-edge methodology, revolutionizing talent discovery across industries globally. Inez shares insights into their unique approach, solving the challenges companies face in hiring specialized roles. Discover how Synapse leverages proprietary technology to connect top talent with businesses, reducing the time from search to hire. Plus, Inez opens up about t...
Pioneering Digital Transformation for Hospitality: From Contactless Check-Ins to Tech Trade Shows
March 06, 2024 08:30 - 19 minutes - 7.03 MBIn this episode, join us as we sit down with David Ramirez, the dynamic Marketing Manager at AavGo, a pioneering tech startup revolutionizing the hospitality industry. From their innovative contactless solutions for hotels to the Adaptive Marketing hypothesis, David shares insights into AavGo's journey and his role in shaping its success. Dive deep into the challenges of marketing in a rapidly evolving tech landscape and discover how AavGo's vision is transforming the future of hospitality...
Navigating Personalized Benefits, Streamlined Access, and Healthcare Solutions for Every Employee
March 05, 2024 08:30 - 11 minutes - 4.77 MBUncover insights into AI-driven healthcare navigation, empowering HR leaders, brokers, and optimizing healthcare investments. Dive into transformative strategies, from personalized insurance recommendations to cutting-edge technology. Explore Healthee's mission to simplify healthcare navigation, providing fast, accurate guidance on plans, providers, costs, and more. Save hours weekly on employee assistance, reduce admin costs, and revolutionize healthcare experiences. Join the conversation...
An In-Depth Exploration of Pet Health, Veterinary Innovations, and the GeniusVets Revolution
March 05, 2024 08:30 - 16 minutes - 6.14 MBToday, we dive into the dynamic world of pet care with a special guest, David Hall, the co-founder of GeniusVets. Join us as we unravel the visionary journey behind GeniusVets, a premier platform reshaping the landscape of pet health. From David's expertise in search engine optimization to the platform's evolution beyond a marketing agency, this episode explores the intersection of technology, veterinary care, and the commitment to fostering a thriving pet care community. Stay tuned for insi...
Content, Collaboration, Conversion: Unveiling the Secrets of B2B Tech Marketing
March 04, 2024 08:30 - 11 minutes - 4.41 MBIn today's episode, we have the privilege of sitting down with Mike Maynard, the mastermind behind Napier Partnership Limited, a leading force in B2B marketing focused exclusively on the technology sector. Get ready for a deep dive into the dynamic realm of digital growth, as Mike shares valuable insights on accelerating prospects through the sales funnel, personalizing marketing approaches, and staying at the forefront of B2B tech marketing trends. So, whether you're a seasoned marketer, ...
Navigating the Landlord-Tenant Relationship Inside SingleKey's Journey to Digital Growth
March 04, 2024 08:00 - 11 minutes - 10.2 MBIn this episode, join us as we dive into the world of risk-free renting with MacKenzie Wilson, Director of Customer Engagement and Experience at SingleKey. From revolutionizing landlord-tenant relationships to leveraging tech for seamless rentals, MacKenzie shares the insights driving SingleKey's success. Get ready to explore the intersection of prop-tech, real-world experience, and the pursuit of affordable housing solutions. Let's unlock the keys to digital growth in the rental la...
Revolutionizing Laundry Business Marketing Strategy Through Software Integration and Innovation
February 16, 2024 15:58 - 9 minutes - 3.16 MBIn today's episode, we delve into the fascinating world of Cents, a company revolutionizing the laundry business. Join our host as they sit down with Cam Wilson, offering insights into how Cents operates as an all-in-one business management platform for laundry operators. Discover how Cents navigates the challenges of reaching potential clients in an industry where decision-makers are not always easy to capture. Cam sheds light on their inbound strategies, leveraging organic content and st...
Tapping into Asia's Tech Talent Pool with Worca.io's Doyle Slayton
February 13, 2024 12:26 - 14 minutes - 19.5 MBIn this Pathmonk Presents episode, Doyle Slayton from Worca.io, an innovative hiring platform, shares insights. Worca.io stands out by helping U.S.-based SaaS companies efficiently scale teams without doubling budgets. It acts as a hybrid, combining a recruiting firm, staffing firm, and employer of record, allowing businesses to hire top tech talent from Asia without the complexities of establishing a foreign entity. Worca.io's unique solution taps into Southeast Asia's rich talent pool, off...
Illuminating the Path to Success in the Ever-Evolving Landscape of Digital Communication
February 08, 2024 08:30 - 12 minutes - 4.53 MBJoin us as we dive into the dynamic world of email deliverability with the incredible Chrisley Ceme, Head of Business Growth at Senders. Discover the secrets behind ensuring your emails not only get sent but reach their intended destinations. From navigating spam folders to supercharging your email volume, Chrisley shares invaluable insights and professional solutions. If you've ever faced the challenge of undelivered emails, this episode is your roadmap to success. Get ready to unlock the f...
The Power of Video Funnels for Building Robust Retargeting Audiences and Increasing Conversion Rates | Interview with Noah Stambovsky from Modern Driven Media
November 16, 2023 12:42 - 12 minutes - 4.38 MBNoah Stambovsky, Growth Implementation Manager, shares how MDM's data-driven strategies, emphasizing in-person networking and video funnels, eliminate guesswork for diverse clients. Explore MDM's website, a virtual gateway amplifying their commitment to relationship-centric growth. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisition costs—precisely why they're in the growth game in the first place. Discover t...
Fostering Empowerment: Navigating Growth Through Transparency and Customization | Interview with Whit Norrad from FlexDealer
November 16, 2023 12:20 - 13 minutes - 4.78 MBDirector of Demand, Whit Norrad, highlights their unique approach, focusing on proprietary technologies for website development and client control. She discusses diverse acquisition channels. The FlexDealer website, powered by proprietary technologies like the Control Center, is more than a digital presence—it's a commitment to transparency and client empowerment. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisiti...
A Website's Journey of Education and Showcase through Customer Stories | Eric Green from Chain.io
November 16, 2023 11:55 - 13 minutes - 4.51 MBCOO Eric Green explores their role in revolutionizing supply chain integration, creating a common data platform for freight forwarders, shippers, and tech companies. He delves into customer acquisition strategies, emphasizing the website's crucial role in showcasing technical capabilities and educating visitors about supply chain intricacies. Experience seamless data exchange with Chain.io. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and...
Optimizing and Enhancing User Experiences for Diverse Audiences | Interview with Kristy Sadler from The51
November 16, 2023 11:33 - 16 minutes - 5.12 MBSVP Kristy Sadler explains their strategic client acquisition, blending high-touch events and online engagement. With 23,000+ members, The51 optimizes its website for diverse user experiences. Invest in impact, support women-led businesses with The51. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisition costs—precisely why they're in the growth game in the first place. Discover the solution with Pathmonk Accel...
Elevating Influence and Driving Growth Through Audience Engagement | Interview with Paul-Matthew Zamsky from Rekor
November 15, 2023 17:09 - 19 minutes - 7.42 MBRekor utilizes AI for groundbreaking roadway intelligence, focusing on government agencies' interconnectivity. Paul-Matthew Zamsky, VP of Strategic Growth, emphasizes growth through government processes, outreach, and partnerships. The new website serves as a resource hub for staying informed in the evolving field of intelligent transportation. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisition costs—precisely why...
Empowering Engagement Through Role-Based Customer Journeys for Tailored Interactions | Interview with Dave Boyce from Winning By Design
November 15, 2023 16:41 - 17 minutes - 6.06 MBWinning by Design, led by Dave Boyce, optimizes B2B recurring revenue teams, especially in SaaS. Their scientific frameworks and emphasis on generosity streamline processes. The website serves as a hub for valuable content, with plans for tailored interactions to align with their customer-centric approach. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisition costs—precisely why they're in the growth game in the firs...
The Role of Transparency in Cultivating Mutually Beneficial Customer Relationships | Interview with Jose Cabal from Rentrax
November 15, 2023 13:55 - 18 minutes - 5.18 MBJose Cabal highlights the software's role in streamlining operations, emphasizing SEO, transparent pricing, and customer fit for trust-building. Looking forward, the focus is on enhancing the website with more content and tutorials for an improved user experience. The conversation underscores the importance of transparency in fostering trust for mutually beneficial customer relationships. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowe...
Navigating the Challenge of Showcasing a Sophisticated Solution Online | Interview with Dave Rigotti from Inflection
November 15, 2023 12:34 - 14 minutes - 4.88 MBDave Rigotti emphasizes a product-led approach for B2B SaaS clients, with a user-friendly website and a focus on simplicity. Despite the challenge of showcasing a sophisticated solution online, Inflection uses a multifaceted growth strategy, including content marketing and industry education initiatives. Their goal is not just self-promotion but active contribution to B2B SaaS discussions. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and l...
Leveraging Social Proof on Your Website to Enhance Conversions | Interview with Joe Kevens from B2B SaaS Reviews
November 14, 2023 14:07 - 21 minutes - 7.04 MBMaximize B2B SaaS reviews with Joe Kevens, founder of B2B SaaS Reviews. Uncover why reviews matter, where to get them, and how to leverage their impact. This platform, emphasizing search and social channels, guides software companies through the review landscape. Join Joe on the journey to balance strategic monetization with valuable content. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisition costs—precisely why...
Unleashing Resilient, Scalable, Adaptable & Organic Growth | Interview with Gareth Fraser from BirchStreet Systems
November 13, 2023 11:40 - 21 minutes - 7.92 MBGareth Fraser, VP of Sales & Marketing at BirchStreet Systems, highlights the company's success in automating procurement for global hotels. With over 20 years of experience, BirchStreet's growth is credited to a revamped website and strategic adaptability. Serving top clients, including nine of the top ten global hotel brands, the discussion emphasizes BirchStreet's commitment to innovation and balancing technology with human involvement. Growth Marketers face three major challenges: boo...
From Microsite to a Platform of Distinct Value and Visual Appeal | Interview with Jeremy Boudinet from Ubiquitous
November 13, 2023 11:12 - 15 minutes - 5.74 MBVP Jeremy Boudinet reveals their strategy, from engaging micro-creators to strong affiliate partnerships. Explore their transformed website, a comprehensive platform showcasing influencer campaign expertise and serving as a vital tool for client engagement and database building. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisition costs—precisely why they're in the growth game in the first place. Discover the so...
A Proactive Approach to Client Acquisition Through Product-Led Growth | Interview with Garrett Brock from Stukent
November 10, 2023 12:50 - 16 minutes - 19 MBDiscover Stukent, a transformative digital courseware provider. Garrett Brock, VP of Marketing, discusses their innovative software for educators, featuring textbooks, simulations, and unique 'Simternships' for real-world experience. Learn about Stukent's proactive freemium model, emphasizing high conversion rates. The company is dedicated to refining its online presence and creating targeted content for a broader impact in education. Growth Marketers face three major challenges: boosting...
Websites as Crucial Hubs for Education & Communication | Interview with Emma Greenwood from HACT
November 10, 2023 12:02 - 15 minutes - 4.72 MBEmma Greenwood, Head of Marketing, discusses HACT's communication strategies, leveraging social media and their website as a hub for information and support. Uncover how HACT is driving positive change and contributing to strategic initiatives in the social housing sector. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering customer acquisition costs—precisely why they're in the growth game in the first place. Discover the solution...
Educate & Convert: Crafting Clear Value on Your Website for Dynamic Engagement | Interview with Jonathan Whetstone from LeadIQ
November 09, 2023 11:59 - 14 minutes - 4.37 MBDiscover LeadIQ's prospecting platform for streamlined outbound sales in B2B, SaaS, and tech industries. Join Jonathan Whetstone as he discusses client acquisition through paid advertising, remarketing, email, and phone calls. Explore the revamped website's role as an information hub and conversion tool. Elevate your prospecting with LeadIQ for impactful connections and growth. Growth Marketers face three major challenges: boosting qualified leads, enhancing campaign ROI, and lowering cust...
Unleashing Growth through the Power of Intimate, Personalized Events | Interview with Matas Stankevicius from Hadrian
November 09, 2023 11:46 - 12 minutes - 4.3 MBSecure your business with Hadrian's insights on cybersecurity. Matas Stankevicius introduces the company, offering automated red teaming for various sectors. Learn about client acquisition through conferences, sales reps, and word of mouth, with an emphasis on expanding digital marketing. Matas, a former social media intern, highlights the importance of meaningful interactions over gimmicks in client engagement. Growth Marketers face three major challenges: boosting qualified leads, enhan...