Marketing Your Practice

Ep59. How to effortlessly create one patient attracting video every day. James Schramko

June 30, 2019 20:00 - 42 minutes - 154 MB

James Schramko is one of the OG’s when it comes to digital marketing. His specialty is helping business owners (like us) get a whole lot more profit while working less. I get it…you’ve probably heard this before (I certainly have) but what’s different about James is that he actually helps real businesses both […]

Ep58. Ending Overwhelm With The Next Logical Step Framework.

June 23, 2019 20:00 - 48 minutes - 86.3 MB

Todays episode is all about crushing OVERWHELM. Our guest and my very good friend Dr Billy Chow has a fabulous framework for helping practitioners get UNSTUCK and back on track by focusing on what he calls the next logical step (he learnt this from an episode of House of Cards).I love this framework for 2 […]

Ep 57. How To Thrive in Practice In Spite Of Changing Regulations. Paula Hann

June 16, 2019 20:00 - 40 minutes - 73 MB

It seems almost every week that we as complementary health practices continues to come under greater scrutiny. It’s not just our evidence and efficacy that’s being questioned but in many places third party rebates are being questionably removed. In this episode of The Marketing Your Practice Podcast we talk with the managing director of Metagnics ANZ […]

Ep56. What Does It Take To Succeed In Practice In 2019?

June 10, 2019 05:25 - 28 minutes - 53 MB

Ok…let me state the obvious…”the times, they are a changen” (I hope you read that in your best Bob Dylan voice). LOLI don’t know if you’ve noticed… but things are changing SO QUICKLY nowadays. Many of the tactics that helped a practice succeed just 5 years ago aren’t working today!Competition is greater than ever and […]

Ep 55. How To Set Your Practice Up So You Can Take a 6 Week Break. Case Study With Dr.Lisa Smycz

June 02, 2019 20:00 - 47.3 MB

Have you ever wanted to take 6 weeks off from practice and return to a thriving practice? In this weeks episode of The Marketing Your Practice Podcast we chat with Dr Lisa Smycz the principal chiropractor from North Melbourne’s Errol St Chiropractic Centre. Lisa is a member of our Community Influencer membership program and she’s […]

Ep 54.Your Digital Marketing Quick Start Guide

May 26, 2019 20:00 - 20 minutes - 39.5 MB

This episode is all about destroying the overwhelm that often comes with digital and social media marketing. If you’re confused about what content to create, overwhelmed by the technology and frustrated with a lack of reach and engagement with your social and digital media then this episode is FOR YOU!We’ll share a powerful and really simple […]

Ep 53. How To Be So Good They Can’t Ignore You.

May 20, 2019 01:35 - 23 minutes - 46.5 MB

In this episode we talk about what it takes to be great in practice. The simplest, most effective and cheapest way to have long term impact in your community is to be GREAT. The truth is you must have something great to market before you begin bringing in new business. Being good at what you […]

Ep 52. How To Run An Online Summit To Flood Your Practice With New Patients

May 12, 2019 20:05 - 53 minutes - 49.4 MB

Share0 Tweet0 Share0 In this episode we chat with Dr Mark Wade from Virtual Summit Software on how you can run a One-day Online Virtual Summit to position yourself as the Expert in your community and flood your practice with New Patients. You'll learn... - How to get the right people on your Summit - […]

Ep 51.Behind the scenes with Tony and Angus.

May 05, 2019 20:23 - 29 minutes - 26.9 MB

In this episode we share the biggest challenges and opportunities that we’re currently dealing with in our lives. This episode ended up being a mini therapy session for us both...LOL. We speak about the mental blocks that have held us back in the last and open up about barriers that lie ahead. We hope this […]

Ep50.How To Become The Trusted Health Advisor In Your Community.

April 28, 2019 20:30 - 20 minutes - 19.5 MB

Share0 Share +10 Tweet0 Would you like to be seen as the Trusted Health Expert in your community? Would you like more people turning to you for health information and assistance? In this episode of the Marketing Your Practice podcast, Tony and Angus share their 6 best tips for positioning you as the GO-to community […]

Ep49. 4 Steps To Better Video

April 21, 2019 20:23 - 20 minutes - 40.2 MB

Share0 Share +10 Tweet0 Would you like to improve the quality of your videos to have more people watching and consuming your great information? Listen in as Angus and Tony share their top 4 steps to improving the quality of your videos.

Ep48. How To Deliver A Workshop That Converts To Appointments Being Made. Tony Ebel

April 14, 2019 20:39 - 45 minutes - 42.2 MB

Share0 Share +10 Tweet0 Round 2 with Dr Tony Ebel - now that you've got a room full of people wanting to hear your message, how do you makes sure people take action and get scheduled, allowing you to assist in transforming their health. You'll learn... - How to start the workshop to make the […]

Ep47. What’s Working In 2019. Allan Dib

April 07, 2019 20:10 - 39 minutes - 36.4 MB

Share0 Share +10 Tweet0 What's working in 2019? How should we be marketing for best results? In this episode we had another chat with Allan Dib - serial entrepreneur , author, speaker and all round Marketing Wiz! Successwise was founded by Allan Dib. Allan is a serial entrepreneur, rebellious marketer, technology expert and #1 bestselling author. […]

Ep46. A Simple Two Step Process To Attracting More Patients Online.

March 31, 2019 19:30 - 32 minutes - 30 MB

Share0 Share +10 Tweet0 Download The Companion PDFCLICK HERE Find Out More About Community Influencer!CLICK HERE

Ep45. How To Create Raving Fans Through Effective Communication. Martin Harvey

March 24, 2019 19:35 - 57 minutes - 53.4 MB

Share0 Share +10 Tweet0 Would you like raving fans? Would you like to connect with people faster and have a practice full of people that know, like and trust you? Angus and Tony sat down with Martin Harvey and chatted through the art of communication. In this episode you’ll learn… - How to break through […]

How To Grow Your Practice Through Community Talks – Damian Kristof

March 17, 2019 21:45 - 51 minutes - 47.8 MB

Share0 Share +10 Tweet0 Would you like more new patients? Would you like to be able to reach more people? Have you been wanting to do more outside presentations? In this episode of The Marketing Your Practice podcast, Tony and Angus interviewed Damian Kristof on how he builds his practice by doing talks. You’l learn.... The exact strategy Damian uses to regularly get 200 people to his talks. How to use the momentum from one event to book out the next. How mastering 1 talk could be you...

How To Build An Email List

March 10, 2019 19:09 - 30 minutes - 28.3 MB

Share0 Share +10 Tweet0 Should you be building an email list? With social media reach getting closer and closer to zero, email is still the best way to regularly reach out to your patients with regular content. You'll learn...- The importance of building an email list and how to do it.- What the buying cycle […]

How To Run An Associate Driven Practice – Mark Postles

March 03, 2019 19:55 - 46 minutes - 42.9 MB

Share0 Share +10 Tweet0 Do you have associates? Would you like to have associates? Tony and Angus sat down with Mark Postles and chatted about the associate driven practice - a practice that allows and encourages the growth of each individual where the owner / principle leads from behind. . You’ll learn…. - The 4 […]

How To Create A Years Worth Of Content.

February 24, 2019 19:23 - 29 minutes - 27.2 MB

Share0 Share +10 Tweet0 We are super happy to announce the launch of our new Membership program - Community Influencer. Check out the details below or CLICK HERE for more information....

Becoming The Expert In Your Community with Nat Kringoudis

February 17, 2019 19:30 - 54 minutes - 50.1 MB

Share0 Share +10 Tweet0 Would you like to be seen as the expert in your community? Would you like to have more people coming to you for your knowledge and expertise? In this episode of the Marketing Your Practice Podcast, Angus and Tony chatted with Nat Kringoudis - a Chinese Med Practiceioner, best selling author, […]

How To Leverage FREE PR And Get On TV, Radio And In Newspapers – Kristen Hinman

February 10, 2019 19:03 - 45 minutes - 42.4 MB

Share0 Share +10 Tweet0 If you’d like to learn how to leverage free media, reach millions of people and build a strong brand then you’ll love this episode. Our guest on this weeks episode is Kristen Hinman and she’s an expert at helping health practitioners get on shows like Dr Oz, Good Morning America and […]

6 Pillars To Marketing Success In 2019.

February 03, 2019 19:00 - 36 minutes - 34.1 MB

Share0 Share +10 Tweet0 By far, the greatest problem that we, as Natural Health Practitioners have is “Where is my next New Patient coming from?” Follow these 6 Foundational Pillars to have your marketing firing in 2019. In this episode you’l learn…. - The counter-intuitive thinking that could save your practice. - Why this is […]

How To Write A Best Selling Book – Jennifer Barham-Floreani

January 27, 2019 19:30 - 50 minutes - 47 MB

Share0 Share +10 Tweet0 Do You have a book in you? Would you like to reach more people through becoming an author? In this episode Tony and Angus sat down with Dr Jennifer Barham Floreani - a self published author and they found out the wins and challenges of writing a book. In this episode […]

Tim Robards – The Bachelor Shares How He Took His Message To The World

January 20, 2019 19:03 - 46 minutes - 43.2 MB

Share0 Share +10 Tweet0 Would you like to have an offering outside of the four walls of your practice? Have you got an idea just waiting to be brought to life? In this episode Tony and Angus sat down with The Bachelor Tim Robards and chatted about his journey going from Practitioner to TV star […]

Chad Woolner – How To Implement A Successful Marketing Funnel

January 13, 2019 19:30 - 59 minutes - 55.4 MB

Share0 Share +10 Tweet0 In this episode Tony and Angus sat down with Chad Woolner and discussed how to fill your practice using marketing funnels. c Are you confused about what a funnel is? What’s the best funnel to implement? What’s working right now? These questions and more, are answered in this episode of the […]

Stephen Franson: How To Attract The Masses

January 06, 2019 19:30 - 51 minutes - 98.4 MB

Share0 Share +10 Tweet0 How does your certainty impact on your ability to attract new people to your practice? In this episode Angus and Tony chatted with Dr Stephen Franson about the correlation of Certainty and Attraction. Having now coached thousands of Docs, Stephen has a WEALTH of knowledge on what makes practitioners successful. Click […]

Tony Ebel – How To Fill Your Practice Using Facebook.

December 30, 2018 19:30 - 54 minutes - 76.2 MB

Share0 Share +10 Tweet0 In this episode of The Marketing Your Practice Podcast we had a fabulous chat with Dr Tony Ebel about on how he attracts 30-80 high quality new patients every month using Facebook. Buckle up because you're about to get the strategy and tactics for a successful patient attracting social media campaign. […]

Keree Bradshaw – How To Move From Practitioner To Leader.

December 23, 2018 19:36 - 43 minutes - 43.8 MB

Share0 Share +10 Tweet0 Would you like to step up as a leader? Do you feel like you have amore to give? In this episode Tony and Angus sat down with Keree Bradshaw and discussed the concept of going from Practitioner to Leader and how that can get you real influence in your community. […]

How To Make Magnetic “How To” Videos

December 16, 2018 19:30 - 38 minutes - 35.5 MB

Share0 Share +10 Tweet0 In this Episode, Tony and Angus show you how to make short, and engaging HOW TO videos using the 5 step video blueprint. If you would like to make great videos that people will actually want to watch then you’ll love this episode. You’ll learn…. - The exact scripting for short, […]

John Lee Dumas – Secrets Of A Millionaire Entrepreneur

December 12, 2018 19:30 - 10 minutes - 9.72 MB

In this episode Tony and Angus sat down with Podcast legend, John Lee Dumas (JLD) from Entrepreneurs On Fire. JLD has interviewed over 2000 successful entrepreneurs and he shares the common traits, the secrets, the habits that these people have that enable their success. In this episode you’ll learn…. - JLD’s personal morning routine that sets him up for success. - The 3 most important traits of the ultra-successful entrepreneur. - How one quote could be the secret ingredient to making yo...

Mark Dobson – How To Get More Done In Your Practice And Life

December 09, 2018 19:30 - 40 minutes - 38.6 MB

Download The Video Checklist Share0 Share +10 Tweet0 Running a practice isn’t easy - there’s so much to do and its easy to get overwhelmed. In this episode Tony and Angus chatted with Productivity expert and High Performance Coach Mark Dobson about what it takes to run an efficient and effective health business and life. […]

Marcus Pearce: How To Reach The Masses With Podcasting

December 02, 2018 19:30 - 48 minutes - 50.2 MB

Angus and Tony sat down with Marcus Pearce and chatted all things podcasting. Should you, as a health professional be running a podcast? Is it an effective way to market yourself, to build trust, authority and expertise? Marcus, having overseen over 2000 podcasts, makes his case why you SHOULD be hosting your own podcast.

Lola Berry – How To Build A Personal Brand

November 25, 2018 19:30 - 50 minutes - 47.8 MB

In this episode Angus and Tony sat down with the wonderful Lola Berry and discussed personal branding. How did Lola go from an unhealthy DJ party girl, to healthy nutritionist, tv presenter and social media influencer? Lola shares her fascinating journey - and it has some serous ups AND downs!!

The Most Important Ingredient In A Profitable, Impactful And Enjoyable Practice

November 18, 2018 19:30 - 28 minutes - 26.5 MB

In this episode Tony and Angus discuss the “Insurance proofing your practice.” Too many practices are far too reliant on third party payments and the thought of losing insurance coverage would make many practitioners' skin crawl. There is a way you can step away from third party payers and run a cash based practice, based on you being seen as the expert and have people lining up to come and see you.

Allan Dib – How To Create A Marketing Plan

November 11, 2018 19:30 - 47 minutes - 45.5 MB

In this episode Tony and Angus sat down with best selling author Alan Dib and discussed his book the 1 Page Marketing Plan. Allan will walk you through a brilliant process that simplify and excite you about marketing. His step by step process will have you producing a 1 page marketing plan that will help you attract high quality patients into your practice. In this episode you’ll learn ⁃ How to communicate in away that makes your ads irresistible ⁃ How to get your patients to stop scrol...

Brandon Lucero – How To Effortlessly Build Influence, Trust and Authority In Your Community.

November 04, 2018 19:30 - 49 minutes - 47.8 MB

In this episode Tony and Angus sat down with Brandon Lucero and chatted about how the future of content needs to be around positioning yourself as a Thought Leader. Brandon shares hi strategy of how to get your content in front of more people and how you might actually need to piss some people off to do it!

Episode 25: Russ Rosen – How To Make Sure Your Message Gets Heard

October 28, 2018 19:00 - 1 hour - 58.2 MB

Share0 Share +10 Tweet0 In this episode Tony and Angus sat down with Dr Russ Rosen. Russ has spent the past 20 years coaching 1000’s of doc’s towards their dream life and practice. In this chat Russ shares what he believes are the 2 foundational pillars that a thriving practice and life are built upon. […]

Episode 24: David Glenwright. How To Stand Out On Social Media

October 21, 2018 21:00 - 49 minutes - 45.4 MB

In this episode Tony and Angus sat down with one of only a few Facebook certified trainers, David Glenwright. They spoke about the changing landscape of social media and walked through a case study of exactly what to do to have your practice stand out on social media. You’ll learn what platforms work best, how often you should be posting and the best kind of content to create.

Episode 23 – Mark Wade: From Failing Practice To Global Empire.

October 14, 2018 21:00 - 38 minutes - 35.9 MB

Angus and Tony sat down with Dr Mark Wade and spoke about practice multiplier no 2, which is all about breaking through the noise by focusing on one particular audience. We chatted about why practitioners have difficulty choosing a niche and Marks shares his thoughts to help you get over the hurdles. You’ll hear Marks number one strategy for bringing profit and enjoyment into your practice and you’ll find out why you don’t have to know it all become an expert in your community.

Episode 22 – Carren Smith: How to put together to perfect presentation! Taking your message from ONE to ONE to ONE to MANY.

October 07, 2018 23:27 - 59 minutes - 55.2 MB

Angus and Tony sat down with the wonderful Carren Smith and spoke about how to put together an impactful, engaging and motivating presentation that will have audiences wanting to work with you. Carren shared a structure that will help you put together a presentation that you can use online, onstage or in print. You’ll discover how to communicate inside the listening styles of your audience so you can sky rocket your reach.

Episode 21: Chris Burfield. Marketing is not about people remembering who you are…it’s about you reminding them!

September 30, 2018 20:51 - 57 minutes - 53.4 MB

In this episode Angus and Tony sat down with Chris Burfield and dive deep into how to use Facebook to build trust, authority and attract high quality new patients. Chris shares with us how things have changed over the past 10 years and reveals the best tools, tips and strategies you should implement to make Facebook a predictable generator of patients.

Episode 20: Laurence Tham: Future Proofing Your Practice

September 23, 2018 23:06 - 24.7 MB

This week Angus and Tony sat down with Dr Laurence Tham and spoke about what the modern day health care practice needs to look like if you’re to thrive in practice. Laurence spoke about the importance of branding YOURSELF and shared some powerful strategies. We dived deep into the topic of personal branding and Laurence shared some simple and powerful strategies that will help you gain momentum in your community. Laurence introduced us to the his concept of alignment and amplification and...

Episode 19: Dr Martin Harvey, Communication Mastery: How To Build Lifetime Relationships With Your Patients

September 17, 2018 00:46 - 54 minutes - 50.8 MB

Angus and Tony sat down with Dr Martin Harvey this week to talk about what causesour patients to stop listening and how exactly do we go about building lifetime relationships. Martin has spent the past 20 years investigating why people do what they do and how we can ethically influence our patients to help them get the results they really want. After years of diving into the influence literature he developed a brilliant communication model that helps you to meet your patients where they are w...

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